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02.09.2022
Big Moochie Grape Builds Paper Route Pyramids in New Video “In Dolph We Trust”

Press Release

Big Moochie Grape Builds Paper Route Pyramids in New Video “In Dolph We Trust”

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2.8.2022

Video: Big Moochie Grape – “In Dolph We Trust”

The Young Dolph Protégé Has No Time for Games in Latest Video from Paper Route Empire Presents: Long Live Dolph

The Video:

Just like his Paper Route Empire labelmates, East Memphis’ Big Moochie Grape was hand-picked by Young Dolph who saw a tireless work ethic, unfettered determination, and inexhaustible love for the art of rhyming in the young street favorite. Now, with Dolph looking on, Big Moochie Grape remains as focused as ever on the mission at hand as he releases the video for “In Dolph We Trust” from PRE’s recent compilation album, Paper Route Empire Presents: Long Live Dolph. Over a booming instrumental featuring a chilling interpolation of “Carol of the Bells,” Moochie spits his rawest rhymes yet, rapping, “Don’t wanna hear the bulls**t, it’s irrelevant/N****s ain’t f***ing with me like I’m celibate/Been going dumb, but they know I’m intelligent/Got on the mic and I been straight ever since.”

The video for “In Dolph We Trust” shows Moochie and his black-clad crew flashing their signature Paper Route Eye of Providence symbol, interspersed with bird’s eye views of the Memphis streets and a veil of red, bombarded with scattered inscriptions of “Ha,” akin to the Joker’s laugh. A fitting nod to the Clown Prince of Crime, Moochie embodies the persona of a villain scorned, rapping with a cold-blooded conviction that can turn a classic Christmas carol into a haunting, harrowing hymn.

Released in late January, Paper Route Empire Presents: Long Live Dolph features contributions from almost every artist on the label, from rising stars like Key Glock to relative newcomers like Paper Route Woo. Spanning 8 tracks, the project points to a bright future for the label that the King of Memphis built from the ground up. The project is home to “Proud,” a moving and defiant new single from Key Glock, which earned over 4 million views in its first 3 days of release and garnered praise from The New York Times, among others, and “Love For Me,” featuring a new verse from Young Dolph. With additional appearances from standouts like Kenny Muney and SNUPE BANDZ, as well as Brooklyn’s Joddy Badass and Chicago’s ChiTana, who point to the diversified vision Dolph developed for PRE that extends beyond his hometown, Paper Route Empire Presents: Long Live Dolph is available everywhere via Paper Route Empire, and will soon be available to purchase on vinyl.

Stay tuned for tons of new music from PRE in 2022, including Big Moochie Grape’s upcoming mixtape, East Haiti Baby, and more!

Watch “In Dolph We Trust”: https://youtu.be/UcH4VAwmDCo
Buy/Stream Paper Route Empire Presents: Long Live Dolph: https://music.empi.re/longliveyoungdolph

Pre-order Paper Route Empire Presents: Long Live Dolph vinyl: https://officialyoungdolphstore.smsb.co/2Gesji

Paper Route Empire Presents: Long Live Dolph tracklist:

Long Live Dolph (Jay Fizzle)
Role Model (Role Model)
In Dolph We Trust (Big Moochie Grape)
Proud (Key Glock)
Fully Equipt (PRE Woo)
I Like (Joddy ft. Snupe Bandz)
Love For Me (CHITANA ft. Young Dolph)
I Know Why (Snupe Bandz)

Coming soon from Paper Route Empire:

Kenny Muney – Time is Muney (February 11th)
Key Glock – Yellow Tape 2 (Deluxe) (March 4th)

Coming in 2022:

Snupe Bandz & Paper Route Woo – Boyz in the Hood (release date TBA)
Big Moochie Grape – East Haiti Baby (release date TBA)
Jay Fizzle – DonnaFizzle (release date TBA)
Young Dolph – Paper Route Frank (release date TBA)
Joddy Badass – Who TF is Joddy (release date TBA)
Bigg Unccc – Rich Young Villain (release date TBA)
Chitana – TBD title (release date TBA)

Please contact Michelle or Kerry for more info.

King Von’s Estate Announces New Album, Shares “Don’t Play That” ft. 21 Savage

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2.4.2022

King Von’s Estate, Only The Family & EMPIRE to Release What It Means To Be King, the Final Album from the Iconic Artist

Listen to “Don’t Play That,” a Newly-Released Collaboration with 21 Savage

A Labor of Love That Compiles Unheard Music From the Artist’s Career, What It Means To Be King Arrives on March 4th via Only The Family/EMPIRE

Credit: Esdras T. Thelusma

The Announcement:

A fiercely talented rapper and an inspiration to strivers in O-Block and beyond, King Von left this world with many more stories to tell. Over one year after the release of his debut album Welcome To O-Block, Von’s estate, Only The Family, and EMPIRE plan to release What It Means To Be King, a testament to his continuing legacy. What It Means To Be King is packed with the ferocious bars and gripping narratives that earned him a huge fanbase, but also hints at some of the directions he might have taken if he had more time. The album showcases the talent his fans recognize and gives glimpses of artistic evolution to come, featuring songs that range from introspective to aggressive to romantic. With contributions from some of the people who knew Von best, including regular producer and collaborator Chopsquad DJ and more to be revealed in the coming weeks, What It Means To Be King arrives on March 4th via Only The Family/EMPIRE.

Along with the announcement of the tape comes “Don’t Play That,” a new single featuring 21 Savage. A close friend of Von’s family who has always shown love, 21 Savage is an ideal sparring partner for Von, his deadpan demeanor a perfect foil to Von’s animated delivery. Complete with a whirring beat from Kid Hazel, “Don’t Play That” finds both rappers revealing all the ways they don’t mess around (“I did a drill with the face mask/I washed my hands with the Ajax,” says Von.) Charming and radio friendly, but still maintaining a foreboding edge, “Don’t Play That” demonstrates Von’s capacity as a versatile and adaptable colalborator and his growing instinct for making hits.

What It Means To Be King puts an exclamation point on Von’s legacy, confirming his status as the best storyteller of his generation. A worthy follow-up to Welcome To O-Block, the upcoming album is a bittersweet treat for fans, and a moment of closure for those who loved him most.

Long Live King Von.

Buy/Stream “Don’t Play That” ft. 21 Savage: https://music.empi.re/dontplaythat

Please contact Michelle or Destiny for more info.

Lil Tati Turns Turns the Weekend on its Head in “Handstand”

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2.4.2022

Video: Lil Tati – “Handstand“

The Miami Riser Teems with Confidence in Vibey Cut from his Debut Project, NiNET33N

Critical Praise:

“It’s as if his voice is an instrument, incessant but laid-back, finding hidden pockets within his sonic palette that maintain a feeling of cohesiveness. Nothing about Tati’s creative process feels forced, teetering between a melodic drawl and soft-spoken croons to accentuate his natural talent.” – Dirty Glove Bastard

“NiNET33N serves as an exercise in versatility, as Tati expertly morphs his sound and delivery with each track.” – OnSmash

The Video:

With his seamless blend of flirty R&B with booming, bass-heavy beats, Lil Tati has poised himself as Miami’s latest rising star. With abundant confidence overflowing and red cup in hand, Tati emerges once again to turn up the weekend in grand fashion with new visuals for his party banger, “Handstand.” With it’s laid-back, pop-infused instrumental over which Tati spits self-assured bars with effortless swagger and infectious flows, the track showcases Tati’s star power in grand fashion as a standout from the CFMB Records signee’s recent debut album, NiNET33N.

The visuals for “Handstand” see Lil Tati taking full advantage of the fruits of his stellar breakout year, cruising down the open highway in his drop-top Rolls-Royce and picking up baddies by the beach without breaking a sweat. As day turns to night, the iced-out Tati and company roll up to a party where they are greeted by their newfound lady friends, donned in Tati’s NiNET33N merch as they dance, take pictures, and even knock down cups in a game of poolside pong. The casual, laid-back party atmosphere of the track combined with the video’s fun-loving festivities compliment each other to accentuate the carefree convivial vibe Tati delivers.

“Handstand” is the latest track from NiNET33N to receive visuals, following the recent video for his CJ-assisted drill-laced banger, “Came Up,” as well as “Up Late,” featuring dancehall legend Mavado. Available everywhere via CFMB Records, NiNET33N marks both Tati’s coming-of-age and a legacy coming full circle. The album’s title comes from the significance of the number nineteen, which not only marks Tati’s age upon his debut release, but the age his father was when Tati was born.

Music has always dominated Tati’s life, before he was even making it himself. He watched his father, Frank Miami, go from cutting hair at a barber shop to managing then-bubbling acts Farruko and Lary Over to later forming Carbon Fiber Music in 2014. The label is a Latin music powerhouse, home to the aforementioned acts, along with a number of heavy hitting artists and producers. While it’s inevitably a new era for Carbon Fiber Music as it extends its English-speaking-focused Billionaire arm, it’s a new era for Lil Tati as well. He is an extension of a legacy that has been cultivated over the last decade, only now he is a part of it on his own terms with his own sound.

With NiNET33N, Lil Tati stamped out a name for himself as the stars align for this undeniable talent. Stay tuned for much more in 2022.

Watch “Handstand”: https://youtu.be/k7I_HJ2IBFU

Buy/Stream NiNET33N: https://liltati.lnk.to/ninet33nan

Buy NiNET33N merch: https://liltatishop.com/

NiNET33N tracklist:

Blah Blah Blah
Fed Up
Gucci Slides
Came Up ft. CJ
Turnt
She Got It ft. Farruko
Who Is The One
Handstand
Ball Out
Up Late ft. Mavado

https://youtu.be/k7I_HJ2IBFU

Credit: luievilleandcompany

Please contact Michelle or K erry for more info.

03 Greedo Recruits BlueBucksClan for Tuneful “Pourin” Single

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2.4.2022

Audio: 03 Greedo – “Pourin” ft. BlueBucksClan

The L.A. Legend Makes His Presence Felt with Help From the West Coast’s Hottest Duo on a Hook-Filed New Single

Critical Praise:

“The latest hope of Los Angeles hip-hop” – Rolling Stone

“The Watts rapper is an essential piece of West Coast rap” – Pitchfork

“Los Angeles street-rap weirdo 03 Greedo is one of the most exciting and inventive voices around right now, and he already released one of the best rap albums of the year” – Stereogum

“Literally no one else on Leonardo DiCaprio’s green Earth talks flavorful cash sh*t as wonderfully as 03 Greedo.” – Complex

“This mixtape is a step away from his usual sunny LA sound, but 03 Greedo knew what he was doing when he enlisted the help of Kenny Beats. This link up has resulted in an entertaining, yet simple record, the concept expertly executed. ‘Netflix and Deal’ is a cinema experience – minus the over-expensive snacks.” – NME

The Audio:

Twirling twisted tunes into taffy-like melodies, 03 Greedo sets the bar for creativity in West Coast rap music. Connecting with one of L.A.’s hottest rap groups for his latest single, Greedo shares “Pourin,” a new song with an appearance from BlueBucksClan. Interpolating “Flossin,” Mike Jones’ 2005 hit and one of Greedo’s favorite songs, “Pourin” finds Greedo delivering an expertly tuneful hook-verse combo, stretching syllables as he sings about his favorite ways to get faded. At the song’s halfway mark, Jeeezy and DJ from BlueBucksClan tag team a slick sixteen, peppering their rhymes with references to King Kong and John Cena and providing a grounded counterpart to Greedo’s flights of fancy. With cover art designed by Desto Dubb, a longtime friend of Greedo’s and owner of the That’s A Awful Lotta Cough Syrup brand, “Pourin” originated as part of Greedo’s period of prolific creativity before beginning his prison sentence in 2018. The single is produced by Mark Free and will be included on the upcoming tape, Free 03.

Last year, Greedo dropped 03 Inna Key, a three-track EP that was released early to JPay, a prison telecom company, a gesture from Greedo that allowed incarcerated people to get the first opportunity to hear the new songs. The EP is home to “Calendar,” included by Passion Of The Weiss at #26 on their list of the 100 Best Rap Songs of 2021. Praising the track, Passion Of The Weiss said, “‘Calendar’ succeeds in illuminating who Greedo is away from all the larger than life bravado, offering an unflinching insight into what it’s like to watch the world pass you by while languishing in a six-by-eight cell.” Along with the theycallmeParker-produced “Calendar,” the EP included “Airbnb,” an uptempo anthem that showcases Greedo’s supernatural sense of rhythmic pocket, and “Liar Liar,” a pointed missive at fake friends and haters that references the titular Jim Carrey film in the hypnotic hook. Earlier in 2021, Greedo’s 2018 song “Substance” went viral on TikTok, prompting Wiz Khalifa to hop on the remix.

When 03 Greedo learned he was facing a long sentence in prison, he entered a period of furious creativity, recording thousands of songs to be released during his time inside. Ready to flood the market with more of his massive backlog of music, 03 Greedo will make his presence felt in 2022, even if he remains behind bars. Stay tuned for much more.

Buy/Stream “Pourin” ft. BlueBucksClan: http://lnk.to/03greedo-pourin

Please contact Michelle or Erin for more info.

BandGang Lonnie Bands Channels His Inner Rick James, Announces ‘H2K: Reloaded’

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2.3.2022

BandGang Lonnie Bands Announces H2K: Reloaded, Coming February 18th

Lonnie Imitates Dave Chappelle as Rick James in New “Bam Bam” Video

The Detroit Rapper Dons Red Leather, Shows No Remorse to Couches in New Video From the Upcoming Expansion of His Acclaimed 2021 Album H2K

Critical Praise:

“For once, everything in Detroit hip-hop is clicking, and KOD is a step closer to Lonnie reaching a breakthrough that so many Detroit icons before him couldn’t.” – Pitchfork

“With effortless stick talk and references to Scooby Doo, Jerry Rice, and King Tut, the Detroit rapper passes with flying colors.” – Consequence

The Video:

A student of the culture with undeniable wit, BandGang Lonnie Bands has a way with punchlines that would make even Dave Chappelle proud. Drawing inspiration from the classic Chappelle’s Show episode with Charlie Murphy and Rick James in his latest music video, Lonnie returns to share visuals for “Bam Bam.” “Bam Bam” is the first glimpse of the upcoming H2K: Reloaded, the deluxe version of his 2021 album Hard 2 Kill, set to release in the coming weeks.

“Bam Bam” puts Lonnie’s hard-biting, soft-spoken bars over fast-paced piano and spitfire snares on full display, creating that sense of unsettling urgency that percolates throughout the original H2K. With his signature rasp and unfazed flow, Lonnie tries to make sense of the ups and downs of Detroit rap stardom, saying, “I don’t know why these h**s like me and my weird shape/I don’t know why these n****s don’t shout out my mixtape”

Red leather-clad and with mic in hand on an underground stage, the “Bam Bam” visuals see BandGang Lonnie Bands adopt a new persona, as he makes his introduction: “F*** this couch, b**** I’m Brick James.” The dark, intimate lounge which serves as the video’s setting feels like a microcosm of nightlife in its own little corner of Detroit, undisturbed by the outside world, freeing Lonnie to perform on stage, kick back by the bar, and go full-on “Brick James” on your favorite couch.

“Bam Bam” is Lonnie’s first release of 2022, following a hard-hitting 2021 that mixed professional success and personal strife. The music video arrives ahead of the forthcoming H2K: Reloaded deluxe album, an expansion of H2K which reflects his state of mind since the project’s October release. With H2K: Reloaded, Lonnie looks to add to the energetic imperativeness of its predecessor, released just months after he survived a near-fatal shooting incident, which saw the rapper rhyme with a new level of fearlessness, discuss his exploits in the streets, demonstrate his rap supremacy, and dare the opps to take another shot at him.

With over 100 million YouTube views in the bank, BandGang Lonnie Bands is ready to prove that he’s one of the best bar-for-bar rappers in the game today. He made his name as one of six members of BandGang, a Detroit collective that helped bring the piano-heavy sound that now dominates Detroit to the forefront. The 26-year-old rapper showed his bonafides as a solo act with his KOD project, acclaimed by Pitchfork, and expanded his audience with guest appearances on tracks by Shoreline Mafia, Drego & Beno, and more. Though the last two years have been hard, punctuated by Lonnie’s near-death experience and the loss of several close friends including BandGang Paid Will, the rapper emerged from his trials stronger as a man and an artist, determined to support his family by doing what he loves most–making music.

Watch “Bam Bam”: https://www.youtube.com/watch?v=hEtWe-wmwqI

Please contact Michelle or Myles for more info.

The Background:

“I got something to prove right now. I feel like my breakout moment hasn’t even come yet,” declares BandGang Lonnie Bands. A forefather of Detroit’s ongoing Rap renaissance, Lonnie has amassed over 100 million video views across dozens of tracks and visuals that stream into the six and seven figures. Introduced as a standout member of the six-man BandGang crew, Lonnie has carried that momentum into collaborations with Shoreline Mafia, ShredGang, and others. However, after a string of mixtapes and albums, the pressures in BandGang Lonnie’s private life affected his stride. “I lost everybody,” he admits of tragedies throughout his family, rap group, and inner circle. Over two years, pain transformed into perseverance. On October 7, BandGang Lonnie Bands emerges with his H2K album. Hard To Kill refuses to retreat. Across 16 songs featuring Young Nudy, BIG30, EST Gee, and others, Lonnie insists his moment has arrived. “Can’t nobody mess with me on this one. This album is coming from the soul.”

Don Q Sharpens His Pen for “What Up,” A New Video

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2.2.2022

Video: Don Q – “What Up“

The Highbridge Rapper Quotes 50 Cent and Hits Up a Local Bodega In His First New Song Since Releasing His Double Or Nothing Album

Critical Praise:

“He’s tough, funny, powerful, and completely in control. In addition, every once in a while he’ll throw in a line that will completely change the mood and make things somber (such as his note that at his young age, he’s “been to more funerals than graduations”), before ramping back up into the energetic rhymes.” – Complex

“Don Q Is The New York Rap Hardass We Need…Don Q has one of those deep, grizzled voices that communicate a whole lot just through their grain and texture.” – Stereogum

“After taking some time away from the spotlight, Don Q is back with new music and it feels like he hasn’t missed a beat…The New York native reminds everyone that his pen game can match up with the best of the best in his generation.” – Def Pen

The Video:

A master of tough-talk and street tales, Bronx bruiser Don Q emerged from a three-year hiatus and immediately reclaimed his spot in the upper echelon of the NYC rap game. Flexing his masterful pen game, Don shares a little something for his loyal fans: “What Up,” his new music video. Kicking off with a quotation from 50 Cent’s classic “What Up Gangsta,” “What Up” finds Don Q spinning harrowing stories atop a drill instrumental as he laments street violence, celebrates his exalted status, and warns young’ns not to throw their lives away: “My homie came home from a bid, tried to do a hit on his first day out/You got a family to feed my n**** you know what you’re worth, stay out.” In the video, directed by Starr Mazi, who filmed previous Don clips like “Come Find Us” ft. B Lovee (1.9 million YouTube views), Don sets a sterling example for those trying to deal with a frosty NY winter, rocking designer beanies, riding in luxury all-wheel drive whips, and posting up in a local bodega.

“What Up’ is Don’s first new release since Double Or Nothing, which released in the Fall of 2021. The long-awaited follow-up to 2018’s Don Season 2, Double Or Nothing found the hard-nosed lyricist elevating his street smarts into street wisdom, painting a cinematic picture of life on the NYC streets. The project’s title, Double Or Nothing, serves as far more than an acronym, and can be seen as the rapper’s mission statement for his career from here on out: refusing to be defined by associations or comparisons, Don Q is all-in on Don Q. The project is home to recent videos like the moving “Light Today,” and the hater-annihilating “Slander,” and is currently available to stream everywhere via Highbridge The Label/EMPIRE.

The Bronx-born-and-raised Don Q grew up idolizing NYC’s rawest rhymers like Jadakiss, Cassidy, Fabolous and Jay-Z, and he modeled his style after their hard-nosed, lyrical approaches. After cutting his teeth in the battle rap scene, he made waves in the streets with his mixtapes, eventually landing him a deal with Highbridge The Label in 2016. After teaming with fellow Highbridge rapper, A Boogie Wit Da Hoodie, on the popular Highbridge: The Takeover mixtape, the pair’s careers took off overnight, as Don Q caught the attention of a national audience with his highly-regarded Funk Flex freestyle. With mixtapes like 2017’s Corner Stories and 2018’s Don Talk, he would continue to cement his status in the New York scene.

In recent years, Don Q blessed the streets with more high-profile collaborations, such as “Flood My Wrist,” featuring Lil Uzi Vert and A Boogie, which has racked up over 42 million Spotify streams to date, and “Legends” featuring Buffalo-native Benny The Butcher. In 2021, Don reminded his fans that his freestyle game is as strong as ever with recent appearances on Funk Flex, as well as Charlie Sloth’s Fire In The Booth. With the release of Double Or Nothing, Don Q put the rap game, in NYC and beyond, on notice that he’s leveled up in major fashion.

Stay tuned for much more from Don Q as the year moves along.

Watch “What Up”: https://www.youtube.com/watch?v=85-1MVj_mEM

Buy/Stream Double Or Nothing: https://music.empi.re/doubleornothingdon

Double Or Nothing tracklist:
1. True King
2. Same Thing
3. Say That
4. Light Today
5. Come Find Us ft. B-Lovee
6. Slander
7. Some N****
8. Outta Here
9. Product
10. Artificial

Please contact Michelle or T’Keyah for more info.

YN Jay Gets Full-Court Pressed in New “Tip Off” Single

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2.2.2022

Video: YN Jay – “T ip Off” ft. Mozzy & Louie Ray

The “Coochie Man” Gets His Head in the Game with Electrifying Urgency Alongside Mozzy and Louie Ray in a New Video Single

Critical Praise:

“There is Bruce Wayne and Batman. Clark Kent and Superman. And now, YN Jay and the Coochie Man” – Pitchfork

“Flint, Michigan wouldn’t be one of the hottest scenes in rap without ‘Coochie,’ ‘Coochie World,’ ‘Coochie Scout,’ a mixtape titled Coochie Land, and Coochie Man, the floor-humping alter ego of YN Jay.” – Pitchfork

“‘Coochie’ is one of the funniest hip-hop videos of the last five years” – XXL

“The Flint native is one of the more eccentric rappers in Michigan, rapping about coochie, using very distinct ‘hold onnnnnnnnnnnnn’ ad-ibs, and starting off songs by asking the producer: ‘Why you always do that mannnnnnnn?’ I’m honestly not sure what these producers are doing while YN Jay is recording in the booth, but whatever it is, it’s working. The music is always wildly entertaining.” – Complex

“He raps in different voices, draws out words like they’re self-contained riddles. You never know if he’s entirely serious, but that’s the point.”- SPIN

The Video:

With his ludicrous lyricism, endless energy, and infamous “coochie” fixation, Flint’s YN Jay has carved out his well-earned spot as one of Michigan rap’s most colorful contributors. Since swiftly rising through the ranks of rap stardom after a career year in 2021, YN Jay returns with “Tip Off,” enlisting Sacramento’s Mozzy and fellow Flint native, Louie Ray for his new single. With fast-paced, piano-laced production, courtesy of Flint-area sound architect Wayne616, along with KDinero, the instrumental sets the stage for YN Jay’s stop-start stream of thought to shine as he wrestles with resentment, rapping, “B****, you play like Westbrook, why you mad at Kevin?/And you left the team when we-(damn)/And you left the team when we needed you, got me mad at Kevin.” The video finds YN Jay in a disagreement with his lady over text messages. He contemplates his situation in the mirror with Louie Ray playing his reflection, before the two Michigan rappers link up with Mozzy to spit fire in a chapel.

“Tip Off” fittingly marks YN Jay’s first release of 2022, following a prolific 2021 which saw the Alamo Records signee release multiple projects, spark several viral trends, and drop a metric ton of music videos. Furthermore, the Michigan rapper solidified himself as a somewhat mythical figure on TikTok, generating millions of video creations on viral hits like “Triple S,” “Coochie Land,” and “Kakashi,” while his inimitable raps quickly earned co-signs from the likes of Drake and Lil Uzi Vert. Among his 2021 projects was the highly acclaimed Coochie Chronicles, home to singles like “Slow Motion” and the Coi Leray-assisted, “Triple S Remix.” Receiving praise from Pitchfork, The FADER, and more, the project ushers listeners into Jay’s sex-crazed mind, wielding his slip-sliding, start-stopping flow as he unleashes a torrent of punchlines and outrageous boasts. Coochie Chronicles is also home to Jay’s signature song, “Coochie,” a collaboration with “Tip Off” featured artist and close friend, Louie Ray, which boasts over 32 million views on YouTube.

Stay tuned for much more from the “Coochie Man,” including plenty of new music, as 2022 rolls on.

Watch “Tip Off” ft. Mozzy & Louie Ray: https://www.youtube.com/watch?v=JnzSRDpszG4

Buy/Stream “Tip Off” ft. Mozzy & Louie Ray: http://lnk.to/ynjaytipoff

Please contact Michelle, Destiny, or Kevin for more info.

The Background:

“It’s scary how easy it is for me to make music,” admits 21-year-old rapper YN Jay. This is true of his 2020 hit “Coochie” and the follow-up album Coochie Land. “It was made in three minutes, easily, and the video did 30 million views. I’ve been writing songs to go a certain way my whole life, but it never worked. Now, I’m not overthinking it, and it’s making me a star.” After over a decade at the mic, the Beecher, Michigan native has given rap fans an alternative to music about violence and drugs.

Amid his rise, Jay got cosigns from Drake and Lil Uzi Vert. While Drizzy and Jay are exploring music, he recorded extensively with Uzi. The same night the two discussed collaborating, Jay stopped everything to drive to Philly. “I pulled up; we did damn near eight songs.” One track, the “coochie”-inspired “HOLD ONNNNN,” promises to release during an exciting 2021. Fresh off of Ninja Warrior—an album featuring Lil Yachty and Sada Baby that he conceptualized and recorded in a single day, YN Jay recently signed a deal with Alamo Records and is focused on showcasing his versatility and staying power. “I’m working on a few albums and letting the world know how big this is. Anybody can be a rapper; I’m trying to catch the culture and update the game.”

Highbridge’s Lil Rekk Mixes Business With Pleasure In “Confetti” Video

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2.1.2022

Video: Lil Rekk – “Confetti“

The Highbridge The Label Rapper Makes It Rain With His Heavy Stacks Of Cash In New Video From Recent Project, 1ONE

Critical Praise:

“Hailing from Philly, the 22-year-old is putting himself in a position to turn into the following breakout star from Highbridge The Label, with the help of his label mates A Boogie wit da Hoodie and Don Q. “ – No Jumper

“Lil Rekk is only getting more popular with each video that he drops and while he is sitting atop the New York underground scene at the moment it is only a matter of time until he is pushed into the mainstream’s focus.”- Lyrical Lemonade

The Video:

Crafting the ideal mix of soul-baring lyrics and heavy trap beats, Lil Rekk has his sights set on dominating 2022. Coming through with a flex-heavy visual, Rekk shares, “Confetti,” a new video for the opening track from his new mixtape, 1ONE. Filled with booming 808s and smooth flows, “Confetti” finds Rekk’s confidence shining through as he addresses his path to the top of the rap game. Rekk makes it known that he’s singularly focused on growing his bankroll, rapping: “I ain’t tryna make new friends, been on some business s***.”

The BTK Visuals-directed video sees Rekk and his crew pulling up to a club with their thick stacks of cash, ready to make it rain inside. Always bringing the heat with Chrome Hearts long-sleeve and Off-White hoodie, the North Philly riser waves his heavy namesake chain in the camera’s face, signifying that his name won’t be forgotten. “Confetti” arrives in the wake of the recent video for “Kiddin’ Me,” a highlight from Rekk’s recent project, 1ONE, available everywhere now via EMPIRE/Highbridge the Label.

Born and raised in North Philly, Rekk only started focusing on his musical career in 2019 after he watched one of his friends get into the rap game. Inspired by his friend’s hustle, Rekk found his own footing in the industry and released two full-length albums, The Ticket in 2019 and World Plus in 2021. The latter album has found mainstream success with Rekk’s “So So Dangerous” featuring Stunna Gambino & YXNG K.A receiving over 2.4 million views on YouTube. Now signed to Highbridge The Label and with 1ONE under his belt, Lil Rekk is ready to feed his ever growing fanbase with confident and relatable street music.

Watch “Confetti”: https://youtu.be/M1PuT_N2rkM

Buy/Stream 1ONE: https://music.empi.re/1one

1ONE tracklist:

Confetti
Get Money
Game Time
PTSD
Acting Strange
Ooters
So Bipolar
Dog S***
Kiddin’ Me
Outta Control
Double Tap ft. 42 Dugg
Time

https://youtu.be/M1PuT_N2rkM

Please contact Michelle or T ‘Keyah for more info.

The Background:

Born Tyreke Curry in Philadelphia, PA, Lil Rekk was forced to grow up fast. The absence of his father and childhood trauma introduced him to the harsh realities of life. Fortunately, Hip-Hop gave Lil Rekk an outlet to express himself. Music would eventually become his salvation. He began calling himself Lil Rekk and released his debut mixtape The Graduation, in 2018. The 20-year-old artist who is signed with Platinum Recording Artist A-Boogie Wit Da Hoodie’s Highbridge The Label went on to release an increasingly impressive series of singles, remixes, and albums which accumulated over 5M streams in the process. Influenced by modern Hip-Hop and R&B sounds, his music inspirations include Drake, Lil Durk, Boogie and Lil Baby. His upcoming project will showcase the sound of an artist confidently stepping into the spotlight. With his ever growing catalog of compelling tracks, it’s clear that Lil Rekk is on the journey to stardom.

Underground King Pouya Announces 2/11 Mixtape, Shares Thoughtful New Single

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2.1.2022

Pouya Announces dirt/hurt/pain/, His Next Mixtape, Out February 11

Pouya Keeps His Pockets Fat On Lead Single “Never Enough” Featuring Lu Baby

Featuring Five Thought-Provoking Tracks, The New Mixtape Finds The Independent Phenom Digging Even Deeper and Collaborating With Lu Baby, BAKER YA MAKER, and MAIKA

Critical Praise:

“He’s one of the most creative minds in music right now. His songs are always versatile and complex considering he fills them with a plethora of true stories and experiences, and his music videos never disappoint even slightly.” – Lyrical Lemonade

The Announcement:

One of Florida rap’s underground kings, Pouya has been keeping his hungry fans fed with versatile flows and heavy bass beats for the better part of a decade. Taking a step back to slow down and look within himself, the Miami native announces dirt/hurt/pain/, his next mixtape. The five-piece collection offers the perfect combination of Pouya’s dark and brooding lyrics mixed with upbeat melodies and booming 808’s, courtesy of Mikey The Magician, Rocci, and more. Featuring appearances from BAKER YA MAKER, Lu Baby, and MAIKA, dirt/hurt/pain/ arrives on February 11th, independently released, as always, by Pouya himself.

On lead single, “Never Enough,” Pouya links up with Lu Baby, a frequent collaborator who Pouya most recently brought on the lead single “Walk In” from Blood Was Never Thick As Water Tour this past fall. The track opens with Lu’s voice emulating the sound of a choir before Pouya comes in with his heavy bass beats. Providing an introspective look at what it currently feels like inside his own mind, Pouya raps, “They say to live in the present but at the moment I’m stressing / Too many pressure building situations I’ve been dealing with daily.”

Prior to his new mixtape announcement, Pouya released videos for “Stuck In Admiration” and “One Deep In The Fleetwood,” both off of his latest full-length album, Blood Was Never Thick As Water. Packed with mosh pit-ready bangers and introspective anthems alike, the project is a versatile effort, allowing Pouya to flex his range and introduce himself to new fans. The album was executive-produced by Pouya’s longtime collaborator and friend, Mikey The Magician, and features additional production from Rocci and Ivan Ramirez, amongst others.

An iconoclastic figure who’s collaborated with everyone from $uicideboy$ to Juicy J, Pouya grew a massive fanbase with SoundCloud singles, independent albums, and visceral live performances. The prolific artist has released four studio albums–Underground Underdog, FIVE FIVE, The South’s Got Something to Say, and Blood Was Never Thick As Water–along with multiple mixtapes with fellow Buffet Boys rappers like Fat Nick and Boobie Lootaveli. In July 2021, Pouya made a triumphant return to Rolling Loud, a festival at which he’s been a fixture since the very first event in 2015, firing up crowds with his vast catalog.

With dirt/hurt/pain/, Pouya bares his soul, fearlessly determined to show the world that he should never be underestimated. Stay tuned for more from Pouya as 2022 moves along.

Pre-order/Pre-save dirt/hurt/pain/: https://smarturl.it/DIRTHURTPAIN

Stream/Buy “Never Enough”: https://smarturl.it/pouyaneverenough

dirt/hurt/pain/ tracklist:

The Wages of Sin is Death
Serpent
all my days feel the same ft. BAKER YA MAKER
Never Enough ft. Lu Baby
Don’t Trip (promise me the world) ft. MAIKA

Please contact Michelle or Kevin for more info.

The Background:

To be fully independent as an artist in this day and age is to know your musical & creative worth; trusting the process and fully believing in your project. For Miami native Kevin Pouya, better known as Pouya, there’s been no hesitation as he’s climbed through the ranks from his humble Soundcloud beginnings to upwards of 3.9 million monthly Spotify listeners, a number that’s consistently growing.

With a devout fanbase and the constant itch to not only make great music, but the love of helping his community and giving back, Pouya is becoming a household name. Ever-expanding through genre defying beats, he’s leaving no stone left unturned as he creates music to be angry to, to get hyped to, to be sad to and every emotion in between – vocally exuding his story & becoming more and more relatable – building and unbreakable bond between him & his fans.

With the success of his previous albums, Underground Underdog, FIVE FIVE, The South’s Got Something to Say, and Blood Was Never Thick As Water alongside multiple mixtapes with underground veterans Fat Nick & Boobie Lootaveli, multiple international tours under his belt, and working with stars such as Juicy J, The Ying Yang Twins, J.I.D & more – this is truly just the beginning for the young rapper. Be on the lookout for yet another project from the Buffet Boys rapper – Pouya is a name you’ll be remembering.

Dro Kenji Turns Foes into Weepers in “FINDERS KEEPERS” Video

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2.1.2022

Video: Dro Kenji – “FINDERS KEEPERS” ft. Internet Money & Scorey

The Internet Money & MiraTouch Prodigy Teams with Syracuse Sensation Scorey for an Ethereal Adventure in the Latest Video from New WITH OR WITHOUT YOU Project

Critical Praise:

“South Carolina rock-infused rapper Dro Kenji has been on a tear since last August when he received a call from the Internet Money team. Releasing project after project, Kenji has been showcasing his impressive vocals and emotion-filled lyrics. With his newest project, “F*CK YOUR FEELINGS”, we see Kenji’s most confident and cohesive work.” – Earmilk

“Once he selects a beat, the melodies and lyrics flood over him like an epiphany. The result is raw and heart-sinking music, meant to be a guiding light to fans.” – Audiomack

The Video:

Fresh off the release of his full-length debut album, Dro Kenji continues to make wistful waves with his poignant pen and mellifluous melodies. After kicking off the weekend with the release of WITH OR WITHOUT YOU, Dro Kenji returns to keep the momentum rolling into the week with new visuals for the album’s trending single, “FINDERS KEEPERS.” Featuring glossy, dynamic Internet Money production courtesy of Nick Mira, Nash & Taz Taylor, and an infectious hook from Syracuse riser, Scorey. The single finds Dro Kenji navigating his newfound success while maneuvering past opponents to keep his lover close, as he croons, “Got a lot of evil energy, but it’s not mine/Got a lot of evil enemies, and that’s all fine/But you’re the only thing I worry ‘bout when I’m not high.”

The heady Logan Meis-directed visuals (Meis’ other credits include Trippie Redd, Trevor Daniel, Iann Dior) establish a sense of continuity with the otherworldly fantasy aesthetic seen in the video of the album’s lead single, “VANISH,” with each seemingly offering a peek into the longing, imaginative mind of Dro Kenji. As Kenji voices his diaristic serenade, he’s seen standing alone on a floating island of rock opposite that of his pursued interest as she nears, pulled into his orbit by the gravity of weighted emotions.

WITH OR WITHOUT YOU arrives after a banner year for the young artist, which saw him embark on his first headlining national tour, which he wrapped up with a performance at Rolling Loud California. 2021 also saw Kenji release two new mixtapes, including EAT YOUR HEART OUT, this past spring, featuring “KILL CUPID” ft. $NOT (12 million Spotify streams), which received an animated video, and the early summer’s F*CK YOUR FEELINGS, which saw the rapper flex and reflect over 16 tracks of expansive Internet Money production, and features highlights like “SUPERSTAR” and “TRANCE.”

Never one to rest on his laurels, Dro Kenji is only just starting his rise. Stay tuned for much more from the prolific artist as he continues his ascent to the highest echelons of the rap game.

Watch “FINDERS KEEPERS” ft. Scorey & Internet Money: https://www.youtube.com/watch?v=HQ3aMQGPE4k

Buy/Stream WITH OR WITHOUT YOU: https://DroKenji.lnk.to/WITHORWITHOUTYOU

WITH OR WITHOUT YOU tracklist:

PUSH2START
VANISH
TIGHTROPE
BOTTLE 4 BOTTLE
NEED YOU RIGHT NOW ft. HIGHWAY
DISASTER
USED2KNOW
FINDERS KEEPERS ft. Scorey & Internet Money
PRISON IN MY HEAD
SEE MY REASON
MOVING ON
OUR TOXINS
AUTOPILOT
NOT THE HALF OF IT
MORE THAN EVER

Photo credit: Daniel Prakopcyk

Please contact Michelle or Kevin for more info.

The Background:

Dro Kenji’s rise is a testament to the power of the internet. Last year, the 19-year-old artist was a senior in high school in South Carolina, releasing a string of captivating singles and mixtapes on his SoundCloud. Now, he’s preparing to release his debut album on Mira Touch/ Internet Money Records/ 10K Projects, collaborating closely with the label’s team of platinum-certified producers, and hoping to earn some plaques of his own. A true child of the digital age, raised on video games and the lo-fi sounds of rap’s online underground, he has a remarkable ability to capture both the apathy and aspiration of his generation in his songs and a spellbinding voice with which to tell these stories.

View his full bio at audibletreats.com/dro-kenji

Chino Cappin Does His Best to Hide the Pain in “Permanently Scarred” Video

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2.1.2022

Video: Chino Cappin – “Permanently Scarred“

The Alamo Records Signee Shares a Video for the Title Track from His New Album, a Mature and Melodic Effort with Appearances from Jacquees, PopLord & More

Critical Praise:

“It seems Chino Cappin’ has found his own lane, and he performs best when he puts his impressive voice to use.” – HotNewHipHop

“He explores his relationships with his loved ones on the deeply personal track” – UPROXX

“Dirty South influences and driving top lines set Chino Cappin apart” – Dummy Mag

“Chino Cappin has been a consistent force over the past several years, setting the standard for Georgia artists coming up outside of the Atlanta metro and developing as a vocalist and writer through the entire process.” – Lyrical Lemonade

The Video:

Armed with a golden voice and a determination to succeed, Chino Cappin emerged from rough circumstances to become one of the most promising artists in the Georgia hip-hop scene. In his new video for “Permanently Scarred,” Chino reveals that he didn’t escape from the trenches unscathed. Emoting over bluesy guitars with a melodic rasp, Chino resolves to work hard through his trauma to support his family: “I done seen some sh*t I can’t say, left me traumatized,” sings Chino. Directed by BPace, the new video portrays the duality of Chino’s high-flying lifestyle and the pain that he can’t help but feel even in his most triumphant moments.

“Permanently Scarred” is the title track from Chino’s new project Permanently Scarred, which dropped last week. Armed with his signature raspy tenor and agile delivery, Chino drifts seamlessly between colorful melodic runs and hard-biting triplet flows, detailing romantic situations with aplomb and flexing whenever neccessary. The new project is home to buzzing singles like “Last Time,” his yearning collaboration with fellow ATL native, PopLord, nearing 1.5 million views on YouTube, and “Ed Edd Eddy,” a fiery collaboration with 21 Lil Harold that earned a shout out from 21 Savage himself. With an additional appearance from kindred spirit Jacquees, plus vibrant production from Jacquees’ frequent collaborator Nash B, Permanently Scarred is available everywhere now via Alamo Records.

2021 was a busy year for Chino Cappin, as he continued his rise out of his small hometown of Fort Valley, GA on his way to the top of the ATL hip-hop scene. The artist shared Ladders, his first project released by Alamo, characterized by his relatable lyricism and infectious vocal lines which drip with the bravado of a man confident in his abilities. In June, Chino shared F*CC It BaCC To The BasiCs, a mixtape that finds Chino rhyming over instrumentals from all eras, focusing on R&B and rap from the early ’00s, including samples of songs by Moneybagg Yo, Usher, and more. As he built buzz, Chino earned praise from UPROXX and Dummy Mag, told his story in an interview with Dirty-Glove Bastard, and accompanied K Camp on his “Float Tour” in the fall.

Permanently Scarred marks a turning point in Chino’s rise, which is only gaining speed from here. With Chino SZN in full effect, stay tuned much more from the burgeoning rap star in 2022.

Watch “Permanently Scarred”: https://www.youtube.com/watch?v=bZSsbKMFRzk

Stream Permanently Scarred: https://lnk.to/ChinoCappin-PermanentlyScarred

Permanently Scarred Tracklist:

Been A Minute
Permanently Scarred
Toxic
Runnin
Ed Edd Eddy ft. 21 Lil Harold
Demon
Inside Ya Head
Money Crazy ft. PopLord
Till The Morning
Morning Prayer
Say My Name
Last Time ft. PopLord
Disrespectful ft. Jacquees
Where You At?
Letting You Go

Please contact Michelle or T’Keyah for more info.

The Background:

Chino Cappin is a lyricist and singer of many hats. First and foremost, he’s the voice of the streets, with a background in the slums that has given him the creative drive to progress in the packed hip-hop industry. But in addition to his rough and gruff image, he’s a fun-loving goofball, intense creative, and mastermind of charisma. With co-signs from No Jumper and the UK’s Dummy Mag, it’s clear many people from around the world have begun to tune in to hear what Chino’s been saying and continues to say. To date, Chino has amassed over 1.1 million streams, 900,000+ views, and an Instagram following of 28k+. These are authentic, consistent numbers that reveal a fanbase genuinely attracted to Chino in all capacities. His impact can be attributed to his authentic approach to rap and, surprisingly, his process of making music which is a unique take on two well-tested methods. He typically looks to select beats that evoke emotion and then lay down melodies and write to them. However, he also enjoys going off the top with whatever he’s feeling in the moment as well.

Rolling Loud Links With The Clermont Twins and Bloody Osiris For New RL Productions Thermal Collection

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1.28.2022

Rolling Loud Recruits the Clermont Twins and Bloody Osiris to Unveil RL Productions – Thermal Collection, a New Drop Ready to Heat Up the Winter Season

The Latest Capsule Collection From the World’s Biggest Rap Festival Prioritizes All-Day Warmth and Fashionable Relaxation

The Announcement:

Rolling Loud Productions launches “RL Productions – Thermal Collection,” a new limited set, cut for warmth and comfort. Offering breathable, cozy waffle thermals for at-home lounging or everyday moves, the latest Rolling Loud Productions-branded set includes a long sleeve shirt, shorts, and leggings offered in mint, cocoa, and black colorways. The RL Productions Thermal Collection was curated by Rolling Loud co-founder Matt Zingler, designed by Ed Hume and Ray Guilbault, and creative-directed by Smith Durogene.

Recruiting the Clermont Twins and Bloody Osiris to model the new capsule for their lookbook, Rolling Loud continues to prove their consistency with providing a premium product, whether that be in street wear or live music. Built to last with premium construction, the RL Production shorts and sweatpants come with side pockets, an elastic waist, long drawstrings, and a relaxed fit for all-day warmth. The long sleeve shirt is also built for comfort, offering an oversized fit that will ensure warmth. Each piece in the Thermal Drop comes with a price point of $65 and is available for purchase now.

Known as tastemakers in its role as the world’s largest hip-hop festival, Rolling Loud is building a similar reputation in the world of street fashion. Along with its coveted collections of festival merch, Rolling Loud offers limited edition, themed Cut N Sew collections, notable for bold design and premium craftsmanship. Past Cut N Sew collections include the Moto 20 collection and the Open The Pit collection.

Buy RL Productions clothing here: https://shoprollingloud.com/

Please contact Michelle, Kerry, or Kevin for more info.

Critical Praise:

“In four and a half years — beginning small in Miami, and now promoting Coachella-sized events around the country — Rolling Loud has established itself as a playground for the young…This time last year, many of the rappers now drawing crowds of several thousand were barely known.” – The New York Times

“Rolling Loud is the be-all of hip-hop festivals.” – Billboard

“The Rolling Loud New York experiment was a success—one which will likely earn it a return trip to the city in future years. Far from a traditional NYC rap experience, it was a two-day event that catered to the genre’s youngest fans, with an eye squarely focused on the future.” – Complex

“In only its fifth year with four major destinations and more in the pipeline overseas, athletes, celebrities and others are forking over as much as $20,000 for VIP packages. Of course, imitators are cropping up.” – Pollstar

“…within five years Rolling Loud has grown into one of the biggest hip-hop brands in the world. Locally, it has surpassed rival events Ultra and III Points in stature and rivals prestige festivals like Coachella.” – Miami New Times

The Background:

Founded by Matt Zingler & Tariq Cherif as a one-day Miami show, Rolling Loud has grown into a global festival phenomenon, putting on shows on both coasts and in multiple countries. Rolling Loud is the premier festival brand in hip-hop, known for its expert curation of wide-ranging lineups that reflect the state of the genre.

The festival returned from a 18-month hiatus on July 23rd-25th, with the sold out Rolling Loud Miami 2021, its biggest event yet, bringing in over 85,000 fans per day to Hard Rock Stadium in Miami Gardens, FL. With headliners like Post Malone and A$AP Rocky, Rolling Loud Miami 2021 was a triumphant return for live rap music, and a coming out party for risers and new superstars eager to play in front of a festival crowd. Rolling Loud Miami kicked off a massive year for the festival brand, arriving ahead of Rolling Loud New York 2021, and Rolling Loud California, headlined by J. Cole, Kid Cudi, and Future.

During the pandemic, Rolling Loud expanded into much more than just a live festival company. With no in-person show possibilities in sight, Rolling Loud pivoted to become a heavy-hitter in the world of Livestreaming, drawing millions of unique viewers and landing multiple events in Pollstar’s Year-End Livestream Chart. In June 2021, Rolling Loud launched Rolling Loud Presents, their first venture into tour promotions, taking the Rolling Loud experience on the road with a series of tours headlined by some of the biggest stars in hip-hop, including Rod Wave, Trippie Redd, Jack Harlow, and more to be announced.

SOSSHOUSE Artist Kura Opens Doors Full of Possibilities in “HOLD IT UP” Video

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1.28.2022

Video: Kura – “HOLD IT UP”

The Detroit Rapper and Producer Reflects On Living His Dream Life In New Video Single, Produced By Pi’erre Bourne

The Video:

Finding the perfect combination of versatile flows and sonic beats, Kura is determined to be the next rapper/producer to blow up out of Detroit. Coming through with a creative new visual, Kura shares “HOLD IT UP,” his new video single. Fully produced by GRAMMY Award-winning rapper/producer, Pi’erre Bourne, the track is characterized by an entrancing beat paired with Kura’s cool, calm, and collected flow. Showcasing his persistence to achieve his goals, Kura raps, “If s*** get tough, it’s gonna be alright because we got another day.”

In the video, Kura stands in front of a free-standing door that is always by his side regardless of how many different locations he’s transported to when he walks through. The 18 year-old rapper finally ends up in a big city surrounded by skyscrapers where he pauses a moment to take it all in. Never hesitating to find out what’s behind a new closed door, Kura shows that he’s prepared and excited to handle whatever might come his way.

Speaking on his experience working with Pi’erre Bourne for the new track, Kura explained: “Being in the studio is a whole new environment for me so it was an experience. Even though I was out of my comfort zone recording with an engineer that beat felt right for me and it just clicked. After he made the beat and the engineer pulled it up everything else was a blur because I was so focused. I woke up the next day so geeked over the song.”

The new track demonstrates the direction the Detroit rapper is taking sonically and offers a preview for an upcoming project Kura has coming later this year. With its vocal harmonies and uniquely dark and hypnotic production, the future project promises to be a refreshing divergence from current trends, and an entirely new take on Kura’s previous sound.

Even though he’s only 18, Kura feels like he can stay grounded as a newcomer in the industry, saying, “Everything for me is about balance. Knowing how to work hard and play hard. Since music is something I’m so passionate about and I’m young enough to still learn but also get tired, I give myself time to breathe. You gotta learn what you can handle especially at a young age like me because if I overwork myself or even stop working for a period everything spirals.”

Now signed to SOSSHOUSE, Kura looks to make a name for himself with his elastic flows and swift melodies. Stay tuned for much more to come from the young artist as he keeps dreaming big.

Watch “HOLD IT UP”: https://youtu.be/dbdQTomsuFA

Please contact Michelle or Kerry for more info.

The Background:

At 14, Kura began producing, rapping, songwriting, and engineering himself from his bedroom in Michigan. Inspired by the music of the Sex Pistols, Aphex Twin, and Pi’erre Bourne, he quickly gained recognition for his confident vocals, versatile flows, and dizzying melodies. Younger than all of his artist peers, Kura’s lyrics not only portrayed the rockstar life he was about to have, but also the reality of what he currently lived.

Kura’s music style continues to develop, reflecting his ever-evolving lifestyle, mindset, and taste. His DIY process garnered him millions of SoundCloud plays, thousands of Spotify listeners as Blockboy K, and the attention of some of rap’s biggest names. At just 17, Kura was offered the opportunity to work alongside one of his idols: Grammy award-winning rapper/producer, Pi’erre Bourne. He signed a record deal with Pi’erre’s label, SOSSHOUSE, and has since teased a collaboration project with the historically influential artist. Kura also has music set to release with artists such as Babyface Ray and Veeze, as well as features from Chavo, Sharc, and more.

Chino Cappin Puts Heartbreak in High-Res on ‘Permanently Scarred’

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1.28.2022

Georgia’s Chino Cappin Shares Permanently Scarred, A New Full-Length with Guest Spots from Jacquees, PopLord and More

Chino Cappin Sharpens His Pen, Delivers Kaleidoscopic Melodies with New Full-Length Project, His Most Mature and Refined Effort To Date

Critical Praise:

“It seems Chino Cappin’ has found his own lane, and he performs best when he puts his impressive voice to use.” – HotNewHipHop

“He explores his relationships with his loved ones on the deeply personal track” – UPROXX

“Dirty South influences and driving top lines set Chino Cappin apart” – Dummy Mag

The Project:

A rising star in the ever-competitive Atlanta scene, Chino Cappin has carved out his own lane with true-to-life lyricism and R&B-flavored flows. Improving on his craft as he continues his come-up, Chino Cappin delivers an impassioned exploration of the pain that molded him with his new project, Permanently Scarred. Armed with his signature raspy tenor and agile delivery, Chino drifts seamlessly between colorful melodic runs and hard-biting triplet flows.

Displaying an emotional maturity beyond his years, Chino displays the strides he’s made as a storyteller and songwriter on the new project, exploring his determination to weather the pain of his troubled past on tracks like “Been A Minute” and recent single, “Permanently Scarred,” while disrupting the vulnerable progression with upbeat bangers like “Money Crazy” and “Toxic,” in which he poises himself as ATL’s most eligible bachelor. The new project is home to buzzing singles like “Last Time,” his yearning collaboration with fellow ATL native, PopLord, nearing 1.5 million views on YouTube, and “Ed Edd Eddy,” a fiery collaboration with 21 Lil Harold that earned a shout out from 21 Savage himself. Featuring an appearance from his kindred spirit Jacquees, plus vibrant production from Jacquees’ frequent collaborator Nash B, Permanently Scarred is available everywhere now via Alamo Records.

Permanently Scarred marks a turning point in Chino’s rise, which is only gaining speed from here. With Chino SZN in full effect, stay tuned much more from the burgeoning rap star in 2022.

Stream Permanently Scarred: https://lnk.to/ChinoCappin-PermanentlyScarred

Permanently Scarred Tracklist:

Been A Minute
Permanently Scarred
Toxic
Runnin
Ed Edd Eddy ft. 21 Lil Harold
Demon
Inside Ya Head
Money Crazy ft. PopLord
Till The Morning
Morning Prayer
Say My Name
Last Time ft. PopLord
Disrespectful ft. Jacquees
Where You At?
Letting You Go

Please contact Michelle or T’Keyah for more info.

The Background:

Bigg Unccc Looks Skyward with Somber Gratitude in “Letter To Flippa”

Go to Post

1.28.2022

Audio: Bigg Unccc – “Letter To Flippa“

The South Memphis Spitter & PRE Signee Pays Homage to His Mentor with Booming Tribute

The Song:

Of the many vocations that encompass Young Dolph’s lasting legacy, the Paper Route Empire independent label of hungry, talented artists hand-picked by Dolph continues to honor his vision and life’s work by bringing the greatness he saw in them to fruition. South Memphis’ Bigg Unccc is the latest PRE artist to eulogize his mentor on a track with the release of his single, “Letter to Flippa.” The track sees Bigg Unccc wrestle with his grief, yet remain dedicated to fulfilling Dolph’s belief in him, delivering hard-nosed bars with his uptempo flow and dressed-down Southern delivery.

“Letter to Flippa” is a standout among dedication tracks for its raw groundedness in reality, as Unccc calls out those who hyperbolize their grief for clout while grappling with vengeful temptations of his own. Yet, he realizes those inclinations would only have him regress into the life Dolph helped him out of, rapping, “I was just f****d up and starving/But you had reached out and you came and saved a n****/You told me to rap and you told me be patient, n****.”

The track closes out with a touching clip from Young Dolph that echoes Unccc’s sentiments while seemingly passing the torch, commissioning Unccc to go finish the work he started, as Dolph raps, “Trust nobody, ‘cause I’m cold-hearted/My young n**** Bigg Unccc, b****, he the hardest.”

Stream “Letter To Flippa”: https://music.empi.re/flippa

Bigg Unccc / Photo Credit: @IThinkEthan

Please contact Michelle or Kerry for more info.

Ace Hood Announces 2/25 M.I.N.D. EP, Shares New “Glory” Single

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1.28.2022

Ace Hood Announces New EP, M.I.N.D. (Memories Inside Never Die), Arriving 2/25 via Hood Nation/EMPIRE

The Platinum-Selling Rapper Rises Above Expectations on “Glory” Single

The Broward County Veteran Continues His Reign of Independent Dominance with New Single from Upcoming EP, M.I.N.D. (Memories Inside Never Die)

The Announcement:

Since he bought out his major label contract to take control of his art and direction, Ace Hood has tapped into the full potential of his mental, spiritual, and physical power. Today, Ace Hood channels that energy, kicking off the year with the announcement of his upcoming EP, M.I.N.D. (Memories Inside Never Die), along with the release of its new single, “Glory.”

The Olivier Bassil & MakeTheNoises-produced and Holla Fame-engineered “Glory” finds Ace reflecting on the great many obstacles and expectations that stood in the way of the success he was able to achieve, as well as the impediments standing between the Black community and an equitable future: “The blacker the berry, you know ain’t no sort of compassion/Had to study their tactics/We living gods, and they trying to bury our magic/In a devilish fashion,” raps Ace. However, Ace assures listeners that those challenges can be overcome with the focus and dedication he aims to inspire.

“Glory” is the second single to arrive from M.I.N.D., following the glowing, self-assured “Little Light,” released in late 2021. The EP, arriving on February 25th via Hood Nation/EMPIRE, kicks off what is poised to be a career year in the artist’s independent reign.

Amid a career in which Ace Hood earned gold and platinum plaques, Top 10 albums, and A-list collaborations, Ace Hood solidified his legend as the first rapper from Broward County, FL, to reach national prominence, paving the way for artists like Kodak Black, YNW Melly (about whom Ace Hood narrated a podcast), and more. This new path was not easily forged for Ace, who made immense personal sacrifices to invest in himself while reinventing his artistry. Ace’s journey to inhabit his new self began with his physical and mental health–he devoted himself to training (he started a supplement brand called Ace Blend to help people realize their gains), meditation, family time, and self-love.

Though there were some bumps on his road to self-reliance, Ace always knew he was on the right track. “I am in a space where I’m creating the best music of my life,” says Ace. The success of his 2020 album, Mr. Hood, and its hit single, “We Ball” (75 million streams), have proven that statement, and this year, he’s on a mission to sustain, even grow, his independent empire.

With M.I.N.D. arriving next month, stay tuned for much more music and mindfulness from Ace Hood in 2022.

Stream “Glory”: https://music.empi.re/glory

Please contact Michelle or Myles for more info.

Dro Kenji Ascends to New Melodic Plane on Debut Album ‘WITH OR WITHOUT YOU’

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1.28.2022

Album: Dro Kenji – WITH OR WITHOUT YOU

Featuring 15 Emotionally-Charged Tracks, Including Recent Singles “Finders Keepers” and “VANISH,” Plus 1, WITH OR WITHOUT YOU Finds the MiraTouch/Internet Money Artist Expanding His Vocal Range and Collaborating with Peers Like Scorey and Highway

Critical Praise:

“Once he selects a beat, the melodies and lyrics flood over him like an epiphany. The result is raw and heart-sinking music, meant to be a guiding light to fans.” – Audiomack

The Album:

A tireless worker who wears his heart on his sleeve, Dro Kenji chronicles his tragedies and triumphs in diaristic bursts of soaring melody. After cutting his teeth with four mixtapes, all released before he turned 20-years-old, Kenji levels up on WITH OR WITHOUT YOU, his official debut album. The South Carolina native is a startling vocal talent with a well-developed sense of drama–he switches from sweet singing to raw nerve bursts of emotion at a moment’s notice, his intensity rising and falling along with the beats in his narratives. Spanning 15 tracks, the new album finds Kenji exploring the ins and outs of young love, the album moves from intoxicating infatuation in early songs like “BOTTLE 4 BOTTLE” and “PUSH2START,” to the slow drift apart in songs like project highlight “USED2KNOW,” to the inevitable devastation of love’s end in songs like “OUR TOXINS” and “NOT THE HALF OF IT.”

Throughout the album, Kenji finds the perfect accompaniment in beats from Nick Mira, Census, and other members of Internet Money, who mix organic instrumentation (melancholic piano, gently-plucked guitar) with rage-ready synth lines and thumping low-end. On tracks like recent singles “VANISH” (2.9 million Spotify streams) and “FINDERS KEEPERS” ft. Scorey (4 million Spotify streams), Kenji slides through the negative spaces in the beat with fast-talking flows and smooth melodic runs, displaying a collaborative chemistry that elevates both artist and producer. Featuring an additional appearance from Seattle rapper Highway, WITH OR WITHOUT YOU is available everywhere via Internet Money Records/MiraTouch/10k Projects.

Kenji’s debut album arrives after a banner year for the young artist, who achieved multiple career milestones while elevating his artistry. 2021 saw Kenji embark on his first headlining national tour, which he wrapped up with a performance at Rolling Loud California. 2021 also saw Kenji release two new mixtapes, including EAT YOUR HEART OUT, this past spring, featuring “KILL CUPID” ft. $NOT (15 million Spotify streams), which received an animated video, and the early summer’s F*CK YOUR FEELINGS, which saw the rapper flex and reflect over 16 tracks of expansive Internet Money production, and features highlights like “SUPERSTAR” and “TRANCE.”

Never one to rest on his laurels, Dro Kenji is only just starting his rise. Stay tuned for much more from the prolific artist as he continues his ascent to the highest echelons of the rap game.

Buy/Stream WITH OR WITHOUT YOU: https://DroKenji.lnk.to/WITHORWITHOUTYOU

WITH OR WITHOUT YOU tracklist:

PUSH2START
VANISH
TIGHTROPE
BOTTLE 4 BOTTLE
NEED YOU RIGHT NOW ft. HIGHWAY
DISASTER
USED2KNOW
FINDERS KEEPERS ft. Scorey & Internet Money
PRISON IN MY HEAD
SEE MY REASON
MOVING ON
OUR TOXINS
AUTOPILOT
NOT THE HALF OF IT
MORE THAN EVER

Photo credit: Daniel Prakopcyk

Please contact Michelle or Kevin for more info.

The Background:

View his full bio at audibletreats.com/dro-kenji

Icewear Vezzo Stirs the Pot in “Richer Than My Opps”

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1.27.2022

Video: Icewear Vezzo – “Richer Than My Opps“

The Detroit Rap Trailblazer Flexes on His Foes in Menacing New Banger

Critical Praise:

“The King of contemporary Detroit rap” – HYPEBEAST

“‘Champions’ is arguably the best single out of Detroit this year” – Pitchfork

“As a Detroit hip-hop veteran, Icewear Vezzo has earned his position in the city’s hierarchy. With his first mixtape, The Clarity, dropping in 2013, and turning into a series, along with his presence in Detroit, the groundwork he’s put in over time is respected.”- XXL

The Video:

Having carved out a name for himself amongst Detroit rap royalty with his effortless bravado, offhand slick talk, and casual delivery, Icewear Vezzo has entrenched himself as a fixture of the city as both a rapper and entrepreneur. The competitive mentality and devoted persistence required to excel in each of those fields as Vezzo has are abundantly evident in his latest video single, “Richer Than My Opps,” available now. Driven by the infectious repetition of its titular hook and punchline heavy verses, the track finds Vezzo putting enemies on notice that they could never make flexing look so easy, so they might as well stop trying.

The video sees Vezzo posted in a kitchen that would look a scene from a ’50s sitcom if it weren’t for the racks, double-cups, and baking soda on the breakfast table. Flanked by posse at times and trapping by his lonesome at others, the visuals mirror the journey Vezzo took to become “Richer Than My Opps.” Though Vezzo flaunts the spoils of his success alongside his team, it’s his hands that stir the point, and what he cooks up can’t be replicated.

“Richer Than My Opps” kicks off Vezzo’s year in bold fashion as it arrives in the wake of his recent mixtape, Rich Off Pints 2, in September. The sequel to the Pitchfork-praised Rich Off Pints, ROP 2 explores Vezzo’s evolution from hustler to entrepreneur, elucidating the artist’s competitive mentality one track at a time. The 14-track project boasts over 65 million US streams to date, along with 4.2 million streams across catalog last week. ROP 2 follows Vezzo’s high-profile collaborations, including “Tear The Club Up” ft. Future and “Up The Scoe“ ft. Lil Durk, with the latter boasting over 13.6 million YouTube views and 42 million streams to date. Featuring additional appearances from Moneybagg Yo, Rio Da Yung OG, RMR, Babyface Ray and more, Rich Off Pints 2 is available everywhere via Iced Up Records.

With Vezzo staying consistent, 2022 is his year. Stay tuned for more from the prolific rapper and entrepreneur.

Watch “Richer Than My Opps”: https://youtu.be/dfoJD9vmUx4

Buy/Stream “Richer Than My Opps”: https://foundation-media.ffm.to/richerthanmyopps

Tap in with Icewear Vezzo: https://linktr.ee/IcewearVezzo

Please contact Michelle or T’Keyah for more info.

The Background:

Respected from The A to The Bay and everywhere in between, Icewear Vezzo helped build the Detroit rap scene into the flourishing behemoth it is today. Since releasing his first mixtape The Clarity in 2013, Vezzo built a large and loyal fanbase in The Mitten and beyond, feeding the streets and his 131k YouTube subscribers with high-quality releases and representing for Detroit on tracks by Big Sean, G Herbo, Drakeo The Ruler, DJ Mustard, Zaytoven, and many others. The 31-year-old artist frequently collaborates with other major figures in the Detroit scene, including Peezy and Babyface Ray, who he featured on his street hit –in just the past two years, Vezzo made waves with songs like “Meg Thee Stallion” ft. Babyface Ray, GT & Veeze (7.8 million YouTube views. named one of the Best Songs of 2020 by Passion Of The Weiss), “The Sit-Down” ft. Babyface Ray (6.2 million views), and “Dog Action” ft. Rio Da Yung OG (10 million YouTube views).

In addition to his heavy stature in the rap game, Vezzo makes moves as an entrepreneur in multiple industries. He’s the owner of his own label Iced Up Records, recently launched the Iced Up Films, a production company whose first film Price Of Love (starring Vezzo himself) is available for rent on Amazon, and is the CEO of his own clothing company Drank God Clothing. Though he’s a self-made man, Vezzo never forgets to give back–his company Iced Up Realty focuses on providing affordable housing in the Detroit community in which he was raised, and he teamed up with his mom to start The Detroit Rappers Organization, which is heavily involved in seasonal giveaways and field trips for Detroit’s youth.

Lil Rekk Laughs His Haters Off in “Kiddin Me”

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1.26.2022

Video: Lil Rekk – “Kiddin Me”

The Highbridge The Label Signee Sets the Record Straight in Street-Savvy Slapper from Recent Project, 1ONE

Critical Praise:

The Video:

North Philly native Lil Rekk’s laid-back bravado and lyrical authenticity have poised the young riser for a major level-up in 2022. After kicking off the year with his recent project, 1ONE, earlier this month, the Highbridge The Label signee returns to address the critics of his come-up with new visuals for project highlight, “Kiddin Me.” Despite their resentment, Rekk makes it crystal clear that he can handle any hater single-handedly, rapping, “I don’t gotta say sh*t/They know who, it’s me/I’m the main ooter/I don’t need nobody to oot for me.”

The JetpackTV-shot and edited video sees a solitary Rekk posted up on an empty block of the New York streets, pouring water on his iced out namesake chain, and even taking over cashier duties at a local bodega, all the while radiating the cold, coarse confidence of a lone wolf. “Kiddin Me” arrives in the wake of the recent video for “PTSD,” which was released alongside 1ONE, available everywhere via EMPIRE/Highbridge the Label.

Born and raised in North Philly, Rekk only started focusing on his musical career in 2019 after he watched one of his friends get into the rap game. Inspired by his friend’s hustle, Rekk found his own footing in the industry and has since released two full-length albums, The Ticket in 2019 and World Plus in 2021. The latter album has found mainstream success with Rekk’s “So So Dangerous” featuring Stunna Gambino & YXNG K.A receiving over 2.4 million views on YouTube. Now signed to Highbridge The Label, Lil Rekk is ready to bring his confident and relatable street music to his ever growing fanbase.

With 1ONE, Lil Rekk proved that he’s next out of Philly, and ready to follow his Highbridge labelmates A Boogie and Don Q to stardom in 2022.

Watch “Kiddin Me”: https://www.youtube.com/watch?v=o89XSLhBFQQ

Buy/Stream 1ONE: https://music.empi.re/1one

1ONE tracklist:

Confetti
Get Money
Game Time
PTSD
Acting Strange
Ooters
So Bipolar
Dog S***
Kiddin’ Me
Outta Control
Double Tap ft. 42 Dugg
Time

Please contact Michelle or T’Keyah for more info.

The Background:

Links:

instagram | twitter | youtube | spotify

“Kiddin Me”: https://www.youtube.com/watch?v=JcvyeuELQ5Q

Buy/Stream 1ONE: https://music.empi.re/1xabmnj

“PTSD”: https://youtu.be/MgKytRcuTlw

“Confetti” (Live): https://youtu.be/Lu8FUZ-e3n0

“Time”: https://youtu.be/wuAvhG3owIg / https://youtu.be/wuAvhG3owIg

“Ooters”: https://music.empi.re/ooters / https://youtu.be/VSXzYcCWNJs

“Game Time”: https://music.empi.re/gametime

END

That’s Not My Name,” creators reveal their nicknames given to them by others. Boasting over 486k+ creations, the catchy track finds TikTok users sharing the funny nicknames they gave their dog, listing every nickname they’ve had over the years, and revealing what they call their significant other. In other creations, TikTok users make it clear how to spell their name correctly, using the emphatic line, “That’s not my name.” Drew Barrymore even joined in on the trend, reflecting on the iconic roles she’s played throughout her acting career.

Recapping a busy year of music on the platform, TikTok shared its “Year On TikTok: 2021 Music Report” in mid-December, offering data and in-depth analysis about the platform’s biggest songs and most impactful trends. View the full report here: https://newsroom.tiktok.com/en-us/year-on-tiktok-music-report-2021

Check TikTok’s newsroom for more noteworthy stories: newsroom.tiktok.com

For more info, please contact:
Michelle McDevitt, Kerry Harrison, Destiny Riley, T’Keyah Hayes, Audible Treats
Leah Linder, TikTok

The Background:

TikTok is the leading destination for short-form mobile video. Their mission is to inspire creativity and bring joy.

TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.

Links:

TikTok’s Newsroom: https://newsroom.tiktok.com/en-us

Check out previous editions of TikTok Treats, a weekly newsletter about the most interesting music happenings on TikTok:

“Pushin P,” Papa Roach, “Pompeii” and More Music Trends from TikTok
We Need to Talk About “Bruno,” And Other TikTok Music Trends
TikTok Rings In The New Year with Bad Bunny, Drill Remixes, and R&B Hits
Christmas Songs, Squid Game Remixes, and More TikTok Music Stories
For Your TikTok Turkey Day Soundtrack: Taylor Swift, Regina Spektor, and More
Taylor Swift Turns TikTok ‘Red,’ ‘Tis Mariah Carey’s Season, Lady Gaga Makes A Grand Arrival & More
O n TikTok: U2 Closes Out #Rocktober as Kanye West and Afropop Lead New Trends
Led Zeppelin Joins TikTok, While Adele and Luke Combs Spark New Trends
D wayne Johnson, George Michael, and Jack Stauber Inspire New TikTok Trends
On TikTok: A Bee Gees Remix, A Very Juggalo Halloween, and Some Rising Hitmakers
Rosalía, Coi Leray, and MCR Highlight the Week in TikTok Music
Balvin, Doja, and Mariah Lead a Star-Studded Week on TikTok
Sam Smith, Ciara and Breakout PinkPantheress Highlight the Week on TikTok
Lizzo Starts “Rumors,” bbno$ Eats “edamame,” and More Hip-Hop TikTok Stories
#AltTikTok, Alt-J, and All-Time Rap Classics Define Music on TikTok This Week
Cats, Babies, & Vietnamese Techno Highlight the Week in TikTok Music
On TikTok: Normani, Reba, and a Gas Station Star
The Kid Laroi Meets Bieber, Drake Runs Thru The 6, and More From TikTok
BIA Meets Nicki, Stromae Slows Down, and More TikTok Trends
On TikTok: Music Trends Inspired by Kanye, Young Nudy, and…Meryl Streep?
Avril Lavigne, Bo Burnham, and Gucci Mane Lead The Week in TikTok Trends
TikTok Summer Madness: Lorde Leads a Pack of New Trending Songs
Swae Lee, WILLOW, Mitski & More Inspire Trends on TikTok
Only On TikTok: Lil Durk & City Girls Trend Alongside…The Backyardigans?
On TikTok: BTS Army Takes Over, Carti Demands Silence, and Fans Anticipate F9
Olivia Rodrigo Catches Fire, Miguel Helps Users Catch Feelings, and More TikTok Stories
Saweetie, Calvin Harris, and Bella Poarch Highlight The Week in TikTok
Another One? DJ Khaled, Lizzo, and More Make the Week in TikTok
Doja Cat, Little Simz, and El Alfa Inspire TikTok Trends
Britney Spears, Chloe Bailey, and Diplo Make Waves on TikTok
Dua Lipa, Drake, and Bell Biv DeVoe Make Waves on TikTok
DMX Gets His Flowers, Silk Sonic Reaches #1, and More TikTok Stories
TikTok Unveils Music-Powered Filters, Lil Nas X Debuts At #1, and More TikTok Stories
Bieber Tops The Charts, Young Thug Premieres New Music, and More TikTok Stories
Demi Lovato Kicks Off TikTok’s New Livestream Series Headstream
Rock Music Thrives on TikTok, Just Ask Yungblud, Beach Bunny, and More
Shania Hops On Board, Kid Cudi Tosses and Turns, and More TikTok Stories
On TikTok: Kali Uchis and Coi Leray Hit the Charts as Bobby Shmurda Comes Home
Rihanna, Brent Faiyaz, and Giveon Lead TikTok’s R&B Moment
T-Pain, Hyperpop, and Anti-Valentine’s Anthems Take TikTok By Storm
Cardi Goes Up, Uzi Goes Down (to Sleep), and More TikTok Stories
Black History Month Kicks Off, Mark Ronson Duets, and More Music Stories From TikTok
Cardi Goes Up, Uzi Goes Down (to Sleep), and More TikTok Stories
Dave Grohl, Migos, Miley, and More Happenings on TikTok
This Week on TikTok: Olivia Rodrigo Hits #1 as Memes & Mashups Flourish
New Year, New TikTok Trends: Alicia Keys, Remembering MF DOOM & More
Paul McCartney, Holiday Celebrations, and New Year’s Eve Live on TikTok
TikTok Releases First U.S. Music Report: Here Are Some Key Insights
How TikTok’s Top 10 Songs of 2020 Impacted the Industry

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01.26.2022

Act Like You Know: Time Machines, The Ting Tings, & More on TikTok

01.25.2022

Xavier Wulf Tunes Up His Ride And Sharpens His Rhymes In “Pressure Gauge” Video

Press Release

Xavier Wulf Tunes Up His Ride And Sharpens His Rhymes In “Pressure Gauge” Video

Go to Post

1.25.2022

Video: Xavier Wulf – “Pressure Gauge“

The Hollow Squad Head Honcho Juices Up His Whip In Latest Video Off His Quintin Lamb-produced GARAGE PUNK EP

The Video:

Always keeping a pedal to the floor whenever he jumps on a track, Memphis underground king Xavier Wulf is also one of the game’s prime purveyors of premium wheels. Today, he returns with a new video for “Pressure Gauge” which puts his love of souped-up, street-race-ready whips on full display. A highlight from Wulf’s recent GARAGE PUNK EP, produced in full by Quintin Lamb, a producer and member of Wulf’s Hollow Squad, “Pressure Gauge” is a headbanging heater that showcases Xavier’s acute ability to attack Lamb’s haunting, sinister production with ease and finesse. In the video, we find Xavier prepping his whip for a night of drifting, hitting the gas station to refuel before heading to the shop for a quick tune up. “Pressure Gauge” follows up his recent video release of “TOP DEAD CENTER” which finds him shutting down a car show with his fellow Hollow Squad brethren.

Produced in full by Quintin Lamb, the efficient 5-track, 9-minute GARAGE PUNK EP is perfectly suited for repeat listens, as Wulf sheds his sheep’s clothing and achieves a sinister symbiosis with Lamb’s horror film instrumentals. The follow-up to 2020’s RUDE DOG, a full-length collaboration between the two artists, GARAGE PUNK closed out 2021 for Xavier Wulf, a year in which he released popular loose singles like “Silver Fang Wulf“ (also produced by Lamb), and collaborated with the likes of BONES, Eddy Baker, IdonKnowJeffery, and Mikey Rotten. Earlier this month, the Memphis native dropped a new collection of merch inspired by GARAGE PUNK, designed by Wulf himself as part of his Moonstone brand.

Born in Memphis, Tennessee, and deeply steeped in his home city’s musical tradition, Xavier Wulf had a hand in nearly every major underground rap movement in the past decade. Wulf was one of the first rappers to build a following on SoundCloud, helping make the platform the go-to for aspiring rappers and establishing it as a hub of hip-hop innovation. Throughout his career, Wulf has criss-crossed the invisible line between underground and mainstream, racking up hundreds of millions of streams, and playing to sold out crowds across the country.

Pushing his sound forward with every release, Xavier Wulf is not even close to finished with his artistic journey. Stay tuned this year for more videos, an upcoming tour, and of course, plenty of new music.

Watch “Pressure Gauge”: https://youtu.be/wLOBUrG6Rx4

Buy/Stream GARAGE PUNK: http://ffm.to/garagepunk

Buy Xavier Wulf merch, including the new GARAGE PUNK items: https://moonstonecove.com

Please contact Michelle and Kevin for more info.

The Background:

Xavier Wulf is a man possessed. When he has a dream or sets a goal, it consumes him. When he hears a beat, it takes over his body, commanding him to speak, shout, and let out the rage. As an artist and a person, he is quite literally driven by something beyond himself — maybe that’s a little on the nose for a rapper known for his deep love of street racing and drifting, but it’s also an apt description for his process. When Xavier clicks with an instrumental, he closes his eyes, puts the lyrical pedal to the floor, and lets it all out, following whatever road feels right.

These days it’s fashionable to look down South for samples and sounds, but as a native of the 901, Xavier Wulf has been making hardcore Memphis music since long before it was cool to remake Three 6 Mafia classics. His sound is classic underground Memphis to the bone, but it’s not at all stuck in the past or cashing in on nostalgia. Xavier takes spare parts from the music he grew up with and puts them under a sleek new hood, the muscular engine of a candy-painted Cadillac in the body of a Japanese drift car. The city’s distinctive car scene is often forgotten when talking about Memphis rap—the thick 808-heavy beats of Hypnotize Minds and 8Ball & MJG were designed with trunk speakers in mind. In addition to his childhood love of Fast & Furious and Need For Speed, Xavier grew up going to car shows in Memphis and eventually got turned onto the customized and turbo-charged Nissan Skylines and Honda S2000s of the underground drift world.

When Xavier’s enthusiasm for anime led him to the cult series Initial D, about a phantom driver who drifts in the mountains outside Tokyo, everything shifted into a different gear. It’s not just the Initial D samples or car references but an extra boost of nitro to his bass-driven sound, which begs to be heard from the biggest car sound-system you can find. YouTube and SoundCloud may be where Xavier Wulf made his name, but it’s in the garage and the literal streets where he’s found a true lane of his own: now he dreams as much about becoming the world’s greatest drifter, having his own trailer and a pit crew, and eventually teaching his kids to drive as he does rapping.

Xavier might be one of rap’s reigning underground kings, but he readily admits that he didn’t get to where he is alone. His name and image might suggest a lone wolf, but Xavier has always run with a tight pack: first as one of the original architects of the infamous and influential Raider Klan collective, and later as a core member of SESHOLLOWATERBOYZ along with BONES, Eddy Baker, and Chris Travis. There’s an incredibly real connection between Xavier and his fans, who he prefers to call “supporters,” which you can feel in the raucous atmosphere of his shows and see in the countless producers and rappers out there who have been inspired by his music. That mutual respect between artist and audience runs deep, because Xavier isn’t just using his listeners as a stepping stone to larger celebrity or clout. He cares deeply about how his supporters respond to his music: “I take my music seriously and I want it to be heard in the right way. I didn’t put my face out there when I was starting out because I needed people to hear the music, not see me.” In a very literal sense, his music might not exist if it wasn’t for the audience; Xavier lets the music come to him, opening up his inbox to beat submissions from fans, a way of giving back to his supporters while also finding new styles and undiscovered voices. “When I was growing up listening to Three 6 Mafia and Memphis music, I wanted to get my own piece of that sound. Now kids listen to my music, and they want their own piece of it, they want to make something like that too.” For over a decade now, Xavier Wulf has been consumed by a spirit outside himself to create—his music possesses, haunts, and pushes his listeners too.

Links:

“Pressure Gauge”: https://youtu.be/wLOBUrG6Rx4

“TOP DEAD CENTER”: https://youtu.be/X5iaGAhtRAI

GARAGE PUNK: http://ffm.to/garagepunk

“SILVER FANG WULF”: https://www.youtube.com/watch?v=UUaIuRxNB6Q

RUDE DOG: https://music.empi.re/rudedog

END

01.24.2022

Kenny Muney Remembers His Mentor in “Role Model” Video

Press Release

Kenny Muney Remembers His Mentor in “Role Model” Video

Go to Post

1.24.2022

Video: Kenny Muney – “Role Model“

Paper Route Empire’s Kenny Muney Remembers Dolph as a Brother, Leader, and Mentor in the Latest Video from Paper Route Empire Presents: Long Live Dolph

The Video:

Young Dolph hand-picked the roster of his label Paper Route Empire, selecting artists who shared his work ethic, hunger, and love for the art of rhyming. Even before signing to PRE, Kenny Muney had a special relationship with Dolph, who plucked him out of the Memphis streets and gave him hope, guidance, and an opportunity to become a successful rapper. Today, shortly after the release of Paper Route Empire Presents: Long Live Dolph, Kenny shares the video for “Role Model.” Adorned with lush harmonies and a heartbreaking, earnest feel, “Role Model” finds Kenny baring his soul, the South Memphis native audibly emotional when he mourns Dolph with equal parts grief and gratitude for the time they spent together: “You ever lost a part of your heart and can’t nothing soothe it?/Have you ever been sad at the ending of a good movie?”

The video for “Role Model” opens with a clip of Dolph in an interview, discussing his plans for the future of PRE to be much grander than its founder, before giving a shoutout to his latest signee, Kenny Muney. The clip appears on the big screen of a movie theater in which Kenny sits alone, remembering his mentor while displaying a range of emotions: sadness, frustration, and the motivation to use the gifts Dolph gave him and keep moving.

Remembering the tireless grind with which Dolph mentored him before eventually signing the young artist, Kenny said, “Any time I wanted some information, he never hesitated to give it to me. That’s real, and people don’t do that these days.”

Released last week, Paper Route Empire Presents: Long Live Dolph features contributions from almost every artist on the label, from rising stars like Key Glock to relative newcomers like Paper Route Woo. Spanning 8 tracks, the project points to a bright future for the label that the King of Memphis built from the ground up. The project is home to “Proud,” a moving and defiant new single from Key Glock, which earned over 4 million views in its first 3 days of release and garnered praise from The New York Times, among others, and “Love For Me,” featuring a new verse from Young Dolph. With additional appearances from Memphis standouts Big Moochie Grape, Kenny Muney, SNUPE BANDZ, and Paper Route Woo, as well as Brooklyn’s Joddy Badass and Chicago’s ChiTana, who point to the diversified vision Dolph developed for PRE that extends beyond his hometown, Paper Route Empire Presents: Long Live Dolph is available everywhere via Paper Route Empire.

Long Live Dolph is reflective, but it is also triumphant; Paper Route Empire will continue building on the foundation that Dolph laid. Keep an eye on the young and hungry PRE roster, as nearly every one of them plans to drop plenty of music this year. 2022 is Paper Route Szn. First up: Kenny Muney, and his imminent Time Is Muney, coming February 11th via Paper Route Empire.

Watch Kenny Muney – “Role Model”: https://youtu.be/7tlGdW2CTOk

Buy/Stream Paper Route Empire Presents: Long Live Dolph: https://music.empi.re/longliveyoungdolph

Paper Route Empire Presents: Long Live Dolph tracklist:

Long Live Dolph (Jay Fizzle)
Role Model (Role Model)
In Dolph We Trust (Big Moochie Grape)
Proud (Key Glock)
Fully Equipt (PRE Woo)
I Like (Joddy ft. Snupe Bandz)
Love For Me (CHITANA ft. Young Dolph)
I Know Why (Snupe Bandz)

Coming soon from Paper Route Empire:

Kenny Muney – Time is Muney (February 11th)
Key Glock – Yellow Tape 2 (Deluxe) (March 4th)

Coming in 2022:

Snupe Bandz & Paper Route Woo – Boyz in the Hood (release date TBA)
Big Moochie Grape – East Haiti Baby (release date TBA)
Jay Fizzle – DonnaFizzle (release date TBA)
Young Dolph – Paper Route Frank (release date TBA)
Joddy Badass – Who TF is Joddy (release date TBA)
Bigg Unccc – Rich Young Villain (release date TBA)
Chitana – TBD title (release date TBA)

Please contact Michelle or Kerry for more info.
Links:

Key Glock: twitter | soundcloud | instagram | spotify

Paper Route Empire Presents: Long Live Dolph: https://music.empi.re/longliveyoungdolph

Key Glock – “Proud”: https://www.youtube.com/watch?v=8NeFPEAu9CA

PAPER ROUTE iLLUMINATi: https://music.empi.re/preilluminati

END

01.21.2022

Daddy Yankee, Anuel AA, Farruko Among Headliners for Baja Beach Fest 2022

Press Release

Daddy Yankee, Anuel AA, Farruko Among Headliners for Baja Beach Fest 2022

Go to Post

1.21.2022

Baja Beach Fest Reveals Star-Studded Lineup for 2022 Festival; Tickets Available Now!

Daddy Yankee, Maluma, Farruko, Wisin Y Yandel, Anuel AA, & Banda MS to Headline the 2-Weekend Event

Bringing the Hottest Talents in Latin Music to Rosarito Beach, MX, North America’s Biggest Latin Music Festival Promises Performances From Reggaeton Legends, Rising Stars, and Local Mexican Heroes

Critical Praise:

“Baja Beach Fest (BBF) presented some of reggaeton and Latin trap’s biggest names, cementing the beachside event as a top-tier celebration of música urbana” – Billboard

Featured article: Baja Beach Fest Founders Aaron Ampudia And Chris Den Uijl Discuss Their Reggaeton Festival’s Cross-Border Business – Pollstar

Best New Festival in North America – USA Today’s 10 Best Reader’s Choice 2019

The Announcement:

With its beautiful beachside locale and immaculate feel-good vibes, Baja Beach Fest provides the perfect opportunity for Latin music and reggaeton fans to see their faves. Today, BBF reveals the lineup for its 2022 festival, offering the fest’s most expansive and diverse array of talent to date. Headlined by Daddy Yankee, Anuel AA, Farruko, Maluma, Wisin y Yandel, and Banda MS, Baja Beach Fest returns to Rosarito Beach, MX on August 12th-14th, 2022 and August 19th-21st, 2022. Tickets are available now on BajaBeachFest.com.

Check out photos from the 2021 Festival HERE

For its fourth annual edition, and second as a 2-weekend event, Baja Beach Fest branches out, catering to Latin music fans of all ages and tastes. As always, BBF plays host to some of the hottest names in modern reggaeton, including headliners Anuel AA and Farruko, and heavy-hitters like Sech, Jhay Cortez, Myke Towers, Jay Wheeler, Mora, and more. The 2022 lineup adds even more to love for longtime fans of the genre, promising the first-ever BBF performance by Daddy Yankee, a headlining set from Wisin y Yandel, and sets from Arcangel and Jowell & Randy. Fans of Latin Pop can enjoy Maluma, while Dembow diehards can perfect their perreo to the sounds of El Alfa and Tokischa.

The 2022 lineup reflects the festival’s proud Mexican origins, showcasing Mexican stars from different generations in prominent timeslots. Last year, Sinaloa icons Banda MS made for one of the most memorable moments in the festival, when they took the stage along with Becky G. This year, Banda MS gets a whole headlining set to themselves, and they’re looking to bring the same energy. Baja Beach Fest 2022 also marks the Rosarito debut of Natanael Cano, one of the nation’s most promising stars, who will bring his corridos tumbados to the Playa.

Baja Beach Fest 2022 follows a massively successful 2021, headlined by Anuel AA, J Balvin, Ozuna, and Karol G, along with a red hot undercard led by Rauw Alejandro, Farruko, Jhay Cortez, Becky G, and many more. A triumphant return for live Latin Music after a long absence due to the pandemic, Baja Beach Fest 2021 overcame seemingly insurmountable obstacles to become the first Latin American music festival to return last year. In addition, BBF was the first festival in any location to be granted permission by local government to successfully and safely complete a second weekend in 2021. Earlier this month, Baja Beach Fest shared the two-part 2021 aftermovie, allowing fans to relive the event’s best moments.

Watch the Baja Beach Fest 2021 Aftermovie: Pt. 1 | Pt. 2

Founded by Chris Den Uijl and Aaron Ampudia as a single-day festival before expanding to two weekends in 2021, Baja Beach Fest is already an institution in global music industry, with plans of even greater expansion in the near future.

Could a stateside (maybe, lakeside?) festival be on the horizon? Stay tuned to find out which way the wind blows.

Buy tickets for Baja Beach Fest 2022 @ bajabeachfest.com

Visit BajaBeachfest.com for more info.

Baja Beach Fest Founders Aaron Ampudia (left) and Chris Den Uijl (Credit: Baja Beach Fest/Caesar Sebastian)

Please contact Michelle, Kerry. Kevin, or Myles for more info.

The Background:

When Ozuna and Mark B sang “El día está pa’ playa y arena, la vamos a pasar muy bien” in 2016, they very well may have been foreseeing the launch of the Baja Beach Fest two years later. After a remarkable inaugural year, Baja Beach Fest is back for its sophomore year, celebrating the Latin community, beach vibes, and young Latin trap/reggaeton music. The first and only festival of its kind –– Baja Beach Fest Fest is held on the sand of the oceanfront resort of Rosarito, creating an all-encompassing experience of music and coastal feels. It was imagined into existence by two friends, Chris Den Uijl and Aaron Ampudia, and dedicated to the local community who wanted to bring the world’s most streamed artists together for a weekend of music. The 2021 edition of Baja Beach Fest bought an expansion from one two-day weekend to two three-day weekends, and featured performances from headliners Anuel AA, J Balvin, Ozuna, and Karol G. Just announced, the 2022 edition brings returns Anuel AA and Farruko as headliners, and adds luminaries like Daddy Yankee, Maluma, Wisin Y Yandel, and Banda MS to the mix.

Links:

official website | instagram | facebook | twitter

Buy tickets for Baja Beach Fest 2022 @ bajabeachfest.com

Watch the Baja Beach Fest 2021 Aftermovie: https://youtu.be/EJowF7REXIQ

END

Colors.

Buy/Stream “Flossin'” ft. YoungBoy Never Broke Again: https://internetmoney.lnk.to/flossin

Internet Money’s upcoming album continues the collective’s journey from type-beat titans to in-demand kingmakers. Just last year, Internet Money earned over 40 RIAA plaques on songs they produced, including hits by Juice Wrld, Polo G, Lil Tecca, and The Kid Laroi. In addition to the new wall full of plaques, IM producers Nick Mira and DT earned a GRAMMY nomination for their work on Lil Nas X’s MONTERO. Internet Money found success as lead artists with the GOLD certified “His & Hers,” a sparkling collab with Don Toliver, Gunna, and Lil Uzi Vert, which debuted at #67 on the Billboard Hot 100, racked up over 26 million views on the Cole Bennett-directed video, earned a spot as one of the Top Global Tracks on TikTok, and received recognition from Complex, who named it the 26th best song of 2021. “His & Hers” was a worthy follow-up to “Lemonade” ft. Gunna, Don Toliver & NAV, the triple-Platinum, Billboard Top 10 2020 hit from B4 The Storm, Internet Money’s star-studded first full-length.

After two years cooking up hits and armed with a brand new studio in Santa Monica, CA, Internet Money is ready to show the world how much they’ve grown. With a guest list that mixes the rap game’s biggest stars with its most notable rising names and über-talented Internet Money Records signees, the next Internet Money album looks to be the biggest step yet toward achieving Taz Taylor’s industry-conquering ambitions. Stay tuned for much more.

Watch “His & Hers” ft. Don Toliver, NAV & Gunna: https://www.youtube.com/watch?v=bth7ViGGpeY

Watch “Lemonade” ft. Don Toliver, Gunna & Lil Uzi Vert: https://www.youtube.com/watch?v=0opZqh_TprM

For more info, please contact:
Audible Treats: Michelle, Kerry or Kevin
10K Projects: Hannah

The Background:

Internet Money Background:

Starting as a type-beat factory and growing into a global powerhouse, Taz Taylor and Internet Money have earned 3 Grammy nominations, 58 platinum plaques, 33 gold, and 14 Billboard #1 hits since 2018. The collective is behind some of the biggest rap and R&B hits of the past few years, including Juice WRLD’s “Lucid Dreams” (1.3 billion Spotify streams), Trevor Daniel’s “Falling” (#1 Billboard Mainstream Pop, 37 weeks on the Billboard Hot 100 with #17 peak), Lil Tecca’s “Ransom” (700 million Spotify streams, #4 Hot 100), and XXXTentacion’s “Fuck Love” ft. Trippie Redd (the most-played song in SoundCloud history). With 2020’s B4 The Storm album, and its double-platinum single “Lemonade” ft. Gunna, Don Toliver & NAV, Taz Taylor and Internet Money confirmed their status as the music industry’s most powerful hitmaking collective.

Internet Money was born out of necessity, a hybrid company that has filled in the gaps between the rap industry, the producer community, and the online marketplace. Disillusioned with the industry, and the way he saw rap producers being taken advantage of, Taz Taylor formed the collective in 2016 as a way to share the knowledge he’d gained from years spent selling his “type beats” online and navigating the internet’s ever-growing impact on the production landscape.

Four years in, Internet Money has expanded as a collective, including Grammy-nominated producers like Nick Mira and JR Hitmaker, and produced for Drake, Trippie Redd, Juice WRLD, and many more. “When you’re in Internet Money, you get the same opportunities that I do, you’re gonna be working with the same artists that I’m working with, and getting credits with them,” Taylor says. “Instead of working with a bunch of people we don’t know, we just have our own network that’s one big family.” Following their success breaking major artists like Trevor Daniel, and co-producing his multi-platinum hit “Falling,” Taylor and Internet Money partnered with Elliot Grange’s 10K Projects in 2019 to launch their own label.

Taz Taylor Background:

Taz Taylor has never cared about fame or clout. To hear the multi-platinum producer and Internet Money founder tell it, everything he’s done — from turning his online production hustle selling “type beats” into a $500,000 per year business to forming his own label — has been born out of necessity and guided by intuition. “I’ve been so tunnel vision during the last five years to make sure I got to this point,” he says. “It was just like, Let’s keep building.”

Though the 27-year-old has only been in the industry for a few years, his accomplishments in that time have come at a staggering pace, notching, by his estimation, over 500 placements and around 200 gold and platinum plaques between himself and the other producers on his Internet Money team. As their leader, Taylor has quickly become a new sort of rap mogul, one who’s built his steadily growing empire from a deep knowledge of the ways music moves online, and he’s done it all from the humblest of beginnings.

Links:

“Flossin'” ft. YoungBoy Never Broke Again: https://internetmoney.lnk.to/flossin

“His & Hers” ft. Don Toliver, Gunna & Lil Uzi Vert:
https://internetmoney.lnk.to/hisandhers / https://youtu.be/bth7ViGGpeY

“JETSKI” ft. LIl Mosey & Lil Tecca: https://internetmoney.lnk.to/JETSKI

“Blast Off” ft. Juice WRLD & Trippie Redd: https://www.youtube.com/watch?v=omGrk9CdjfQ

“Lemonade” (Remix) w/ Anuel AA: https://internetmoney.lnk.to/Lemonade-Remix

“Lemonade” (Remix) w/ Roddy Ricch: https://internetmoney.lnk.to/lemonaderemix

B4 The Storm: https://internetmoney.lnk.to/b4thestorm

“Thrusting” ft. Swae Lee & Future: https://internetmoney.lnk.to/Thrusting

“Lemonade” ft. Don Toliver, NAV & Gunna: https://internetmoney.lnk.to/lemonade

“Somebody” ft. Lil Tecca & A Boogie Wit Da Hoodie: https://internetmoney.lnk.to/somebody

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01.21.2022

Internet Money Nabs YoungBoy for “Flossin’,” Heralding Another Huge Year

Press Release

Internet Money Nabs YoungBoy for “Flossin’,” Heralding Another Huge Year

Go to Post

1.21.22

Audio: Internet Money – “Flossin’” ft. YoungBoy Never Broke Again

Critical Praise:

“[Internet Money] grew into a music industry powerhouse that helped break stars like Juice WRLD and Lil Tecca, racking up dozens of Billboard hits and platinum plaques in the process.” – Complex

“The group of beatmakers is dominating music-streaming services” – Billboard

“It seems only inevitable that these guys are just going to continue to take the world by storm, one hit at a time.” – MTV

“Even if you aren’t familiar with L.A. production collective Internet Money, you’ve heard their beats. The group’s sounds have powered some of hip-hop’s biggest records in the past couple years, from Rich the Kid’s “Plug Walk” and Juice WRLD’s “Lucid Dreams” to Drake’s “Blue Tint.” The group is helmed by Taz Taylor, a Florida native who — true to his collective’s name — has accumulated a fortune primarily through the internet.” – The FADER

The Song:

Stacking Platinum and Gold plaques by the dozen, Taz Taylor’s Internet Money has emerged as the rap industry’s dominant artist-producer collective. Coming through with their opening salvo in another banner year, Internet Money recruits YoungBoy Never Broke Again for “Flossin’,” a brand new single. Produced by Bryceunknwn, JRhitmaker, its2ezzy, Y2Tnb, & Taz Taylor, “Flossin'” takes YoungBoy’s bayou-bred sound and gives it the 4K treatment, layering glistening pianos over booming 808s and crisp handclaps, creating an ideal backdrop for the Baton Rouge native to talk his smack. YoungBoy sics himself on the track like a pit bull, alternating bluesy croons with snapping cadences as he explains how his high-flying lifestyle invites hangers-on and makes it hard for him to figure out who to trust. “Flossin” is available as a standalone single and as a bonus track on YoungBoy’s new mixtape Colors.

Buy/Stream “Flossin'” ft. YoungBoy Never Broke Again: https://internetmoney.lnk.to/flossin

Watch “His & Hers” ft. Don Toliver, NAV & Gunna: https://www.youtube.com/watch?v=bth7ViGGpeY

Watch “Lemonade” ft. Don Toliver, Gunna & Lil Uzi Vert: https://www.youtube.com/watch?v=0opZqh_TprM

For more info, please contact:
Audible Treats: Michelle, Kerry or Kevin
10K Projects: Hannah

The Background:

Internet Money Background:

Taz Taylor Background:

Links:

“Flossin'” ft. YoungBoy Never Broke Again: https://internetmoney.lnk.to/flossin

“His & Hers” ft. Don Toliver, Gunna & Lil Uzi Vert:
https://internetmoney.lnk.to/hisandhers / https://youtu.be/bth7ViGGpeY

“JETSKI” ft. LIl Mosey & Lil Tecca: https://internetmoney.lnk.to/JETSKI

“Blast Off” ft. Juice WRLD & Trippie Redd: https://www.youtube.com/watch?v=omGrk9CdjfQ

“Lemonade” (Remix) w/ Anuel AA: https://internetmoney.lnk.to/Lemonade-Remix

“Lemonade” (Remix) w/ Roddy Ricch: https://internetmoney.lnk.to/lemonaderemix

B4 The Storm: https://internetmoney.lnk.to/b4thestorm

“Thrusting” ft. Swae Lee & Future: https://internetmoney.lnk.to/Thrusting

“Lemonade” ft. Don Toliver, NAV & Gunna: https://internetmoney.lnk.to/lemonade

“Somebody” ft. Lil Tecca & A Boogie Wit Da Hoodie: https://internetmoney.lnk.to/somebody

END

01.21.2022

Paper Route Empire Honors Young Dolph and Puts Stamp on 2022 with Heartfelt Project

Press Release

Paper Route Empire Honors Young Dolph and Puts Stamp on 2022 with Heartfelt Project

Go to Post

1.21.2022

Paper Route Empire Honors Founder/CEO Young Dolph with New Mixtape, Paper Route Empire Presents: Long Live Dolph

The First Release of a Busy 2022 for the Premier Indie Label Features Key Glock’s New Single “Proud,” an Unheard Verse from Dolph, and Songs by Big Moochie Grape, Snupe Bandz, and the Rest of the PRE Roster #LongLiveDolph

The Mixtape:

Leading by example, Young Dolph never stopped working to secure the futures of his family, his community, and the artists he took under his wing. Today, Dolph’s talented roster of artists at Paper Route Empire unite for Paper Route Empire Presents: Long Live Dolph, a new compilation project that pays tribute to the legacy of the King of Memphis.

Spanning 8 tracks, the project features contributions from almost every artist on Paper Route Empire. Jay Fizzle, PRE’s longest-tenured signee, leads the tape with the Ricco Barrino-assisted, gospel-inflected “LLD,” a tribute to the man who he credits with helping his 16 year-old self escape the streets. Kenny Muney offers a plaintive remembrance of his mentor using one of Dolph’s signature phrases on “Role Model,” and Big Moochie Grape defiantly claims his intention to take Paper Route Empire to new heights on “In Dolph We Trust.” On recent single “Proud,” Key Glock declares “F*** that humble s***, let’s go, you know I’m spazzin’ out ‘bout mine.”

Long Live Dolph showcases the talents of PRE artists, pointing to a bring future for the label that Dolph built from the ground up. Artists like Memphis natives Snupe Bandz and Paper Route Woo demonstrate the cold calculation and drawled-out bars that fit the label’s established aesthetic. Meanwhile, like Brooklyn’s Joddy Badass and Chicago’s ChiTana point to the diversified vision Dolph developed for PRE, one that extends beyond his hometown. Dolph himself makes his presence felt on the mixtape, through interview snippets, lyrical references, and “Love For Me,” a newly-released song that pairs Dolph with ChiTana.

“Of the many definitions of the word ‘Empire,’ the one that stands out the most is ‘a large conglomerate, ruled by a superior authority, especially an Emperor.’ And Dolph was just that. He moved through this earth with the grace of a King. He led us through this industry with strategy, knowing that there were obstacles. And with his foresight, those obstacles were, and will continue to be unsuccessful.

In this life, the measure of a man isn’t what you managed to acquire, it’s how you treated other people. Did your life have meaning. Did you give more than you received. We are so grateful that his legacy has been solidified not by what he had, but what he accomplished. Since his passing, the outpouring of love and support has been overwhelming. And for this we are eternally grateful.

As a family, we are grieving. As an organization, we have never been stronger or more prepared to continue building on the foundation that Dolph set for us.

Every artist on the label–Key Glock, Jay Fizzle, Moochie Grape, Kenny Muney, Joddy Badass, ChiTana, Big Unc, Snupe Bandz, and Paper Route Woo–were all hand picked, because beyond talent, he saw in them the same hunger and determination he saw in himself. He spent time cultivating them as artists, and mentored them until they discovered their own greatness. Each one is more than ready to fulfill their destiny. And they have the support of this entire Empire behind them.

PRE is unstoppable. And we have proven this time and time again. We thank you all again for your love and support as we continue forward.

“LONG LIVE YOUNG DOLPH. LONG LIVE THE MIGHTY PAPER ROUTE EMPIRE”

— Daddyo, Paper Route Empire CEO

Buy/Stream Paper Route Empire Presents: Long Live Dolph: https://music.empi.re/longliveyoungdolph

Watch Key Glock – “Proud”: https://youtu.be/8NeFPEAu9CA

Paper Route Empire Presents: Long Live Dolph tracklist:

Long Live Dolph (Jay Fizzle)
Role Model (Role Model)
Proud (Key Glock)
In Dolph We Trust (Big Moochie Grape)
Fully Equipt (PRE Woo)
I Like (Joddy ft. Snupe Bandz)
Love For Me (CHITANA ft. Young Dolph)
I Know Why (Snupe Bandz)

Coming soon from Paper Route Empire:

Kenny Muney – Time is Muney (February 11th)
Key Glock – Yellow Tape 2 (Deluxe) (March 4th)

Coming in 2022:

Snupe Bandz & Paper Route Woo – Boyz in the Hood (release date TBA)
Big Moochie Grape – East Haiti Baby (release date TBA)
Jay Fizzle – DonnaFizzle (release date TBA)
Young Dolph – Paper Route Frank (release date TBA)
Joddy Badass – Who TF is Joddy (release date TBA)
Bigg Unccc – Rich Young Villain (release date TBA)
Chitana – TBD title (release date TBA)

Please contact Michelle or Kerry for more info.

Links:

Key Glock: twitter | soundcloud | instagram | spotify

Paper Route Empire Presents: Long Live Dolph: https://music.empi.re/longliveyoungdolph

Key Glock – “Proud”: https://www.youtube.com/watch?v=8NeFPEAu9CA

“Long Live Dolph”: https://music.empi.re/longliveyoungdolph

PAPER ROUTE iLLUMINATi: https://music.empi.re/preilluminati

END

01.21.2022

Lil Tati & CJ Bring Dreams to Life Behind Suicide Doors

Press Release

Lil Tati & CJ Bring Dreams to Life Behind Suicide Doors

Go to Post

1.20.2022

Video: Lil Tati – “Came Up” ft. CJ

Miami’s Hottest Newcomer Teams with Staten Island’s CJ on Silky, Drill Banger from Tati’s Debut Project, NiNET33N

Critical Praise:

“NiNET33N serves as an exercise in versatility, as Tati expertly morphs his sound and delivery with each track.” –OnSmash

The Video:

Closing out 2021 with the release of his 10-track debut, NiNET33N, Miami up-and-comer Lil Tati is showing no signs of slowing in the new year. Seated comfortably between his Rolls-Royce suicide doors on the road to bigger things, Lil Tati returns to reflect on the winding path of obstacles overcome in his rearview mirror with new visuals for “Came Up.” Featuring an appearance from “Whoopty” hitmaker, CJ, the track is a standout from the CFMB Records signee’s debut effort which sees Tati floating like a feather over a filmy, drill-infused instrumental.

The Jolo-directed visuals shows Tati soaking in the spoils of his stellar breakout year in the back of a Rolls-Royce, atop a leather-clad throne and with ten toes down, flanked by a flock of lovely ladies each step of the way. Despite the two artists’ shared Puerto Rican heritage, each brings their own unique sound and set of influences that transcend regionality. Tati’s velvetine vocals and fastidious flows combine with CJ’s dogged, dynamic delivery to create a vibey, layered experience with wide-ranging musical flavors and a chemistry on record which seamlessly translates to the screen in this drill-tinged mosaic.

“Honestly it was truly a blessing doing this record. CJ is really close with our label, so you already know it was like family. Then I saw him in the studio one day and it was history from there. It was really exciting making the video with my boi CJ, it was truly a movie!” – Lil Tati

“Came Up” is the latest track from NiNET33N to receive visuals, following the video single for his collaboration with dancehall legend, Movado, “Up Late.” Available everywhere via CFMB Records, NiNET33N marks both Tati’s coming-of-age and a legacy coming full circle. The album’s title comes from the significance of the number nineteen, which not only marks Tati’s age upon his debut release, but the age his father was when Tati was born.

With NiNET33N, Lil Tati stamped out a name for himself as the stars align for this undeniable talent. Stay tuned for much more in 2022.

Watch “Came Up” ft. CJ: https://youtu.be/V_ZKaWGA_N0

Buy/Stream “Came Up” ft. CJ: https://liltati.lnk.to/cameup

Buy/Stream NiNET33N: https://liltati.lnk.to/ninet33nan

NiNET33N tracklist:

Blah Blah Blah
Fed Up
Gucci Slides
Came Up ft. CJ
Turnt
She Got It ft. Farruko
Who Is The One
Handstand
Ball Out
Up Late ft. Mavado

https://youtu.be/V_ZKaWGA_N0

Credit: luievilleandcompany

Please contact Michelle or K erry for more info.

Links:

instagram | tiktok | spotify

“Came Up” ft. CJ: https://youtu.be/V_ZKaWGA_N0

NiNET33N: https://liltati.lnk.to/ninet33nan

“Up Late”: https://liltati.lnk.to/uplps / www.youtube.com/watch?v=NGKgUOxlDpQ

END

01.19.2022

“Pushin P,” Papa Roach, “Pompeii” and More Music Trends from TikTok

01.19.2022

Lil Yee Flirts and Fibs in New “Lie Together” Video

Press Release

Lil Yee Flirts and Fibs in New “Lie Together” Video

Go to Post

1.18.2022

Video: Lil Yee – “Lie Together“

San Francisco’s Lil Yee Raps About Love, Loss, and Life in the Streets in Latest Video from Recent Project, Unbreakable

The Video:

Using music as an outlet to reconcile with the trauma of his past, Lil Yee has made his name in his hometown of San Francisco with his unique, melodic spin on musical lament. Through his deeply personal lyricism and earnest delivery, Lil Yee has established a relationship with his listeners that makes each release feel less like a rap song and more like a late night phone call with a dear friend. Carrying his momentum from the December release of his latest project, Unbreakable, into the new year, Lil Yee returns to share the video for his lilting lovesick ballad, “Lie Together.”

Directed by Esoteric, the visuals closely mirror the themes of the track, opening with a relationship vignette: Yee on a FaceTime call with a lover who falsely accuses him of lying about being at the studio. As the track begins, Lil Yee’s mind meanders through the grief he can’t escape: the loss of loved ones, the love of lost ones, and the inescapability of the streets. Cutting to and from scenes of Yee standing alone in the shadow of darkness, surrounded by homies in the light of day, and even rapping beneath his hometown’s billboard advertising his project, Unbreakable, the video perfectly captures the full spectrum of emotions that Yee exhibits on the track.

“Lie Together” is the third music video from Unbreakable, following clips for “Going Crazy” and “Dead & Gone” ft. Lil Bean. Unbreakable is the first full-length release from Lil Yee since 2019’s Live 4 It, Die 4 It, which saw the Bay Area rapper expand his sound beyond the traditional Mob music styles of his hometown into the melodic trap stylings of Atlanta and the snapping West Coast sound favored in L.A. and the East Bay. In 2021, Yee featured prominently on trap superproducer Zaytoven’s compilation mixtape, Zaytoven Presents: Fo15, dedicated to the city of San Francisco and exclusively featuring the city’s hottest artists.With Unbreakable, available everywhere via EMPIRE, Yee proved that his blend of pain music can stand up to anyone on the West Coast and beyond.

Watch “Lie Together”: https://youtu.be/D0wCE8N-1iY

Buy/Stream Unbreakable: https://music.empi.re/unbreakable

Unbreakable Tracklist:

Going Crazy
Unbreakable
Next To Me ft PnB Rock
Detroit to Divisadero ft Babyface Ray
Dear Chi
Free the Homie Team ft Lil Pete
4 Eva Ride
Come From ft Shaun Sloan
Dead & Gone ft Lil Bean
HTF? Ft TEC
Lie Together
Wavy
Flawless (ft Rexx Life Raj)

Please contact Michelle or T’Keyah for more info.

The Background:

San Francisco rapper Lil Yee’s first three songs all reached more than a million people before he ever signed a record deal. “So Lost,” “We Livin’ Hopeless,” and “War” built a dedicated fan-base. From the historic Fillmore District, Yee is influenced by 1990s greats from his neighborhood such as San Quinn, Rappin’ 4-Tay, and Messy Marv. This rapper of Black and Puerto Rican heritage raps about loss, reaching for a better lifestyle, and a Bay Area underbelly that goes overlooked. 2019’s Live 4 It, Die 4 It built on that story, with production by Zaytoven and features from Mozzy, E-40, and FMB DZ while his 2021 album, Unbreakable, further cements his determination against all odds with features by PnB Rock, Babyface Ray, Rexx Life Raj, and more.

Links:

youtube | soundcloud | instagram

“Lie Together”: https://youtu.be/D0wCE8N-1iY

“Dead & Gone” ft. Lil Bean: https://youtu.be/sG6Q30imsYc / https://music.empi.re/deadandgone

“Going Crazy”: https://www.youtube.com/watch?v=YqQA3GgvYfQ

Pre-save Unbreakable: https://music.empi.re/unbreakable

Bio, photos, and streams available here: https://audibletreats.com/lil-yee/

END

01.19.2022

Paper Route Empire Announces 2022 Releases, Shares Key Glock’s “Proud”

Press Release

Paper Route Empire Announces 2022 Releases, Shares Key Glock’s “Proud”

Go to Post

1.18.2022

Paper Route Empire Releases Key Glock’s “Proud” + Announces 2022 Release Schedule

2022 Albums Include Young Dolph + Full-Lengths From All PRE Artists

Starting Friday with the Paper Route Empire Presents: Long Live Dolph Compilation, Paper Route Empire Honors Dolph’s Legacy By Doing It Big in 2022

#LLD

A STATEMENT FROM PAPER ROUTE EMPIRE’S CEO:

As a family, we are grieving. As an organization, we have never been stronger or more prepared to continue building on the foundation that Dolph set for us.

PRE is unstoppable. And we have proven this time and time again. We thank you all again for your love and support as we continue forward.

LONG LIVE YOUNG DOLPH. LONG LIVE THE MIGHTY PAPER ROUTE EMPIRE”

— Daddyo, Paper Route Empire CEO

The Announcement:

Always hustling hard to put on talented artists who lived up to his high standards, Young Dolph dedicated his career to building a Paper Route Empire in his hometown. His roster of Paper Route Empire artists are carrying his legacy in 2022 and beyond. Today, Paper Route Empire announces their upcoming slate of releases, demonstrating why it’s one of the most successful independent labels in music. Today, PRE releases the heartfelt song, “Proud” by Key Glock.

To start 2022, Paper Route Empire takes the time to honor the King of Memphis with Paper Route Empire Presents: Long Live Dolph, a compilation dedicated to the legendary rapper, label’s co-founder, and CEO. The upcoming mixtape features contributions from the full PRE roster, including Key Glock, Big Moochie Grape, Kenny Muney, Jay Fizzle, Joddy Badass, Snupe Bandz, Paper Route Woo, and Chitana. Dolph’s presence blesses the entire album, whether in snippets of old interviews or on tribute tracks like “LLD” by Jay Fizzle, the album’s first single, which dropped last week. Long Live Dolph also features an unheard verse from Dolph himself, on a collaboration with one of his PRE artists. Following up last summer’s PAPER ROUTE iLLUMINATi, a project that affirmed Dolph’s imperial ambitions and showcased the wide-ranging talents of his disciples, Long Live Dolph releases this Friday, January 21st, via Paper Route Empire.

Long Live Dolph is reflective, but it is also triumphant; Paper Route Empire will continue building on the foundation that Dolph laid. 2022 is Paper Route Szn.

Pre-order/Pre-save Paper Route Empire Presents: Long Live Dolph: https://music.empi.re/longliveyoungdolph

Buy/Stream Key Glock “Proud”: https://music.empi.re/longliveyoungdolph

Watch Key Glock – “Proud”: https://youtu.be/8NeFPEAu9CA

#LLD

Coming soon:

Paper Route Empire Presents: Long Live Dolph (January 21st)
Kenny Muney – Time is Muney (February 11th)
Key Glock – Yellow Tape 2 (Deluxe) (March 4th)

Coming in 2022:

Snupe Bandz & Paper Route Woo – Boyz in the Hood (release date TBA)
Big Moochie Grape – East Haiti Baby (release date TBA)
Jay Fizzle – DonnaFizzle (release date TBA)
Young Dolph – Paper Route Frank (release date TBA)
Joddy Badass – Who TF is Joddy (release date TBA)
Bigg Unccc – Rich Young Villain (release date TBA)
Chitana – TBD title (release date TBA)

Paper Route Empire Presents: Long Live Dolph tracklist:

Long Live Dolph (Jay Fizzle)
Role Model (Role Model)
In Dolph We Trust (Big Moochie Grape)
Proud (Key Glock)
Fully Equipt (PRE Woo)
I Like (Joddy ft. Snupe Bandz)
Love For Me (CHITANA ft. Young Dolph)
I Know Why (Snupe Bandz)

Please contact Michelle or Kerry for more info.

Links:

Watch “Proud” by Key Glock: https://youtu.be/8NeFPEAu9CA

Pre-save Paper Route Empire Presents: Long Live Dolph: https://music.empi.re/longliveyoungdolph

END

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Big Moochie Grape Builds Paper Route Pyramids in New Video “In Dolph We Trust”

2.8.2022

Video: Big Moochie Grape – “In Dolph We Trust”

The Young Dolph ​​Protégé Has No Time for Games in Latest Video from Paper Route Empire Presents: Long Live Dolph

The Video:

Links:

King Von’s Estate Announces New Album, Shares “Don’t Play That” ft. 21 Savage

2.4.2022

King Von’s Estate, Only The Family & EMPIRE to Release What It Means To Be King, the Final Album from the Iconic Artist

Listen to “Don’t Play That,” a Newly-Released Collaboration with 21 Savage

A Labor of Love That Compiles Unheard Music From the Artist’s Career, What It Means To Be King Arrives on March 4th via Only The Family/EMPIRE

The Announcement:

Links:

Lil Tati Turns Turns the Weekend on its Head in “Handstand”

2.4.2022

Video: Lil Tati – “Handstand“

The Miami Riser Teems with Confidence in Vibey Cut from his Debut Project, NiNET33N

Critical Praise:

The Video:

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03 Greedo Recruits BlueBucksClan for Tuneful “Pourin” Single

2.4.2022

Audio: 03 Greedo – “Pourin” ft. BlueBucksClan

The L.A. Legend Makes His Presence Felt with Help From the West Coast’s Hottest Duo on a Hook-Filed New Single

Critical Praise:

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BandGang Lonnie Bands Channels His Inner Rick James, Announces ‘H2K: Reloaded’

2.3.2022

BandGang Lonnie Bands Announces H2K: Reloaded, Coming February 18th

Lonnie Imitates Dave Chappelle as Rick James in New “Bam Bam” Video

The Detroit Rapper Dons Red Leather, Shows No Remorse to Couches in New Video From the Upcoming Expansion of His Acclaimed 2021 Album H2K

Critical Praise:

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Don Q Sharpens His Pen for “What Up,” A New Video

2.2.2022

Video: Don Q – “What Up“

The Highbridge Rapper Quotes 50 Cent and Hits Up a Local Bodega In His First New Song Since Releasing His Double Or Nothing Album

Critical Praise:

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Here Come the TikTok-Steppers: Charlie Puth, Ini Kamoze, Mason Ramsey & More

2.2.2022

TikTok Treats, Week of January 31st

Charlie Puth’s Homemade Hits, Drain Gang’s Drowsy Devotion, Goya Menor’s Menacing Amapiano, and More Songs That Light Up TikTok

The News:

The Background:

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YN Jay Gets Full-Court Pressed in New “Tip Off” Single

2.2.2022

Video: YN Jay – “Tip Off” ft. Mozzy & Louie Ray

The “Coochie Man” Gets His Head in the Game with Electrifying Urgency Alongside Mozzy and Louie Ray in a New Video Single

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Highbridge’s Lil Rekk Mixes Business With Pleasure In “Confetti” Video

2.1.2022

Video: Lil Rekk – “Confetti“

The Highbridge The Label Rapper Makes It Rain With His Heavy Stacks Of Cash In New Video From Recent Project, 1ONE

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Underground King Pouya Announces 2/11 Mixtape, Shares Thoughtful New Single

2.1.2022

Pouya Announces dirt/hurt/pain/, His Next Mixtape, Out February 11

Pouya Keeps His Pockets Fat On Lead Single “Never Enough” Featuring Lu Baby

Featuring Five Thought-Provoking Tracks, The New Mixtape Finds The Independent Phenom Digging Even Deeper and Collaborating With Lu Baby, BAKER YA MAKER, and MAIKA

Critical Praise:

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The Background:

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Dro Kenji Turns Foes into Weepers in “FINDERS KEEPERS” Video

The Young Dolph Protégé Has No Time for Games in Latest Video from Paper Route Empire Presents: Long Live Dolph

Video: YN Jay – “T ip Off” ft. Mozzy & Louie Ray