6.23.2023
Superstar Producer/Artist Tainy Connects with Daddy Yankee, Feid, and Sech for Scintillating “La Baby” Single From Debut Studio Album DATA
Camila Cabello and Becky G Cameo in “La Baby” Music Video, Along with Latin Stars like PaoPao, Elena Rose, Lali, Bad Gyal, and More
With Additional Guests Including Bad Bunny, Ozuna, Skrillex, Rauw Alejandro, Wisin Y Yandel, Arcangel, and Many More, DATA Releases on June 29th via NEON16
After Multiple Decades as Latin Music’s Most Sought-After Producer, Tainy Steps Out With His First-Ever Album as a Lead Artist, Drawing Collaborators from All Genres For His 20-Track Opus
Tainy Stats & Accolades:
Over 1 Billion Streams to date on songs as lead artist
4x GRAMMY Award Nominee
6x Latin GRAMMY Award Winner
2023 BMI Award Winner – Contemporary Latin Songwriter of the Year
#10 Greatest Producer of the 21st Century – Billboard
Most weeks at #1 on any Billboard producer chart (116 Weeks) – Billboard
“Tainy has helped shape the sounds of reggaeton — and then Latin trap — for more than a decade without pause. The global ascendance of Latin music has been one of the most important narratives in the last decade of pop music, and Tainy has been one of the key behind-the-scenes players in that story.” – Rolling Stone
“Tainy’s musical contributions to modern-day Latin pop are unparalleled.” – Billboard
Variety Hitmaker of the Month
“Think of your favorite reggaetón track. Whether it’s a Wisin & Yandel cut from the genre’s 2000s breakthrough, like “Abusadora,” or a contemporary hit, like “Yo Perreo Sola” or “Callaíta,” Tainy has likely had a hand in it.” – MTV
“Tainy has brought reggaeton to the top of the charts.” – Wall Street Journal
“Tainy is incomparable when it comes to his music magic.” – Remezcla
The Announcement:
A master of creating soundscapes equally suited to headphones as they are club speakers, Tainy is ready to collect his flowers. Teaming up with a trio of reggaeton’s biggest stars, the game-changing artist/producer shares “La Baby” ft. Daddy Yankee, Feid & Sech. Today, Zane Lowe debuted “La Baby” on his Apple Music 1 show during a globally timed release. Tainy joined Zane for an interview on the show, and Tainy is currently gracing the cover of Apple Music’s New Music Daily playlist.
A mutating banger that packs an album’s worth of ideas into three minutes, “La Baby” allows each superstar to have their moment in the spotlight. The song opens with Feid, as he sings over Tainy’s symphonic sync arpeggio, which gradually builds to a driving riddim. When the beat drops, Feid switches his delivery, spitting some rapidfire melodies to close things off. The other two artists follow in his example–Sech shows off his rich, soulful baritone over sliding 808s, while the Big Boss, Daddy Yankee, demonstrates his unparalleled rhyming prowess over drums that stop and start along with his vocal pattern. Together, the three rappers and presiding producer deliver a love letter to reggaeton, and the carefree dancing and positive vibras that the music inspires.
The song arrives with a brand new video, featuring some of the Latin world’s biggest stars and most promising talents lip syncing to the lyrics. Filmed in a low-res, VHS style, the “La Baby” features cameos from Camila Cabello, Becky G, Puerto Rican celebrity Lali, singer-songwriter Elena Rose, Spanish singer Bad Gyal, Venezuelan actress Evaluna Montaner, Latin Grammy winner PaoPao, and rising Puerto Rican star RaiNao.
“La Baby” is a standout single from DATA, Tainy’s debut studio album, available on all platforms on June 29th via NEON16. The 20-track album is a testament to his Earth-shaking influence, deep rolodex, and wide-ranging taste, bringing in some of the best artists in the world to help enact his vision. Tainy’s upcoming DATA album features a laundry list of the genre’s best and brightest, including megastars like Bad Bunny, Ozuna, Feid, Rauw Alejandro, and JhayCo, legendary veterans like Daddy Yankee, Wisin Y Yandel, Arcangel, and Chencho Corleone, and rising artists like Young Miko, The Marias, Mora, and Omar Courtz. Additionally, the album welcomes innovative electronic musicians like Skrillex, Four Tet, and Arca, in a show of respect for Tainy’s technical bonafides.
Blessed with an album cover that reflects Tainy’s love for anime and Japanese culture, DATA collects some of Tainy’s biggest hits, alongside a complement of new tunes. Last month, Tainy released the album’s lead single, “obstáculo,” an immersive, percussion-less showcase for Myke Towers, and followed it up earlier this month with “FANTASMA | AVC,” a beat-shifting banger featuring JhayCo. The upcoming album hosts massively popular singles including the multi-Platinum “Lo Siento BB :/” ft. Bad Bunny & Julieta Venegas, which has over 760 million streams and earned Tainy four 2022 Latin GRAMMY® awards including “Best Reggaeton Performance,” and “Sci-Fi,” the 2022 collaboration with Rauw Alejandro.
Recognized as one of the most successful and globally influential songwriters, producers, and artists in music today, Tainy continues to break creative boundaries – making history as the first person to spend a record-breaking 116 weeks at No. 1 on Billboard’s Latin Producers chart – and transforming the trajectory of Latin music in a way no other artist has.
In May, Tainy presented his unforgettable four-act audiovisual experience during Miami’s illustrious Formula 1 race weekend, partnering up with Jack Daniels as part of the ongoing Jack Daniels Presenta series. The hitmaker invited fellow Puerto Rican star Jhayco and Young Miko, surprising fans with a fiery unreleased collaboration preview. To kick off 2023, the multi-platinum selling artist took home the 2023 BMI Award for the coveted “Contemporary Latin Songwriter of the Year.” Tainy was recognized for global hits: “Baila Conmigo” with Rauw Alejandro and Selena Gomez; “In da Getto” alongside Skrillex and J Balvin; “Lo Siento BB:/” with Bad Bunny and Julieta Venegas; Bad Bunny’s “Yonaguni”; and “Caramelo (Remix)” with Karol G, Myke Towers, and Ozuna.
Stay tuned for DATA, a full-fledged artistic statement by one of the most vital figures in 21st century music.
Stream “La Baby” ft. Daddy Yankee, Feid & Sech: https://ffm.to/tainy-lababy
Watch “La Baby” ft. Daddy Yankee, Feid & Sech: https://youtu.be/f4C3iIk78uE
DATA tracklist:
1. obstaculo ft. Myke Towers
2. PASIEMPRE ft. Myke Towers, Omar Courtz, JhayCo, Arcangel, & Arca
3. Todavia ft. Wisin Y Yandel
4. FANTASMA | AVC ft. JhayCo
5. MOJABI GHOST ft. Bad Bunny
6. 11 Y ONCE ft. Sech & E.Vax
7. desde las 10 (KANY’S INTERLUDE) ft. Kany Garcia
8. mañana ft. The Marias & Young Miko
9. BUENOS AIRES ft. Mora & Zion
10. COLMILLO ft. J Balvin, Young Miko & Jowell Y Randy
11. LA BABY ft. Daddy Yankee, Feid & Sech
12. me jodi… ft. Arcangel
13. VOLVER ft. Rauw Alejandro, Skrillex & Four Tet
14. EN VISTO ft. Ozuna
15. LO SIENTO BB :/ ft. Bad Bunny & Julieta Venegas
16. si preguntas por mi ft. Kris Floyd & Judeline
17. SCI-FI ft. Rauw Alejandro
18. CORLEONE INTERLUDE ft. Chencho Corleone
19. PARANORMAL ft. Alvaro Diaz
20. SACRIFICIO ft. Xantos
Contact:
Michelle McDevitt, Audible Treats
Chris Walsh, Audible Treats
Romina Andrea Magorno, Imagine It
The Background:
Leading a new wave of Latin music and culture for over a decade, famed producer and artist Tainy, is the mastermind behind some of music’s most iconic hits and was named one of Billboard’s Top ten producers of the 21st century. A four-time GRAMMY® nominee, six time Latin GRAMMY® winner and multiple BMI Award Winner, Tainy has been churning out career-defining hits for artists as well as his own, including Daddy Yankee, Bad Bunny, J Balvin, Rosalia, Shawn Mendes, Zion & Lennox, Anuel, Ozuna, Don Omar, Wisin & Yandel, Kali Uchis, Rauw Alejandro, Jhay Cortez and more. In 2019, Tainy made his artist debut reaching the top charts with hit singles: “I Can’t Get Enough,” ”Adicto,” ”Callaita,” #1 Latin Pop and Airplay single “Agua” and GRAMMY® nominated “Un Dia (One Day).” In 2021, Tainy continued pushing the culture forward on a global scale executive producing, Selena Gomez’ first full Spanish language body of work “Revelacion,” “Sunbathe” alongside Miguel, and Bad Bunny and Jhay Cortez’ “Dakiti,” which went No. 1 globally. In addition, Tainy continues to break records as the only producer to sit at the #1 spot on the Billboard charts for 117 weeks. His last two successful releases have a great power of convocation: “Summer Of Love” with Shawn Mendes and “Lo Siento BB:/” with Bad Bunny and Julieta Venegas which went on to win a Latin GRAMMY®, land a GRAMMY® nomination and has amassed over 1 billion streams combined. His last three releases packed massive star power; “Summer Of Love” with Shawn Mendes performed at the MTV VMAs ,“Lo Siento BB:/” featuring Bad Bunny and Julieta Venegas, which they performed at the AMAs and “Sci-Fi” with Rauw Alejandro. Tainy is preparing to release his much anticipated debut album, DATA, coming this Summer.
Links:
instagram | spotify | twitter | tiktok | youtube
“La Baby” ft. Daddy Yankee, Feid & Sech: https://youtu.be/f4C3iIk78uE
“obstáculo” ft. Myke Towers: https://www.youtube.com/watch?v=r_uSqbgDiMo
“FANTASMA | AVC” ft. JhayCo: https://www.youtube.com/watch?v=2G4PcQTZcDE