8.18.2020

Baja Beach Fest Sells Out 2021 Festival, Becoming the First Music Event to Sell Out During the COVID-19 Pandemic

Headlined by Ozuna, Anuel AA, and J Balvin, The Fast-Selling Festival Demonstrates the Passion and Patience of Latin Music Fans

Also Featuring Performances from Karol G, Sech, Farruko, Becky G, Kali Uchis, and Many Others, Baja Beach Fest Promises to be a Landmark Event for 2021

Critical Praise:

Best New Festival in North America – USA Today’s 10 Best Reader’s Choice 2019

Featured article: Baja Beach Fest Founders Aaron Ampudia And Chris Den Uijl Discuss Their Reggaeton Festival’s Cross-Border Business – Pollstar

“Only on its second consecutive year, the fest, nestled on the glistening beach of Rosarito, Mexico, has managed to become a player on the global festival scene” – Billboard

“Baja Beach Fest Was a Game-Changing Showcase of Latinx Excellence” – Vice

“If you’ve heard anything about Baja Beach Fest — the reggaeton and Latin hip-hop festival coming to Rosarito, Mexico’s historic Papas & Beer this weekend — you know this: It’s a party. Like a big, wild, sprawling, bucket-list rager. And while other festivals seek to widen their reach by bringing in digital artists, broadening the genres they focus on, or adding in a health component, Baja Beach Fest is staying true to its identity.” – UPROXX

“…the sold-out show is already a success: Ozuna and Bad Bunny are among the two-dozen acts scheduled to perform Friday and Saturday in this coastal resort town about 30 minutes south of the border.” – LA Times

Editor’s Choice: Things To Do In August – Delta Sky Magazine

The Announcement:

The premier live showcase for Latin Music and Reggaeton, Baja Beach Fest has experienced exponential growth in its first three years. Today, Baja Beach Fest announces that it has sold all available tickets for Baja Beach Fest 2021, its first year as a three-day festival. A testament to its impressive brand equity and unbeatable lineup, headlined by the likes of OzunaAnuel AA, and J Balvin, Baja Beach Fest is the first festival of any genre to sell out during the COVID-19 pandemic.

Offering hope for a brighter future, the demand for Baja Beach Fest 2021 signals an eagerness for the return of live music and festive gatherings, and demonstrates the passion and purchasing power of Latin Music fans. Selling out just one month after the initial announcement–and one year in advance of the event–BBF benefits from its single-genre focus and unique vibe, offering an experience that virtual festivals can’t replicate. J Balvin, Anuel AA, and other artists showed their support for the festival and fans on a recent Instagram post, promising fans a once-in-a-lifetime event on the beach next year.

Baja Beach Fest 2021 boasts the most impressive lineup of Latin stars on either side of the border. Expanding from two to three days for the first time, the festival complements its A-list headliners with performances from Karol G, SechFarrukoBecky GKali Uchis, DalexJhay CortezGuaynaaEl AlfaLunay, DJ LuianJustin QuilesMyke TowersSky Rompiendo, and many more.

Baja Beach Fest returns to Rosarito Beach, MX on August 13th-15th, 2021. Head to bajabeachfest.com for further information, and pay attention to @bajabeachfest on socials for more announcements about the forthcoming festival.

Watch the Baja Beach Fest 2019 Aftermovie: https://www.youtube.com/watch?v=QRrF9yKgh6g

Baja Beach Fest co-founders Chris Den Uijl (left) and Aaron Ampudia (Credit: Baja Beach Fest/Koury Angelo)

Please contact MichelleScott, or Erin for more info.

The Background:

Founded by Chris Den Uijl and Aaron Ampudia in 2018, Baja Beach Fest is well on its way to becoming an institution in Rosarito and the music industry at large. With headliners like Ozuna, Bad Bunny, and J Balvin, BBF 2019 earned rave reviews from the likes of BillboardPollstarViceL.A. Times, and more for its outstanding music, diverse and enthusiastic crowd, and positive vibes. The festival was voted the “Best New Festival in North America” by readers of USA Today.


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Watch the Baja Beach Fest 2019 Aftermovie: https://www.youtube.com/watch?v=QRrF9yKgh6g

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