Rolling Loud Announces “Home For The Holidaze” Presented by Xfinity, It’s Next Livestream Event, With Performances From Rick Ross & More
Bringing Hip-Hop Holiday Cheer as They Celebrate a Sold Out Miami 2021 Festival, “Home For The Holidaze” Airs December 15th Exclusively on Twitch
Pivoting from a live music behemoth to a full-fledged media company due to the pandemic, Rolling Loud plays a crucial role in hip-hop culture. Continuing its run of quality livestream events, Rolling Loud announces “Home For The Holidaze,” airing December 15th exclusively on Twitch. Headlined by Rick Ross, “Home For The Holidaze” is Rolling Loud’s third livestream event of 2020, following the two multi-day “Loud Stream” virtual festivals.
Like the “Loud Stream” virtual festivals, “Home For The Holidaze” will feature multiple hours of live performances–with no pre-recorded sets or segments–accompanied with interviews and commentary from the Rolling Loud team, including hosts DJ Scheme, JenesisGiselle, and DJ Five Venoms. The ideal accompaniment to at-home mosh pits or chestnuts roasting on the open fire–whatever floats your holiday boat–”Home For The Holidaze” airs at 6pm ET/3pm PT on Rolling Loud’s Twitch channel.
“Home For The Holidaze” arrives as Rolling Loud prepares for Rolling Loud Miami 2021. Headlined by Travis Scott, Post Malone, and A$AP Rocky, the 3-day festival keeps as much of the lineup from the postponed 2020 event as possible, while adding slots from budding stars. Occurring at Hard Rock Stadium in Miami Gardens, FL on May 7th-9th, 2021, Rolling Loud Miami is currently sold out.
Throughout the pandemic, Rolling Loud made headlines and entertained fans with their “Loud Stream” series of virtual festivals. The first livestream boasted headlining performances from Swae Lee and Ski Mask The Slump God, and generated over 4.4 million views from over 3 million unique viewers. Offering an elaborate Halloween theme, the second livestream featured headliners Trippie Redd and Gunna and topped Pollstar’s Livestream Chart for the second time.
The “Loud Stream” virtual events are part of Rolling Loud’s wide-ranging partnership with Twitch, which includes daily live hip hop-driven programming, offering special guests and original live shows like The Rotation, The Leak, and Loud Gaming. Recent guests on Rolling Loud’s Twitch programming include Machine Gun Kelly, iann dior, Jaden Smith, Cordae, Cole Bennett, The Kid Laroi, and many others.
Tune into “Home For The Holidaze” at 6pm ET/3pm PT on December 15th at Twitch.Tv/RollingLoud.
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Press for Rolling Loud:
“In four and a half years — beginning small in Miami, and now promoting Coachella-sized events around the country — Rolling Loud has established itself as a playground for the young…This time last year, many of the rappers now drawing crowds of several thousand were barely known.” – The New York Times
“Rolling Loud is the be-all of hip-hop festivals.” – Billboard
“The Rolling Loud New York experiment was a success—one which will likely earn it a return trip to the city in future years. Far from a traditional NYC rap experience, it was a two-day event that catered to the genre’s youngest fans, with an eye squarely focused on the future.” – Complex
“Rolling Loud continues to prove its hip-hop tastemaking status is no fluke” – Pollstar
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Rolling Loud: Michelle, Kerry, or Kevin
About Rolling Loud
Founded in 2015 by Matt Zingler and Tariq Cherif as a one-day festival in Miami, Rolling Loud evolved into a global behemoth, with massive festivals on both American coasts and international events in Europe and Australia. In October 2019, Rolling Loud hosted the first annual Rolling Loud New York, which boasted one of the brand’s most impressive lineups yet, and in December, it drew 65,000 fans per day to Banc of California Stadium for Rolling Loud Los Angeles.
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