9.30.2024

Video: Jay Fizzle – “Who Is Grizzape?


The Paper Route Empire Rapper Sets Off Fireworks and Presides Over Community Events in His Hometown of Memphis in the Video for the Title Track of Latest Album, Who Is Grizzape?

Critical Praise:

“..the members of Paper Route Empire reach a level of sincerity and emotional reflection that’s still hard to come by.” – Pitchfork

“Choosing some of the more interesting production to rhyme over, Jay Fizzle’s frankness and the flows he has on tap keep him in the convo as the whole city takes off.” – XXL Mag

“10 Rappers You Should Know Right Now” – DJ Booth

“The tape serves as both a testament to Memphis’ current rap preeminence and Fizzle’s own dexterity. He saves perhaps the hardest for last on the tape, attacking a looped vocal sample and towering percussion with ferocity.” – DJ Booth

“Jay Fizzle is a master of the searing street rap that serves as the bass-booming heart of Memphis music.” – The Hype Magazine

The Video:

Jay Fizzle cemented his lofty status in his hometown Memphis scene by always staying true to himself and faithfully representing his environment in his raps. Today, the Paper Route Empire rapper shares the new music video for “Who Is Grizzape?,” the anthemic title track from his most recent album. Fizzle fits his rapidfire flow between dramatic keys and twanging guitars, mourning lost friends, standing on business, and focusing on his bag. In the video, Fizzle shows why he’s the man in his city, as he presides over a porch sale, attends a cookout, and sets off fireworks with his Memphis homies.

Released over the summer, Who Is Grizzape is  a feast of no-holds-barred Memphis music. The album is home to anthems like Front And Back Pocket,” which boasts a slowed sample of Young Dolph’s 2015 song “Boyz In The Hood,” and guest spots from PRE cohorts Big Moochie Grape and Kenny Muney, the Ayoza-produced “Mr. Freaky Man,” and the cinematic, JpOnThaTrack-produced  “Bottom Boy Survivor.” Fizzle welcomes collaborators like his PRE compadre Key Glock, who joins him on “No Mo,” which also includes a posthumous verse from Big Scarr, and Memphis diva Kashh Mir hops on “Opp B*tch.” Who Is Grizzape is available to stream everywhere via Paper Route Empire. Check out Fizzle’s “Who Is Grizzape” mini-documentary, which details the rapper’s origin story and artistic process.

With Who Is Grizzape out now, Jay Fizzle is ready to let the world know who runs things in Bluff City. Sit back and watch him rise to the top of Memphis’s busy scene.

Watch “Who is Grizzape?”: https://youtu.be/_I8RQ9RUTSQ

Watch “Who Is Grizzape” (Mini-Doc): https://youtu.be/RasNamVfhAQ

Stream Who Is Grizzapehttps://music.empi.re/whoisgrizzape


Who Is Grizzape? tracklist

  1. Who Is Grizzape
  2. Blue Takis
  3. 6AM
  4. Letter To My Demon
  5. No Mo ft. Key Glock & Big Scarr
  6. Mr. Freaky Man (Prod. by Ayoza)
  7. Front And Back Pocket
  8. My Time
  9. Opp B*tch ft. Kashh Mir & Baby Mama #10
  10. Hot N Ready
  11. Bottom Boy Survivor
  12. Stand On It

Please contact Michelle or Chris for more info.


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“Who Is Grizzape?”: https://youtu.be/_I8RQ9RUTSQ

“My Time”: https://www.youtube.com/watch?v=nZXebgFokcQ

“Who Is Grizzape?” vlog: https://youtu.be/RasNamVfhAQ

“Bottom Boy Survivor”: https://www.youtube.com/watch?v=aCHPl8gvI1s

“Front & Back Pockets” ft. Big Moochie Grape & Kenny Muney: https://youtu.be/_Rsbd5PcOCE

Who Is Grizzapehttps://music.empi.re/whoisgrizzape

“Hot N Ready”: https://www.youtube.com/watch?v=3_p3dQfEE6w

“Still The Same” ft. 03 Greedo: https://youtu.be/-0lRpfdMdjQ

“YBR”: https://youtu.be/s_FcTuNO5wk?si=8x21T50Ab9P21txE

“Built For This”: https://www.youtube.com/watch?v=GlQuNmNpR1E

“F*ck Being Famous”: https://youtu.be/elfxVnsJoz4

“Back Breaker”: https://youtu.be/HiSCdeIf7k0?si=T-Z1uYh6uOTDC8Rh 

“Good Fellas” ft. SNUPE BANDZ: https://www.youtube.com/watch?v=FrZgXFlIQao

F*CK BEING FAMOUShttps://music.empi.re/fuckbeingfamous

“Dickie Set”: https://www.youtube.com/watch?v=IQPegPB1c3U

“Been Going Crazy”: https://youtu.be/eGHHMr709HU / https://music.empi.re/crazyjay

“Nike Check”: https://youtu.be/c88QI8n7lcE

“King Sh*t”: https://www.youtube.com/watch?v=lmhoR5Kh4Wo

“Granny Happy”: https://www.youtube.com/watch?v=Rp6b6FQtO0o

“Gucci Mane”: https://www.youtube.com/watch?v=bs5wdrUdqgk

DonaFizzo (Deluxe)https://music.empi.re/donafizzodeluxe

“Won’t Cost Sh*t”: https://youtu.be/8Ws-gD-TTJE

“Dust Town Livin” ft. Big Scarr & Big Moochie Grape: https://www.youtube.com/watch?v=AsMCkMH65Ys

DonaFizzohttps://music.empi.re/donafizzo

“Atmosphere”: https://www.youtube.com/watch?v=R4h0abrTxOE

“Standing On Top Of Sh*t” ft. Key Glock: https://www.youtube.com/watch?v=40_4__6mKYM

Paper Route Empire Presents: Long Live Dolphhttps://music.empi.re/longliveyoungdolph

PAPER ROUTE iLLUMINATihttps://music.empi.re/preilluminati



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