10.22.2021

Album: Pouya – Blood Was Never Thick As Water 

The Florida Rapper Contemplates His Legacy In The Video For Album Opener “Dying Slowly

Balancing Personal Introspective Anthems with Aggressive, Mosh Pit-Ready Jams, Pouya’s Latest Full-Length Project Features Appearances From Denzel Curry and Lu Baby

Critical Praise:

“He’s one of the most creative minds in music right now. His songs are always versatile and complex considering he fills them with a plethora of true stories and experiences, and his music videos never disappoint even slightly.”Lyrical Lemonade

The Album:

Miami born and bred rapper Pouya has amassed a large and loyal fan base while operating on his own terms and releasing his music independently. He’s been a staple in a packed South Florida scene for nearly a decade at this point, dating back to the early days of the Soundcloud boom. His rise and staying power is a testament to staying true to himself and never switching up, even when it seemed like others around him were. Proving his versatility even while delivering for his longtime fans that have been with him from the jump, Pouya shares Blood Was Never Thick As Water, his new full-length project. Characterized by Pouya’s distinctive flow and versatile beats, Blood Was Never Thick As Water utilizes its 11 tracks to provide an introspective look at the demons Pouya is fighting both internally and externally. Making it clear that he sees himself as his only real competition, the 26 year old rapper is determined to show the world that he should no longer be seen as an underdog.

The new project is home to two popular singles that have allowed Pouya to reintroduce himself in recent months. Pouya fights his demons while soul searching on the jazz-infused “The First Step To Becoming God Is A Bottle To The Face,” while also recruiting fellow Florida native Denzel Curry for the bass heavy “Wig Split” to help him let the people know that he can’t be messed with. In typical unpredictable Pouya style, the opening track “Dying Slowly” grabs listeners’ attention by incorporating a full 60 seconds of jazz before transitioning into the bass-heavy beats his fans have come to expect. On the track, “Stuck In Admiration,” Pouya looks inward to reflect the pros and cons of fame, rapping: “I know I’m blessed but my gift feel like a curse sometimes / I know I’m stressed, baby, this life don’t come with rewind.” The album was executively-produced by Pouya’s longtime collaborator and friend, Mikey The Magician, and features additional production from Rocci and Ivan Ramirez, amongst others. Blood Was Never Thick As Water is available everywhere now.

Along with the album, Pouya shares “Dying Slowly,” a brand new music video for the opening track off of Blood Was Never Thick As Water. Shot by the BRAIN-WAVE in black and white, the scene opens with a gloomy-looking Pouya sitting in a chair while a barber comes in to cut his overgrown hair. As the music transitions from jazz to trap beats, Pouya maintains the same expression while looking back at the last 10 years of his career.  The reflective banger sees Pouya evaluate his own expectations that he has for himself: “I set the bar so high I’ll die before I reach my prime / But if my words could live forever then it’s worth my time.”

An iconoclastic figure who’s collaborated with everyone from $uicideboy$ to Juicy J, Pouya grew a massive fanbase with SoundCloud singles, independent albums, and visceral live performances. The prolific artist released three studio albums–Underground UnderdogFIVE FIVE and The South’s Got Something to Sayalong with multiple mixtapes with fellow Buffet Boys rappers like Fat Nick and Boobie Lootaveli. Earlier this year, Pouya made a triumphant return to Rolling Loud, a festival at which he’s been a fixture since the very first event in 2015, firing up crowds with his vast catalog of anthems.

With Blood Was Never Thick As Water, Pouya bares his soul, fearlessly plumbing the recesses of his mind and daring fans and newcomers alike to accept him as he is.

Buy/Stream Blood Was Never Thick As WaterPouya.lnk.to/bloodwasneverthickaswater 

Watch “Dying Slowly”: www.youtube.com/watch?v=3x3tTWbrnMI

Blood Was Never Thick As Water tracklist: 

  1. Dying Slowly
  2. Wig Split ft. Denzel Curry
  3. Why Do We Get High?
  4. I’ll Always Be Around
  5. Out The Mud
  6. One Deep In The Fleetwood
  7. Walk In ft. Lu Baby
  8. Forever Waiting For You At My Window
  9. Leave Me Alone
  10. Stuck in Admiration
  11. First Step of Becoming God Is a Bottle to the Face

Please contact Michelle or Kevin for more info.

The Background:

To be fully independent as an artist in this day and age is to know your musical & creative worth; trusting the process and fully believing in your project. For Miami native Kevin Pouya, better known as Pouya, there’s been no hesitation as he’s climbed through the ranks from his humble Soundcloud beginnings to upwards of 3.5 million monthly Spotify listeners, a number that’s consistently growing.

With a devout fanbase and the constant itch to not only make great music, but the love of helping his community and giving back, Pouya is becoming a household name. Ever-expanding through genre defying beats, he’s leaving no stone left unturned as he creates music to be angry to, to get hyped to, to be sad to and every emotion in between – vocally exuding his story & becoming more and more relatable – building and unbreakable bond between him & his fans.

With the success of his previous albums, Underground Underdog, FIVE FIVE and The South’s Got Something to Say, alongside multiple mixtapes with underground veterans Fat Nick & Boobie Lootaveli, multiple international tours under his belt, and working with stars such as Juicy J, The Ying Yang Twins, J.I.D & more – this is truly just the beginning for the young rapper. Be on the lookout for yet another massive album with some big features from the Buffet Boys rapper – Pouya is a name you’ll be remembering.

official site | instagram | twitter | facebook | youtube | spotify | soundcloud | tiktok | triller

Blood Was Never Thick As Waterhttps://Pouya.lnk.to/bloodwasneverthickaswater

“Dying Slowly”: https://www.youtube.com/watch?v=3x3tTWbrnMI

“Wig Split” ft. Denzel Curry: https://Pouya.lnk.to/wigsplit / https://youtu.be/fVp73OqkttQ

“The First Step Of Becoming God Is A Bottle To The Face”: https://www.youtube.com/watch?v=F9jKsx_eLnw

“Leave Me Alone”: https://www.youtube.com/watch?v=q98BgvD10TM

“Walk In”: https://www.youtube.com/watch?v=95ptUnY0q5E

END