9.9.2020
Rolling Loud Introduces the Moto 20 Cut & Sew Capsule Collection, Complete with Jackets, Goggles, Gloves, and More
The New Merch Drops as Rolling Loud Prepares For “Loud Stream,” Their Twitch-Exclusive Livestream Festival Headlined by Swae Lee & Ski Mask The Slump God
Miami Meets Motocross in the Latest Limited Edition (150 Pieces with No Restocks) Merch Collection from Rap’s Biggest Festival Brand
The Announcement:
A rising cultural force in the world of hip-hop, Rolling Loud is renowned for their exquisite taste in music and merch. Coming through with their latest batch of unique merch, Rolling Loud officially reveals the Moto 20 Cut & Sew Collection for the aspiring rider in your life.
Created with 3m reflective elements, bold neon prints and technical fabrics, the Moto 20 collection features a classic motocross jersey-and-pants matching set, a crop top jersey, a flamed-up hoodie, and a half-zip windbreaker. Blurring the line between fashion and function, the new collection also offers moto-specific wear like goggles, gloves, and a full ski-mask–all delivered in characteristic Miami hues like neon green, minty blue, and touches of purple and fuchsia. Directed by Rolling Loud co-founder Matt Zingler and designed by Mark Braster (@brastxx) the collection is captured through the lens of Creative Director Smith Durogene and is available at shoprollingloud.com in limited quantities: 150 pieces, no restocks and no preorders.
“Rolling Loud has a lot of amazing Cut & Sew capsules dropping,” says Matt Zingler. “The quality is on point and the quantities will all be limited. I have always been into collecting vintage tees and accessories. The goal is to create time stamped capsules representing a Rolling Loud era so that in the future they will be a highly collectible vintage item. Don’t sleep, this will sell out!”
The Moto 20 Cut & Sew Collection arrives just in time for “Loud Stream,” a free-to-stream virtual festival airing this weekend exclusively on Twitch. Occurring September 12th-13th at 5PM ET on Rolling Loud’s Twitch channel, “Loud Stream” presents six hours of live performances on each day. Featuring performances by headliners Swae Lee and Ski Mask The Slump God, along with Polo G, NLE Choppa, Lil Keed, and many more, “Loud Stream” is an entirely live event, with interactive chat elements and without pre-recorded sets.
“Loud Stream” is the first of three virtual festivals Rolling Loud has planned as part of their new exclusive partnership with Twitch. Last week, the festival brand commenced daily live hip hop-driven programming on Twitch.tv/RollingLoud. Rolling Loud’s first week on Twitch brought guest appearances from Internet Money, JuJu Smith-Schuster, Jackboy, Tyla Yaweh, B.o.B., and others, and introduced regular programming like “The Rotation,” which received 132,000 live views on its initial episode.
Buy Moto 20 Cut & Sew Collection merch at shoprollingloud.com
Watch “Loud Stream” on Saturday September 12th and Sunday September 13th at Twitch.tv/RollingLoud, starting each day at 5PM ET and ending at 11PM ET.
Subscribe to Rolling Loud on Twitch and visit RollingLoud.com/Twitch to read about subscriber benefits.
Rolling Loud’s Moto 20 Cut & Sew Collection
For more info, please contact Michelle, Kerry, or Kevin
Critical Praise:
“In four and a half years — beginning small in Miami, and now promoting Coachella-sized events around the country — Rolling Loud has established itself as a playground for the young…This time last year, many of the rappers now drawing crowds of several thousand were barely known.” – The New York Times
“Rolling Loud is the be-all of hip-hop festivals.” – Billboard
“The Rolling Loud New York experiment was a success—one which will likely earn it a return trip to the city in future years. Far from a traditional NYC rap experience, it was a two-day event that catered to the genre’s youngest fans, with an eye squarely focused on the future.” – Complex
“In only its fifth year with four major destinations and more in the pipeline overseas, athletes, celebrities and others are forking over as much as $20,000 for VIP packages. Of course, imitators are cropping up.” – Pollstar
The Background:
About Rolling Loud
Founded as a one-day festival in 2015 by Matt Zingler and Tariq Cherif, Rolling Loud has evolved into a global behemoth, with annual festivals in Miami, Los Angeles, New York, and the Bay Area. Postponed due to the COVID-19 pandemic, Rolling Loud Miami is scheduled for February 2021, and Rolling Loud Portugal, the brand’s first European festival, recently announced the lineup for next Summer. The company’s new Twitch partnership speaks to the strength of its brand, allowing Rolling Loud to maintain its vital cultural role during an impossibly difficult time for festivals and live music.
In October 2019, Rolling Loud hosted the first annual Rolling Loud New York, which boasted one of the brand’s most impressive lineups yet, and in December, it drew 65,000 fans per day to Banc of California Stadium for Rolling Loud Los Angeles.
About the Moto 20 Cut & Sew Capsule Collection:
The RL MOTO 20 Collection is inspired by the times, by the streets, an escape from the occasional doldrums of 2020. Where FMX meets the block you’ll find lifestyle pieces that blur the lines of fashion and function. An 8 piece cut and sew capsule the Moto 20 line features 3m reflective elements, bold neon prints and technical fabrics. Directed by RL Founder Matt Zingler and designed by Mark Braster (@brastxx) the collection is captured through the lens of Creative Director Smith Durogene and will be available at shoprollingloud.com Friday, September 11th in limited quantities, 150 pieces, no restocks and no preorders.
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Buy Rolling Loud merch: shoprollingloud.com
Check out Rolling Loud on Twitch: Twitch.tv/RollingLoud
Check out RollingLoud.com for more information.