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4.7.22

TikTok Presents Familia: Welcome To The Family, an Immersive Musical Performance with Camila Cabello

Watch Today at 7pm ET/4pm PT

Only On TikTok

The Announcement:

Three-time GRAMMY® Award-nominated, multi-platinum, singer/songwriter Camila Cabello presents Familia: Welcome to the Family, an immersive and inventive music experience, broadcast LIVE first on TikTok. The upcoming event features the first-ever live performances of new songs from her forthcoming album Familia. Tune in on @CamilaCabello at 4 PM PT/7 PM ET TODAY (April 7th), or to one of the three rebroadcasts to watch. View the full broadcast schedule below.

Camila’s stream is a fantastical trip through the artist’s mind, with shifting sets and costumes designed to complement the music. The performance was created using eye-popping XR, augmenting Camila’s singing and choreography with immersive visual effects bringing Camila’s creativity to her fans like never before. Camila creates an engrossing virtual world for each song she performs, leading the audience on a surreal journey through an ever-shifting reality. Familia: Welcome to the Family is a one-of-a-kind experience you don’t want to miss.

The LIVE experience arrives just before the release of Camila’s much anticipated third full-length album, Familia, which will be released on April 8th. Home to the single “Bam Bam” ft. Ed Sheeran, Familia releases everywhere at midnight ET via Epic Records.

Read the announcement post on TikTok’s newsroom: https://newsroom.tiktok.com/en-us/tiktok-presents-an-immersive-musical-performance-with-camila-cabello

Full broadcast schedule:
LIVE Broadcast: Thursday April 7 @ 4pm PT/7pm ET
Rebroadcast #1 (US/CA/LATAM): Friday April 8 @ 4pm PT/7pm ET
Rebroadcast #2 (APAC/AUS): Saturday April 9 @ 8pm MYT/9pm JP/10pm AEST
Rebroadcast #3 (UK/EU/Africa): Saturday April 9 @ 11am PT/7pm BST

For TikTok inquiries, please contact:
Michelle McDevitt, Annjelica Houston, Destiny Riley, T’Keyah Hayes, Audible Treats
Leah Linder, TikTok

The Background:

TikTok is the world’s go-to platform for music discovery and a launching pad for smash hits by artists of all genres and levels of fame. Empowering its community of creators and music fans, the platform supercharges the discovery process, introducing fans to their new favorite songs and allowing artists to directly engage with listeners. TikTok starts trends that reverberate throughout the culture, the industry, and the charts.

Links:

Read more on TikTok’s newsroom: newsroom.tiktok.com

 

About Audible Treats


Audible Treats is a New York-based publicity agency. We do good things. People like us.

Founded and directed by Master’s Degree holders from New York University’s storied Music Business Master’s Program, the company has provided consistent results for our clients for over eighteen years. We provide full-service online, print, and tv publicity campaigns.

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