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Tru Life

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“If you’re looking for the old Tru Life, keep searching. The New York City-bred rhymer has turned over a new leaf, leaving the drama in the past and having a renewed focus on his music. It’s safe to say that his outlook on life may have changed, but his talent hasn’t. Tru Life’s still spitting bars hard enough to give these new rappers a run for their money.” – XXL

About

A prodigious talent well-known in NYC rap circles, Tru Life’s story is one of a promising career cut short. Briefly signed to Jimmy Iovine’s Interscope Records as a teenager, Tru Life built up buzz with mixtapes like Tru York–gritty and honest street stories delivered with clever rhymes and boundless charisma. Though he won a prodigious local following, his brash demeanor led to beef with other local rappers, such as Prodigy and Dipset’s Jim Jones. Word of his talent reached Jay-Z, who recruited Tru Life for an audition and eventually signed him to Roc-A-Fella.

[wpex] During his days with the Roc, Tru Life recorded a number of songs with Jay-Z, including one beef-squashing track with an appearance from Nas. Unfortunately, just as his career started to take off, Tru Life was arrested in 2009 and sentenced to a lengthy prison term in 2011. Emerging from jail in 2016 with ambition and a clear conscience, Tru Life quickly picked up where he left off, settling longtime feuds with Jim Jones and Prodigy and sharing “Bag For It,” an infectious single with an appearance from Rick Ross, which racked up over 3.5 million views on YouTube. Now running his own Mogul Tree label, Tru Life is ready to resume the road to stardom with his upcoming project, coming soon.[/wpex]