3.29.2024

BKTHERULA SHARES “CODE,” THE LATEST VIDEO FROM NEW ALBUM LVL5 P2

WATCH HERE | LISTEN HERE

The 21-Year-Old Artist Performs In Close-Up in the Intense New Video For the Opening Track From Her New Project, LVL5 P2

Featuring a New Guest Appearance from JID and Acclaimed Singles “TATTI,” “CRAYON,” and “THE WAY,” LVL5 P2 Takes Bk’s Ferocious Rhyming and Ethereal Melodies to a New Level

Critical Praise:

Praise for LVL5 P2

“P2 ups the ante by nudging Bk further toward popular sounds without diluting her live-wire spark. For every romantically wounded interstellar croon session like ‘Just Make Sure’ or ‘The Way,’ there are prickly digital slappers like opener ‘Code’ or ‘Tatti,’ where the boasts are outlandish (‘We don’t ride with the stick, we are the stick, we livin’ scarecrow’) and no one’s girl is immune from Bk’s FaceTime call.” – Pitchfork

“The genre-bending rapper and singer-songwriter is competing in her own lane — perhaps even in her own dimension.” – Alternative Press

“Out now, the sequel marks a significant evolution in her artistic and spiritual journey. Demonstrating remarkable growth, she crafts a distinctive sound blending distorted and chaotic elements with celestial melodies and bold flows through tracks like ‘TATTI’ and ‘The Way.’” – BET

“At its best, the synthesis of P2 yields superfun songs that could climb into your most played overnight” – The FADER

“Bktherula Shows Her Versatility on New Album ‘LVL5 P2‘” – HYPEBEAST

“Brooklyn Candida Rodriguez is among the younger voices you’ll hear in rap today, but her talent and perspective feel more akin to five lifetimes. As Bktherula, she mixes hard-hitting rap bangers with alternative psychedelic leanings, aggressive bravado with spiritual yearning, lifelong training as a singer with lifelong instinct as a lyricist and performer, and youthful vibrance with sobering meditation.” – HotNewHipHop

More praise for Bktherula:

“BKTHERULA Reaches New Dimensions on LVL5” – Office Mag

“Atlanta’s Bktherula is letting go and levelling up…Fusing R&B, punk and alternative stylings, the 20-year-old rapper forms an unpredictable, meditative sound of her own” – NME

“Bktherula is boundless, at times traversing – or at least trying to – the metaphysical. The destructive, menacing synths of ‘TAN’ see the rapper open her project with a brash brand of rap as she brags about walking in on some “money shit”, whereas moments later on “BELIEVE”, she’s crooning across undulating, moody soundscapes.”   – Office Mag

The Announcement:

April 1, 2024 (Los Angeles, CA) – Bktherula shares the intense new video for “CODE,” the opening song from her recent album LVL5 P2. Listen to LVL5 P2 HERE and watch “CODE” HERE via Warner Records.

Produced by azure, “CODE” is a bracing introduction to the world of LVL5 P2, buzzing with frantic percussion, speaker-shattering 808s, and dissonant synths. Bk rhymes in quick, declarative bursts, making very clear that she’s operating on a level that very few can reach: “She trying it, said she LVL5, but I ain’t buying it/Denying it, that is not your door because you prying it,” she spits. Directed by Bktherula herself, the video finds Bk performing the song in tight close-up, as she delivers LVL5 energy and bounces amidst shaking camera movements and flashing visual effects.

The 21-year-old Bktherula always follows her inner muse and makes music without emotional inhibitions or artificial creative boundaries. On her new album, LVL5 P2, Bk takes her hybrid sound into new territory. The album features the buzzing singles “CRAYON,” which has earned over three million streams, and “SHAKIN IT,” a collaboration with Cash Cobain.

Deepening a style she explored with her acclaimed 2023 album LVL5 P1, the new album deposits the listener directly into Bk’s sonic realm, crafted by Bk with assistance from producers like azure, Simmyauto, among others. Songs like recent single “THE WAY” and new highlight “RACKS UP” add dollops of clean electric guitar to her room-enveloping sound, while songs like “WISHUWASDACREW” and “INSANE” borrow elements from chiptune and her beloved video game soundtracks. Bktherula always sounds perfectly at home, whether she’s yearning for her love on a ballad like “JUST MAKE SURE,” collaborating with JID on “WOMAN,” or tearing through chaotic rage beats on songs like the ferocious single “TATTI.” The new album earned praise in Pitchfork (“The Atlanta rapper’s latest imagines a higher dimension where outré flexes and endless love affairs are enveloped by waves of metallic crunch and mind-expanding guitar”), Alternative Press (“The genre-bending rapper and singer-songwriter is competing in her own lane — perhaps even in her own dimension”), HYPEBEAST (“Bktherula Shows Her Versatility on New Album ‘LVL5 P2‘”), The FADER (“Bktherula expands her consciousness on LVL 5 P2“), and many other publications.

Bk began her preparation for LVL5 P2 last year, sharing a string of successful singles, including “It Wasn’t Me (Freestyle)” via On The Radar and “CRAZY GIRL 2” featuring YoungBoy Never Broke Again — a remix of “CRAZY GIRL” from last year’s Pitchfork-acclaimed LVL5 P1. Prior to LVL5 P1, she released her EP Love Nirvana (Acoustic), featuring original and newly stripped-down versions of beloved tracks, including “UH HUH,” “Tweakin’ Together” and “Summer.” 

Bk’s new album will receive a warm welcome when Bk joins PinkPantheress on her “Capable of Love Tour,” which takes the U.S. this April. Click HERE to buy tickets and see tour dates.

Recently named to Forbes’ annual 30 Under 30 list, Bk has built a devoted following by releasing tracks that showcase her raw emotions. Now, with LVL5 P2, she’s done it again — delivering a singular statement that could never have come from anybody else.

LVL5 P2 Tracklist:

1. CODE
2. NUN
3. TATTI
4. BOI
5. SHAKIN IT (feat. Cash Cobain)
6. JUST MAKE SURE
7. WISHUWASDACREW
8. INSANE
9. CRAYON
10. WOMAN (feat. J.I.D.)
11. FEATHERS
12. THE WAY
13. RACKS UP

PINKPANTHERESS – CAPABLE OF LOVE TOUR 2024 NORTH AMERICA DATES:
Sat Apr 06 – Detroit, MI– Saint Andrew’s Hall ^
Sun Apr 07 – Toronto, ON – The Danforth Music Hall ^
Wed Apr 10 – Montreal, QC – Théâtre Beanfield ^
Fri Apr 12 – Boston, MA – Royale ^
Sun Apr 14 – New York, NY – Brooklyn Paramount ^
Wed Apr 17 – Chicago, IL – Metro * ^
Sat Apr 20 – Nashville, TN – Brooklyn Bowl Nashville +
Mon Apr 22 – Dallas, TX – House of Blues Dallas +
Wed Apr 24 – Houston, TX – White Oak Music Hall +
Thu Apr 25 – Austin, TX – Emo’s Austin +
Sun Apr 28 – San Diego, CA – The Observatory North Park +
Tue Apr 30 – Los Angeles, CA – Hollywood Palladium +

^ With Bktherula
+ With Kanii 

Photo credit: Jimmy Fontaine

CONTACT:

For more information on Bktherula, please contact
Michelle McDevitt, Audible Treats
Kerry Harrison, Audible Treats
Destiny Riley, Audible Treats
Aishah White, Warner Records

The Background:

Blending dystopian soundscapes with jumpy flows and ethereal melodies, Bktherula makes a new kind of rap psychedelia. Since breaking out with “Left Right” in 2019, she’s oscillated between raucous cloud rap and gentle R&B, fusing impressionistic songwriting with complex musicality to create affecting anthems that feel futuristic and universal. The 21-year-old has been rewarded with a growing legion of fans and a slot, in many critics’ estimations, as Atlanta’s next up. She’s planted more seeds with “Forever, Part 2 (Jezebel),” a celestial offering from LVL5 P1, her new EP on Warner Records. Bk is looking to continue her level up with major international music festival performances and NYFW and London Fashion Week runway shows. American headline tour. She is also committed to embracing herself like never before. Battling doubts and the occasional spurt of negativity is a type of spiritual warfare that’s led Bk to increased self-acceptance, a journey that empowers herself and her fans.

Links:

twitter | youtube | instagram | spotify | tiktok

“CODE”: https://youtu.be/oz7dJxQ6ZWs

LVL5 P2: https://bktherula.lnk.to/LVL5P2

“Shakin It” ft. Cash Cobain: https://www.youtube.com/watch?v=Zs3Zhm175UU

“THE WAY”: https://bktherula.lnk.to/theway / https://bktherula.lnk.to/thewayvideo

“Crayon”: https://bktherula.lnk.to/CRAYON / https://bktherula.lnk.to/CRAYONvideo

“It Wasn’t Me” (Freestyle): https://bktherula.lnk.to/ItWasntMe

“It Wasn’t Me (Freestyle) on On The Radar: https://www.youtube.com/watch?v=uKXhDMhRolo

“TATTI”: https://bktherula.lnk.to/TATTI

LVL5 P1: https://bktherula.lnk.to/lvl5p1

3.29.2024

Rema to Headline Star-Studded Lineup for Afro Nation Detroit 2024

PartyNextDoor, Kash Doll, and More to Perform

Tickets Are Available HERE Starting 9am ET on Wednesday April 3rd

The Second Annual Afro Nation Detroit Features Additional Performances from Rising Stars Like Amaarae and Ruger, and Amapiano Legends Uncle Waffles, Musa Keys, and DBN GoGo on the Piano People Stage

The Vibrant Celebration of Global Black Music Returns to Detroit on August 17-18, 2024

Critical Praise:

Featured on CNN

Featured in The New Yorker

“The Afro Nation Festival made a lively Stateside debut in Miami over Memorial Day weekend, taking place a the 40,000 capacity LoanDepot Park (formerly Marlins Park). With Burna Boy headlining day one and Wizkid taking the stage on day two, Afro Nation Miami had an unmistakable African essence, fusing afrobeats, amapiano, and reggae.” – Variety

“With previous events in Ghana and Puerto Rico, Afro Nation has the accolade of being the world’s biggest festival centered on Afrobeats music.” – Billboard

“When an international Afrobeats festival comes to one of the Blackest cities in America, history was bound to be made.” – Essence

“The festival promises to deliver an impressive array of today’s hottest artists from Africa and the diaspora.”– Yahoo!

The Announcement:

Afro Nation puts the best and brightest talents of the global music industry on display, highlighting the breadth and diversity of Global Black music. Today, Afro Nation announces the star-studded lineup for Afro Nation Detroit 2024, offering a laundry list of notable names from Afrobeats, Amapiano, Hip-Hop, and more. Nigerian megastar Rema headlines, bringing his catalog of world famous Afrobeats jams to the Motor City.

The second annual Afro Nation Detroit promises to be an unstoppable party, boasting an enviable undercard featuring some of the hottest acts in today’s industry. North American names like Toronto titan PartyNextDoor, and Detroit’s own Kash Doll will perform, as well as African giants like Adekunle Gold and Ayra Starr. These major acts are supported by rapidly rising stars of the Afrobeats scene, including Amaarae, and Ruger. The Piano People stage returns once more, bringing some of the most exciting acts performing the ascendant South African genre of Amapiano, including Uncle Waffles, Scorpion Kings, DBN Gogo, Musa Keys, and more. Stay tuned for more announcements about the full Afro Nation Detroit lineup.

“Bringing Afro Nation back to Detroit, the home of Motown and Techno music was an easy decision,” said Smade, Co-Founder of Afro Nation. “Detroit embodies culture, creativity, and pride. The energy here is electric, echoing the heartbeat of Afro Nation’s spirit. In Detroit, we found a community that welcomed us with open arms, sharing our passion for unity and celebration, giving us a home away from home. Afro Nation Detroit 2024 will be even bigger than last year, and we can’t wait to celebrate with you.”

The only scheduled Afro Nation event in the United States in 2024, Afro Nation Detroit returns to Bedrock’s Douglass Site from August 17th-18th, 2024.

Headlined last year by Burna Boy and Davido, Afro Nation Detroit 2023 drew tens of thousands of attendees each day to Bedrock’s Douglass Site, once a historically significant housing project in Detroit that was the first federally funded housing project for African Americans in the United States and the former home of legends like Diana Ross and Smokey Robinson. Before the festival, Afro Nation hosted a series of Homecoming Conversations for industry professionals and artists, covering topics including musical innovation, entrepreneurship, and more.

Afro Nation is quickly becoming an institution in Detroit, engaging the community and presenting some of the finest music in the international scene. Head to detroit.afronation.com to receive priority access to tickets and to sign up for the mailing list to be the first to receive updates about Afro Nation Detroit 2024.

Afro Nation festivals are dedicated to providing a global platform for music from Africa and its diaspora. In addition, Afro Nation teams with BBC Radio 1xtra and the Official Charts Company to host a weekly UK Afrobeats Chart Show, and in 2022, Afro Nation partnered with Billboard to present the first-ever U.S. Afrobeats Chart.

With more milestones to cross and many unforgettable sets in the near future, Afro Nation is primed to shine an even brighter spotlight on some of the most exciting artists in music today.

Access the Afro Nation Detroit 2024 press application HERE

Watch the Aftermovie for #AND2023: https://www.youtube.com/watch?v=6qg75KPxWB4

Keep an eye on Afro Nation US’s Instagram for more updates.

Afro Nation Detroit 2024 is presented by Bedrock and The Malachite Group.

Please contact Michelle, Kevin, Destiny, or T’Keyah for more info

The Background:

Launched in 2019 with critical acclaim by Nigerian creative industry entrepreneurs Obi Asika, and Smade, Afro Nation is the biggest Afrobeats celebration in the world and a fast growing global cultural influence. The brand made waves with events in Portugal, Puerto Rico, and Ghana, crafting events that unite the diaspora and deliver culturally-important music to an underserved audience. Past artists include Burna Boy, Davido, Meek Mill, Megan Thee Stallion, Scorpion Kings, Major League DJz and many more. In 2023, Afro Nation hosted its first two festivals in the United States: May’s Afro Nation Miami, headlined by Burna Boy and WizKid, and August’s Afro Nation Detroit, headlined by Burna Boy and Davido. A celebration of African and Global Black music in one of the world’s most historic music cities, Afro Nation Detroit returns in August 2024.

Links:

official site | twitter | instagram

Find more information at afronation.com and detroit.afronation.com

3.29.2024

Remix: Key Glock – “Let’s Go” (Alok Remix)

The Paper Route Empire Heavy-Hitter and Superstar Brazilian DJ/Producer Connect for a High Octane Remix of Key Glock’s Hot 100-Charting Hit (138 Million Streams to Date)

The Two Unlikely Collaborators Star in an Animated Video for the New Remix

The Remix:

Key Glock is known for his uncompromising sound, deeply rooted in the traditions of his hometown of Memphis, but he has never been afraid to leave his comfort zone. Today, the 26-year-old rapper shares his most unexpected collaboration yet, recruiting Brazilian producer/DJ Alok–one of the world’s most popular EDM artists–to remix his Billboard Hot 100-charting song “Let’s Go,” out now via Paper Route Empire.

A motivational record that transforms a Slavic folk chant into an arena-rap anthem, “Let’s Go” is an undeniable epic, racking up streams in the tens of millions, charting on the Billboard Hot 100, reaching the Top 5 on Urban Radio, earning play in sports stadiums across the globe. “Let’s Go” (Alok Remix) ratchets up the energy, adding thumping techno percussion and a sirenic synth melody to accompany Glock’s raspy flexes and sly wordplay, creating a relentless big room banger guaranteed to fill dancefloors across the globe.

The Alok Remix is the latest step in the steady rise of “Let’s Go.” “Let’s Go” finished 2023 on a hot streak, gaining viral traction and reaching the Top 25 charts on TikTok and Instagram Reels. The motivational song is a fixture in sports stadiums and arenas, and has been adopted as a theme song by the nationally-ranked University of Memphis men’s basketball team. The song inspired a cinematic video, directed by Chris Villa, a 7-minute epic for which the young rapper learned fight choreography and did his own stunts (10 million views to date). “Let’s Go” made its debut on the Billboard Hot 100 in March, rising to #88 this week, and hit the Billboard Hot Rap Songs chart (#23) and Hot R&B/Hip-Hop Songs chart (#29). With over 138 million streams across platforms to date, “Let’s Go” is the standout track from Glockoma 2 (Deluxe), an expansion of his February 2023 album Glockoma 2. Glockoma 2 spent 8 weeks on the Billboard 200, peaking at #13, and is home to hits like “From Nothing,” “Dirt,” and most recently “Presidential Rolex.”

Glockoma 2 and Glockoma 2 (Deluxe) highlighted a busy year for Glock, which also included the fast-selling SiriusXM’s Hip-Hop Nation Presents: Key Glock – Glockoma Tour,” with support from XXL Freshman TiaCorine, Dallas riser BigXThaPlug, and his PRE associates including Kenny Muney and Jay Fizzle. Over the summer, Key Glock earned a well-deserved pair of RIAA-certified GOLD plaques: for Key Glock’s 2020 album, Yellow Tape, as well as his 2019 album, Dum and Dummer, a full-length collaboration with his mentor Young Dolph. Glock finished the year with #GLOCKTOBER, a month-long celebration of all things Key Glock, featuring new singles like “One Me,” “Murder & Millions,” and “No Hook 2.“

Now with more than 15 million monthly listeners on Spotify, multiple Hot 100 hits to his name, and 59k tickets sold in 2023 alone, Key Glock is on the brink of taking his no-holds-barred Memphis sound to the mainstream.

Stream “Let’s Go” (Alok Remix): https://music.empi.re/letsalok

Watch the video for “Let’s Go”: https://www.youtube.com/watch?v=lccI0Hp_7PY

Stream Glockoma 2 (Deluxe): https://music.empi.re/glockoma2deluxe

Check out behind-the-scenes photos from the set of “Let’s Go” HERE

Please contact Michelle or Destiny for more info.

The Background:

About Key Glock:
Key Glock is the new face of rap. Signed to Young Dolph’s Paper Route Empire, the 26-year-old rapper stays true to his roots with an emphatic midtempo flow and trunk-rattling trap beats. Glock burst onto the scene with his Paper Route debut Glock Season in 2017, from which the single “On My Soul” has nearly 10 million views on YouTube. Since then, he has continued his meteoric rise with 4 solo mixtapes, as well as Dum and Dummer and Dum and Dummer 2, his collaborative efforts with Young Dolph. 2018 saw Glock join forces with fellow Memphian and superstar producer Tay Keith to craft a pair of hits in “Russian Cream” and “Yea!!” The former has garnered over 187 million Spotify streams to date.

2020’s Yellow Tape took him to a new level, peaking at #8 on the Billboard R&B/Hip-Hop charts and #14 on the Billboard 200. March 2021’s Dum and Dummer 2 with Young Dolph debuted at #8 on the Billboard 200 and generated nearly 36k sales equivalent units across platforms and scored the fifth-biggest streaming debut on Spotify during its first week of release. October 2021’s Yellow Tape 2 debuted at #7 on the Billboard 200 and #1 on the Independents Charts. Currently boasting over 10 million monthly listeners on Spotify, Key Glock is breaking into the mainstream as we speak. The 26-year-old artist remains a live draw, with a sold out “YellowTape Tour” in 2022, and the even bigger “Glockoma Tour” in 2023. With support from Glock’s PRE associates Kenny Muney & Jay Fizzle, the “Glockoma Tour” sold nearly 60K tickets, including sell outs in major markets like ATL, TX, Detroit, & Nashville.

Key Glock’s latest fiery single, “Let’s Go,” is a motivational anthem for those ready to stop playing and get some money. A highlight from Glock’s recent Glockoma 2 (Deluxe) project,“ with over 138 Million streams and finding serious social media traction in the months since its release.

About Alok: 
ALOK is a bonafide dance music artist and philanthropist holding the title of second-biggest Instagram following of any electronic music artist globally, with 29 million fans. On Spotify, Alok concentrates more than 31 million monthly listeners and 6 billion streams, making him the most listened-to Brazilian artist internationally. In 2023, he was named for the third time in a row the No. 1 DJ in Latin America and the 4th DJ in the world, according to the prestigious DJ Mag Top 100 DJ Poll. Alok is the only Brazilian to make the “Billboard Dance 100” and was named in 2022 by Bloomberg Linea as one of the 500 most influential people in Latin America.

Links:

twitter | soundcloud | instagram | spotify | youtube

Bio, photos, music and more can be found at www.audibletreats.com/key-glock

“Let’s Go”: https://www.youtube.com/watch?v=lccI0Hp_7PY

“One Me”: https://music.empi.re/oneme / https://www.youtube.com/watch?v=J_4M8mpJFhQ

“Murder & Millions”: https://youtu.be/zyzuYBSAzjQ / https://music.empi.re/murdernmillions

“No Hook 2”: https://youtu.be/0ulbZdswZ3k / https://music.empi.re/nohook2

Buy Key Glock tour tickets: keyglock.com

“Penny”: https://www.youtube.com/watch?v=5ttImpkCWVw

“Glockoma Tour: The Vlog”: https://youtu.be/xfFNILXWul8?si=geI3iIvpx4IZ-SuQ

“Chromosomes”: https://youtu.be/Rzn3VHWF1Hc

“No Hook”: https://youtu.be/pKWGmKt_JqY

Glockoma 2 (Deluxe): https://music.empi.re/glockoma2deluxe

“Presidential Rolex”: https://www.youtube.com/watch?v=j3aY17IQxiM

“In And Outta Town”: https://www.youtube.com/watch?v=odMLwaKgZv8

“Work”: https://youtu.be/Brq3tnICDsY

Glockoma 2: https://music.empi.re/glockoma2

“Dirt”: https://music.empi.re/dirt / https://www.youtube.com/watch?v=DBbfksGeWDk

“Spike Lee”: https://youtu.be/iBUAMRXDXdQ

“Forgive Me”: https://www.youtube.com/watch?v=gL1Hh9XZV8k

PRE5L: https://music.empi.re/pre5l

“Jigsaw”: https://youtu.be/iZRlepKGpOk

“From Nothing”: https://www.youtube.com/watch?v=w-BHsMXTcN8

Yellow Tape 2 (Deluxe): https://music.empi.re/yellowtape2deluxe

3.22.2024

Video: Devin Malik – “CANADIAN TUX” (Prod. by F1LTHY)

Buzzing Off The Strength of His Appearances on ScHoolboy Q’s BLUE LIPS Album–”Back In Love” and “Love Birds”–the Philly-Born, Cali-Raised Rapper-Producer Steps Out Into the Spotlight with a F1LTHY-Produced Banger

Critical Praise:

“The production hits with the urgency of a panic-inducing alarm, and Malik’s presence is commanding throughout the chaos. His vocal performance finds a sweet spot between deadpan nonchalance and charismatic intensity, sometimes pulling off both at the same time….Despite how powerful the production is on ‘LINK DUCKER,’ it’s obvious that Malik himself is the star of the show, which is even more impressive considering that he spent so many years behind the scenes.” – Pigeons & Planes (Best New Artist)

“On the self-produced hi-hat and clap heavy new track, the California rapper/producer sounds off for two and half minutes about not taking s–t from anybody and getting money.” – Billboard

The Video:

Producing, rapping, and writing his own hooks, SoCal rapper Devin Malik has been a behind-the-scenes weapon for many of the industry’s hottest names. Now, after showing the world what he can do with his appearances on ScHoolboy Q’s acclaimed BLUE LIPS album, Devin Malik steps into the limelight with his new music video for “CANADIAN TUX.” Produced by F1LTHY of Working On Dying, “CANADIAN TUX” is a furious display of flexing from the young artist, as he tapdances atop speaker-rattling 808s and sinister synth waves. He cycles through women like the seasons, but he keeps his wardrobe consistent even as the weather changes: “I don’t even care ’bout the weather/Everyday I rock Bottega Venetta/Summertime, but I’m still rocking that sweater/Rockstar lifestyle, got that jacket with leather,” he spits. In the video, directed by Cordell Johma and featuring eccentric elements like shifting color palettes and senior citizen skateboarders, Devin brings the ice cold climate of the Great White North to sunny Southern California.

The video for “CANADIAN TUX” continues Devin Malik’s red hot 2024, following his contributions as a producer and rapper on his mentor ScHoolboy Q’s new album BLUE LIPS. The young artist produced and rapped on “Love Birds,” also featuring Lance Skiiwalker, and tore up the first verse of album highlight “Back In Love.” Behind the scenes, Malik contributed his production talents to highlights like “NuNu,” “oHio” and closing track “Smile.” After years of steady rise, and a recent co-sign from the one-and-only Kendrick Lamar, ScHoolboy Q has taken Devin Malik under his wing, nurturing him to become the next talent to emerge from the TDE orbit.

Born in Philadelphia before his family moved to Rancho Cucamonga in Southern California’s Inland Empire when he was young, Devin Malik first made his name in the industry as a talented producer. He sold his first beat when he was in high school, purchased by D. Savage, before heading to college to pursue a degree in Computer Science. His life changed when his music found the ears of Isaiah Rashad, who collaborated heavily with Malik on his 2021 comeback album The House Is Burning, contributing to 6 songs including album introductory track “Darkseid.” Since then, Devin Malik has been strongly affiliated with Top Dawg Entertainment, producing for Ab-Soul, Doechii, and REASON, including REASON’s single “Extinct” ft. JID & Isaiah Rashad. Though he was known in the industry as a producer, Devin Malik always had a passion for rapping, and ambitions to embark on a rap career of his own. In 2023, Devin Malik popped out on his own, releasing his debut single “LINK DUCKER,” acclaimed by Billboard, and “Wallflower,” earning attention from Pigeons & Planes who named him Best New Artist in August 2023.

Now, Malik is hard at work at his own project, which he plans to release in the coming weeks. Stay tuned for much more from the renaissance man, as he makes 2024 his own.

Stream “CANADIAN TUX”: https://orcd.co/canadiantuxdevinmalik

Watch “CANADIAN TUX”: https://www.youtube.com/watch?v=6ePBE2VMdIs

Devin Malik with Kendrick Lamar

Please contact Michelle or Destiny if interested in talking with Devin Malik.

Links:

instagram | spotify | youtube | tiktok

“CANADIAN TUX”: https://www.youtube.com/watch?v=6ePBE2VMdIs / https://www.youtube.com/watch?v=P3NOqXE2fPo

“Love Birds” (w/ ScHoolboy Q & Lance Skiiwalker): https://www.youtube.com/watch?v=livavXzS3NY

“Back In Love” (w/ ScHoolboy Q): https://www.youtube.com/watch?v=Q3vuOP5iY1A

“Wallflower”: https://www.youtube.com/watch?v=i8_wkgVOfhM

“LINK DUCKER”: https://www.youtube.com/watch?v=Bjz6sCt3puc

3.29.24

That Mexican OT Kicks It With Bay City OGs in “Kick Doe Freestyle” ft. Homer & Mone, From OT’s Texas Technician Album

Stream HERE | Watch HERE

That Mexican OT proudly reps his hometown of Bay City, and in his new video for “Kick Doe Freestyle,” he kicks it Texas-style with OGs Homer and Mone. “Kick Doe Freestyle” is a highlight from OT’s new album, Texas Technician.

Check out some of the most notable facts about That Mexican OT’s rise and view the full release below.

• • The 25-year-old rapper was born in Bay City, Texas, a rough-and-tumble town 1 hour south of Houston, which residents appropriately call “Be Careful Texas”
  • That Mexican OT’s new album, Texas Technician, features guest spots from Moneybagg Yo, DaBaby, Fredo Bang, Paul Wall, and a all-star lineup of Texan talent, has been racking up millions of streams per day since its release, en route to a #64 debut on the Billboard 200. The album currently sits at #114, having spent three weeks on the chart.
  • That Mexican OT recently performed a standout set at the Rolling Loud California music festival – watch his set HERE
  • OT’s single, “02.02.99,” is one of his most successful yet, with over 20 million streams since its early January release; “02.02.99” peaked at #74 on the Billboard Hot 100
  • That Mexican OT was named an Artist To Watch For 2024 by Spotify and a “Breakthrough Artist to Watch” by Amazon Music
  • That Mexican OT earned “Best of 2023” mentions from outlets such as The New York Times, Rolling Stone, Billboard, Complex, and Pitchfork, who included OT in its “Best Songs of 2023” and “Best Music By Latine and Spanish Artists in 2023” lists
  • OT’s career launched into the stratosphere when he shared the viral hit “Johnny Dang” ft. Paul Wall & Drodi, which has generated hundreds of millions of streams and climbed the Billboard Hot 100, reaching #65 peak, reaching Top 20 peaks on Billboard’s Hot Rap Songs (#14) and Hot R&B/Hip-Hop Songs (#19) charts, and becoming OT’s first song to earn a GOLD certification from the RIAA
  • His 2023 album Lonestar Luchador was a breakout success, peaking at #59 on the Billboard 200; the album also peaked at #1 on Billboard Heatseekers and at #6 on Apple Music’s All-Genre Charts, and earned mention on UPROXX’s Best Albums of 2023 list
  • Recently profiled by the Los Angeles Times, The Washington Post, XXL’s The Break, Billboard, SPIN Magazine, Passion Of The Weiss, HITS Daily Double, and his hometown Houston Chronicle

Video: That Mexican OT – “Kick Doe Freestyle” ft. Homer & Mone

The Rising Superstar Pays Tribute to His Bay City OGs in the Video for the Closing Track From His New Mixtape Texas Technician

Critical Praise:

“That Mexican OT is a consummate entertainer: Sometimes he’s a down-and-dirty villain who cheats to win, other times he’s a comical babyface and a boisterous drunk… All the while, he underscores how syncretic Texas music has always been, infusing traditions from both sides of the border with his own idiosyncrasies. The result is a brightly colored spectacle, a freestyle brawl of rap styles and regional flavors.” – Pitchfork

“That Mexican OT is having a moment…The 24-year-old from Bay City, Texas, is the latest regional Mexican performer to take over the hearts and minds of a music-loving world. But instead of corridos tumbados y bélicos or longing cumbias, Virgil Rene Gazca, better known as That Mexican OT (the OT stands for “Outta Texas”), is making waves in the world of third coast rap.” – Los Angeles Times

“That Mexican OT looks like a cowboy. But he sounds like a rap star.” – The Washington Post

“He’s got his fans hopped up on the same giddy multiculturalism as he is.” – The FADER

“OT’s creativity and style is introducing something truly unprecedented to the rap industry and the relatively smaller landscape of Latin rap.” – Houston Chronicle

“The Texas rapper is climbing the charts and bridging generational divides” – SPIN

“His deep bag of flows and lyrical creativity as well as his consistent musical output is impressive.”  – Lyrical Lemonade

“That Mexican OT’s Southern Trap Shines On ‘Lonestar Luchador’…OT (Outta Texas) delivers a charming Southern style partnered with his own Bay City flow that makes ‘Lonestar Luchador’ a must-listen.” – HotNewHipHop

The Video:

Southeast Texas has a rich rap tradition, but Bay City native That Mexican OT is out to prove that there’s much more to the region than just Houston. Kicking it with some OGs from the Bay City scene, OT shares “Kick Doe Freestyle,” his new music video. A slo-mo, screwed up anthem produced by veteran Houston beatsmith Cory Mo, “Kick Doe Freestyle” unites OT with two uncles from his hometown, Homer, aka Homer Pimpson, and Mone, veterans in the Texas rap scene who specialize in getting throwed. OT steps in for the anchor verse, twirling his signature tongue-twisters in a pitched-down baritone: “I got a partner named Skelez, but we call him Skeleton/Inside my body, it’s Versace, but I got some Gucci skin/I’m from Texas where we put some elbows on electric Benz/F*ck your love and f*ck your friends, I’m strictly ’bout my dividends,” spits OT. The Cashjundi & DGreen Filmz-directed video starts with a home video of Mone rapping back in the day, before cutting to a present day full of swanged-out Cadillacs and dirty syrup.

“Kick Doe Freestyle” is the closing song from Texas Technician, OT’s new mixtape, and a high-octane tribute to his home state’s bountiful rap scene. Refining the all-encompassing sound that he developed for his breakout 2023 album Lonestar Luchador, the new Texas Technician hones in on a sound that has percolated in the Lone Star State for decades–slow moving, warped, haunting, speaker-knocking Texas rap. Along with A-listers from across the country, OT rolls out the purple carpet for fellow Texans, including Trill-era legends like Paul Wall, Slim Thug, Z-Ro, and Propain, and contemporaries like Trapboy Freddy, OTB Fastlane, and his Bay City running mates Drodi and Hogg Booma.

Texas Technician is home to the recent single “02.02.99,” a haunting horrorcore heatrock which became one of OT’s biggest hits. Released in early January, the song has generated over 34 million streams across platforms. “02.02.99” peaked at #74 on the Billboard Hot 100, spending three weeks on the chart. “Twisting Fingers,” a collaboration with Moneybagg Yo, is another highlight, racking up over 1.8 million views in its first week and reaching the Top 5 of YouTube’s Trending Chart. Racking up millions of streams in its debut week, Texas Technician debuted at #64 on the Billboard 200, reached #5 on Apple Music’s all-genre album charts, and was the #5 Global debut on Spotify during its opening weekend. The album currently sits at #114 on the Billboard 200, having spent 3 weeks on the chart.

Texas Technician continues OT’s formidable hot streak, which started last summer and made him one of the most exciting breakthrough rap stars of 2023. He started his legendary run with “Johnny Dang” ft. Drodi & Paul Wall, which spent 12 weeks on the Billboard Hot 100, earned GOLD status from the RIAA, and appeared on Lonestar Luchador, his acclaimed album. Acclaimed by Pitchfork (7.5), last July’s Lonestar Luchador made an immediate impact, reaching #1 on the Billboard Heatseekers Albums chart and peaking at #59 on the Billboard 200. Last fall, That Mexican OT completed the “Lonestar Luchador Tour,” the Bay City native’s first-ever headlining tour, selling out dozens of dates across the country. The rapper earned “Best Of 2023” notices from The New York Times, Rolling Stone, Billboard, Complex, and Pitchfork. Most recently, OT tore it up at Rolling Loud California 2024, performing his hits in front of thousands of fans, and sat down with Joe Rogan for a wide-ranging discussion that became the most-listened to podcast in the United States on Spotify on its day of release.

Profiled by the Los Angeles Times, SPIN Magazine, and his hometown Houston Chronicle, and featured on XXL’s The Break, That Mexican OT is outta here. Stay tuned for much more from the Bay City, TX rhymer as he launches into the stratosphere.

Watch “Kick Doe Freestyle” ft. Homer & Mone: https://www.youtube.com/watch?v=n7vgltnAv68

Stream Texas Technician: https://thatmexicanot.lnk.to/TexasTechnician

Watch “Twisting Fingers” ft. Moneybagg Yo: https://www.youtube.com/watch?v=OAzRWq6QTTE

Watch “02.02.99”: https://www.youtube.com/watch?v=1FSgekLujqE

Buy That Mexican OT concert tix: https://thatmexicanot.net/

Texas Technician tracklist:
1.  2.02.99
2. Point Em Out (with DaBaby)
3. Chicken Strips & Ass (feat. Paul Wall)
4. Bull Riding (feat. DRODi & Slim Thug)
5. Wockhardt (feat. Le$)
6. Function (feat. Propain)
7. Texas Pledge (feat. Z-Ro)
8. Crooked Officer (feat. Z-Ro)
9. Cowboy In A Escalade (feat. Trapboy Freddy)
10. Comin Down (feat. OTB Fastlane)
11. Glocks & Hammers
12. Twisting Fingers (feat. MoneyBaggYo)
13. Hola (feat. Fredo Bang)
14. In The Air (feat. Hogg Booma)
15. Mucho Gracias
16. Kick Doe Freestyle (feat. Homer & Mone)

Please contact Michelle or Chris for more info.

Links:

official site | instagram | spotify | youtube | tiktok

“Kick Doe Freestyle”: https://www.youtube.com/watch?v=n7vgltnAv68

“Function” ft. Propain: https://www.youtube.com/watch?v=_mhmhEBco1Y

Texas Technician: https://thatmexicanot.lnk.to/TexasTechnician

“Twisting Fingers” ft. Moneybagg Yo: https://www.youtube.com/watch?v=OAzRWq6QTTE

“Point ‘Em Out” ft. DaBaby: https://youtu.be/HcQTWq7Sea0?si=xiultvUv4_9TGw8m

“02.02.99”: https://www.youtube.com/watch?v=1FSgekLujqE

“OMG”: https://www.youtube.com/watch?v=D9lsGaAfxjw

“Cowboy In New York”: https://www.youtube.com/watch?v=__HHZcBswN4

Lonestar Luchador (Chopped Not Slopped): https://thatmexicanot.lnk.to/LonestarLuchadorCNS

“Groovin (Remix)”: https://www.youtube.com/watch?v=cTDgWN3ZbNA

“Matagorda” ft. Hogg Booma: https://youtu.be/txX3yRVhJ2c

“Skelz”: https://www.youtube.com/watch?v=v_6wE1nOiL4

“15 Missed Calls” ft. Sploosh God: https://www.youtube.com/watch?v=v_6wE1nOiL4

“Opp Or 2” ft. Maxo Kream: https://www.youtube.com/watch?v=2FEBBQIevpI

“Cowboy Killer”: https://youtu.be/MDrRTupceaI

Buy tickets to see That Mexican OT on Tour: ThatMexicanOT.net

Lonestar Luchador: https://thatmexicanot.lnk.to/lonestarluchador

“Breannan”: https://www.youtube.com/watch?v=sy30aMkQsxg

“Barrio” ft. Lefty SM: https://www.youtube.com/watch?v=OSF1w_NCDKI

“Johnny Dang” ft. Paul Wall & Drodi: https://youtu.be/tvmUrOSahsc

3.29.2024

Single: Doodie Lo – “4 Rings” ft. BIG30

OTF’s Doodie Lo Teams Up With Memphis Boss BIG30 for the Latest Single From His Upcoming Album, What Made Me

The Single:

Proudly representing Kankakee, IL, Doodie Lo has emerged as one of the hottest Midwest spitters. With a street-sharpened pen, the Only The Family rapper shares Midwest tales on his new single “4 Rings” ft. BIG30. Over poignant and haunting production, Doodie reflects on how his past has toughened him and turned him into the man he is today: “You ain’t seen what I seen / I can’t tell you what I saw / You ain’t lost what I lost / That’s what turned me to a boss.” Memphis heavyweight BIG30 adds a menacing verse, casually issuing a warning to anyone who gets in his and Doodie’s way. 

“4 Rings” arrives as Doodie Lo prepares to release What Made Me, his upcoming project. The track follows recent singles like last month’s “Role Model,” plus sizzling street anthems like “Popeyes” ft. Icewear Vezzo & Deeski, “Smurkio Flow,” “Play With My Name,” and “Daddies Baby,” which helped him make his mark in 2023. What Made Me will be Doodie’s first full-length project since his 2021 debut project Big Doodie Lo, which is home to “Me & Doodie Lo,” an energetic collab between King Von and Doodie (over 20 million YouTube views), in which the legendary O-Block native gives Mr. Kankakee an enthusiastic co-sign. Over the past few years, Doodie Lo has considerably grown his profile, racking up over 80 million streams to date, gaining hundreds of thousands of YouTube subscribers and Spotify Monthly Listeners, and collaborating with heavy hitters like Kodak Black, Moneybagg Yo, Pooh Shiesty, and more. 

Stay tuned for much more from Doodie Lo in 2024.

Stream “4 Rings”: https://music.empi.re/4rings

Please contact Michelle or T’Keyah for more info.

The Background:

OTF Background

Founded by Lil Durk, Only The Family is one of rap’s most respected labels and most impressive collections of talent. Originally based in Chicago, the label earned a reputation for cultivating some of the city’s most vital talents, with members like Doodie Lo, Booka600, Chief Wuk, and the late great King Von. With a roster that reflects label boss Durk’s signature combination of raw lyricism and emotional songwriting, OTF has released several label compilation mixtapes, the most recent being 2023’s Nightmares In The Trenches. Stay tuned for much more from Durk and OTF in 2024.

Links:

instagram | spotify

“4 Rings” ft. BIG30: https://music.empi.re/4rings

“Purple Nightmares”: https://youtu.be/mKHb5iKJgXA

“Role Model”: https://www.youtube.com/watch?v=O73syEbrx1o

“Popeyes”: https://www.youtube.com/watch?v=nf1BJiwyLrQ

“Smurkio Flow”: https://www.youtube.com/watch?v=TB-ZYRbvgpc

“Last One”: https://www.youtube.com/watch?v=2UZ-AhV4T60

“Daddies Baby”: https://www.youtube.com/watch?v=hXbmAVA28BQ

“Scarred”: https://www.youtube.com/watch?v=x_vAXJXTJ5o

“Play With My Name”: https://www.youtube.com/watch?v=X63d8mVyqGE

“Who You Are” ft. Trippie Redd: https://youtu.be/SCLsgcmGTak

“ISTG Pt. 2” ft. Doodie Lo & Kodak Black: https://www.youtube.com/watch?v=vMh5Gol2gPQ / 

“Back Bone”: https://www.youtube.com/watch?v=kToQsZOv0v0

“ISTG”: https://www.youtube.com/watch?v=ejgzsYX11QA

“FACE”: https://www.youtube.com/watch?v=oYo4NP3Di28

“Melrose” ft. Icewear Vezzo: https://www.youtube.com/watch?v=tmycuhI9T4s

“Nowhere”: https://www.youtube.com/watch?v=egi9c9AlpTw

Big Doodie Lo: https://music.empi.re/bigdoodieloalbum

3.26.2024

BossMan Dlow Recruits GloRilla for “Finesse (Remix)” and Music Video

The Port Salerno, FL Breakout Star Announces the “Mr Beat The Road Tour,” His First-Ever Nationwide Headlining Tour, Launching This Summer

BossMan Dlow Continues His Run as One of the Hottest Young Hitmakers of 2024, With Smashes Like “Get In With Me” (#50 on the Hot 100), Its Viral Follow-Up “Mr Pot Scraper,” and His Billboard-Charting New Mixtape Mr Beat The Road, With Guest Appearances From Sexyy Red and Rob49

Critical Praise:

“[He] has a flow so rollicking and raw that I wouldn’t be surprised if he spent some time in the trenches with the lineman.” – Pitchfork

The Video:

BossMan Dlow is scorching a path through the rap game that resembles his triple-digit swerves in his favorite sports cars. Teaming up with GloRilla to teach the finer points of getting every last dollar, the Port Salerno, FL native shares “Finesse (Remix).” A fan favorite track from his late 2023 mixtape 2 Slippery, “Finesse” has picked up steam in recent weeks, racking up 22 million+ total streams since December and over 8 million YouTube views since its February video release. The new remix of the song adds a verse from Big Glo, currently tearing up the charts in her own right with her song “Yeah Glo!,” who mimics Dlow’s slippery flow before applying her own thunderous patter. The remix comes with a video, directed by Rook, in which Dlow goes to a high school chemistry class to learn how to make the best product, before he and GloRilla transform an auto shop into a center for distribution.

“Finesse (Remix)” comes hot on the heels of Mr Beat The Road, Dlow’s new mixtape, which just debuted at #20 on the Billboard 200 after racking up 37.3M total streams (24.4k units sold). The 17-track mixtape gets the most out of Dlow’s massive charisma, painting a picture of Dlow’s whip-swerving, hard-trapping, rack-stacking lifestyle. He is a master of the unexpected punchline, building anticipation with his elastic flow before subverting them with an sly flex or out-of-pocket pronouncement.

Mr Beat The Road is home to recent singles like the Billboard Hot 100-charting breakout hit “Get In With Me,” and its trending follow-up “Mr Pot Scraper,” plus recently-teased songs like “Muscle Up,” performed last week on On The Radar. Notable among the new tracks are the seductive Sexyy Red collaboration “Come Here” (now at #17 on Billboard’s TikTok Top 50 chart) and the furious Rob49 duet “Lil Bastard.” During its debut weekend, Mr Beat The Road reached #1 on Apple Music’s Hip-Hop Albums chart and #2 on the All-Genre charts. With an additional appearance from Dlow’s fellow Floridian Wizz Havinn, Mr Beat The Road is available everywhere via Alamo Records.

Mr. Beat The Road tracklist:

1. Pressure
2. 21
3. Dove
4. Boss Talk
5. Get In With Me
6. Mr Pot Scraper
7. Lil Bastard ft. Rob49
8. Dopeman
9. Come Here ft. Sexyy Red
10. Talk My Sh*t
11. Trippin
12. Obama Runtz ft. Wizz Havinn
13. Piss Me Off
14. Money Over B*tches
15. Mike Smiff
16. Muscle Up
17. 22

“Mr Beat The Road Tour” Dates
Tuesday, June 4: Houston (House Of Blues Houston)
Thursday, June 6: Dallas (House of Blues Dallas)
Friday, June 7: New Orleans (EMPIRE)
Wednesday, June 12: Raleigh (Lincoln Theatre)
Friday, June 14: Charlotte (The Underground)
Sunday, June 16: Richmond (The National)
Monday, June 17: Washington, DC (Howard Theatre)
Tuesday, June 18: New York City (Gramercy Theatre)
Thursday, June 20: Indianapolis (Deluxe at ONC)
Friday, June 21: Chicago (Details TBA)
Tuesday, June 25: Nashville (Brooklyn Bowl)
Friday, July 12: Ft. Lauderdale (Revolution Live)
Sunday, July 14: Tampa (Ritz Ybor)

Photo credit: Max Durante

Please contact Michelle or Kevin for more info.

About BossMan Dlow:

Mr Beat The Road continues a blazing hot streak for the South Florida rapper. After building a strong local fanbase in his region, Dlow broke through with “Get In With Me,” the first viral rap smash of 2024 that sits at #53 on the Billboard Hot 100 this week. The song went viral after Dlow performed it on Jacksonville, Florida freestyle series “Kreepin Through The Streetz and continued to build grassroots momentum upon its official release, generating over 83k creates on TikTok, and trending on YouTube with a still image video. Weeks later, “Get In With Me” has grown from an internet hit to an IRL problem–it currently ranks in the top ten of Apple Music’s All-Genre Chart, after peaking at #1 last month, and sits at #8 on Shazam’s U.S. Top 200. During Super Bowl Weekend, players from the Kansas City Chiefs turned up to the song in the locker room after winning their second straight championship. The video for “Get In With Me” has more than 6.5 million views in just 2 weeks, and the song now averages over 10 million streams per week, with over 55 million all-platform streams to date.

BossMan Dlow followed “Get In With Me” with the equally fiery follow-up single “Mr Pot Scraper.” First shared as a From The Block performance, “Mr Pot Scraper” went viral on socials, racking up over 2.5 million views in less than two weeks, and reaching the Top 5 of YouTube’s Trending Chart for Music. “Mr Pot Scraper” racked up over 5 million streams in its first week of official release, and recently trended at #3 on YouTube with its official music video.

Born and raised in Port Salerno, a city on Florida’s Atlantic coast north of West Palm Beach, Bossman Dlow emerged in late 2023 as one of the burgeoning Florida street scene’s most exciting voices. Before “Get In With Me,” the 25-year-old rapper finished 2023 on a high note with 2 Slippery, Dlow’s first release for Alamo Records, which racked up over 2 million streams on Apple Music in its first week, reaching #15 on the platform’s Hip-Hop Albums chart and #32 on the All-Genre Albums chart. The rising star has been generating over 20 million streams per week across his catalog.

With multiple hits on his hands and the world in his sights, Bossman Dlow is ready for stardom. Stay tuned, Mr Beat The Road is just the beginning.

Watch “Get In With Me”: https://youtu.be/KmhAQJqOaIY

Watch “Mr Pot Scraper”: https://www.youtube.com/watch?v=UxJeFrWYuB4

Watch “Mr Pot Scraper” on From The Block: https://www.youtube.com/watch?v=6PBJSoPMxKI&ab_channel=4ShootersOnly

Links:

instagram | youtube | spotify | apple | tiktok

“Finesse” (Remix) ft. GloRilla: https://www.youtube.com/watch?v=NwfVDKGkZfo

Mr Beat The Road: https://bossmandlow.lnk.to/MrBeatTheRoad

“Lil Bastard” ft. Rob49: https://www.youtube.com/watch?v=HG4COqITRIU

“Mr Pot Scraper”: https://bossmandlow.lnk.to/MrPotScraper / https://www.youtube.com/watch?v=UxJeFrWYuB4

“Get In With Me”: https://bossmandlow.lnk.to/GetInWithMe / https://youtu.be/KmhAQJqOaIY

“The Biggest” ft. YTB Fatt: https://www.youtube.com/watch?v=3TYwm3K3yzQ

2 Slippery: https://bossmandlow.lnk.to/2slippery

3.25.2024

Single: YTB Fatt – “Same“

The Loaf Boyz Rapper Tells His Side of a Classic Dilemma In His R&B-Inflected New Song

Critical Praise:

“YTB Fatt has been bubbling out of Memphis, specifically in the past few months. Though he’s yet to release an official body of work, he’s slowly gained momentum as the one to look out for in Memphis.” –HotNewHipHop

“He has been making a lot of noise in his hometown of West Memphis in the past few months. His singles “Come & Get Me,” “In My City,” and “At The Store” featuring Bankroll Freddie became some of the rapper’s regional hits.” – REVOLT

The Video:

YTB Fatt is tearing up the Southern scene with his scintillating street anthems, but real ones know he has a soulful side as well. Doing his thing atop a nostalgic instrumental, the West Memphis, AR standout shares “Same,” his new single. Fatt’s R&B-inflected new song discusses the complications arise when two friends swim in the same romantic waters. Fatt’s raspy tone cuts through the luscious instrumental as he alternates emotional outbursts with bits of relationship wisdom that belie his 22 years of age. “Same” is the latest in a series of loose singles that have helped the Loaf Boyz rapper become one of the hottest from the bottom of the map. Most recently, the rapper shared “Brazi Blue Cheese,” a fiery ode to the founder of GUMBO.

With Moneybagg Yo‘s Loaf Boyz him and over 140 million streams in the bank, YTB Fatt had a breakout year in 2023, highlighted by his recent mixtape Who Is Fatt. His first full-length project, Who Is Fatt charted on Billboard and Apple Music, reaching #4 on Billboard’s Heatseekers Albums and charting as high as #12 on Apple Music’s All-Genre Album Chart and at #6 on Apple Music’s Hip-Hop Albums Chart. The project is home to his breakout hit “Get Back” (19 million YouTube views), and the Pitchfork-praised “Poppin It Hard,” plus guest appearances from Rob49, Big Homiie G and FTO Sett. Fatt followed up Who Is Fatt with the no-holds-barred 10-pack Foxes Only, featuring guest appearances from Lil Yachty, GloRilla, and BabyDrill. Both Who Is Fatt and Foxes Only are available on all platforms via Loaf Boy Ventures / 10K Projects. 

YTB Fatt has been rising steadily in the Dirty South since the beginning of last year. Born and raised in West Memphis, Arkansas, just across the Mississippi from the Tennessee rap hotbed, YTB Fatt caught the attention of an impressed Moneybagg Yo with songs like “Played Out” and “Don’t Crash.” Moneybagg Yo quickly signed Fatt to his Bread Gang label, collaborating with Fatt on the hit “Shot Off Gumbo” (11 million YouTube views) and connecting Fatt with Lil Durk on “Rock Out“–both of Yo and Fatt’s collaborations appeared on the Memphis rapper’s Hard To Love album. Since then, Fatt has continued to drop more street hits, and has become an in-demand featured artist, working with artists like Trippie Redd, Rob 49, Icewear Vezzo, and many, many others.

With two successful mixtapes under his belt, Fatt is tirelessly working to reach the top of the rap game. Stay tuned for much more.

Stream “Same”: http://ytbfatt.lnk.to/sameb

Credit: @princedaphotographer

Please contact Michelle or T’Keyah for more info.

The Background:

YTB Fatt, a rising hip-hop artist, is making waves in the music industry. Born and raised in West Memphis, Arkansas, YTB Fatt recently made Miami his new home base, joining the inner circle of renowned rapper Moneybagg Yo. With the support of Moneybagg Yo, YTB Fatt is poised to make a significant impact on the rap scene. Despite his intimidating rap persona showcased in his songs and videos, YTB Fatt is surprisingly humble and polite in person. He expresses his admiration for Miami, still smitten with the vibrant city since his move in October. YTB Fatt’s upbringing in the Memphis region was tough, and he acknowledges the faster pace of Miami compared to his hometown. YTB Fatt’s journey into music began in 2019 when he transitioned from his previous passion for gambling. He dedicated himself to rap, performing relentlessly in West Memphis and building a reputation for his captivating stage presence. It was his talent and drive that caught the attention of Moneybagg Yo, who took him under his wing as a mentor. YTB Fatt’s video, “I Told You That” showcases his raw talent and ambition. With a series of weekly releases lined up, he aims to prove himself in the industry. YTB Fatt is determined to make his mark and solidify his position as one of the hottest up-and-coming rappers on the scene.

Links:

instagram | spotify | youtube | soundcloud | tiktok

“Same”: http://ytbfatt.lnk.to/sameb

“Brazi Blue Cheese”: https://www.youtube.com/watch?v=GdWUYnWohOs

Foxes Only: http://ytbfatt.lnk.to/foxesonly

“Gangsta Of The Year”: https://youtu.be/zVTtD1Xh-DA

“She Legit”: https://ytbfatt.lnk.to/shelegit

“Let’s See”: https://ytbfatt.lnk.to/letssee

Fox Prelude: http://ytbfatt.lnk.to/foxprelude

“Ric Flair Woo”: http://ytbfatt.lnk.to/rickflairwhoo / https://www.youtube.com/watch?v=7sHUhMXLzQU

Who Is Fatt (Extended Clip): http://whoisfatt.lnk.to/extended

“Pimp Problems”: https://www.youtube.com/watch?v=j2HUyvh9uyA

Who Is Fatt: https://ytbfatt.lnk.to/whoisfatt

“Backstabbin”: https://www.youtube.com/watch?v=WEYZVJUumVQ

“Bet I Whip It” ft. Rob49: https://ytbfatt.lnk.to/BIWI

“Us” ft. Big Homiie G: https://ytbfatt.lnk.to/usfeatbighomiieg / https://youtu.be/ba9Q65CMt4A

“Get Back”: https://youtu.be/11hJiuNg400

“Shot Off Gumbo” ft. Moneybagg Yo & Fat Wizza: https://youtu.be/2RxB6wpXxiU

3.15.24

That Mexican OT Shares “Function” ft. Propain, a New Video from Texas Technician

Stream HERE | Watch HERE

• Hip-Hop’s preeminent cowboy, That Mexican OT, is riding high of the release of his brand new Texas Technician mixtape. Today, the 25-year-old Bay City, TX native drops the music video for “Function,” a highlight from the tape, featuring Houston veteran Propain.Check out some of the most notable facts about That Mexican OT’s rise and view the full release below.
  • The 25-year-old rapper was born in Bay City, Texas, a rough-and-tumble town 1 hour south of Houston, which residents appropriately call “Be Careful Texas,” and racks up over 20 million streams per week on his catalog
  • That Mexican OT’s new album, Texas Technician, features guest spots from Moneybagg Yo, DaBaby, Fredo Bang, Paul Wall, and a all-star lineup of Texan talent, has been racking up millions of streams per day since its release, en route to a #64 debut on the Billboard 200
  • OT’s single, “02.02.99,” is one of his most successful yet, with over 20 million streams since its early January release; “02.02.99” peaked at #74 on the Billboard Hot 100
  • That Mexican OT was named an Artist To Watch For 2024 by Spotify and a “Breakthrough Artist to Watch” by Amazon Music
  • That Mexican OT earned “Best of 2023” mentions from outlets such as The New York Times, Rolling Stone, Billboard, Complex, and Pitchfork, who included OT in its “Best Songs of 2023” and “Best Music By Latine and Spanish Artists in 2023” lists
  • OT’s career launched into the stratosphere when he shared the viral hit “Johnny Dang” ft. Paul Wall & Drodi, which has generated hundreds of millions of streams and climbed the Billboard Hot 100, reaching #65 peak, reaching Top 20 peaks on Billboard’s Hot Rap Songs (#14) and Hot R&B/Hip-Hop Songs (#19) charts, and becoming OT’s first song to earn a GOLD certification from the RIAA
  • His 2023 album Lonestar Luchador was a breakout success, peaking at #59 on the Billboard 200; the album also peaked at #1 on Billboard Heatseekers and at #6 on Apple Music’s All-Genre Charts, and earned mention on UPROXX’s Best Albums of 2023 list
  • Recently profiled by the Los Angeles Times, The Washington Post, XXL’s The Break, Billboard, SPIN Magazine, Passion Of The Weiss, HITS Daily Double, and his hometown Houston Chroniclev

Video: That Mexican OT – “Function” ft. Propain

The Bay City, Texas Hero Shows a Houston Legend How He Does It In His Hometown With the Latest Video from the Brand New Texas Technician Project

Critical Praise:

“That Mexican OT is a consummate entertainer: Sometimes he’s a down-and-dirty villain who cheats to win, other times he’s a comical babyface and a boisterous drunk… All the while, he underscores how syncretic Texas music has always been, infusing traditions from both sides of the border with his own idiosyncrasies. The result is a brightly colored spectacle, a freestyle brawl of rap styles and regional flavors.” – Pitchfork

“That Mexican OT is having a moment…The 24-year-old from Bay City, Texas, is the latest regional Mexican performer to take over the hearts and minds of a music-loving world. But instead of corridos tumbados y bélicos or longing cumbias, Virgil Rene Gazca, better known as That Mexican OT (the OT stands for “Outta Texas”), is making waves in the world of third coast rap.” – Los Angeles Times

“That Mexican OT looks like a cowboy. But he sounds like a rap star.” – The Washington Post

“He’s got his fans hopped up on the same giddy multiculturalism as he is.” – The FADER

“OT’s creativity and style is introducing something truly unprecedented to the rap industry and the relatively smaller landscape of Latin rap.” – Houston Chronicle

“The Texas rapper is climbing the charts and bridging generational divides” – SPIN

“His deep bag of flows and lyrical creativity as well as his consistent musical output is impressive.”  – Lyrical Lemonade

“That Mexican OT’s Southern Trap Shines On ‘Lonestar Luchador’…OT (Outta Texas) delivers a charming Southern style partnered with his own Bay City flow that makes ‘Lonestar Luchador’ a must-listen.” – HotNewHipHop

The Video:

Rolling his r’s with reckless abandon as he lays down his rapidfire rhymes, That Mexican OT is Texas to the bone. Today, the Bay City native shares Texas Technician, his new mixtape, and a high-octane tribute to his home state’s bountiful rap scene. Refining the all-encompassing sound that he developed for his breakout 2023 album Lonestar Luchador, the new Texas Technician hones in on a sound that has percolated in the Lone Star State for decades–slow moving, warped, haunting, speaker-knocking Texas rap. Along with A-listers from across the country, OT rolls out the purple carpet for fellow Texans, including Trill-era legends like Paul Wall, Slim Thug, Z-Ro, and Propain, and contemporaries like Trapboy Freddy, OTB Fastlane, and his Bay City running mates Drodi and Hogg Booma.

Texas Technician is home to the recent single “02.02.99,” a haunting horrorcore heatrock which became one of OT’s biggest hits. Released in early January, the song has generated over 34 million streams across platforms. “02.02.99” peaked at #74 on the Billboard Hot 100, spending three weeks on the chart. He followed “02.02.99” with “Point ‘Em Out,” a collaboration with DaBaby that spawned a Pulp Fiction-referencing video. These highlights are joined by 14 new bangers, including the apocalyptic “Chicken Strips & Ass,” his latest collab with “Johnny Dang” compadre Paul Wall, the high-rolling “Cowboy In an Escalade” ft. Trapboy Freddy, the screwed-up outlaw story “Crooked Officer” ft. Z-Ro, “Hola,” a Fredo Bang-featuring slapper that somehow borrows from both Tejano music and East Coast club, and more. With production from regular collaborators like DJ Skelez and national names like Bankroll Got It, the new tape is an immersive world into OT’s day-to-day, filled with dirty syrup, clean Escalades, and an endless parade of sold-out dates.

Another major highlight is “Twisting Fingers,” OT’s collaboration with Moneybagg Yo, which receives a brand new video today. Produced by Bankroll Got It, “Twisting Fingers” is a low-down, dirty, bass-heavy banger with stabs of horror movie strings, as OT and Bagg each promise to stay loyal to gang no matter how successful they become. Directed by OT’s frequent shooter DGreen Filmz, the video is a flashback to the rapper’s rambunctious school days. He talks smack on the bus to school, shoots dice in the restroom, and learns lessons in American sign language from Mr. Bagg, aka Moneybagg Yo.

“Point ‘Em Out” and “02.02.99” continue OT’s hot streak, which started last summer and made him one of the most exciting breakthrough rap stars of 2023. He started his legendary run with “Johnny Dang” ft. Drodi & Paul Wall, which spent 12 weeks on the Billboard Hot 100, earned GOLD status from the RIAA, and appeared on Lonestar Luchador, his acclaimed album. Acclaimed by Pitchfork (7.5), last July’s Lonestar Luchador made an immediate impact, reaching #1 on the Billboard Heatseekers Albums chart and peaking at #59 on the Billboard 200. Last fall, That Mexican OT completed the “Lonestar Luchador Tour,” the Bay City native’s first-ever headlining tour, selling out dozens of dates across the country. The rapper earned “Best Of 2023” notices from The New York Times, Rolling Stone, Billboard, Complex, and Pitchfork,

Recently profiled by the Los Angeles Times, SPIN Magazine, and his hometown Houston Chronicle, and featured on XXL’s The Break, That Mexican OT is outta here. Stay tuned for much more from the Bay City, TX rhymer, including a brand new project, as he launches into the stratosphere.

Stream Texas Technician: https://thatmexicanot.lnk.to/TexasTechnician

Watch “Twisting Fingers” ft. Moneybagg Yo: https://www.youtube.com/watch?v=OAzRWq6QTTE

Watch “Point ‘Em Out” ft. DaBaby: https://youtu.be/HcQTWq7Sea0?si=xiultvUv4_9TGw8m

Watch “02.02.99”: https://www.youtube.com/watch?v=1FSgekLujqE

Buy That Mexican OT concert tix: https://thatmexicanot.net/

Texas Technician tracklist:
1.  2.02.99
2. Point Em Out (with DaBaby)
3. Chicken Strips & Ass (feat. Paul Wall)
4. Bull Riding (feat. DRODi & Slim Thug)
5. Wockhardt (feat. Le$)
6. Function (feat. Propain)
7. Texas Pledge (feat. Z-Ro)
8. Crooked Officer (feat. Z-Ro)
9. Cowboy In A Escalade (feat. Trapboy Freddy)
10. Comin Down (feat. OTB Fastlane)
11. Glocks & Hammers
12. Twisting Fingers (feat. MoneyBaggYo)
13. Hola (feat. Fredo Bang)
14. In The Air (feat. Hogg Booma)
15. Mucho Gracias
16. Kick Doe Freestyle (feat. Homer & Mone)

Please contact Michelle or Chris for more info.

Links:

official site | instagram | spotify | youtube | tiktok

“Function” ft. Propain: https://www.youtube.com/watch?v=_mhmhEBco1Y

Texas Technician: https://thatmexicanot.lnk.to/TexasTechnician

“Twisting Fingers” ft. Moneybagg Yo: https://www.youtube.com/watch?v=OAzRWq6QTTE

“Point ‘Em Out” ft. DaBaby: https://youtu.be/HcQTWq7Sea0?si=xiultvUv4_9TGw8m

“02.02.99”: https://www.youtube.com/watch?v=1FSgekLujqE

“OMG”: https://www.youtube.com/watch?v=D9lsGaAfxjw

“Cowboy In New York”: https://www.youtube.com/watch?v=__HHZcBswN4

Lonestar Luchador (Chopped Not Slopped): https://thatmexicanot.lnk.to/LonestarLuchadorCNS

“Groovin (Remix)”: https://www.youtube.com/watch?v=cTDgWN3ZbNA

“Matagorda” ft. Hogg Booma: https://youtu.be/txX3yRVhJ2c

“Skelz”: https://www.youtube.com/watch?v=v_6wE1nOiL4

“15 Missed Calls” ft. Sploosh God: https://www.youtube.com/watch?v=v_6wE1nOiL4

“Opp Or 2” ft. Maxo Kream: https://www.youtube.com/watch?v=2FEBBQIevpI

“Cowboy Killer”: https://youtu.be/MDrRTupceaI

Buy tickets to see That Mexican OT on Tour: ThatMexicanOT.net

Lonestar Luchador: https://thatmexicanot.lnk.to/lonestarluchador

“Breannan”: https://www.youtube.com/watch?v=sy30aMkQsxg

“Barrio” ft. Lefty SM: https://www.youtube.com/watch?v=OSF1w_NCDKI

“Johnny Dang” ft. Paul Wall & Drodi: https://youtu.be/tvmUrOSahsc

3.15.2024

BKTHERULA REACHES A NEW RANK WITH LVL5 P2 ALBUM
LISTEN HERE

CONNECTS WITH CASH COBAIN FOR “SHAKIN IT” MUSIC VIDEO
WATCH HERE

Featuring a New Guest Appearance from JID and Acclaimed Singles “TATTI,” “CRAYON,” and “THE WAY,” the Follow-Up to Last Year’s LVL5 P1 Takes Bk’s Ferocious Rhyming and Ethereal Melodies to a New Level

Critical Praise:

Exes duck and cover, lame-ass dudes grab your shields—Bktherula is firing shots up and down LVL 5 Part 1. With a knack for vocal improvisation on par with Detroit’s finest and a delightfully random assortment of beats, the Atlanta rapper has made her best mixtape yet.” – Pitchfork

“Bktherula can’t be contained. At 20, she’s far too restless to be boxed into a single subgenre. The 20-year-old Atlanta emcee lulls you with melodic runs one minute only to pummel you with pulverizing bars the next.”– The FADER

“BKTHERULA Reaches New Dimensions on LVL5” – Office Mag

The Announcement:

March 15, 2024 (Los Angeles, CA) – Trail-blazing Atlanta native Bktherula shares new album LVL5 P2. The body of work arrives with the cinematic visual for “SHAKIN IT” featuring Cash Cobain. Listen to LVL5 P2 HERE and watch “SHAKIN IT” HERE via Warner Records.

The 21-year-old artist always follows her inner muse and makes music without emotional inhibitions or artificial creative boundaries. On her new album, LVL5 P2, Bk takes her hybrid sound into new territory. The album features the recently released buzzing single “CRAYON,” which has earned over three million streams in just four weeks.

Deepening a style she explored with her acclaimed 2023 album LVL5 P1, the new album deposits the listener directly into Bk’s sonic realm, crafted by Bk with assistance from producers like azure, Simmyauto, among others. Songs like recent single “THE WAY” and new highlight “RACKS UP” add dollops of clean electric guitar to her room-enveloping sound, while songs like “WISHUWASDACREW” and “INSANE” borrow elements from chiptune and her beloved video game soundtracks. Bktherula always sounds perfectly at home, whether she’s yearning for her love on a ballad like “JUST MAKE SURE,” or tearing through chaotic rage beats on songs like “CODE” or the ferocious single “TATTI.”

LVL5 P2 arrives along with a video for “SHAKIN IT” ft. Cash Cobain. Produced by Cash himself, the song finds a middle ground between Cash’s sample-heavy “sexy drill” sound and Bk’s ethereal dreamscapes, conjuring an atmosphere that invites head-nodding and hip-shaking. Alternating rapid-fire rhymes and tuneful cadences, Bk skillfully maneuvers between insistent 808s and crisp finger snaps with wavy flexes before Cash delivers his free-flowing X-rated bars to end the song. In the video, Bk takes a trip to Brooklyn, where she walks along the waterfront, dances in front of a bodega, and shuts down the function with Cash.

Bk began her preparation for LVL5 P2 last year, sharing a string of successful singles, including “It Wasn’t Me (Freestyle)” via On The Radar and “CRAZY GIRL 2” featuring YoungBoy Never Broke Again — a remix of “CRAZY GIRL” from last year’s Pitchfork-acclaimed LVL5 P1. Prior to LVL5 P1, she released her EP Love Nirvana (Acoustic), featuring original and newly stripped-down versions of beloved tracks, including “UH HUH,” “Tweakin’ Together” and “Summer.” 

The new single, as well as the rest of her new tunes, will receive a warm welcome when Bk joins PinkPantheress on her “Capable of Love Tour,” which takes the U.S. this April. Click HERE to buy tickets and see tour dates.

Recently named to Forbes’ annual 30 Under 30 list, Bk has built a devoted following by releasing tracks that showcase her raw emotions. Now, with LVL5 P2, she’s done it again — delivering a singular statement that could never have come from anybody else.

LVL5 P2 Tracklist:

1. CODE
2. NUN
3. TATTI
4. BOI
5. SHAKIN IT (feat. Cash Cobain)
6. JUST MAKE SURE
7. WISHUWASDACREW
8. INSANE
9. CRAYON
10. WOMAN (feat. J.I.D.)
11. FEATHERS
12. THE WAY
13. RACKS UP

PINKPANTHERESS – CAPABLE OF LOVE TOUR 2024 NORTH AMERICA DATES:
Sat Apr 06 – Detroit, MI– Saint Andrew’s Hall ^
Sun Apr 07 – Toronto, ON – The Danforth Music Hall ^
Wed Apr 10 – Montreal, QC – Théâtre Beanfield ^
Fri Apr 12 – Boston, MA – Royale ^
Sun Apr 14 – New York, NY – Brooklyn Paramount ^
Wed Apr 17 – Chicago, IL – Metro * ^
Sat Apr 20 – Nashville, TN – Brooklyn Bowl Nashville +
Mon Apr 22 – Dallas, TX – House of Blues Dallas +
Wed Apr 24 – Houston, TX – White Oak Music Hall +
Thu Apr 25 – Austin, TX – Emo’s Austin +
Sun Apr 28 – San Diego, CA – The Observatory North Park +
Tue Apr 30 – Los Angeles, CA – Hollywood Palladium +

^ With Bktherula
+ With Kanii 

Photo credit: Jimmy Fontaine

CONTACT:

For more information on Bktherula, please contact
Michelle McDevitt, Audible Treats
Kerry Harrison, Audible Treats
Destiny Riley, Audible Treats
Aishah White, Warner Records

The Background:

Blending dystopian soundscapes with jumpy flows and ethereal melodies, Bktherula makes a new kind of rap psychedelia. Since breaking out with “Left Right” in 2019, she’s oscillated between raucous cloud rap and gentle R&B, fusing impressionistic songwriting with complex musicality to create affecting anthems that feel futuristic and universal. The 21-year-old has been rewarded with a growing legion of fans and a slot, in many critics’ estimations, as Atlanta’s next up. She’s planted more seeds with “Forever, Part 2 (Jezebel),” a celestial offering from LVL5 P1, her new EP on Warner Records. Bk is looking to continue her level up with major international music festival performances and NYFW and London Fashion Week runway shows. American headline tour. She is also committed to embracing herself like never before. Battling doubts and the occasional spurt of negativity is a type of spiritual warfare that’s led Bk to increased self-acceptance, a journey that empowers herself and her fans.

Links:

twitter | youtube | instagram | spotify | tiktok

LVL5 P2: https://bktherula.lnk.to/LVL5P2

“Shakin It” ft. Cash Cobain: https://www.youtube.com/watch?v=Zs3Zhm175UU

“THE WAY”: https://bktherula.lnk.to/theway / https://bktherula.lnk.to/thewayvideo

“Crayon”: https://bktherula.lnk.to/CRAYON / https://bktherula.lnk.to/CRAYONvideo

“It Wasn’t Me” (Freestyle): https://bktherula.lnk.to/ItWasntMe

“It Wasn’t Me (Freestyle) on On The Radar: https://www.youtube.com/watch?v=uKXhDMhRolo

“TATTI”: https://bktherula.lnk.to/TATTI

LVL5 P1: https://bktherula.lnk.to/lvl5p1

3.15.2024

Sexyy Red and Tay Keith Reconnect for “Get It Sexyy,” the Rapper’s First New Single of 2024

STREAM HERE

For many artists, following up a year as successful as Sexyy Red’s 2023 would be an impossible feat. Sexyy Red isn’t like most artists: she’s aiming even higher, with a new project in the works and even more explicit shout-along anthems for the masses on the way. Her first salvo of the new year: “Get It Sexyy,” a thumping anthem produced by frequent collaborator Tay Keith. The song arrives as she prepares to perform at Rolling Loud California 2024 on March 15th.

Critical Praise:

“…30 minutes of straight-up standing-on-the-table raps. There are a handful of songs on here that are bound to be summertime anthems.” – Pitchfork

“St. Louis rapper Sexyy Red has been delivering raunchy singles over the past three years, turning herself into a quotable local star with songs like “Throw That Mf” and “Hood Bitch.” Yet the MC is primed to break out of the midwest thanks to the X-rated anthem “Pound Town,” with weekly streams for the track starting to soar in recent weeks following the single’s late January release.” – Billboard

“Sexyy Red Is in Her Own League, and She Knows It…The St. Louis rapper is quickly becoming the hottest thing in hip-hop, all while just being herself.” – Rolling Stone

“The St. Louisian rapper laughs at critics and her own jokes. With the viral success of Pound Town and a raucous appearance at the BET Awards, she’s bringing ‘raw sh*t’ back into the rap game.” – The Face

“In 2023, Sexyy Red’s unapologetic honesty has helped her become a star. Her Tay Keith-produced song ‘Pound Town’ is a runaway viral hit, getting co-signed by everyone from Cardi B to Post Malone.” – Complex

Audio: Sexyy Red – “Get It Sexyy” (Prod. by Tay Keith & Jake Fridkis)

2023’s Biggest Breakout Star Reconnects With the Producer Behind “Pound Town” and “SkeeYee” for Another Irresistible, Addictive, and Quotable Banger, Ahead of Her Main Stage Performance at Rolling Loud California 2024

The Announcement: 

(March 15th) – After taking over the charts and dominating the cultural conversation in 2023, Sexyy Red is back with “Get It Sexyy,” her first new single of 2024. The song features booming production from Memphis heavy-hitter Tay Keith, who collaborated with Sexyy Red on her biggest hits to date. On “Get It Sexyy,” the two Highsnobiety-profiled close friends make a formidable pair once again. Tay Keith’s instrumental is perfectly tailored to Sexyy’s playground chant flow, providing a tuneful 808 drum break that guides the rapper’s hook, and supplementing with rattling hi-hats and dramatic strings to give weight to each X-rated bar. The St. Louis native is as quotable as ever, as she crafts couplets that reflect her inspirational self-confidence: “I’m so f*ckin’ sexy, yeah my skin is glistening,” she purrs.

“Get It Sexyy” kicks an already-eventful 2024 into high gear for the 25-year-old artist, which includes a new project on the way and a performance at Rolling Loud California 2024 this weekend. Earlier this year, Sexyy gave birth to her second child, a process that was fictionalized in the video for Drake’s “Rich Baby Daddy,” featuring Sexyy and SZA. The documentary-style video is one of the most talked-about and viewed music videos of the year, with over 13 million views in one month and multiple days atop the YouTube Trending charts. More recently, Sexyy connected with her close friend Summer Walker for the music video for “I Might,” a highlight from Hood Hottest Princess (Deluxe), Sexyy’s latest project, which came out in December.

Hood Hottest Princess (Deluxe) adds 11 songs to her critically acclaimed tape Hood Hottest Princess, earning Best of 2023 honors from The New York Times, Pitchfork, The Washington Post, Billboard, and more. The Deluxe is home to highlights like “Shake Yo Dreads,” a booming pump-up anthem for all the dreadheads in your life, the ultra-raunchy “Hood Rats”, and the Chief Keef collaboration “Ghetto Princess.” Hood Hottest Princess (Deluxe) adds guest appearances from some of the best street rappers in the business, including Chief Keef, G Herbo, and 42 Dugg, and is available everywhere via Open Shift Distribution / gamma.

Fueled by Hood Hottest Princess and its singles, Sexyy’s improbable, yet inevitable rise was one of the biggest stories in hip-hop in 2023. The mixtape earned a sterling 8.0 review from Pitchfork, who wrote that the mixtape “sets the tone for what she hopes is the nastiest, sweatiest, and freakiest summer since the smartphone came along” and “…30 minutes of straight-up standing-on-the-table raps. There are a handful of songs on here that are bound to be summertime anthems.” Home to other hits like “Looking For The H*es (Ain’t My Fault),” and “Hellcats SRTs,” blessed with a remix featuring Lil Durk, Hood Hottest Princess made an impact on the Billboard 200, where it reached a peak of #62, and Apple Music’s charts, where it peaked at #7 on the Hip-Hop albums chart and #12 overall.

Sexyy’s viral rise quickly fomented success on the touring front. After a viral performance at Rolling Loud Miami, Sexyy Red earned an invitation to open on tour for her biggest fan, Drake, during his “It’s All A Blur Tour” with 21 Savage. Sexyy’s first headlining tour, the “Hood Hottest Princess Tour,” sold out many dates within minutes of its initial onsale, including a 3,000-cap show in NYC and a 4,850-cap show in Chicago. The tour criss-crossed the U.S. for dozens of dates–including 24 sold out dates–including a massive sold out hometown show at the 8,000-capacity Chaifetz Arena in St. Louis. In all, Sexyy’s first-ever headlining show sold an estimated 70k tickets, making her one of the hottest draws in the genre.

After changing the game in 2023, Big Sexyy looks to cement her status as a cultural icon for her generation. Stay tuned for more announcements.

Stream “Get It Sexyy” HERE

Stream Hood Hottest Princess (Deluxe): https://openshift.lnk.to/HoodHottestPrincessDeluxe

Watch “I Might” ft. Summer Walker: https://www.youtube.com/watch?v=wpT-iFDwiKo

Watch Drake’s “Rich Baby Daddy” ft. Sexyy Red & SZA: https://www.youtube.com/watch?v=UcsSdIXHCWM

Hood Hottest Princess (Deluxe) tracklist:
1. Sexyy Red For President
2. Bow Bow Bow (F My Baby Dad)
3. Ghetto Princess ft. Chief Keef
4. Sexyy Please
5. Hold On Yeah
6. Shake Yo Dreads
7. Perfect Match Ft. 42 Dugg & G Herbo
8. Free my N***a
9. I Might ft. Summer Walker
10. I Don’t Wanna Be Saved
11. Hood Rats ft. Sukihana

Hood Hottest Princess (original tracklist):
1. I’m The Sh*t
2. SkeeYee
3. Hellcats SRTs
4. Pound Town 2 ft. Nicki Minaj & Tay Keith
5. Looking For The Hoes (Ain’t My Fault)
6. Sexyy Walk
7. Strictly For The Strippers ft. Juicy J
8. Nachos
9. Mad at Me
10. Born By The River ft. Sukihana
11. Female Gucci Mane

Please contact Michelle or T’Keyah for more info.

The Background:

With explicit lyricism reminiscent of Trina, the raw storytelling of Boosie Badazz and Webbie, and Chief Keef’s rugged authenticity, Sexyy Red’s raunchy, in-your-face style taps into a strain of hilarious and animated rap the game has been missing since the heyday of Gucci Mane. But don’t get it twisted – as the main creative force of her own songs, lyrics, and videos, her music is only ever 100% Sexyy.

Sexyy Red has made Summer 2023 a #SexyySummer, with her Billboard Hot 100 hit “Pound Town 2” and her acclaimed album Hood Hottest Princess. The Tay Keith-produced “Pound Town,” has spent multiple weeks on the Billboard Hot 100, reached the Top 10 on Urban Radio, and its Nicki Minaj-featuring remix “Pound Town 2,” earned a GOLD certification from the RIAA. Together, all versions of “Pound Town” have racked up over 50 million global streams. Home to other hits like “SkeeYee,” a viral anthem praised by Drake and currently charting on Apple Music’s All-Genre singles charts, Hood Hottest Princess is climbing the Billboard 200, where it reached a new peak of #74 this week, and Apple Music’s charts, where it has peaked at #6 on the Hip-Hop albums chart and #19 overall.

This is just the start of a thrilling career for Sexyy Red, who called every shot she made since high school — including the success of her latest single. Don’t try to predict where she’s going next; Sexyy Red will tell you herself.

Here are some quick-hitting highlights about Sexyy Red’s incredible career so far:

• Sexyy’s 2023 “Hood Hottest Princess Tour,” her first headlining tour, sold tens of thousands of tickets, selling out several dates including an arena show in her hometown of St. Louis
• Sexyy’s breakthrough album, Hood Hottest Princess, has spent 31 weeks on the Billboard 200, peaking at #62. The album featured hits like “Pound Town 2” ft. Nicki Minaj, “Hellcats SRTs,” “Looking For The Hoes (Ain’t My Fault),” and “SkeeYee.”
• In December, Sexyy released Hood Hottest Princess (Deluxe), featuring guest spots from Summer Walker, Chief Keef, 42 Dugg, and G Herbo
• After breaking out with “Pound Town” and the Nicki Minaj-featuring “Pound Town 2,” Sexyy scored her first solo hit on the chart, with “SkeeYee,” which spent 12 weeks on the Billboard Hot 100, peaking at #62. Complex named “SkeeYee” the Song of the Summer 2023.
• Sexyy Red scored her highest-charting hit on the Hot 100 with “Rich Baby Daddy,” her collaboration with Drake and SZA from Drake’s album For All The Dogs, which peaked at #11, and generated over 4.5 million views in its first 48 hours of release.
• Sexyy Red placed 4 songs on the first-ever TikTok Billboard Top 50 chart, including the chart’s first-ever #1 hit (“SkeeYee“).
• Sexyy Red recently gave birth to her second child–read about her feelings in The New York Times
• Read Sexyy’s feature in Interview Mag, watch her interview with Montreality, check her Highsnobiety feature with Tay Keith, and view her Genius Verified for “SkeeYee.” Sexyy Red has earned acclaim from Pitchfork, Rolling Stone, Billboard (August 2023 Chartbreaker), and many others.

Links:

instagram | spotify | youtube | twitter | tiktok

“Get It Sexyy”: https://openshift.lnk.to/GetItSexyy

Hood Hottest Princess (Deluxe): https://openshift.lnk.to/HoodHottestPrincessDeluxe

“Free My N***a”: https://www.youtube.com/watch?v=iGsqqvV_BO0

“Shake Yo Dreads”: http://openshiftdistro.lnk.to/ShakeYoDreads

“Hellcats SRTs 2” ft. Lil Durk: https://openshiftdistro.lnk.to/HellcatsSRTs2 | https://youtu.be/cn8jMvmCEzQ

“Hood Rats” ft. Sukihana: https://openshiftdistro.lnk.to/HoodRats / https://www.youtube.com/watch?v=S2sHaMnhIcs

“I’m The Sh*t”: https://youtu.be/VRJUSrZ-rI0

“Hellcats SRTs”: https://www.youtube.com/watch?v=hs9CDdbHP7s

“Looking For The H*es (Ain’t My Fault)”: https://www.youtube.com/watch?v=LtmxrfmxzTs

“SkeeYee” (Prod. by Tay Keith): https://www.youtube.com/watch?v=Id5Mh2T7rWc

Hood Hottest Princess: https://openshiftdistro.lnk.to/hoodhottestprincess

“Pound Town 2” ft. Nicki Minaj: https://openshiftdistro.lnk.to/poundtown2

“Female Gucci Mane”: https://openshiftdistro.lnk.to/FemaleGucciMane

“Pound Town” (prod. by Tay Keith): https://www.youtube.com/watch?v=8GyvXrxOYK4

“Pound Town” (Spring Break edition): https://www.youtube.com/watch?v=Agp7tDPbk0o

“Pound Town” (Live): https://www.youtube.com/watch?v=Wx7GKCCYLkg

“Born By The River” ft. Sukihana: https://www.youtube.com/watch?v=19YildLFUEU

3.15.2024

BossMan Dlow Drops New Mixtape, Mr Beat The Road via Alamo Records, Shares “Lil Bastard” Video ft. Rob 49

The New Tape is Home to Billboard Hot 100 Hit “Get In With Me,” Plus Guest Spots from Sexyy Red & More

BossMan Dlow is One of the Biggest Breakout Stars of 2024 So Far, With Hits Like “Get In With Me” (#53 on the Hot 100), Its Viral Follow-Up “Mr Pot Scraper,” and 15 New Potential Smashes

The Port Salerno, FL Native Gave Back to His Community This Week, Partnering With the Boys and Girls Club to Give Away 5 Cars to Families in Need

Critical Praise:

“[He] has a flow so rollicking and raw that I wouldn’t be surprised if he spent some time in the trenches with the lineman.” – Pitchfork

The Announcement:

Expertly applying his slippery flow to imperial Florida trap instrumentals, BossMan Dlow has hit the ground running in 2024. Continuing his lighting-quick rise from Port Salerno to the pop charts, the rising rapper shares Mr Beat The Road, his brand new mixtape. The 17-track mixtape gets the most out of Dlow’s massive charisma, painting a picture of Dlow’s whip-swerving, hard-trapping, rack-stacking lifestyle. He is a master of the unexpected punchline, building anticipation with his elastic flow before subverting them with an sly flex or out-of-pocket pronouncement. The mixtape arrives with the creative, Counterpoint 2.0-directed video for “Lil Bastard,” in which Bossman Dlow and Rob49 show a screening of thier Michael Bay-esque film, in which they dodge the feds in Miami while hosting a bevy of beautiful women on speedboats and jetskis.

Mr Beat The Road is home to recent singles like the Billboard Hot 100-charting breakout hit “Get In With Me,” and its trending follow-up “Mr Pot Scraper,” plus recently-teased songs like “Muscle Up,” performed last week on On The Radar. The 14 new tracks more than live up to that lofty standard, including the effortlessly condescending “Piss Me Off,” the fast and furious “21,” and the seductive Sexyy Red collaboration “Come Here.” With an additional appearance from Dlow’s fellow Floridian Wizz Havinn, Mr Beat The Road is available everywhere via Alamo Records.

BossMan Dlow is proud of his Port Salerno hometown, and earlier this week, he took small steps to give back to his community. On Thursday, March 14th, Dlow partnered with the Boys and Girls Club of Martin County to purchase cars for five local families in need of transportation. As Dlow continues to rise, he will continue to be a neighborhood hero, doing everything he can to support the community that raised him.

Mr. Beat The Road tracklist:

1. Pressure
2. 21
3. Dove
4. Boss Talk
5. Get In With Me
6. Mr Pot Scraper
7. Lil Bastard ft. Rob49
8. Dopeman
9. Come Here ft. Sexyy Red
10. Talk My Sh*t
11. Trippin
12. Obama Runtz ft. Wizz Havinn
13. Piss Me Off
14. Money Over B*tches
15. Mike Smiff
16. Muscle Up
17. 22

Photo credit: Max Durante

Please contact Michelle or Kevin for more info.

About BossMan Dlow:

Mr Beat The Road continues a blazing hot streak for the South Florida rapper. After building a strong local fanbase in his region, Dlow broke through with “Get In With Me,” the first viral rap smash of 2024 that sits at #53 on the Billboard Hot 100 this week. The song went viral after Dlow performed it on Jacksonville, Florida freestyle series “Kreepin Through The Streetz and continued to build grassroots momentum upon its official release, generating over 83k creates on TikTok, and trending on YouTube with a still image video. Weeks later, “Get In With Me” has grown from an internet hit to an IRL problem–it currently ranks in the top ten of Apple Music’s All-Genre Chart, after peaking at #1 last month, and sits at #8 on Shazam’s U.S. Top 200. During Super Bowl Weekend, players from the Kansas City Chiefs turned up to the song in the locker room after winning their second straight championship. The video for “Get In With Me” has more than 6.5 million views in just 2 weeks, and the song now averages over 10 million streams per week, with over 55 million all-platform streams to date.

BossMan Dlow followed “Get In With Me” with the equally fiery follow-up single “Mr Pot Scraper.” First shared as a From The Block performance, “Mr Pot Scraper” went viral on socials, racking up over 2.5 million views in less than two weeks, and reaching the Top 5 of YouTube’s Trending Chart for Music. “Mr Pot Scraper” racked up over 5 million streams in its first week of official release, and recently trended at #3 on YouTube with its official music video.

Born and raised in Port Salerno, a city on Florida’s Atlantic coast north of West Palm Beach, Bossman Dlow emerged in late 2023 as one of the burgeoning Florida street scene’s most exciting voices. Before “Get In With Me,” the 25-year-old rapper finished 2023 on a high note with 2 Slippery, Dlow’s first release for Alamo Records, which racked up over 2 million streams on Apple Music in its first week, reaching #15 on the platform’s Hip-Hop Albums chart and #32 on the All-Genre Albums chart. The rising star has been generating over 20 million streams per week across his catalog.

With multiple hits on his hands and the world in his sights, Bossman Dlow is ready for stardom. Stay tuned, Mr Beat The Road is just the beginning.

Watch “Get In With Me”: https://youtu.be/KmhAQJqOaIY

Watch “Mr Pot Scraper”: https://www.youtube.com/watch?v=UxJeFrWYuB4

Watch “Mr Pot Scraper” on From The Block: https://www.youtube.com/watch?v=6PBJSoPMxKI&ab_channel=4ShootersOnly

Links:

instagram | youtube | spotify | apple | tiktok

Mr Beat The Road: https://bossmandlow.lnk.to/MrBeatTheRoad

“Lil Bastard” ft. Rob49: https://www.youtube.com/watch?v=HG4COqITRIU

“Mr Pot Scraper”: https://bossmandlow.lnk.to/MrPotScraper / https://www.youtube.com/watch?v=UxJeFrWYuB4

“Get In With Me”: https://bossmandlow.lnk.to/GetInWithMe / https://youtu.be/KmhAQJqOaIY

“The Biggest” ft. YTB Fatt: https://www.youtube.com/watch?v=3TYwm3K3yzQ

2 Slippery: https://bossmandlow.lnk.to/2slippery

3.15.24

Jay Critch Talks His Talk on New Album HUMBLE GIANT, Out Now via Talk Money Ent. / EMPIRE

Aided by Production From Cash Cobain, Tony Seltzer, Laron, BWolf, and Many Others, the New Album is a Relentless Barrage of Swaggering Smack Talk by a Master of the Form

Critical Praise:

“Jay Critch is the new New York”– The FADER

“Since last summer, he’s kept his foot on the pedal with a slew of new releases, and those efforts seemingly ramped up even more since the top of the year.” – HotNewHipHop

“Jay Critch is naturally gifted” – Rap Radar

The Announcement:

A favorite son in Brooklyn since he emerged with a vengeance as a teenager, Jay Critch towers over his competition. Coming through with a collection of highly-confident NY rap slappers, the Clinton Hill native shares HUMBLE GIANT. A thorough examination of Critch’s colossal stature, HUMBLE GIANT displays a more mature attitude from the 25-year-old firebrand, alternating his signature flex-fests with songs that take a more reflective and melodic direction. Still, there are plenty of tracks on the follow-up to his acclaimed 2023 mixtape Jugg Season in which Critch displays plenty of his old self, indicating that the giant might not be truly humble: “I done leveled up, god knows I done took a loss/They be teamin’ up against me, I must be the final boss,” he spits on “Final Boss.”

Spanning 13 tracks, the tape displays Critch’s mastery of a variety of New York rap styles, from the slinking and skittering “Too Rare,” which harkens back to the ’00s days of Fabolous and Noreaga, to the recently-shared “Kick It,” a Cash Cobain-produced slice of sample drill with a video set at “Critch Fil-A.” HUMBLE GIANT rekindles Jay’s relationship with his favorite sound architects, including Tony Seltzer, whose wistful guitar melodies on “Absent” allow Critch to open up about his traumatic childhood. The rapper expertly ties his own experiences to those of a star athlete: “Lamar Jackson” rides Eastern strings and icy synths as Critch moves around in the beat’s pocket like the titular mobile quarterback, while “In The League” reflects on how he’s been able to keep his family fed with his rap music. Featuring additional production from B Wolf, Laron, frequent collaborator YungGMoney, and many others, HUMBLE GIANT is available everywhere via Talk Money Entertainment / EMPIRE and is now available for pre-order.

Since he burst onto the scene as a teenager with singles like “Ad Libs” and the beloved Hood Favorite mixtape, Jay Critch has been one of New York’s favorite sons. His collaborations with Rich The Kid and Famous Dex on the Rich Forever mixtape series remain the stuff of legend, but he hasn’t stopped switching up his style or releasing new heat for the streets. Last year, Critch shared the acclaimed Jugg Season, featuring guest spots from Max B, Baby Money, and his Rich Forever associate Rich The Kid, earning Critch a write-up at Pitchfork. Critch recently expanded his CV to include modeling, as he modeled for the Kors x Ellesse campaign alongside Emily Ratajkowski in 2022. He showcased his energetic performance style on a recent edition of On The Radar, featuring two new songs from HUMBLE GIANT.

Stay tuned for more announcements from Jay Critch, as he continues to elevate in NYC and beyond.

Stream HUMBLE GIANT: https://music.empi.re/HUMBLEGIANT

Watch “Kick It” (Prod. by Cash Cobain): https://www.youtube.com/watch?v=Eu0x8pZTaK0

Watch Jay Critch on On The Radar: https://www.youtube.com/watch?v=MCcCIU1DfsQ

HUMBLE GIANT tracklist:

1. Lamar Jackson (Prod. by J6)
2. No Huddle (Prod. by YungGMoney)
3. Kick It (Prod. by Cash Cobain)
4. Tooo Rare (Prod. by J6 & JayPluggz)
5. Parker (Prod. by JayPluggz)
6. Absent (Prod. by Tony Seltzer)
7. 10PM on Fulton (Prod. by YungGMoney)
8. Final Boss (Prod. by Taurus)
9. Loaf (Produced by Ambezza)
10. Regular Type (Prod. by Laron & Joe Aste)
11. Check It Out (Prod. by B Wolf)
12. Never My Loss (Prod. by Taurus)
13. In The League (Prod. by Ambezza)

Photo credit: Garrett Bruce

Please contact Michelle or Chris for more info.

The Background:

Jay Critch may very well be the answer to New York’s calls for representation in the rap game. As a young kid, Jay Critch was fascinated by his older brother’s music. Listening to his brother rap, Critch began to eventually do the same. Born in 1998 in Clinton Hill, Critch wrote raps at a young age, but wasn’t recording until he was of preteen age. Rappers such as Lil Wayne, Fabolous, and Max B dominated Critch’s listening habits and became major influences in his own music career.

Links:

instagram | spotify | youtube | twitter | facebook | soundcloud | tiktok

HUMBLE GIANT: https://music.empi.re/HUMBLEGIANT

“Kick It” (Prod. by Cash Cobain): https://www.youtube.com/watch?v=Eu0x8pZTaK0

“Too Rare”: https://music.empi.re/toorare / https://youtu.be/gl1MoreaPC4

“Minutes”: https://youtu.be/QCXBxt7n85c

“Handle”: https://www.youtube.com/watch?v=CqqYokoGAvk

Jugg Season: https://music.empi.re/juggseason

“Oh, What A Feeling!”: https://music.empi.re/ohwhatafeeling

“Cheating Frestyle”: music.empi.re/cheatingfreestyle / https://www.youtube.com/watch?v=wSyt1dm6j2I

“Up All Night”: https://music.empi.re/upallnight / https://www.youtube.com/watch?v=ttRa4st-KYc

“Lefty” ft. Rich The Kid: https://www.youtube.com/watch?v=6ayZp7teMaU

“Close To Me/Active”: https://www.youtube.com/watch?v=UOpFf73QLdU

“Born With It” (w/ Harry Fraud): https://www.youtube.com/watch?v=6un6DNeqIHY

3.14.2024

Chief Keef & Mike WiLL Made-It Deliver Dirty Nachos, Their New Collaborative Mixtape

Hosted by Trap-A-Holics, with Guest Appearances From Sexyy Red & 2 Chainz

The Two Street Rap Titans Combine Their Considerable Abilities to Create a Furious Collection of 18 Tracks, Including Recent Single “Dirty Nachos,” and Previously Shared Highlights like “Status” and “Bang Bang”

Dirty Nachos Streams On All Platforms via 43B / Ear Drummer Records / RBC Records

Critical Praise:

Rolling Stone’s 200 Best Hip-Hop Albums of All-Time (Finally Rich, #32)

“There is still nothing that feels like ‘Love Sosa,’ the breakout single from a then 17-year-old Chief Keef, from his debut album, Finally Rich. The Chicago rapper’s melodic, hard-nosed anthem shook the foundation of hip-hop. The kids were taking control in a way that the genre had never seen.” – Rolling Stone

“There’s no denying the influence of Keef’s menacing production, straightforward verses, and early D.I.Y. rap ethos on the generation of hip-hop artists that has followed.” – Pitchfork

“The influence and staying power of Chief Keef really cannot be overstated.” – The FADER

The Mixtape:

Working their magic from different corners of the map, Chief Keef and Mike WiLL Made-It have each shaped the sound of contemporary hip-hop to an immeasurable degree. Today, the two street rap titans share Dirty Nachos, their first collaborative mixtape, out now via 43B / Ear Drummer Records / RBC Records.

Over the course of 18 tracks, Sosa and Mike deliver a diverse platter of hard-hitting street slappers, with each distinct element enhancing the other like jalapeños, chili, and cheese on a dish of fully-loaded nachos. The two legends make a perfect pair, the rapper switching up his flows to seamlessly fit the producer’s symphonic soundscapes. The scraping pizzicato strings of “RIDICULOUSNESS” inspire Sosa to sink his teeth into the instrumental and not let go, whipping quick cadences between the booming 808s. Recent single “DIRTY NACHOS” is a chaotic confection of screeching synths and subsonic 808s, leaving space for Sosa’s sly smack talk. On songs like “WHY YOU MAD” and “PROMENADE,” Mike applies a lighter touch, and Sosa responds with the taffy-like pitch-shifted melodies that only he can conjure.

Hosted by the Trap-A-Holics, Dirty Nachos welcomes two guests, one from the Midwest and one from the South to complement the two main artist. Mike WiLL’s frequent collaborator 2 Chainz graces “PULL UP GHOST CLAN” with his inimitable presence, while Sosa continues his streak of searing Sexyy Red collaborations with “DAMN SHORTY.” The tape ends with “LOVE DON’T LIVE HERE,”  “HARLEY QUINN,” “STATUS,” and “BANG BANG,” four previously-released Chief Keef-Mike WiLL collaborations that showed fans what to expect from the full mixtape.

Dirty Nachos is the opening salvo in what is shaping up to be a busy year for Chief Keef. The 28-year-old rapper is currently hard at work putting the finishing touches on Almighty So 2. The follow-up to one of Sosa’s most mind-bending projects (2013’s Almighty So, home to hits like “Blew My High”) Almighty So 2 follows in the wake of 2022 singles like “Racks Stuffed Inna Couch,” “Chief So,” and “Tony Montana Flow.” The hotly-anticipated Almighty So 2 drops later this year via 43B, Chief Keef’s record label, formed in a joint venture with BMG. Recently, Sosa collaborated with Sexyy Red on two singles from her Hood Hottest Princess (Deluxe)–”Ghetto Princess,” and “Bow Bow Bow (F My Baby Mama),” and teamed up with Lil Yachty for “Say Ya Grace,” a highlight from All Is Yellow, the first album by Lyrical Lemonade. The song’s Cole Bennett-directed video has already gone viral: the song reached the top 5 of YouTube’s Trending chart, and racked up over 3 million views in its first week of release.

Mike WiLL Made-It has been on a momentous streak with recent successes, including notable releases such as  “Wanna Come Thru” ft. Coi Leray, the remix of U2’s “Atomic City”, Gucci Mane’s latest single, “Cold,” featuring B.G., and collaborations like “Blood Moon” with Lil Uzi Vert and “There I Go” with J. Cole and Gucci Mane. In a pioneering move, Mike WiLL Made-It was announced as the first-ever lead producer for the 2023-2024 NBA season on ESPN, with his track  “Now or Neva” featuring MoneyBagg Yo, showcased in ESPN’s NBA In-Season Tournament official commercial. This came as a follow up to the initial single, “Different Breed,” featuring the incomparable Swae Lee and Latto. At this year’s Grammy Awards Mike WiLL received an Album of The Year nomination for his work on Endless Summer, alongside longtime collaborator Miley Cyrus, holding a producer credit on “Thousand Miles” (Ft. Brandi Carlile), “Violet Chemistry,” and “Muddy Feet” (Ft. Sia)”. Showing no signs of slowing down, 2024 promises to be an impactful and buzzy year for Mike WiLL with more new music on the horizon.

Stream Dirty Nachos: https://chief-keef-mike-will-made-it.lnk.to/Dirty-Nachos-Album

Watch “Dirty Nachos”: https://youtu.be/arhxLFRLWqQ

Dirty Nachos tracklist:

1. INTRO
2. 2 TIMES
3. DIRTY NACHOS
4. DOJA
5. RIDICULOUSNESS
6. PULL UP GHOST CLAN ft. 2 Chainz
7. DAMN SHORTY ft. Sexyy Red
8. WHY YOU MAD
9. WATCH FOR THE PIGS
10. CHARGED UP
11. PROMENADE
12. BEWARE OF DOGS
13. GIRL WOO
14. PLAYER IN ME
15. LOVE DON’T LIVE HERE
16. STATUS
17. HARLEY QUINN
18. BANG BANG

Contact:

For Chief Keef, please contact:
Kerry Harrison, Audible Treats

For Mike WiLL Made It, please contact:
Brittany Concannon, FYI Brand Group

The Background:

About Chief Keef
Uncountably prolific, yet never seeming to run out of ideas, Chief Keef is embarking on a new chapter of his storied career. In 2022, ten years after he stormed into the game and changed it forever at only 16-years old, he announced the formation of 43B, his new record label formed in conjunction with BMG, and signed its first artist, Lil Gnar. The two 43B artists combined for the single “Almighty Gnar,” a beat-shifting banger, and reconnected in 2023 for the fiery “PB&J,” which also featured Young Nudy. In December 2021, the rapper shared his critically acclaimed project 4NEM, home to viral single “Yes Sir” and titanic opener “Bitch Where,” prominently used in the fourth season of FX’s Atlanta and recently included in Pitchfork’s Best Singles of 2022 list, and founded his new Web3 venture DigiGlo. With Almighty So 2 on the way and more milestones to achieve, Chief Keef plans to make 2024 his own. Stay tuned for much more.

About Mike WiLL Made-It
A leading force in Atlanta’s commercial rap supremacy for the better part of the 2010s, Mike WiLL Made-It began working with Gucci Mane as a teenager at the age of 17 and rode that momentum to establish and sustain mainstream presence with imposing productions for high-profile artists spanning Hip-Hop, R&B, and Pop. Since topping the Billboard’s Hot R&B/Hip-Hop chart for the first time with Kanye West, not a year has passed without a hit from the producer. He is behind lean, imposing hits by the likes of Kanye West, Beyoncé, Rae Sremmurd, and Kendrick Lamar. Among his highlights are top ten pop entries with Lil Wayne’s “Love Me”, Miley Cyrus’ “We Can’t Stop”, Beyoncé’s “Formation”, Rae Sremmurd’s “Black Beatles”, and Kendrick Lamar’s “HUMBLE.” The last of which has won a Grammy for Record of the Year. Mike WiLL Made-It’s rise to stardom continued with him releasing an assortment of collaborative headlining projects, including albums such as Ransom 2 and Creed II: The Album.

Links:

instagram | twitter| youtube | spotify | apple

Dirty Nachos (w/ Mike WiLL Made It): https://chief-keef-mike-will-made-it.lnk.to/Dirty-Nachos-Album

“Dirty Nachos” (w/ Mike WiLL Made It): https://chiefkeef.lnk.to/Dirty-Nachos

Finally Rich (Complete Edition): http://chiefkeef.lnk.to/FinallyRichCE

Pre-order Almighty So 2: https://chiefkeef.lnk.to/AlmightySo2

“Racks Stuffed Inna Couch”: https://chiefkeef.lnk.to/RacksStuffed

“Chief So”: https://stem.ffm.to/chiefso

3.20.24

Video: Jay Critch – “Loaf“

Jay Critch Has The Time of His Life in Paris, France in the Video for This Ambezza-Produced Highlight from New Album HUMBLE GIANT

Critical Praise:

“Jay Critch is the new New York”– The FADER

“Since last summer, he’s kept his foot on the pedal with a slew of new releases, and those efforts seemingly ramped up even more since the top of the year.” – HotNewHipHop

“Jay Critch is naturally gifted” – Rap Radar

The Video:

A flexer since birth, Jay Critch knows how to make a scene. Taking over Paris in his latest music video, the Clinton Hill native brings Brooklyn to the Boulevard in “Loaf,” his new video. Produced by Ambezza, the multi-Platinum producer known for his work with Drake, “Leaf” employs splashy, filtered synths and gently-knocking percussion to create a smooth and futuristic atmosphere. The rapper who calls himself Hood Fav slices effortlessly through the beat like a hot knife through premium French butter, as he stacks ultra-confident bars about his luxurious playboy lifestyle and insatiable appetite for financial success: “Tell me like what you gon’ do for the check?/Imma tell you I’m doing the most/And my pockets is full of the loaves, you play with the bread and you toast,” spits Jay Critch. In the video, directed by Suave, the Hood Fav takes over the City of Lights, as he prances through Parisian streets and enjoys a five-star meal.

“Loaf” is a highlight track from HUMBLE GIANT, Jay Critch’s new album. A thorough examination of Critch’s colossal stature, HUMBLE GIANT displays a more mature attitude from the 25-year-old firebrand, alternating his signature flex-fests with songs that take a more reflective and melodic direction. Still, there are plenty of tracks on the follow-up to his acclaimed 2023 mixtape Jugg Season in which Critch displays plenty of his old self, indicating that the giant might not be truly humble. Spanning 13 tracks, the tape displays Critch’s mastery of a variety of New York rap styles, from the slinking and skittering “Too Rare,” which harkens back to the ’00s days of Fabolous and Noreaga, to the recently-shared “Kick It,” a Cash Cobain-produced slice of sample drill with a video set at “Critch Fil-A.” With additional production from Tony Seltzer, Laron, B Wolf, and more, HUMBLE GIANT is available everywhere via Talk Money Entertainment / EMPIRE.

Since he burst onto the scene as a teenager with singles like “Ad Libs” and the beloved Hood Favorite mixtape, Jay Critch has been one of New York’s favorite sons. His collaborations with Rich The Kid and Famous Dex on the Rich Forever mixtape series remain the stuff of legend, but he hasn’t stopped switching up his style or releasing new heat for the streets. Last year, Critch shared the acclaimed Jugg Season, featuring guest spots from Max B, Baby Money, and his Rich Forever associate Rich The Kid, earning Critch a write-up at Pitchfork. Critch recently expanded his CV to include modeling, as he modeled for the Kors x Ellesse campaign alongside Emily Ratajkowski in 2022. Earlier this year, Jay showcased his energetic performance style on a recent edition of On The Radar, featuring two new songs from HUMBLE GIANT.

Stay tuned for more announcements from Jay Critch, as he continues to elevate in NYC and beyond.

Watch “Loaf”: https://youtu.be/qd-CYJNytsk

Stream HUMBLE GIANT: https://music.empi.re/HUMBLEGIANT

Watch Jay Critch on On The Radar: https://www.youtube.com/watch?v=MCcCIU1DfsQ

HUMBLE GIANT tracklist:

1. Lamar Jackson (Prod. by J6)
2. No Huddle (Prod. by YungGMoney)
3. Kick It (Prod. by Cash Cobain)
4. Tooo Rare (Prod. by J6 & JayPluggz)
5. Parker (Prod. by JayPluggz)
6. Absent (Prod. by Tony Seltzer)
7. 10PM on Fulton (Prod. by YungGMoney)
8. Final Boss (Prod. by Taurus)
9. Loaf (Produced by Ambezza)
10. Regular Type (Prod. by Laron & Joe Aste)
11. Check It Out (Prod. by B Wolf)
12. Never My Loss (Prod. by Taurus)
13. In The League (Prod. by Ambezza)

Photo credit: Garrett Bruce

Please contact Michelle or Chris for more info.

The Background:

Jay Critch may very well be the answer to New York’s calls for representation in the rap game. As a young kid, Jay Critch was fascinated by his older brother’s music. Listening to his brother rap, Critch began to eventually do the same. Born in 1998 in Clinton Hill, Critch wrote raps at a young age, but wasn’t recording until he was of preteen age. Rappers such as Lil Wayne, Fabolous, and Max B dominated Critch’s listening habits and became major influences in his own music career.

Links:

instagram | spotify | youtube | twitter | facebook | soundcloud | tiktok

“Loaf”: https://youtu.be/qd-CYJNytsk

HUMBLE GIANT: https://music.empi.re/HUMBLEGIANT

“Kick It” (Prod. by Cash Cobain): https://www.youtube.com/watch?v=Eu0x8pZTaK0

“Too Rare”: https://music.empi.re/toorare / https://youtu.be/gl1MoreaPC4

“Minutes”: https://youtu.be/QCXBxt7n85c

“Handle”: https://www.youtube.com/watch?v=CqqYokoGAvk

Jugg Season: https://music.empi.re/juggseason

“Oh, What A Feeling!”: https://music.empi.re/ohwhatafeeling

“Cheating Frestyle”: music.empi.re/cheatingfreestyle / https://www.youtube.com/watch?v=wSyt1dm6j2I

“Up All Night”: https://music.empi.re/upallnight / https://www.youtube.com/watch?v=ttRa4st-KYc

“Lefty” ft. Rich The Kid: https://www.youtube.com/watch?v=6ayZp7teMaU

“Close To Me/Active”: https://www.youtube.com/watch?v=UOpFf73QLdU

“Born With It” (w/ Harry Fraud): https://www.youtube.com/watch?v=6un6DNeqIHY

3.20.2024

Festival D’été de Québec Announces 2024 Lineup, With Headliners Including Post Malone, Jonas Brothers, 50 Cent, J Balvin, Nickelback, Nas, Zac Brown Band, and Many More

The Festival  Returns to Quebec City from July 4-14, 2024

Recruiting Over 200 Acts To Perform on Stages Throughout Picturesque Cities Over 11 Days In July, FEQ Has Brought an Unbeatable Community Atmosphere and A-List Talent From Multiple Genres Since Its Inception in 1968

Other Notable Performers Include Ava Max, The Offspring, Rise Against, Killer Mike, Alan Walker, Loud Luxury, Mötley Crue, Future Islands, Hurray For The Riff Raff, and Many More

Critical Praise:

“The Best Festival You’ve Probably Never Heard Of Is In Quebec City” – Pollstar

“Held annually in the provincial capital of la belle province since 1968, Festival d’été de Québec (FEQ) is one of Canada’s largest live music events: a world class experience that plays host to a genre-diverse collection of emerging artists and international stars alike.” – Exclaim!

“The result was a festival that remained impressive—in terms of both the fashion and the music—for the entire duration of its 12-day run. We can’t wait to see who graces the stage, and the audience, next year.” – Forbes

“Nested in the pure and bliss city of Quebec, the famed Festival d’été de Québec, stands as the apex of Canadian festival culture, dominating its industry since its beginning in 1968.” – Clash Magazine

“Quebec City’s Festival d’Ete was back in a big way in 2022, boasting as it always does an exciting lineup of artists from a broad spectrum of genres.” – ET Canada

The Announcement:

For eleven days each summer, Festival D’été de Québec (FEQ) transforms the beautiful Québec City into a celebratory hub of live music and culture. Continuing a tradition that started in 1968, FEQ announces the stacked lineup for FEQ 2024. The upcoming festival, returning for its 56th edition, recruits a spellbinding array of massive stars and exciting rising acts from multiple genres and all over the world, plus a collection of Canada’s most talented musicians. With a high-wattage group of headliners that includes Post Malone, Jonas Brothers, J Balvin, 50 Cent, Nickelback, and many more, FEQ returns from July 4-14th, 2024 in Quebec City, QC, Canada.

Passes for FEQ are available now HERE. FEQ passes are fully transferable–fans can share with friends and family if unable to attend one of the 11 days–and are available for $150 CAD (or approximately $13.63 per day).

With over 200 artists performing over the course of 11 days, Québec’s summer festival has more than enough music for any fan to enjoy. The eventful fest stands out among this summer’s music festivals by featuring the only summer festival performances by superstars like Post Malone, Jonas Brothers, and J Balvin. Rock music lovers have their pick of bands from all eras and subgenres, including radio heavyweights Nickelback, seasoned punk rockers The Offspring and Rise Against, hair metal mavens Mötley Crue, and metalcore legends Killswitch Engage. Hip-hop heads can enjoy legends like 50 Cent, Nas, and Killer Mike, plus rising names like TOBi. Pop fans will be thrilled to see artists like beloved Canadian singer Carly Rae Jepsen and “Sweet But Psycho” hitmaker Ava Max. Those looking for alternative and indie music can enjoy acclaimed acts like Fleet Foxes, Future Islands, Hurray For the Riff Raff, Mt. Joy, and Ben Howard. FEQ is known for its genre-focused nights, a country music hoedown headlined by Zac Brown Band, with Charley Crockett, and Morgan Wade, and of course, the always-incendiary EDM night, this year featuring an enviable Alan Walker and Loud Luxury double-bill. As always, the Festival shines a spotlight on the province of Québec’s most talented musicians, including composer/pianist Alexandra Stréliski, Polaris Prize-winning Montreal rock band Karkwa, and the soulful Quebecois group Clay and Friends, and brings diverse acts from across the globe, including red hot regional Mexican singer Ivan Cornejo, Malian performer Vieux Farka Touré, and Nigerien guitarist Bombino,

The summer festival makes use of The Plains of Abraham, one of the most notable historical sites in Canada, where, in 1759, the British and French fought a decisive battle in the Seven Years’ War. Now, hundreds of years later, the Plains of Abraham is the location of the FEQ’s main stage, with a capacity of over 80,000. This year’s festival debuts a thrilling new stage setup, allowing fans to experience their favorite music like never before. The upcoming FEQ 2024 festival follows a massively successful 2023 edition, which inspired Pollstar to assert FEQ’s place in “the conversation as a top five festival in North America,” and featured headlining performances from Foo Fighters, Green Day, Lana Del Ray, Weezer, Zach Bryan, and many more.

With its multi-day, multi-venue structure and the full-fledged involvement of the surrounding city, FEQ is the closest North American analog to European city festivals like the UK’s Wireless Festival, Spain’s Primavera Sound, or Denmark’s Roskilde. Located on the banks of the St. Lawrence River, Quebec City is the closest thing to a European city within driving distance, and fans who don’t feel like road tripping can take one of 21 direct flights to the YQB airport.

Stay tuned for more information about the Northeast’s biggest and most unique music festival, including information about the new stage setup, very soon.

Check out the full festival press release with even more information HERE

Visit the FEQ official site: https://www.feq.ca/

Follow FEQ on Socials: official site | tiktok | facebook | instagram

Watch the FEQ 2023 recap HERE and view performance clips and more at FEQ’s YouTube

View photos from past festivals HERE

(Credit: FEQ/Philippe Ruel)

Photo Credit: FEQ/Andre-Olivier Lyra

Photo Credit: FEQ/Sébastien Dion

The Background:

About FEQ
In the heart of Quebec City, the Festival d’été de Québec welcomes international icons, rising stars and emerging artists of all musical genres.

Festival d’été de Québec (FEQ) is a music festival managed by a non-for-profit organization, right in the heart of Québec City. With five stages located in the historic part of Quebec City, the most imposing of which is on the Plains of Abraham, the event takes place in a unique setting. The FEQ offers more than 150 shows of all genres, from the biggest headliners in the world to the emerging scene, and has been getting hundreds of thousands of festival-goers dancing and singing since 1968. For 11 consecutive evenings, the city center resembles a real urban and open-air celebration. The FEQ is an accessible and safe gathering, a truly immersive experience in Quebec music and culture.

Next edition, July 4-14, 2024.

About BLEUFEU
BLEUFEU is an event organizer and show promoter that presents festive and inspiring experiences, including the Festival d’été de Québec (FEQ), Toboggan – New Year’s Evenings and St-Roch XP, in addition to presenting hundreds of shows throughout the year at the Imperial Bell and a new showroom opening soon. The new umbrella brand will oversee the various existing NPOs, which already have a reputation in the industry for the quality of its productions. BLEUFEU has more than sixty permanent employees and recruits over 500 contract workers each year, in addition to hundreds of volunteers. Visit BLEUFEU.com for more information.

Links:

official site | tiktok | facebook | youtube | instagram

Visit the FEQ website for FAQs and tickets: https://www.feq.ca/en

3.22.2024

Single: Mez ft. Leon Bridges – “Around The World“

The Raleigh-Born Rapper Connects With the Incomparable Leon Bridges for a Smooth and Soulful Highlight From the Upcoming Loading EP

Critical Praise:

“Allowing the art to grow organically and its own path, regardless of the medium, is something 29-year-old Mez, born Morris W. Ricks II, has never shied away from.”  – Billboard

“Mez is shooting to win.” – NPR

“Confident, but not braggadocious, there is a Southern timidness to Mez that is charming.” – Pitchfork

“Mez sees pressure and difficulty as a prime moment for preserving and conquering.” – Variety

The Song:

Blessed with boundless creativity and razor sharp pen game, Mez has earned the respect of the industry’s best and brightest during his decade in the rap game. Today, the artist formerly known as King Mez connects with the honey-voiced soul singer Leon Bridges for “Around The World,” his new single. Accompanied by a choir, crisp drums, and a sumptuous synth bass, Mez laments the state of society and dreams of a world where he can make music and chill with his friends all day long without a care. He’s aided in his mission by Leon Bridges, who sings of watching the sun rise and shouts out “every South Side around the world,” especially Southeast Raleigh where Mez was born and raised.

“Around The World” is the latest highlight to be shared from Mez’s upcoming project Loading, a seven-track missive, and the artist’s first official project in years. The upcoming EP is a succinct, 7-track document that showcases his laid-back delivery of dense, profound lyrics, touching on lessons learned from his years of experience in all corners of the industry. It is home to recent singles “Hot Spot,” an immersive song about finding connection featuring Isaiah Rashad and produced by Monte Booker, Phoelix & Cam O’bi, and the vibrant “Call On” ft. Kurtis Wells, which earned buzz from its inventive music video. Culminating a long journey through the music industry–from his acclaimed mixtapes, to working with Dr. Dre and J. Cole, to his rejuvenated solo work–Loading EP arrives in the coming weeks via Mass Appeal.

Emerging out of Raleigh in the early 2010s, Mez was a leading light in a fertile NC rap scene that birthed underground and mainstream stars. Mez’s sharp lyrics and assured artistic vision helped convince some of music’s biggest stars to trust him with their creative visions. Then known as “King Mez,” the rapper was one of the driving forces behind Compton, Dr. Dre’s long-awaited third album, appearing on nine tracks and writing on several others–his efforts drew praise from the likes of Pitchfork, NPR, Vulture, and many others. Mez has been a regular affiliate of his friend and fellow North Carolinian J. Cole, and has contributed several verses to Dreamville compilations, including Revenge Of The Dreamers III and last year’s Creed III: The Soundtrack. Mez is also a renowned video director, stepping behind the camera for clips like J. Cole’s “Middle Child” and “a m a r i,” Dreamville’s “Sleep Deprived” (on which he also raps), plus videos for Ari Lennox, Isaiah Rashad, and more.

Now, Mez steps back into the forefront, armed with his own message and more than enough talent to make it known. Stay tuned for much more from the multi-talented artist in the near future/

Stream “Around The World” ft. Leon Bridges: https://massappeal.lnk.to/mez-atw

Photo Credit: Sophia Schrank

Please contact Michelle, Alexandra, or Kevin for more info.

The Background:

Mez, hailing from Raleigh, North Carolina, is a true polymath – a GRAMMY-nominated recording artist, songwriter, music producer, and film director. His breakthrough came in 2015, when he wrote 14 of the 16 tracks on Dr. Dre’s critically acclaimed Compton album. In 2019, Mez’s multi-hyphenate talent was highlighted on Dreamville’s GRAMMY-nominated project, Revenge of the Dreamers III, where he was featured on two songs and directed the video for J. Cole’s 8x platinum record “Middle Child”, his directorial debut. Since then, he has directed commercial pieces for Jordan Brand and Nike among others. He also directed music videos for his contemporaries such as Ari Lennox, Isaiah Rashad, Sir, as well as continuing to direct and creative direct for J. Cole. Mez has most recently featured on the soundtrack of the critically acclaimed blockbuster film, Creed III. His sights are now set on releasing his own music projects in the near future.

Links:

instagram | spotify | youtube

“Around The World” ft. Leon Bridges: https://massappeal.lnk.to/mez-atw

“Hot Spot” ft. Isaiah Rashad: https://massappeal.lnk.to/hotspot

“Call On” ft. Kurtis Wells: https://youtu.be/sMshNSXOgPA / https://youtu.be/sMshNSXOgPA

3.22.24

Single: Lay Bankz – “Good Look“

With Over 150 Million Streams Since the Start of 2023, The Versatile Philadelphia Rapper and Singer Leans Into Emcee Mode For Her Latest Single, Following the Future-R&B of “Tell Ur Girlfriend”

Critical Praise:

“Of all the artists this year trying to infuse the bounce of East Coast club into pop hits, Lay Bankz might have the most seamless style. The 18-year-old’s songs with producer Jumbo Beats are sleek and tasteful—her voice has an elegant, almost synthetic quality that gives her busy instrumentals a smooth finish—but tap into the underlying momentum of 2022’s viral club music…Bankz’ freewheeling writing style and urgent club production add dimension to her point of view, capturing the rush of conflicting emotions behind her poised exterior.” – Pitchfork

“And on the feverish ‘Na Na Na,’ Lay Bankz reminds everyone she’s a better rapper than just about everyone else hopping on club beats.” – The FADER

“Updating the romantic desperation of old-school R&B with new-age toxicity, Lay Bankz is becoming the go-to feature for up-and-coming rap artists who need a silky verse to balance their frenetic flows on racing beats.” – Okayplayer

The Song:

Known for her danceable club tracks and infectious spirit, Lay Bankz can flat out spit when she wants to. The Philly-born 19-year-old shows off her emcee skills on “Good Look,” her latest single. Weaving between detuned woodwinds and insstent percussion, Lay Bankz takes a moment to flex, methodically addressing the many reasons why she can’t be messed with: “Can’t nobody check me less it’s coming with some commas/I’m a top 10, you ain’t not, Iguodala/I’m a boss b*tch, raw b*tch without that condom/I got all this ass and I get it from my momma,” stresses Lay Bankz. Luckily for her fans, the versatile artist promises good things to anyone wise enough to join her team: “F*ck with me, that’s a good look.” “Good Look” arrives after Lay turned the clock back with her R&B banger“Tell Ur Girlfriend” (3 million streams to date), the subject of a popular and infectious From The Block video.

“Good Look” and “Tell Ur Girlfriend” continue the momentum from Lay Bankz’s breakout 2023, marked by several viral singles and an acclaimed debut EP. She kicked off the year with the frenetic club-rap anthem “Na Na Na,” a viral smash that generated over 127k video creations on TikTok and over 41 million global streams. Lay tapped into the zeitgeist once again with her single “ICK!,“ a ferocious club-rap song about the moment sparks stop flying, which became one of the biggest viral hits of 2023, peaking at #8 on Billboard x TikTok’s Viral Chart behind more than 1 million video creations, and generating over 81 million streams across platforms. Both “Na Na Na” and “ICK!” are highlights from Now You See Me, Lay’s debut EP, which shows her range across 7 memorable tracks, and racked up over 127 million streams. To close out 2023, Lay released “Sloppy Seconds (Ick Pt. 2),” the equally-cheeky follow-up single to “ICK!,” generating 14 million streams since its release in December.

Most recently, Lay Bankz made her first appearance at Rolling Loud, when she shut it down on the main stage during last week’s Rolling Loud California 2024. Earlier this year, she was named one of Spotify’s Most Necessary Artists To Watch for 2024, placed on Complex’s list of Rappers To Watch in 2024 and YouTube’s Fifty Deep Music Class of 2024, joined fellow club-influenced artist Skaiwater on “choosin u,” and walked the Red Carpet at the 2024 Grammy Awards.

Lay Bankz is on a mission to bring Philly to the masses. Stay tuned for much more from the rapidly rising artist as the year continues.’

Stream “Good Look”: https://laybankz.lnk.to/GoodLook

Stream “Tell Ur Girlfriend”: https://laybankz.lnk.to/TellUrGirlfriend

Stream Now You See Me EP: https://laybankz.lnk.to/nowyouseeme

Follow Lay Bankz on socials: tiktok | instagram | spotify | youtube

Photo credit: Pablo Flores Perez

Please contact Michelle or T’Keyah for more info.

The Background:

Lay Bankz is an 19 year old singer/songwriter and dancer hailing from Philadelphia, PA. Growing up she was influenced by musical greats such as Michael Jackson, Beyonce, Aaliyah, and Bruno Mars that helped to create her unique and vibrant sound. She effortlessly fuses club and R&B music by incorporating high energy Club beats coupled with her hard-hitting and electric dances. With her vibrant personality she has amassed 2.4M+ followers on TikTok with 88M likes and 582k followers on Instagram. A rising star, Lay is poised to take the music industry by storm.

Links:

tiktok | instagram | spotify | youtube

“Good Look”: https://laybankz.lnk.to/GoodLook

“Tell Ur Girlfriend”: https://laybankz.lnk.to/TellUrGirlfriend

“Sloppy Seconds”: https://laybankz.lnk.to/sloppyseconds

“ICK!”: https://www.youtube.com/watch?v=aqb9KeF-H_0

Now You See Me EP: https://laybankz.lnk.to/nowyouseeme

“Na Na Na”: https://www.youtube.com/watch?v=lNtWif6xayg

“Da Girls (Dance Mix)” (w/ Ciara): https://www.youtube.com/watch?v=Sp0jmazMXTM

“I Deserve”: https://laybankz.lnk.to/ideserve

“Throw Dat”: https://laybankz.lnk.to/throwdat

“No More Crying” ft. Maiya The Don: https://www.youtube.com/watch?v=AHQBO_ptCjM

“In My Bag”: https://www.youtube.com/watch?v=du7roy1k68I

“Left Cheek (Doo Doo Blick)”: https://www.youtube.com/watch?v=nOdXAxQABNk

3.22.2024

Video: TDK -“Can I Do It By Myself”

Signed to Lupe Fiasco’s 1st & 15th Label, the Chicago-Based Duo’s Latest Video Single Is A Step Into Their Somber Minds and Productive Future

Critical Praise:

“An attitude of perseverance and innovation is what continues to fuel the flame for TDK (Two Depressed Kids) as they aspire to change the game of music.” – Sheen Magazine

The Video:

Chicago natives Two Depressed Kids (TDK), standouts from Lupe Fiasco’s 1st & 15th record label, are sharing another side of who they are through strong guitar chords and soothing melodies. The thought provoking lyrics matched with a memorable hook make this latest single a hit. Today, TDK returns with their reflective and vulnerable single  “Can I Do It By Myself,” co-produced by 1st & 15th’s own Soundtrakk.

“Can I Do It By Myself” begins with a monologue from TDK members, Jake and Drew, declaring that no one can stop them from living their lives how they’ve envisioned it. The stripped down arrangement allows the duo to clearly paint a picture of where they are going and who they are leaving behind. The duo asks vulnerable questions (“Is it worth it, Can I do it all by myself”), sharing introspective thoughts (“I’m not who you want me to be, I switched up wrote some songs hit delete”) that speak to those going through tough times. 

“‘Can I Do It By Myself’ is a next step in our careers and our lives in general,” say Two Depressed Kids. “It’s about getting rid of bad habits and distancing yourself from people you love because you realize the bond you have is based in something that you’ve outgrown or doesn’t align with the ideal you. ‘Can I Do It By Myself’ is about the first step down a lonely road that will hopefully lead to a life that’s filled with Happiness and meaning. Being honest writers, we don’t know the ending to the story because that’s exactly where we’re at right now. We tried our best to craft the song to give the listener the same feeling.”

Signed to 1st & 15th by Lupe Fiasco, who has brought them as openers on multiple recent tours, Two Depressed Kids have made their name in Chicago with energetic performances and sharp songwriting. Earlier this year, TDK shared “Not In Love,” a bouncy, Soundtrakk-produced single that earned coverage in HipHopDX. The talented duo is currently hard at work at an upcoming EP, the follow-up to their 2022 effort Miss.Judge. With 1st & 15th behind them, TDK plans to bring their hybrid sound to the mainstream. Stay tuned for much more from TDK and 1st & 15th as 2024 moves along.

Watch “Can I Do It By Myself”: https://youtu.be/e5jOIWbWz9g

Stream “Can I Do It By Myself”: https://orcd.co/canidoitbymyself

Photo credit: China Ufkes

Please contact Michelle or Kevin for more info.

Links:

linktree | instagram | spotify | youtube | tiktok

“Can I Do It By Myself”: https://orcd.co/canidoitbymyself

“Not In Love”: https://orcd.co/notinlove / https://youtu.be/r8ywt2-mfUU?si=XnFLhqZQxWk8UsBy

3.22.2024

Kenny Muney Shares The Blue Seasons Mixtape, With Appearances From Key Glock and More

The Paper Route Empire Rapper Shows Off His Car Collection in “Scratch Off” Video

Home To Recent Singles Like the Romantic “Hate It There” and Flex-Heavy “UHN UHN,” The Blue Seasons is a Worthy Follow-Up to 2023’s Blue Muney

Critical Praise:

“Kenny’s standout skill is his sense of timing and rhythm. The rapper can do nearly any style or flow out there.” – XXL

“Laced with familiar southern swagger and street tales, the new project solidifies Kenny has a viable name to keep an eye on as the new year creeps up.” – HotNewHipHop

“The South Memphis native has become a master at bodying the braggadocious current Memphis trap sound, while still finding endless ways to make his personal wit and charm stand out on every track.” –Dirty Glove Bastard

The Album:

Whether it’s hot or cold, raining, or snowing, Kenny Muney counts his stacks all year long. Traveling from winter to summer and back again with his new album, the Paper Route Empire artist shares The Blue Seasons. The new project finds Kenny Muney showing all sides of himself: He rhymes with his signature smirk on hustle hard anthems like “Breezy” and “Paper Route, his new collaboration with close friend Key Glock, but takes time to show his more sensitive side on songs like the romantic “Hate It There” and the reflective “Ion Feel That $hit.” The South Memphis native delivers the mission statement for the project on the Bandplay-produced opener “My $eason“: “I might just change my climate, change my mood, I’m tryna capture somethin’.” Featuring additional appearances from CEO Jizzle and BEO Lil Kenny, The Blue Seasons streams everywhere via Paper Route Empire.

To accompany the album, Kenny Muney shares the video for “Scratch Off” ft. CEO Jizzle, an album highlight. A Tennessee trap stomper defined by its mournful, film noir saxophone riff, as Kenny rhymes about earning more money than you get from winning the scratch-off lotto. In the video, he and CEO Jizzle relax in a warehouse full of their favorite cars, before Kenny and Jizzle hit a late night lick with a beautiful accomplice.

The Blue Seasons is the latest step in Kenny Muney’s mission to take over the game and live up to the legacy of his late mentor Young Dolph. Last year, Kenny shared Blue Muney (Deluxe), home to fiery singles like the guitar-driven “Top,” the soulful intro “Muney Prayer,” and the Hitkidd-produced “In A Rush,” and guest appearances from Key Glock, Money Man, and more.

With The Blue Seasons arriving along with the Spring equinox, Kenny Muney shows that he has the talent and determination to succeed in the Empire-building business. Stay tuned for more from Kenny Muney and Paper Route Empire this year.

Stream The Blue Seasons: https://music.empi.re/theblueseasons

Watch “Scratch Off” ft. CEO Jizzle: https://youtu.be/Sg8F_Hvn7p0

Please contact Michelle or Destiny for more info.

Background:

A native of South Memphis, Kenny Muney grew up idolizing rappers like Lil Wayne, Gucci Mane, and Boosie. He started rapping at age 15, developing his aggressive aesthetic and honing his deeply rhythmic flow. Kenny got his first brush with fame when he released “YTN Freestyle,” which racked up over 2.5 million YouTube views, made him a neighborhood hero, and earned airplay on local radio. He made noise in 2019 with Muney Talk, his first mixtape for PRE. In 2020, Kenny Muney connected with his mentor Young Dolph for “No Regrets,” a highlight track from Dolph’s Rich Slave (Deluxe) album. “I’m never satisfied,” says Kenny Muney. “It’s a gift and a curse. I’m always looking for the next step.”

Links:

instagram | twitter | spotify | youtube

The Blue Seasons: https://music.empi.re/theblueseasons

“Scratch Off” ft. CEO Jizzle: https://youtu.be/Sg8F_Hvn7p0

“Hate It There”: https://www.youtube.com/watch?v=SmhCIO9sWGA

“Breezy”: https://music.empi.re/breezykenny / https://www.youtube.com/watch?v=r0PwhWs51qQ

“Lil Boys”: https://youtu.be/8IudAAM-yVs

“Spendin & Spinnin”: https://www.youtube.com/watch?v=c1x_dpFANiE

“UHN UHN”: https://www.youtube.com/watch?v=fTPZAuDKmCQ

“Holy Water”: https://youtu.be/ThOF0Aw6OhE

“AOGG” ft. Tay Keith: https://youtu.be/JwOBXtwD0m0

“After That”: https://youtu.be/TcAnkTbZoVA

Blue Muney (Deluxe): https://music.empi.re/bluemuneydeluxe

“Ramen Noodles Digital Scales”: https://www.youtube.com/watch?v=yzQu6zlDdZc

“Top”: https://youtu.be/d8K8OQUeP44

“Muney Prayer”: https://www.youtube.com/watch?v=VjOJBN9JMU8

Blue Muney: https://music.empi.re/bluemuney

“In A Rush”: https://youtu.be/ExDXDr6o0l8

“Big Muney Sh*t”: https://www.youtube.com/watch?v=mhY13hHP-X8

“King Pin”: https://www.youtube.com/watch?v=mhY13hHP-X8

“Nobody” ft. Dreezy: https://youtu.be/0lair4loOYs

“No Days Off”: https://www.youtube.com/watch?v=KJSY4dlD8EU

“Cross Country”: https://www.youtube.com/watch?v=JH3MXFf3JZ0

“Leeches” ft. Key Glock: https://www.youtube.com/watch?v=6rFx5-M8t28

“Change Up”: https://www.youtube.com/watch?v=n_A9VYXP2Cw

“Rabbit”: https://www.youtube.com/watch?v=zjY3dLr997w

Time is Muney: https://music.empi.re/timeismuney 

Bio, photos, and streams available here: https://audibletreats.com/kenny-muney/ 

3.22.2024

Video: Tre Loaded – “Another Whip“

The Memphis Up-And-Comer Shares A Bouncy Street Banger As He Prepares To Release His Upcoming Project

Audio Out Now, Video Coming at 3pm ET on Tre Loaded’s YT Channel

Critical Praise:

“‘Rapidly rising rap renegade Tre Loaded views his burgeoning career like a proud new papa because he financed his own embryonic career. “ – Rolling Out

“Tre Loaded is one of the hottest new talents on his way to the top with videos soaring into the millions and three mind-boggling mixtapes doing numbers right out the gate.” – Grip Magazine

The Video:

Rising rapidly in Bluff City, Tre Loaded has what it takes to be a star. Today, the 21-year-old rapper shares, “Another Whip,” an energetic new single. “Another Whip” finds Tre effortlessly flexing and putting his opps in their place over bouncy yet assertive production anchored by insistent 808s. Bringing his signature southern drawl to the instrumental, which slowly fades out to find Tre rapping acapella, Tre delivers line after line of quotable bars: “Trappin from AM to PM / And I got thick shi*t all up in my DM / Feel like Chief Keef I don’t f*ck with my BM.” In the video, directed by Samuel Finley, Tre posts up in an icy blue Bentley with his girl, flexing his stacks of cash as they chill at a scenic overlook.

“Another Whip” continues a line of street-savvy bangers, following Tre’s street hit “Push Start,” released earlier this year. These singles, part of his upcoming Loaded mixtape, are the next steps on the young rapper’s ladder to success. Tre grew up in East Memphis surrounded by music, taking trips to the studio to listen to rappers like his uncle Don Trip. Tre started rhyming at age fifteen, inspired by his Memphis forebears and lyrical street rappers like Rod Wave and Ralo to turn the booth into his diary and turn rapping into his career. In early 2023, Tre first shared “Vo Flow,” a minimalist banger populated mostly by snapping fingers, low-note guitars, and Tre’s percussive voice, which eventually gained traction on social platforms like TikTok. The song generated over 2 million streams on Spotify and over 1.5 million combined views on YouTube. Tre Loaded recently spoke about his early life and burgeoning rap career on DGB’s Off The Porch.

With much more music on deck and much further to rise, Tre Loaded is the next Tennessee upstart to know. Stay tuned and watch him elevate.

Watch “Another Whip” (live at 3pm ET): https://youtu.be/DwdJrnF0FJo

Stream “Another Whip”: https://connect.ffm.to/treloaded-anotherwhip

Photo credit: Alex Tate

Please contact Michelle or T’Keyah for more info.

The Background:

Tre Loaded has become a rising star, with videos amassing tens of millions of views and three successful mixtapes quickly making their mark. Rooted in his Memphis-inspired culture, Tre’s music reflects the city’s essence, delivering a catchy, lyrical, and hard-hitting flow.

Links:

instagram | tiktok |  spotify | youtube

“Another Whip”: https://connect.ffm.to/treloaded-anotherwhip / https://youtu.be/DwdJrnF0FJo

“Push Start”: https://connect.ffm.to/treloaded_pushstart

“Vo Flow”: https://www.youtube.com/watch?v=xWUPoMJZ-L4

3.22.2024

Video: 1Up Tee – “Young N****s“

Born and Raised in Westside Detroit, the Rising Rapper Delivers a Crucial Message For Wayward Youths in His New Single, With a Chicago-Set Video Directed by No More Heroes

1Up Tee is Building Momentum Behind Regional Hits Like “Lose Lose ” and “Accountability,” Plus Co-Sings From Meek Mill, Damian Lillard, Dej Loaf, Marshawn Lynch, BabyTron, Babyface Ray, and More

Critical Praise:

“As the public only becomes more (rightfully) skeptical of media and celebrity, there’s constant demand for artists who keep it real. Enter 1Up Tee: A fresh-faced Detroit rapper currently blowing up off a string of concept singles that get at the contradictions and unrealistic expectations of a social media-enabled society.” – Pitchfork

“1Up Tee is really a sociologist at heart. Dissecting what’s going on around him, with a scientific level of curiosity and precision, gives his music a really vibrant honesty.” – Passion of the Weiss

The Video:

Detroit’s 1Up Tee makes music with a message, providing life lessons for navigating our social media-poisoned world. Daring the audience to look below the surface, Tee shares “Young N****s,” a powerful new single and music video.

Blessed with a beat by Von Classic, “Young N****s” harkens back to 80s R&B, with smooth Fender Rhodes piano to go with thumping Michigan-style 808s–it’s an instrumental that illustrates a potential bridge for the generational divide that inspired the song. Tee sends a message to the moral police who judge without fully understanding the circumstances that make young Black men do what they do: “They don’t know you tryna get back from your brother passing/They don’t know if you don’t slide, your brother gonna look at you backwards/They don’t know…the sh*t we go through on a daily basis/They only know from Instagram and what the pages sayin’,” spits 1Up Tee. Directed by Laka of renowned Chicago collective No More Heroes, the video finds Tee performing in Chicago’s Water Tower Plaza, putting the focus on his profound lyrics.

“Young N****s” is the latest step in the Westside Detroit rapper’s impressive rise in recent months. Inspired by local rappers by Babyface Ray and Payroll Giovanni, Tee started rapping when he was a teenager, writing about the things he observed in his hometown, and eventually teaming up with close friend D Hen 1UP to release the mixtape Y.N.A. in 2022. 1Up Tee capitalized on his hometown momentum with the single “Accountability,” released in 2022, framed as a conversation between two sides of himself–one side lamenting his lack of success so far, and the other side telling him to shape up and get to work. Late last year, Tee’s profile began to cross out of the Great Lakes region and make waves nationwide: the catalyst was “Good Karma (Freestyle),” an examination about why bad things happen to real ones, which became a viral On The Radar performance and generated over 4 million on-demand streams. He kept the karma going with January’s “Lose Lose,” which earned attention from Pitchfork, racking up over 1.8 million streams in its first six weeks.

With influential tastemakers like Pitchfork, On The Radar, and Spotify’s Fresh Finds in his corner, along with strong co-signs from from Meek Mill, athletes like Damian Lillard and Marshawn Lynch, and fellow Detroiters including Babyface Ray, Dej Loaf, and BabyTron, 1Up Tee is ready to become the next rapper from the Motor City to become a breakout star. Stay tuned for much more.

Watch “Young N****s”: https://www.youtube.com/watch?v=S9mkQRSUJ-U

Stream “Young N****s”: https://1uptee.ffm.to/young

Watch “Good Karma (Freestyle)” on On The Radar: https://www.youtube.com/watch?v=raFDa31IO7k

Please contact Michelle or Annjie for more info.

Links:

instagram | spotify | youtube | tiktok

“Lose Lose”: https://www.youtube.com/watch?v=AF6Nv6wWJXI

“Good Karma” (On The Radar Freestyle): https://www.youtube.com/watch?v=raFDa31IO7k

“Good Karma”: https://www.youtube.com/watch?v=Uqo4EfTA-sA

“Accountability”: https://youtu.be/XiU4RGapq6s?si=p5P-DwuVCxI5KLv7

3.12.2024

Billboard-Charting Breakout BossMan Dlow Announces New Mixtape, Mr Beat The Road, Coming March 15th via Alamo Records

The 16-Track Tape Features Guest Spots From Rob49, Wizz Havinn, and More

The Port Salerno, Florida Native is One of 2024’s Biggest Breakthrough Stars, Striking Gold With the Viral Single “Get In With Me” (#49 on Billboard Hot 100), and Fast-Rising Follow-Up “Mr Pot Scraper”

Critical Praise:

“[He] has a flow so rollicking and raw that I wouldn’t be surprised if he spent some time in the trenches with the lineman.” – Pitchfork

The Announcement:

Few rising rappers have made their mark on 2024 quite like rising star BossMan Dlow. Today, the Port Salerno, FL native announces his next mixtape, Mr Beat The Road, out this week. Spanning 17 tracks, the upcoming mixtape showcases the slippery flow and undeniable style that has him climbing charts, as he attacks Florida trap instrumentals with forceful finesse. The album is home to recent singles like the Billboard Hot 100-charting breakout hit “Get In With Me,” and its trending follow-up “Mr Pot Scraper,” plus recently-teased songs like “Muscle Up,” performed last week on On The Radar. Featuring additional appearances from Rob49 and fellow Floridian Wizz Havinn, Mr Beat The Road arrives on March 15th via Alamo Records.

Mr Beat The Road continues a blazing hot streak for the South Florida rapper. After building a strong local fanbase in his region, Dlow broke through with “Get In With Me,” the first viral rap smash of 2024 that sits at #53 on the Billboard Hot 100 this week. The song went viral after Dlow performed it on Jacksonville, Florida freestyle series “Kreepin Through The Streetz and continued to build grassroots momentum upon its official release, generating over 83k creates on TikTok, and trending on YouTube with a still image video. Weeks later, “Get In With Me” has grown from an internet hit to an IRL problem–it currently ranks in the top ten of Apple Music’s All-Genre Chart, after peaking at #1 last month, and sits at #8 on Shazam’s U.S. Top 200. During Super Bowl Weekend, players from the Kansas City Chiefs turned up to the song in the locker room after winning their second straight championship. The video for “Get In With Me” has more than 6.5 million views in just 2 weeks, and the song now averages over 10 million streams per week, with over 55 million all-platform streams to date.

BossMan Dlow followed “Get In With Me” with the equally fiery follow-up single “Mr Pot Scraper.” First shared as a From The Block performance, “Mr Pot Scraper” went viral on socials, racking up over 2.5 million views in less than two weeks, and reaching the Top 5 of YouTube’s Trending Chart for Music. “Mr Pot Scraper” racked up over 5 million streams in its first week of official release, and recently trended at #3 on YouTube with its official music video.

Born and raised in Port Salerno, a city on Florida’s Atlantic coast north of West Palm Beach, Bossman Dlow emerged in late 2023 as one of the burgeoning Florida street scene’s most exciting voices. Before “Get In With Me,” the 25-year-old rapper finished 2023 on a high note with 2 Slippery, Dlow’s first release for Alamo Records, which racked up over 2 million streams on Apple Music in its first week, reaching #15 on the platform’s Hip-Hop Albums chart and #32 on the All-Genre Albums chart. The rising star has been generating over 20 million streams per week across his catalog.

With multiple hits on his hands and the world in his sights, Bossman Dlow is ready for stardom. Stay tuned for Mr Beat The Road, which is just the beginning.

Watch “Get In With Me”: https://youtu.be/KmhAQJqOaIY

Watch “Mr Pot Scraper”: https://www.youtube.com/watch?v=UxJeFrWYuB4

Watch “Mr Pot Scraper” on From The Block: https://www.youtube.com/watch?v=6PBJSoPMxKI&ab_channel=4ShootersOnly

Mr. Beat The Road tracklist:

1. Pressure
2. 21
3. Dove
4. Boss Talk
5. Get In With Me
6. Mr Pot Scraper
7. Lil Bastard ft. Rob49
8. Dopeman
9. Come Here
10. Talk My Sh*t
11. Trippin
12. Obama Runtz ft. Wizz Havinn
13. Piss Me Off
14. Muscle Up
15. Mike Smiff
16. Money Over B*tches
17. 22

Photo credit: Max Durante

Please contact Michelle or Kevin for more info.

Links:

instagram | youtube | spotify | apple | tiktok

“Mr Pot Scraper”: https://bossmandlow.lnk.to/MrPotScraper / https://www.youtube.com/watch?v=UxJeFrWYuB4

“Get In With Me”: https://bossmandlow.lnk.to/GetInWithMe / https://youtu.be/KmhAQJqOaIY

“The Biggest” ft. YTB Fatt: https://www.youtube.com/watch?v=3TYwm3K3yzQ

2 Slippery: https://bossmandlow.lnk.to/2slippery

3.8.2024

BKTHERULA SHARES MELODIC NEW SINGLE “THE WAY”

LISTEN HERE | WATCH HERE

RELEASES UPCOMING ALBUM LVL5 P2 NEXT WEEK

Download LVL5 P2 artwork HERE

Critical Praise:

Exes duck and cover, lame-ass dudes grab your shields—Bktherula is firing shots up and down LVL 5 Part 1. With a knack for vocal improvisation on par with Detroit’s finest and a delightfully random assortment of beats, the Atlanta rapper has made her best mixtape yet.” – Pitchfork

“Bktherula can’t be contained. At 20, she’s far too restless to be boxed into a single subgenre. The 20-year-old Atlanta emcee lulls you with melodic runs one minute only to pummel you with pulverizing bars the next.”– The FADER

“BKTHERULA Reaches New Dimensions on LVL5” – Office Mag

The Announcement:

March 8, 2024 (Los Angeles, CA) – Atlanta disruptor Bktherula shares psychedelic new single, “THE WAY,” ahead of her forthcoming album, LVL5 P2, arriving next Friday, March 15th. Listen HERE and watch the video HERE via Warner Records

Produced by Car!ton & Azure, the track finds Bk melodically admiring the effect her love interest has on her: “You on fire / The entire world stops for you.” Continuing to sing over gentle strings and ethereal synths, she trusts that everything will happen as it’s meant to, in “the way” that the universe has planned for her. In the video, Bk spends an idyllic day by the sea with her bae, as they watch waves crash and the birds peacefully take flight.

“THE WAY” arrives as Bk prepares to release her highly anticipated new project LVL5 P2 next Friday. The album embodies Bk’s new rap cadence, blending distorted and chaotic soundscapes with unapologetic flows and ethereal melodies. LVL5 P2 is the follow-up to her acclaimed 2023 album LVL5 P1. The project is home to recent hits like “CRAYON” (2.5M global streams) and “TATTI,” as well as new tracks like the Cash Cobain-featuring “SHAKIN IT.”

Bk began her preparation for LVL5 P2 last year, sharing a string of successful singles, including “It Wasn’t Me (Freestyle)” via On The Radar and “CRAZY GIRL 2” featuring YoungBoy Never Broke Again — a remix of “CRAZY GIRL” from last year’s Pitchfork-acclaimed LVL5 P1. Prior to LVL5 P1, she released her EP Love Nirvana (Acoustic), featuring original and newly stripped-down versions of beloved tracks, including “UH HUH,” “Tweakin’ Together,” and “Summer.” 

The new single, as well as the rest of her new tunes, will receive a warm welcome when Bk joins PinkPantheress on her “Capable of Love Tour,” which will criss-cross the U.S. this April. Click HERE to buy tickets and see tour dates.

Recently named to Forbes’ annual 30 Under 30 list, Bk has built a devoted following by releasing tracks that showcase her raw emotions. Now, with “THE WAY,” she’s done it again — delivering a track that’s as unique as it is captivating.

LVL5 P2 Tracklist:

1. CODE
2. NUN
3. TATTI
4. BOI
5. SHAKIN IT (feat. Cash Cobain)
6. JUST MAKE SURE
7. RACKS UP
8. NUN
9. FEATHERS
10. CRAYON
11. THE WAY
12. INSANE
13. WISHUWASDACREW
14. WOMAN (feat. J.I.D.)

PINKPANTHERESS – CAPABLE OF LOVE TOUR 2024 NORTH AMERICA DATES:
Sat Apr 06 – Detroit, MI– Saint Andrew’s Hall ^
Sun Apr 07 – Toronto, ON – The Danforth Music Hall ^
Wed Apr 10 – Montreal, QC – Théâtre Beanfield ^
Fri Apr 12 – Boston, MA – Royale ^
Sun Apr 14 – New York, NY – Brooklyn Paramount ^
Wed Apr 17 – Chicago, IL – Metro * ^
Sat Apr 20 – Nashville, TN – Brooklyn Bowl Nashville +
Mon Apr 22 – Dallas, TX – House of Blues Dallas +
Wed Apr 24 – Houston, TX – White Oak Music Hall +
Thu Apr 25 – Austin, TX – Emo’s Austin +
Sun Apr 28 – San Diego, CA – The Observatory North Park +
Tue Apr 30 – Los Angeles, CA – Hollywood Palladium +

^ With Bktherula
+ With Kanii 

Photo credit: Jimmy Fontaine

CONTACT:

For more information on Bktherula, please contact
Michelle McDevitt, Audible Treats
Kerry Harrison, Audible Treats
Destiny Riley, Audible Treats
Aishah White, Warner Records

The Background:

Blending dystopian soundscapes with jumpy flows and ethereal melodies, Bktherula makes a new kind of rap psychedelia. Since breaking out with “Left Right” in 2019, she’s oscillated between raucous cloud rap and gentle R&B, fusing impressionistic songwriting with complex musicality to create affecting anthems that feel futuristic and universal. The 21-year-old has been rewarded with a growing legion of fans and a slot, in many critics’ estimations, as Atlanta’s next up. She’s planted more seeds with “Forever, Part 2 (Jezebel),” a celestial offering from LVL5 P1, her new EP on Warner Records. Bk is looking to continue her level up with major international music festival performances and NYFW and London Fashion Week runway shows. American headline tour. She is also committed to embracing herself like never before. Battling doubts and the occasional spurt of negativity is a type of spiritual warfare that’s led Bk to increased self-acceptance, a journey that empowers herself and her fans.

Links:

twitter | youtube | instagram | spotify | tiktok

“THE WAY”: https://bktherula.lnk.to/theway / https://bktherula.lnk.to/thewayvideo

“Crayon”: https://bktherula.lnk.to/CRAYON / https://bktherula.lnk.to/CRAYONvideo

“It Wasn’t Me” (Freestyle): https://bktherula.lnk.to/ItWasntMe

“It Wasn’t Me (Freestyle) on On The Radar: https://www.youtube.com/watch?v=uKXhDMhRolo

“TATTI”: https://bktherula.lnk.to/TATTI

LVL5 P1: https://bktherula.lnk.to/lvl5p1

3.8.2024

Video: Danny Towers, Chow Lee & Lonny Love – “Sexiest Soul“

The Orlando Native Proves Himself Adept at a Signature NYC Sound, as He Joins the Two Sexy Drill Heavy-Hitters For an Explicit New Anthem

Critical Praise for Danny Towers:

“Danny Towers has always stayed down, whether working on his craft or coming up through the ranks” – XXL

“Throughout his lyrics [on ‘Florida Water’], Towers markedly taunts haters, reminding them that he’s not afraid to throw them in the shark-infested ocean that separates his home state and Cuba.” – HotNewHipHop

Critical Praise for Chow Lee:

“Meet the Artists Taking New York Drill in a New Direction” – Rolling Stone

“Rappers to Watch in 2023” – Rolling Stone

“Cash Cobain and Chow Lee treat all of New York like it’s an X-rated dating show—and they’re the only available bachelors.” – Pitchfork

“In a just world, five different tracks on 2 Slizzy 2 Sexy would be serious song of the summer contenders.” – Pitchfork

Best Hip-Hop Albums of 2022 – UPROXX

The Video:

Orlando’s Danny Towers prefers the bruising trap sound of his home state, but he’s more than capable of being delicate when he wants. Today, Towers joins two of NYC’s raunchiest emcees, Chow Lee and Lonny Love, for “Sexiest Soul,” a debaucherous anthem for late night flings. Produced by sexy drill sensei Cash Cobain, “Sexiest Soul” is a relentless parade of out-of-pocket lines, as each emcee tries to outdo one another with over-the-top punchlines (“I f*cked 100 h*es up on a mountain,” brags Lonny Love). The deep-voiced Danny Towers proves to be a natural at the sexy drill style, as he skates atop the sampledelic instrumental with aplomb. In the video, directed by Benny Flash, the one-track-minded trio takes over Miami, as they talk their smack while moving from a happening club night to a late-night convenience store rendezvous.

“Sexiest Soul” continues hot streaks for both Chow Lee and Danny Towers. Towers has been releasing a steady stream of singles since the release of Safe House, his 2023 collaborative project with DJ Scheme, including heavy-hitting collaborations with BossMan Dlow and Tony Shhnow. Chow Lee has been tearing up New York City and beyond, hosting a packed Valentine’s Day celebration in Brooklyn and releasing viral singles like “Swag It,” an ethereal sample drill anthem, which gained viral traction for its blunt opening line: “How do you feel about being my side b*tch?” “Swag It” recently surpassed 1 million streams on Spotify.

Danny Towers made his mark in 2023 with Safe House lead single “Florida Water” ft. Luh Tyler & Ski Mask The Slump God, which earned praise from XXL, Stereogum, HotNewHipHop, and more. “Florida Water” inspired a photo dump trend on TikTok, where creators drop the flyest selfies in their Photos app as the beat drops and Danny’s infectious hook, “Threw him in that water, I’m from Florida, but my wrist Cuban,” gives way to Luh Tyler’s croaking verse. Peaking at #1 on TikTok’s trending charts, the song generated over 200k video creations on TikTok, over 35 million streams on all platforms, and reached the top spot on SoundCloud’s daily chart.

Chow Lee continued his run as a sexy drill pioneer with last summer’s album Hours After TheClub. Hours After The Club is an addictive listen, radiating with the seductive charm that inspired Pitchfork to affectionately call Chow Lee the “horniest rapper out.” Hours After The Club is chock full of infectious melodies, as Chow’s natural bravado makes every X-rated flex feel natural. The tape is home to two new collaborations with his frequent running mate Cash Cobain: the quintessential “sexy drill” anthem “on behalf of the association,” and “full service,” a luxurious mix of drill, club, and cloud rap, featuring Chow’s close friend Lonny Love. Chow followed-up Hours with singles like “team effort!” and  “ready 2 live.”

Stay tuned for more from Danny Towers and Chow Lee as the year continues.

Watch “Sexiest Soul”: https://www.youtube.com/watch?v=xC11i2oGi7A

Stream “Sexiest Soul”: https://music.empi.re/sexiestsoul

Please contact Michelle or Chris for more info.

The Background:

About Danny Towers
Born in Puerto Rico and raised in Orlando, FL, Danny Towers is a fixture in the Florida rap underground. He’s regularly collaborated with artists like Ski Mask The Slump God, XXXTentacion, and many more, making an impact with his gravelly voiced delivery and bone-tough lyricism. Towers earned critical acclaim in 2019 with his debut album Tarantula, and scored his first two Gold records with the help of his friend DJ Scheme. Towers’ back-and-forth with Ski Mask on Scheme’s hard-hitting “How You Feel?” (2019), also featuring Lil Yachty, helped the song rack up over 100 million combined streams. Towers reunited with Scheme, Ski, and Yachty in 2020 for “E-Er,” earning another Gold plaque in the process.

Now, Towers is gearing up for Safe House, his upcoming collaborative project with DJ Scheme. Safe House is home to “Florida Water,” another Ski Mask collaboration with an added element of Tallahassee riser Luh Tyler, which caught fire in early 2023, generating tens of millions of streams and peaking #1 on TikTok’s trending charts. Featuring a who’s who of the Florida rap scene, Scheme & Towers’ Safe House arrives on June 23, 2023.

Links:

Danny Towers: instagram | spotify | soundcloud | youtube
Chow Lee: instagram | twitter | soundcloud | spotify | youtube | tiktok
Lonny Love: instagram | spotify | apple

“Sexiest Soul” (Danny Towers, Chow Lee & Lonny Love): audio / video

3.8.2024

Audio: DThang – “Lose It (Freestyle)”

The Bronx-Born Rapper Issues A Warning With His Haunting Freestyle

The Song:

Standing out with his tireless intensity and menacing bars, DThang is quickly rising to the top of the busy Bronx drill scene. Looking to rebuild the momentum he had before a stint in jail, DThang jumps right back into the rap game with “Lose It (Freestyle).” Over eerie production, DThang brings his signature Bronx bounce to the track, letting his opps know he’s officially back and feeling unstoppable: “Think I’m lackin’, then you must be dumb / Think you better than me, then you stupid / Tryna spin on the opps, really lose it.”  Previously shared as a viral live performance, “Lose It (Freestyle)” was many people’s first introduction to the rising Bronx rapper, making its official studio release a perfect way for DThang to re-introduce himself.

“Lose It” continues DThang’s fiery start to 2024. After the rapper’s exoneration earlier this year, he made the most of his first months out. DThang didn’t wait to leave jail before dropping new music though – he shared the invigorating freestyle “Hard Day’s Night / Last Day In” just before his release. The heartfelt music video for “Last Day In” racked up over 4.2 million views in three weeks. Upon his release ,DThang was greeted by his mentor French Montana, who gifted him a fresh piece of jewelry and took him shopping for the latest fits. On Valentine’s Day, DThang delivered a fresh ode to all of his smoochies, with “Smoochie Valentine,” inspired by Nelly and featuring a cameo by the legendary rapper in the video, which reached the Top 20 on YouTube’s Trending Chart for Music with over 1.7 million views. Most recently, DThang shared “Drill Cappers,” a ferocious missive aimed at fake drillers and clout-chasters.

DThang emerged in 2021, leading a Bronx drill wave that took his city by storm. He tore up the streets with songs like “Gz Bop,” “LIKE” and “Play It Back,” generating tens of millions of views on his raw and authentic music videos. Alongside peers like Kay Flock, Sha Gz, and Bando, DThang was set to define the sound of Bronx drill for years to come.

Now fully exonerated and back in the drill game for good, DThang is ready to turn heads in and out of the Five Boroughs with his hard-nosed rhymes. Keep your eyes peeled for a new project, coming soon.

Stream “Lose It (Freestyle)”: http://dthang.lnk.to/loseit

Credit: Gz

Please contact Michelle or T’Keyah for more info.

The Background:

DThang is a rapper out the Bronx who blew up as quick as Bronx drill did in 2021. He rose to popularity with the tracks “Caution” and “Talk Facts”, and attracted more attention with his “On The Radar Freestyle.” After being released from prison after being proven innocent of over 65 charges, DThang is back to take over the drill game for good. His mixtape dropping late-March will have some big name features and tenacious drill bars.

Links:

instagram | spotify | youtube

“Lose It (Freestyle)”: http://dthang.lnk.to/loseit

“Drill Cappers”: https://www.youtube.com/watch?v=oc7BUPtT7Z8

“Smoochie Valentine”: https://www.youtube.com/watch?v=7KdB6XooJlE

“Hard Knock Life / Last Day In”: https://www.youtube.com/watch?v=3Ue01eOELN4

3.7.2024

Video: iann dior – “I Think You Should Go“

An Indie-Alternative Inflected Breakup Anthem, “I Think You Should Go” is a Highlight Track From the 24-Year-Old Artist’s Brand New BLIND EP, Out Now via 10K Projects

The Video:

24-year-old hitmaker iann dior shares the new video for breakup anthem “I Think You Should Go.” A punchy and sharply-written bit of guitar pop, “I Think You Should Go” speaks on the kind of conflicting feelings, commitment issues, and breakups that everyone goes through in their youth. In the video, iann retreats to the Cali desert–where plush pink teddy bears grow on trees and dwells on the potential of betrayal that lurks behind each relationship.

“I Think You Should Go” is a highlight track from BLIND, iann dior’s new EP. Spanning six tracks, the new EP is packed with cathartic angst and infectious melodies, with production from seasoned pro John Feldmann (formerly of the band Goldfinger, among others) adding heft to each cymbal crash and cascading riff. Highlights from the EP include recent single “House On Fire,” a dramatic power ballad that progresses from gentle acoustic guitar to a thunderous climax, and the driving “Kill You Slowly,” which shows off iann’s falsetto. BLIND is available everywhere now via 10K Projects.

“I Think You Should Go” and BLIND continue iann dior’s run as one of his generation’s premiere hitmakers. He scored a #1 hit at just 20 years old when he collaborated with 24kGoldn on “Mood,” which spent multiple weeks atop the Billboard Hot 100 in 2020. The 4x Platinum single spent 33 weeks inside the Top 10 and has amassed over one billion audience spins at radio and over career 3.7 billion streams. “Mood” earned iann dior 2 VMA nominations for Song of the Year and Best Collaboration, Billboard and iHeart Radio award nominations, and more.

Since then, he’s continued to grow his fanbase, dropping four more GOLD-certified singles, and releasing albums like on to better things in 2022. on to better things earned coverage from Rolling Stone, Pitchfork, NME, and many more, and featured contributions from the likes of Travis Barker and Lil Uzi Vert. In 2023, iann dropped leave me where you found me, reuniting the Puerto Rico-born artist with the superstar producer-artist collective Internet Money, home to singles like “do it all” and “10×3.” Outside of music, iann dior has become a popular figure in the world of fashion, starring as the face of German luxury house MCM’s 2022 Spring/Summer campaign.

With an international tour in the works, and upcoming performances at So What Festival in Fort Worth, Texas and Stampede! in Calgary, Alberta, Canada, dior is ready to make 2024 his year. Stay tuned for more.

Watch “I Think You Should Go”: https://www.youtube.com/watch?v=yHAnw1ACTbM

Stream BLIND: http://ianndior.lnk.to/BLIND

BLIND EP tracklist:
1. blind intro
2. house on fire
3. crazy for you
4. i think you should go
5. kill you softly
6. the funeral

Video Credits:

Starring:
Iann Dior & Hunny @hunnyb3ee

Directors: David Herrera @davidherrera000 & Mike Stein De Soul @steinology
Director of Photography: Guido Raimondo @guidoraimondo_dp
EP/Producer: Frederick Balian @fredbalian
Production Co: Sura Productions @sura.productions

Manager: Andile Ndlovu @its.andile

Label: 10K Projects @10kprojects

Production Manager: Vladen Ponomar @vladenponomar
1st AD: Matthew “Matt” Elicone @freespaghetti
Stedicam Op: Connor Smyers @steadi.cron
1st AC: Jeremy Wellhausen @jeremywellhausenpro
2nd AC: Anthony Carlo @theofficialanthoneenee
Gaffer: Caleb Harris @junction_lads_productions
Key Grip: Jack Thomas @jackthomasphotography
Swing: Janush Libicki @janush.libicki
Production Designer: Logan Rauhut @hoarderstudio
Art Director: David Ochmanek @davidochmanek
Wardrobe Stylist: Keyan Miao @bipolarshorty
Hair & Makeup Artist: Emily Mefford @emmmakeup
PAs: Fransisco Lopez @les.cactus7, Isaac Friedenberg @isaac_friedenberg

Editor: David Herrera @davidherrera000
VFX: Jo Murayama @jomurayama
Colorist: Avery Niles @avery_niles

Please contact Michelle or Kevin for more info.

The Background:

Multi-platinum selling, chart topping, iann dior found success with the first song he ever wrote. After uploading to SoundCloud, the song gained 10,000 plays in its first week and caught the ear of Internet Money founder Taz Taylor who invited the budding songwriter to work with him in LA. Shortly afterwards, iann dior inked a deal with Elliot Grainge’s label 10K Projects in April 2019 and released his project Industry Plant.

2020 was a breakout year for the burgeoning star with his feature on the Billboard Hot 100 #1 hit “Mood” with 24KGoldn, which is now certified 4x platinum and charted inside the Top 10 for 10 weeks. The duo performed the track on the The Voice, American Music Awards, Jimmy Kimmel Live! and were nominated for 2 VMAS, 3 Billboard Music Awards, 1 AMA and 1 iHeart Radio Music Award for their success with “Mood.”

In early 2022, dior released his album on to better things, which has amassed over 180+ million streams and upon release received acclaim from NPR, Rolling Stone, Pitchfork, and NME, and many more. The album features his single “let you,” which was featured in German luxury fashion house MCM’s SS22 collection that saw dior star as the face of the campaign.

Known as a highly versatile talent, iann has released songs with acts like Lil Baby, Machine Gun Kelly, Travis Barker, Clean Bandit, Trippie Redd and more, and his work has charted in Alternative, Pop, Rap and Electronic/Dance genres. dior has amassed over 3.7 billion streams worldwide and was named to the coveted Forbes ‘30 Under 30’ list in 2021.

Links:

twitter | instagram | youtube | tiktok | spotify

“I Think You Should Go”: https://www.youtube.com/watch?v=yHAnw1ACTbM

BLIND EP: http://ianndior.lnk.to/BLIND

“House On Fire”: https://www.youtube.com/watch?v=ZfwUmLoc4d0

3.6.2024

Rich Amiri Announces “Fabulous Tour,” His First-Ever Headlining Tour

The 20-Year-Old Rapper Continues to Rise With His Billboard Hot 100 Hit “One Call”

Kicking Off In April, the “Fabulous Tour” Features Support From Jaydes, and Will Feature Performances of Hits From Rich’s Album Ghetto Fabulous

Tickets Are Available for the “Fabulous Tour” at richamiri.com

Critical Praise:

“Pressing play on Rich Amiri’s music is like entering the simulation. That energy is achieved by reaching into a bag of illusory beats, zigzagging flows and a full-toned rap&B voice.” – XXL

“For someone who has only been rapping for two years, Rich continues to deliver nothing but perfection track after track.” – Lyrical Lemonade

The Announcement:

With his effortless flexes and velvety, soulful vocals, Rich Amiri is one of the most exciting rising artists in music today. The Internet Money/10K Projects signee has a bonafide hit on his hands, with the Billboard Hot 100-charting “One Call.” Capitalizing on his massive hit, which held at #60on the Hot 100 this week, the 20-year-old artist announces the “Fabulous Tour,” embarking this April.

Criss-crossing North America for 18 dates, the upcoming “Fabulous Tour” is Rich Amiri’s first-ever national headlining tour. Featuring support from his fellow SoundCloud wunderkind Jaydes, the tour kicks off in Toronto, CA on April 18, passing through NYC (May 3), Atlanta (May 8), and more before ending in Los Angeles on May 23. Amiri warmed up for the tour in February with a homecoming show in his native Boston and a performance opening for his mentor Lil Tecca in New York City. Rich will join Lil Tecca on dates on four West Coast dates later this month (see below). Tickets for Rich Amiri’s shows can be purchased at RichAmiri.com, while tickets for his performances opening for Lil Tecca HERE

A highlight from his late-2023 album GHETTO FABULOUS, Rich Amiri’s “One Call” has become one of the biggest rap hits of 2024 so far. It made its Billboard Hot 100 debut during the week of February 10th, entering the chart at #79, and has since spent 5 weeks on the chart with a #60 peak. Produced by Rio Leyva (of Internet Money) and Zuko, the song has racked up over 100 million streams on Spotify, including over 6 million streams in the last week to reach #19 on the service’s Top Songs – USA chart, plus 7.4 million views on its music video. “One Call” gained viral traction on TikTok, inspiring nearly 1 million combined video creations and peaking at #2 on Billboard’s TikTok Top 50 chart. Rich Amiri recently spoke about “One Call” and his rapid rise in an interview with HYPEBEAST.

Spanning 14 tracks, GHETTO FABULOUS features some of Internet Money’s most luxurious production to date–Rio Leyva takes the helm behind boards, with credits on 12 of the project’s 14 tracks, welcoming contributions from IM fellows like founder Taz Taylor, Census, and ThankYouWill, plus unaffiliated associates like Zuko and maxvon. Shouldering the load with no features necessary, Amiri takes advantage of the room-enveloping production, his bellowing bass cutting through the cavernous atmosphere with commanding authority and unpredictable melodics. Beyond “One Call,” the album is home to hit singles like “Ain’t Nothing” (12.6 million Spotify streams), “Codeine Crazy” (5.7 million Spotify streams) and “Outta There” (5.8 million Spotify streams). GHETTO FABULOUS is available everywhere via Internet Money Records/10K Projects.

Stay tuned for more music and videos from Rich Amiri coming soon, and check him out live on March 17th at Rolling Loud California.

Buy Rich Amiri concert tickets at RichAmiri.com

Watch “One Call”: https://www.youtube.com/watch?v=Q7N9EzNQrw

Stream GHETTO FABULOUS: http://richamiri.lnk.to/ghettofabulous

GHETTO FABULOUS tracklist:

1. HANDOUTS
2. I WANT EVERYTHING
3. QUARTERMILLI
4. OUTTA THERE
5. ONE CALL
6. ILLUMINATI
7. STICKS ON READY
8. TROOPS INTERLUDE
9. FORZA FREESTYLE
10. CODIENE CRAZY
11. AINT NOTHING
12. PAPER BACK TAGS
13. WHAT IT COST
14. KURT COBAIN

Rich Amiri Tour Dates:
3/10 – Seattle, WA (opening for Lil Tecca)
3/11 – Portland, OR (opening for Lil Tecca)
3/13 – San Francisco, CA (opening for Lil Tecca)
3/14 – San Diego, CA (opening for Lil Tecca)

“Fabulous Tour” dates: 
4/18 – Toronto, CA
4/23 – Minneapolis, MN
4/25 – Detroit, MI
4/26 – Columbus, OH
4/28 – Cleveland, OH
4/30 – Indianapolis, IN
5/3 – New York, NY
5/4 – Hartford, CT
5/5 – Worcester, MA
5/8 – Atlanta, GA
5/9 – Charlotte, NC
5/11 – Tampa, FL
5/12 – Orlando, FL
5/15 – Dallas, TX
5/16 – Houston, TX
5/19 – Denver, CO
5/22 – Phoenix, AZ
5/23 – Los Angeles, CA

Ghetto Fabulous cover art

Photo Credit: Cones (@shotbycones)

Please contact Michelle or Kevin for more info.

The Background:

Hypnotic and honeyed, Rich Amiri’s voice is like little else in rap. Having only recently started taking music seriously, his syrupy melodies have already helped him stand out from his peers in plugg&B–a slurry blend of soul and cloud rap that’s been taking over the internet. Amiri’s humble and nonchalant about his gifts but that hasn’t stopped him from becoming one of his scene’s most free-associative songwriters. He switches lanes with grace, as evidenced by some of the highlights from his recent EP Chase. Tracks like “J10” are low-key and sensitive, while “Never Fail” allows him room to rage, showing off his many sides in quick succession. Though the 19-year-old hails from Boston, he’s a child of the internet who’s been uploading bedroom recordings to SoundCloud since 2020. Like many Gen Z stars, Amiri is something of a one-man army. He says even before he made music, he was on TikTok “from sunup to sundown,” meaning he knew exactly how to get “Never Fail” to go viral—and it’s now inching toward 2 million SoundCloud streams. Amiri’s just getting started, but he’s already starting to accomplish his goals, reaching fans and sharing his innermost feelings. And yet, he’s quickly learned not to force anything. He’s made it this far by trusting his gut, after all. “If it’s a good beat, it’ll speak to me,” he says. “Then I make it speak to other people, too. “

Links:

instagram | twitter | tiktok | youtube | spotify

Buy Rich Amiri concert tickets at RichAmiri.com

“FORZA FREESTYLE”: https://www.youtube.com/watch?v=3pOXqSUg0AY

GHETTO FABULOUS: http://richamiri.lnk.to/ghettofabulous

“One Call”: http://richamiri.lnk.to/onecall

“Codeine Crazy”: https://richamiri.lnk.to/codeinecrazy

“Punt”: https://richamiri.lnk.to/Punt

EVOLUTION: https://richamiri.lnk.to/Evolution

“Salty”: https://richamiri.lnk.to/Salty / https://youtu.be/4Gf0aoWvVYQ

“Poppin” ft. Lil Tecca: https://richamiri.lnk.to/POPPIN / https://youtu.be/gFOUNmy_msU

“Keep All That”: https://richamiri.lnk.to/keepallthat

“Dirty Money”: https://www.youtube.com/watch?v=j0tefEn2nWE

“Can’t Die”: https://www.youtube.com/watch?v=-_NwWezxmvE

“trouble”: https://richamiri.lnk.to/trouble

“ruthless”: https://richamiri.lnk.to/ruthless

For The Better: https://richamiri.lnk.to/forthebetter

3.5.2024

Video: BossMan Dlow – “Mr Pot Scraper“

Coming Out of Port Salerno, FL With A Head Full of Steam, BossMan Dlow Heats Up The Trap in the Video For His Successful Follow-Up to His Breakout Hot 100, “Get In With Me”

Critical Praise:

“[He] has a flow so rollicking and raw that I wouldn’t be surprised if he spent some time in the trenches with the lineman.” – Pitchfork

The Video:

Climbing charts as effortlessly and gracefully as he slides on instrumentals, BossMan Dlow is one of the hottest rising rappers in the game today. The Port Salerno, FL native continues to make plays with his new official video for “Mr Pot Scraper,” his new single which generated over 5 million audio streams in its first week of release. Originally shared as a From The Block performance, “Mr Pot Scraper” went viral on socials, racking up over 2.5 million views in less than two weeks, and reaching the Top 5 of YouTube’s Trending Chart for Music. The new music video perfectly fits the song’s hustle-hard ethos, as Dlow heads to New York City to set up shop with some lovely assistant chefs, an adorable pet pitbull, and a pile of crisp 100 dollar bills.

The new video for “Mr Pot Scraper” continues BossMan Dlow’s impressive rise to the top of the rap game. After building strong local fanbase in South Florida, Dlow broke through with “Get In With Me,” the first viral rap smash of 2024 that reached a new peak of #49 on the Billboard Hot 100 this week.. Released in mid-January, the song started life as a freestyle on Jacksonville, Florida freestyle series “Kreepin Through The Streetz.” When Dlow posted a snippet from the freestyle on his Instagram feed, the post immediately went viral, generating over 8 million views and drawing comments from the likes of DaBaby and Luh Tyler, and many others. The song built grassroots momentum upon its official release, generating over 82k creates on TikTok, getting posted on social media by fans like Lil Baby and Solange, and trending on YouTube with a still image video. That grassroots bubble quickly exploded, and “Get In With Me” grew from an internet hit to an IRL problem–it currently ranks #5 on Apple Music’s All-Genre Chart, after peaking at #1 last month, and at #8 on Shazam’s U.S. Top 200. During Super Bowl Weekend, players from the Kansas City Chiefs turned up to the song in the locker room after winning their second straight championship. The video for “Get In With Me” racked up over 5.6 million views in just 2 weeks. The song averages over 10 million streams per week, with over 45 million all-platform streams to date.

Born and raised in Port Salerno, a city on Florida’s Atlantic coast north of West Palm Beach, Bossman Dlow emerged in late 2023 as one of the burgeoning Florida street scene’s most exciting voices. Before “Get In With Me,” the 25-year-old rapper built a loyal following with songs like “The Biggest” ft. YTB Fatt (5.2 million YT views), “Phil Jackson” (2.2 million YT views), and “Rotation” (2.4 million views). Those three anthems and more appear on 2 Slippery, Dlow’s first release for Alamo Records, which dropped in December. Featuring additional features from fellow Floridians Loe Shimmy and Woodboy Gee, the tape racked up over 2 million streams on Apple Music in its first week, reaching #15 on the platform’s Hip-Hop Albums chart and #32 on the All-Genre Albums chart. The rising star has been generating over 20 million streams per week across his catalog.

With multiple hits on his hands and the world in his sights, Bossman Dlow is ready for stardom. Stay tuned for much more.

Watch “Mr Pot Scraper”: https://www.youtube.com/watch?v=UxJeFrWYuB4

Stream “Mr Pot Scraper”: https://bossmandlow.lnk.to/MrPotScraper

Watch “Mr Pot Scraper” on From The Block: https://www.youtube.com/watch?v=6PBJSoPMxKI&ab_channel=4ShootersOnly

Watch “Get In With Me”: https://youtu.be/KmhAQJqOaIY

Photo credit: Max Durante

Please contact Michelle or Kevin for more info.

Links:

instagram | youtube | spotify | apple | tiktok

“Mr Pot Scraper”: https://bossmandlow.lnk.to/MrPotScraper / https://www.youtube.com/watch?v=UxJeFrWYuB4

“Get In With Me”: https://bossmandlow.lnk.to/GetInWithMe / https://youtu.be/KmhAQJqOaIY

“The Biggest” ft. YTB Fatt: https://www.youtube.com/watch?v=3TYwm3K3yzQ

2 Slippery: https://bossmandlow.lnk.to/2slippery

3.5.2024

Video: wolfacejoeyy – “don’t be dishonest”

The Young Staten Island Native Heads to Manhattan For A Romantic New Music Video

Critical Praise:

“At 20 years old, Wolfacejoeyy has built a cult following on SoundCloud thanks to his production style and unique lyricism.” – Variety

“‘Joeyy packs so much fun into the song that all you can focus on is having as great of a time as he is.” – PITCHFORK

“‘Now, at 21, Joeyy knows he’s on the cusp of musical renown.” – HYPEBEAST

“Combining the best elements of Jersey club and New York drill to create fresh, lighthearted hits that are instantly recognizable, Joeyy’s tender vocals, fresh production and undeniably infectious hooks have allowed the “buku” artist to flourish beyond first-listen value; he’s a breath of fresh air.” – Complex

“The result is a unique blend of current rap genres that will make you want to get sturdy on your feet. It’s not too serious, but at the same time, it’s done with precision, which comes from the working relationship 22Joeyy has established since beginning to work together three years ago.” – BET

“He’s making the kind of songs that get stuck in your head after just a few listens.” – Lyrical Lemonade

“‘His sound is a fusion of other popular elements, though it is strikingly original and in-your-face. It sounds familiar yet different, subtly urging listeners to decode his music on repeat. He’s got a knack for making quality music, and his latest drops are a testament to that.” – ONE37PM

The Video:

Charming the rap game with his striking personality and hybrid sound, wolfacejoeyy has what it takes to be a star. Today, he shares the SoHo-set music video from “don’t be dishonest,” his recently-released love-struck anthem. Over sensual production and silky background vocals, Joeyy wastes no time playing games and shows his girl why he’s the man of her dreams, driving her through the city in a blacked-out Cadillac SUV and spoiling her in a downtown Manhattan hotel room. By the end of the video, directed by Tycho, Joeyy wins her affections, and they dance and laugh in the dark city streets.

“don’t be dishonest” was officially released last month as part of Joeyy’s “cake” / “don’t be dishonest” double single, shortly after he premiered the track in a From the Block performance. “cake” has quickly become a fan-favorite, generating over 160K combined views across social platforms before its official release, earning attention from celebs like Rubi Rose and Kaliii on Instagram, and inspiring over 16.5K total creations on TikTok. The 21-year-old rapper currently averages more than 1 million on-demand streams per week across platforms.

“cake” / “don’t be dishonest” followed up “wya,” Joeyy’s high-energy January single (177k streams) and came hot on the heels of his inclusion on Complex’s list of Rappers to Watch in 2024. “Wya” and “don’t be dishonest”/”cake” arrive after a breakout 2023 for the young rapper, in which he partnered with producer Whereis22 (aka the actor Michael Rainey Jr., from POWER on Starz), on the acclaimed EP 22Joeyy. The album featured the single “weekend” ft. Cash Cobain & Chow Lee, acclaimed by Pitchfork, and additional guest spots from SoFaygo and B-Lovee. Joeyy discussed the project in an interview with BET, and a profile in HYPEBEAST that came out earlier this month.

After the success of 22Joeyy and a tour slot opening for Eem Triplin, and a headlining show last month at Baby’s All Right in Brooklyn, Joeyy enters 2024 with a head of steam. Stay tuned for much more music from Joeyy in the near future.

Stay tuned for much more from wolfacejoeyy this year!

Watch “don’t be dishonest”: https://www.youtube.com/watch?v=kXcDpJQe2Go

Stream “cake” / “don’t be dishonest”: https://wolfacejoeyy.lnk.to/2pack

(credit: Garrett Bruce)

Please contact Michelle or T’Keyah for more info.

Links:

instagram | tiktok | twitter | spotify | youtube

“don’t be dishonest”: https://www.youtube.com/watch?v=kXcDpJQe2Go

“cake” / “don’t be dishonest”: video | audio

“wya”: https://www.youtube.com/watch?v=DhtRpwi-Q7Q

“buku” ft. SoFaygo: https://www.youtube.com/watch?v=lj94OvX4PRk

“weekend” ft. Cash Cobain & Chow Lee: https://www.youtube.com/watch?v=fcT-z922Ts0

22Joeyy: https://wolfacejoeyy.lnk.to/22Joeyy