Baja Beach Fest - Audible Treats

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“Baja Beach Fest (BBF) presented some of reggaeton and Latin trap’s biggest names, cementing the beachside event as a top-tier celebration of música urbana” – Billboard

“Tres hectáreas de playa, lo mejor de la música latina, comida, glamour y mucho más ofrece Baja Beach Fest, un evento que desde su primera edición en 2018 ha capturado la atención de todo el mundo y se ha convertido en una verdadera celebración de la cultura latina.” – Rolling Stone

“A powerful sense of cultural ownership among young Latinx fans at a moment when the very idea of the mainstream is changing…the sold-out show is already a success” – L.A. Times

Featured article: Baja Beach Fest Founders Aaron Ampudia And Chris Den Uijl Discuss Their Reggaeton Festival’s Cross-Border Business – Pollstar

Best New Festival in North America – USA Today’s 10 Best Reader’s Choice 2019

Founded by Chris Den Uijl and Aaron Ampudia of La Familia Presenta in 2018, Baja Beach Fest is an institution in the global music industry, bringing headliners that have included Bad Bunny, Karol G, Daddy Yankee, and J Balvin. In 2022, La Familia Presenta branched out, founding the brand new Sueños Festival in Chicago, in partnership with C3/Lollapalooza, as well as partnering with Ocesato host Coca-Cola Flow Fest festivals in Mexico City and Monterrey. Beyond these festivals, La Familia Presenta recently booked Wisin Y Yandel for a sold out show at Mexico City’s Foro Sol Stadium, as part of the star duo’s “La Ultima Misión” tour, which announces its remaining Mexico dates in April. La Familia Presenta’s run of high-profile shows continues with Rauw Alejandro at Caliente Stadium in Tijuana in June.

Baja Beach Fest 2023 is on track to be a special edition of the festival, promising an incredible weekend to properly honor and celebrate the rich history and diverse tapestry of Latin Music.