6.4.2021
Video: Pressa – “Second Hand Smoke”
“Second Hand Smoke” is a Full Showcase of Pressa’s Unique Ability to Craft Hit Tracks Encircling Street-Oriented Lyrics
Critical Praise:
“Not a lot of musicians can claim to have the attention of the biggest music names in their country, or have toured with one of the most successful acts of all time and have released an album all before the age of 23. But Canadian artist Pressa is one of the few that would fit the description.” – Complex
“Pressa’s come a long way from his native of Driftwood and is approaching the business and art of music making like a seasoned veteran.” – Vice
The Video:
Hailing from Toronto’s Driftwood neighborhood, melodic rapper Pressa has solidified his presence internationally. Gearing up for release of seven new tracks including visuals part of a full-length Deluxe version of the highly successful Gardner Express EP, Pressa delivers fans a taste of what is on the horizon with the all new track “Second Hand Smoke.” The track and video display a full showcase of Pressa’s unique ability to craft hit tracks encircling street-oriented lyrics, a notable specialty of Pressa. Building on insatiable requests for more, there is no question Pressa’s global influence has resulted in a never-ending appetite for what is to come. “Second Hand Smoke” follows the incredible success of the Canadian Gold Certified “Attachments” Ft. Taliban Glizzy which has garnered over 14M streams Worldwide. The newly-released Coi Leray version of “Attachments” so far has earned over 2.5M streams and over 1M YouTube views within one week of release. Fundamentally, “Second Hand Smoke” is sure to impact audiences worldwide sonically whilst delivering an authentic message.
With a title that references Pressa’s last name (Gardner) and the Gardiner Expressway, a major highway running through the downtown core of his hometown, Gardner Express is home to multiple high profile collaborations, including“ Head Tap” featuring Brooklyn drill rappers, Sheff G and Sleepy Hallow (7.5+ million combined streams) and “Blackberry Zap” ft. Jackboy (7.8+ million combined streams). The EP features additional appearances from Flipp Dinero, D Block Europe and Taliban Glizzy. With over 46 million combined global streams across platforms and coverage in outlets like Complex, HotNewHipHop, and Apple Music 1 w/ Ebro Darden, Gardner Express is a deeply personal, speaker-knocking project from one of the hottest emcees north of the border.
In February, Pressa shared a creative concert film that showcased the music of Gardner Express. Stay tuned for much more from the buzzing young emcee in the coming weeks and months, including more high profile collaborations and music videos.
Buy/Stream “Second Hand Smoke”: https://smarturl.it/Pressa_SHS
Watch “Second Hand Smoke”: https://www.youtube.com/watch?v=8wWaq-104-c
Please contact Michelle or Kevin for more info.
The Background:
Pressa captured rap fans’ attention in Canada and the U.K. by garnering millions of YouTube views for 2016’s “Wass Gang,” landed on a tour with Drake, and emerged as a local cultural sensation. Pressa made his mark with the inimitable mix of his street-oriented lyrics, melodic hooks and high-pitched voice, making him a fixture in the Toronto hip-hop scene.
Recognized for an impressive list of collaborations (Murda Beatz, UK hip-hop don, Giggs, Lil Uzi Vert) over the years, the Canadian rapper continued his hot streak in 2020 with features from Sheff G and Sleepy Hallow, Jackboy, Flipp Dinero and more. Aligned with the new crop of artists dubbed “ones to watch,” Pressa is on track in his journey to becoming a household name.
No stranger to releasing full bodies of work with mixtapes such as, Press Machine, Press A Brick, and Prestige, 2020 was a prime display of Pressa’s growth and versatility as an artist, culminating with the release of his EP, Gardner Express. The EP features “OTM,” “96 Freestyle,” and “Head Tap” ft. Sheff G and Sleepy Hallow, which resulted in coverage from media juggernauts like Complex, a global Apple Music Beats 1 premiere with Ebro Darden.
Pressa is applying a renewed vigor to his music and collaborating with likeminded writers, producers and artists on the rise. Inspired by the diverse streets of Toronto and a multicultural Jamaican/Filipino upbringing, Pressa is eager to share his passion and unique music style with the world.
Links:
official site | instagram | twitter | merch | youtube | spotify
“Second Hand Smoke”: https://smarturl.it/Pressa_SHS / https://www.youtube.com/watch?v=8wWaq-104-c
“Attachments” ft. Coi Leray: https://smarturl.it/Attachments_PxCL / https://www.youtube.com/watch?v=ZxGYS11DIdM
Gardner Express EP: https://smarturl.it/Pressa_TGE_EP
“Attachments” ft. Taliban Glizzy: https://smarturl.it/Pressa_Attachments
“Blackberry Zap” ft. Jackboy: https://www.youtube.com/watch?v=POoQIE35dRQ / https://smarturl.it/Pressa_BlackberryZap
Gardner Express (Official Film): https://www.youtube.com/watch?v=V_PeFTPXeRQ
“Head Tap” ft. Sheff G & Sleepy Hallow: https://www.youtube.com/watch?v=3pbeegimfTc
“OTM”: https://youtu.be/–ZbWzmU-lI
“96 Freestyle”: https://youtu.be/wqMW57_RO7Q