6.8.2021
Rolling Loud Announces Rolling Loud New York 2021, Returning to Citi Field October 28th-30th
Travis Scott, J. Cole, and 50 Cent to Headline
Hip-Hop’s Premier Festival Brand Returns to the Genre’s Birthplace, Expanding From Two to Three Days For Its Second-Ever Five Borough Fest
The Announcement:
Known for its wide-ranging lineups and show-stopping moments, Rolling Loud Festival is ready to return to the stage. Gearing up for its second-ever festival in the birthplace of hip-hop, Rolling Loud announces Rolling Loud New York 2021, occurring October 28th-30th at Citi Field in Queens. Headlined by Travis Scott, J. Cole, and 50 Cent, tickets for Rolling Loud New York 2021 go on sale on Friday, June 11th at 12pm ET.
The upcoming festival features a lineup that blends the biggest names in hip-hop with local heroes and respected veterans. Beyond the headliners, the festival promises performances from superstars like Lil Uzi Vert, Lil Baby, Playboi Carti, Polo G, and Lil Durk, rising talent like Pooh Shiesty, Ski Mask The Slump God, NLE Choppa, and Coi Leray, respected veterans including Rick Ross, Gucci Mane, Wale, and Fetty Wap, and a laundry list of NYC stars past and present, including Bobby Shmurda, Joey Bada$$, Ferg, The Diplomats, Action Bronson, Young M.A., J.I., Sheck Wes, Sheff G, Sleepy Hallow, Bizzy Banks, and many more.
The worldwide festival brand Rolling Loud first came to New York in October 2019, with a lineup that featured modern superstars like Travis Scott and A$AP Rocky and New York legends like Wu-Tang Clan and the late DMX. The Citi Field event was one of the most successful Rolling Loud festivals to date, selling out both days and attracting A-List celebrity attendees like Rihanna, Kevin Durant, and many more.
The announcement of Rolling Loud NY arrives after the announcement of the Rolling Loud Miami 2021 festival and this winter’s Rolling Loud California. With headliners Travis Scott, Post Malone and A$AP Rocky, Rolling Loud Miami 2021 is a triumphant return for live rap music, and a coming out party for risers and new superstars eager to play in front of a festival crowd. Rolling Loud Miami 2021 will occur on July 23rd-25th at Hard Rock Stadium in Miami Gardens, FL. Occurring on December 10th-12th, 2021 at NOS Events Center in San Bernardino, CA, Rolling Loud California promises headlining performances by J. Cole, Kid Cudi, and Future, as well as a special duo performance by Young Thug and Chris Brown. Both Rolling Loud Miami 2021 and Rolling Loud California 2021 are sold out.
During the pandemic, with no live show possibilities in sight, Rolling Loud pivoted to become a heavy-hitter in the world of Livestreaming, drawing millions of unique viewers and landing multiple events in Pollstar’s Year-End Livestream Chart. Rolling Loud has hosted three multi-day “Loud Stream” festivals on Twitch, with headliners like Trippie Redd, Swae Lee, Gunna, Ski Mask The Slump God, Fetty Wap, and Lil Skies. Rolling Loud uses their official Twitch channel to drive and comment on rap culture, welcoming special guests to weekly programming like The Rotation, The Leak, Got Bars?, and more.
The well-being of Rolling Loud attendees, employees, and artists is of the utmost importance. Rolling Loud New York 2021 will proceed to the extent permitted by local authorities and will follow all local COVID safety protocols.
Options to move Rolling Loud to an alternate site will continue to be in effect while the New York Mets remain in postseason contention.
Buy tickets for Rolling Loud New York 2021 (on sale June 11th @ 12pm ET): rollingloud.com/nytix
Buy Rolling Loud Merch: shoprollingloud.com
Critical Praise:
In four and a half years — beginning small in Miami, and now promoting Coachella-sized events around the country — Rolling Loud has established itself as a playground for the young…This time last year, many of the rappers now drawing crowds of several thousand were barely known.” – The New York Times
“Rolling Loud is the be-all of hip-hop festivals.” – Billboard
“The Rolling Loud New York experiment was a success—one which will likely earn it a return trip to the city in future years. Far from a traditional NYC rap experience, it was a two-day event that catered to the genre’s youngest fans, with an eye squarely focused on the future.” – Complex
“In only its fifth year with four major destinations and more in the pipeline overseas, athletes, celebrities and others are forking over as much as $20,000 for VIP packages. Of course, imitators are cropping up.” – Pollstar
“…within five years Rolling Loud has grown into one of the biggest hip-hop brands in the world. Locally, it has surpassed rival events Ultra and III Points in stature and rivals prestige festivals like Coachella.” – Miami New Times
Please contact Michelle, Kerry, or Kevin for more info.
The Background:
Founded as a one-day festival in 2015 by Matt Zingler and Tariq Cherif, Rolling Loud has evolved into a global behemoth, with annual festivals in Miami, Los Angeles, New York, and the Bay Area. Postponed due to the COVID-19 pandemic, Rolling Loud Miami is scheduled for February 2021, and Rolling Loud Portugal, the brand’s first European festival and first-ever 5-day event, recently announced the lineup for next Summer. The company’s new Twitch partnership, which includes three virtual festivals in Fall 2020, allows Rolling Loud to maintain its vital cultural role during an impossibly difficult time for festivals and live music.
Links:
website | facebook | twitter |
For full information, head to
https://www.rollingloud.com
Check out Rolling Loud on Twitch: twitch.tv/rollingloud