8.19.2019

🌴 Baja Beach Fest 2019 – Saturday Recap 🌴

With 30,000 Guests Attending the Sold Out Festival, the Second Annual Baja Beach Fest was a Resounding Success

Critical Praise:

Best New Festival in North America – USA Today’s 10 Best Reader’s Choice 2019

Featured article: Baja Beach Fest Founders Aaron Ampudia And Chris Den Uijl Discuss Their Reggaeton Festival’s Cross-Border Business – Pollstar

“Only on its second consecutive year, the fest, nestled on the glistening beach of Rosarito, Mexico, has managed to become a player on the global festival scene” – Billboard

“If you’ve heard anything about Baja Beach Fest — the reggaeton and Latin hip-hop festival coming to Rosarito, Mexico’s historic Papas & Beer this weekend — you know this: It’s a party. Like a big, wild, sprawling, bucket-list rager. And while other festivals seek to widen their reach by bringing in digital artists, broadening the genres they focus on, or adding in a health component, Baja Beach Fest is staying true to its identity.” – UPROXX

“…the sold-out show is already a success: Ozuna and Bad Bunny are among the two-dozen acts scheduled to perform Friday and Saturday in this coastal resort town about 30 minutes south of the border.” – LA Times

Editor’s Choice: Things To Do In August – Delta Sky Magazine

THE RECAP:

Providing a breezy and beautiful beach weekend full of the best in urban latin music, Baja Beach Fest is one of a kind. Day 2 brought even more artists to the fold, as 30,000 fans ambled onto Las Playas de Rosarito for another day of nonstop music. Headliners Bad Bunny, Nicky Jam, and Becky G performed full-length sets on the state-of-the-art stage (similar in dimensions to the main stage at Coachella), thrilling the sold-out crowd with smash hits and stage effects. The epicenter of the urbano boom, Baja Beach Fest is well on its way to becoming an institution in Rosarito and the music industry at large.

Among the night’s highlights was a heartfelt speech by Becky G, echoing the festival’s multicultural and multinational appeal, delivered before she performed her song “Cuando Te Besé”:

I’m really proud because I was born and raised in the streets of Inglewood, that’s right, Inglewoooood. I lived my life in between two worlds representing two flags. Y siempre le dijeron, ‘Your either too Mexican for the Americans or too American for the Mexicans – you can’t be in the middle’ And my whole life I was like, ‘Yo, what the fuck?’ You feel that, right? What am I gonna do? Because I’m proud of where I was born and I’m proud of where I was raised. But the blood that runs through my veins. That blood, nobody can take away from me. And my story started here before I was born. Before my parents were born. Aqui in Mexico, buey. So when people tell me that, ‘You’re not Mexican’…come to my mama’s house on a Sunday, lemme show you. And when I started singing music in Spanish it was my biggest fear and there were certain songs that I sang that transcended any language, any border, any color, any religion, and it was songs like this next song I’m gonna sing. So if you know it, I would love to hear you sing it at the top of your lungs.”

Founded by Chris Den Uijl and Aaron Ampudia in 2018, Baja Beach Fest is the epicenter of a global music phenomenon. Expanding from one to two days and tripling the number of performing artists, the second annual festival sold out less than one week after on-sale.

If you would like access to additional photos or videos, please contact MichelleScottKierra, or Erin for more info.

BAD BUNNY:

“El Conejo Malo” closes out the fest with a boost of energy and an endless parade of hits (Credit: Baja Beach Fest/Miranda McDonald)

(Credit: Baja Beach Fest/Miranda McDonald)

NICKY JAM:

Nicky Jam delivers the night’s penultimate set (Credit: Baja Beach Fest/Caesar Sebastian)

(Credit: Baja Beach Fest/Caesar Sebastian)

BECKY G:

Becky G performs “Mayores” (Credit: Baja Beach Fest/Guiseppe LoTempio)

(Credit: Baja Beach Fest/Miranda McDonald)

DE LA GHETTO:

The Bronx-born rapper and Latin trap originator riles up the crowd (Credit: Baja Beach Fest/Eric Scire)

SERGIO ELIAS:

The 24-year-old Baja-born artist salutes the hometown crowd as his hypeman waves the Mexican flag (Credit: Baja Beach Fest/Miranda McDonald)

THE CROWD:

One of BBF’s several beachside activations (Credit: Baja Beach Fest/Caesar Sebastian)

Fans pose near the festival entrance (Credit: Baja Beach Fest/Jose Prado)

Among the most passionate of the fest’s 30k attendees (Credit: Baja Beach Fest/Jose Prado)

The magic hour (Credit: Baja Beach Fest/Eric Scire)

THE FOUNDERS:

Baja Beach Fest Founders Aaron Ampudia (left) and Chris Den Uijl (Credit: Baja Beach Fest/Caesar Sebastian)

THE BACKGROUND:

When Ozuna and Mark B sang “El día está pa’ playa y arena, la vamos a pasar muy bien” in 2016, they very well may have been foreseeing the launch of the Baja Beach Fest two years later. After a remarkable inaugural year,  Baja Beach Fest is back for its sophomore year, celebrating the Latin community, beach vibes, and young Latin trap/reggaeton music. The first and only festival of its kind –– Baja Beach Fest Fest is held on the sand of the oceanfront resort of Rosarito, creating an all-encompassing experience of music and coastal feels. It was imagined into existence by two friends, Chris Den Uijl and Aaron Ampudia, and dedicated to the local community who wanted to bring the world’s most streamed artists together for a weekend of music. 2019 sees the festival expand to two days in August and promises headlining performances from Nicky JamBad BunnyJ Balvin, and the first-ever festival appearance by Ozuna.


instagram | facebook | twitter

Check out more photos on the BBF Instagram: https://www.instagram.com/bajabeachfest

END