Video: Yatta Bandz – “Fallin Again” ft. Tatiana Manaois
The Bay Area’s Melodic Rising Star Re-Discovers Unconditional Love in the Video For a Romantic Highlight from His TUFF LUV Project
Yatta Bandz pours his heart and soul into his romantic rap tunes, garnering a large fanbase with his songwriting chops and emotional honesty. Giving the cinematic treatment to a highlight from his recent album TUFF LUV, Yatta shares the video for “Fallin Again.” A duet with rising R&B star Tatiana Manaois, “Fallin Again” is a story of perseverance, as both singers put their past heartbreaks behind and take a leap of faith into a new meaningful relationship. In the video, directed by Jay Pusha, Yatta and Tatiana discover the way their worlds change as they open themselves to love–once they resolve to take a chance on love, their drab, beige apartments transform into a luscious and inviting fantasy landscape.
The follow-up to his successful debut project Perfect Storm (over 100 million streams across platforms), TUFF LUV demonstrates Yatta’s ability to succinctly describe matters of the heart, distilling complicated situations into memorable hooks with his conversational melodies. The 21-year-old artist is wise beyond his years, demonstrating deep knowledge of self on “Hard Headed,” expresses the patience to wait for true love on the heartfelt “Find My Way,” and spits sincere game on the recent single “4Lifers.” The new album finds Yatta tapping into his raw emotion and delivering his best vocal performances to date on album highlights like “Way Out West“ (over 3.5 million total streams to date) and “Polaroid,” which is currently bubbling on TikTok (2.6k creations and millions of related views. Featuring appearances from 3Breezy and Tatiana Manaois, TUFF LUV is available everywhere via EMPIRE.
Born in Hayward, an East Bay city south of Oakland and north of Fremont, Yatta endured a rough childhood, experiencing periods of homelessness during his elementary school years. He found refuge from his hardships with his love of music, immersing himself in the discographies of artists like Juice WRLD, J. Cole, XXXTentacion, and Polo G. Yatta first found an outlet for his creativity by posting his original freestyles on Instagram, building a following that naturally followed him to SoundCloud, where he released underground hits like “Loyalty” and “Somebody,” and to YouTube, where he cultivated a following of over 202k subscribers. Yatta broke out in a big way in 2022 with the release of singles like “Don’t Go” (25.4 million Spotify streams, 7.5 million YouTube views) and “Unseen Scars” (25.2 million Spotify streams, 3.1 million views on YouTube audio), both of which can be found on Perfect Storm, his debut album.
With the newly-released TUFF LUV, Yatta hopes to expand beyond the Bay and earn some national recognition. Stay tuned for much more from the 21-year-old rapper.
Watch “Fallin Again” ft. Tatiana Manaois: https://youtu.be/fm7NCJ8wJL0
Stream TUFF LUV: https://music.empi.re/tuffluv
Watch “Fallin Again” Live on Major Stage: https://www.youtube.com/watch?v=Ytvo6q9RU8o
Watch “Had It Hard” on 4ShootersOnly’s “From The Block”: https://www.youtube.com/watch?v=upfP306XqDQ
TUFF LUV tracklist:
- Had It Hard
- Toxic Inspiration
- Find My Way
- Way Out West
- Fallin Again ft. Tatiana Manaois
- Hard Headed
- Attached ft. 3Breezy
- Save The Day
- Take It Easy
- Time After Time
Photo credit: Daniel Aziz
Yatta Bandz explores extreme emotions in his music. He’ll confront heartache head-on with a wavy rhyme or embrace loneliness in a balmy and bold melody. By holding nothing back, his music may very well sound exactly how you feel in the moment. Yatta always found love in even the roughest of circumstances. He endured a period of homelessness as a young child, holing up in hotels or at the homes of gracious family members for three years. Music offered an escape as he discovered Drake, J. Cole, Juice WRLD, XXXTentacion, and Polo G. He got his first taste of viral success in high school, gaining traction with “Loyalty” and “Somebody.” In 2022, he ignited his debut Perfect Storm. With a bevy of bangers, “Don’t Go” piled up 24 million Spotify streams followed by “Unseen Scars” with 23 million Spotify streams and “Phone Calls” with 16 million Spotify streams. With empathy and energy, he has generated hundreds of millions of streams and incited the applause of OnesToWatch and HotNewHipHop, among others. Now, he opens up like never before and explores love from every angle on his 2023 second full-length offering, TUFF LUV [EMPIRE], featuring “Find My Way.”
“Fallin Again” ft. Tatiana Manaois: https://youtu.be/fm7NCJ8wJL0
TUFF LUV: https://music.empi.re/tuffluv
“Find My Way”: https://music.empi.re/findmyway
“Take It Easy (AUX)”: https://www.youtube.com/watch?v=93T5PoR7Zx8
“On My Way”: https://www.youtube.com/watch?v=o6eJTcO9o4Q
“Boys Don’t Cry”: https://www.youtube.com/watch?v=_nuOlc3QgNY
“Unseen Scars”: https://www.youtube.com/watch?v=049O1kl-Pb4
“Don’t Go”: https://www.youtube.com/watch?v=JC-10WnX1a8