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“Night Lovell effortlessly conjures darkness…uniquely ominous, pairing his deep vocals with aggressive, often electronic trap-based productions.” – The FADER
“Night Lovell has been working to put his city on the map, making a name for himself in the process. Having worked with Gnar, $uicideboy$, Joji, Lil West, and others in recent years, Lovell is one of the most celebrated musicians in Ottawa, continuing to push boundaries related to what’s appropriate in the genre.” – HotNewHipHop
About
G59’s Night Lovell has quickly become one of Canada’s fastest rising hip-hop artists. Since his earliest successes with his debut release of Concept Vague, his following on Spotify has been growing by nearly 20,000 listeners on a monthly basis. He has 650 million-plus Spotify streams worldwide, 3 million Spotify monthly listeners, 700k Instagram followers, and 24 million plays on SoundCloud. On YouTube, Lovell has reached over 200 million views with viral videos for “Lethal Presence,” “Bad Kid,” and others. He has been featured as part of the Juno Awards Underground Rising Documentary series and has received significant coverage by some of North America’s most influential online media outlets including Pigeons and Planes, Pitchfork, and Rolling Stone, to name a few. On his last two tours throughout Europe, he has sold out 28 shows in 32 markets as the headline attraction (including Moscow, Amsterdam, Milan, Berlin, and many others).
Infusing dark, experimental sounds with hip-hop soundscapes, Night Lovell’s first album Concept Vague included the hit single “Dark Light,” which accumulated millions of plays and paved the way for G59 Records to keep driving the nail with follow-ups. The single’s video currently has over 28 million plays on YouTube and upon initial release catapulted Lovell into the spotlight where he has remained ever since. With all the statistics from SoundCloud platforms, Lovell undertook tours of Europe and Canada that were an instant hit with the underground music fan base.
Lovell’s latest album – Goodnight Lovell – was released in February of 2019, and has now crossed 160 million streams on Spotify alone. The album is a dark and haunting embodiment of Lovell’s fantasies and nightmares. Now over the years since this release, he has done major festivals like Rolling Loud, has done shows and toured all over from Canada, the United States , Europe, and Australia, amassing a huge following that has been craving a new release.
Night Lovell has a busy 2021 on the horizon with a 15-track album set to be released in February (his debut album with G59 Records) in the works as a follow up to the successful Goodnight Lovell and a slew of music videos dropping this fall, Lovell has plenty coming down the pipeline for his hungry fanbase. Lovell’s first single “Alone”off the upcoming album dropped in September and a second single is slated for November which will also be accompanied by a music video and animated visuals. Night Lovell’s exposure will be expanding ten-fold in 2021 and beyond as he releases more content and resumes touring around the world.
Press Releases
Night Lovell Doesn’t Die, He Multiplies in “Counting Down The List” Video
Night Lovell Fills Up His Black Book in “Counting Down The List”
Night Lovell is Bear Grylls with a Beretta in the “Alone” Video