1.30.2023
Video: Doodie Lo – “Who You Are” ft. Trippie Redd
The OTF Standout Refuses to Remain Stagnant Alongside Trippie Redd in New Video from OTF’s Lil Durk Presents: Loyal Bros 2
The Video:
With his commanding presence and street veteran status, Doodie Lo didn’t come this far to only come this far. Carrying all his momentum from a breakout year in 2022, the Kankakee, IL, native teams with Trippie Redd to acclimate himself to stardom in his new video for “Who You Are.” The standout track from Lil Durk and Only The Family‘s Loyal Bros 2 compilation mixtape, released in December, finds Doodie striving to strike a balance between his hustler’s roots and his emerging stardom as he faces the criticisms that come with it: “They say, ‘Doodie, you don’t even know who you are now’/Gotta watch how I move cause I’m a star now.”
Directed by CrownSoHeavy, “Who You Are” opens on Doodie hunched over on a wall, with his head hung low like he’s had enough as he starts to feel the heat creep in. The video provides a portrait of both Doodie the rap star and the man behind the curtains, showing how one’s success effects the other as he stands on his bonafides in the face of criticism. People say he’s changed, but he didn’t put the work in just to stay the same.
“Who You Are” arrives as Doodie Lo’s first new music of the year, following recent singles like the Kodak Black-featuring “ISTG Pt. 2, ” “Back Bone,” “FACE,” and the Icewear Vezzo-assisted “Melrose,” which helped him make his mark with his sizzling street anthems last year. In 2021, Doodie Lo made an impact with Big Doodie Lo, the artist’s debut full-length project. The mixtape is home to “Me & Doodie Lo,” an energetic collab between King Von and Doodie that originally appeared on OTF’s Loyal Bros compilation (and racked up over 15 million YouTube views), in which the legendary O-Block native gives Mr. Kankakee an enthusiastic co-sign. Over the past year, Doodie Lo has considerably grown his profile, gaining tens of thousands of YouTube subscribers and Spotify Monthly Listeners, and collaborating with heavy hitters like Moneybagg Yo, Pooh Shiesty, BIG30, and more.
The fifth compilation mixtape by Only The Family, Loyal Bros 2 follows up 2021’s Loyal Bros and 2019’s Family Over Everything. Stay tuned for much more from OTF in 2023.
Watch “Who You Are” ft. Trippie Redd: https://youtu.be/SCLsgcmGTak
Stream Loyal Bros 2: https://music.empi.re/loyalbros2
Please contact Michelle or T’Keyah for more info.
The Background:
OTF Background
Founded by Lil Durk, Only The Family is one of rap’s most respected labels and most impressive collections of talent. Originally based in Chicago, the label earned a reputation for cultivating some of the city’s most vital talents, with members like Booka600, Memo600, and the late great King Von. With a roster that reflects label boss Durk’s signature combination of raw lyricism and emotional songwriting, OTF has released three label compilation mixtapes, including the two volumes of Only The Family Involved in 2018 and Family Over Everything in 2019. Ready to make a statement after a 2020 marked by success and tragedy in equal measure, Only The Family is currently preparing Loyal Bros, their next compilation tape, coming in February 2021.
Links:
Lil Durk: website | twitter | instagram | facebook | youtube
Doodie Lo: instagram | spotify
“Who You Are” ft. Trippie Redd: https://youtu.be/SCLsgcmGTak
Loyal Bros 2: https://music.empi.re/loyalbros2
“Block Is Hot” ft. Deeski & Lil Durk: https://youtu.be/NRDVkv8eUWg
“Hanging With Wolves” ft. Lil Durk: https://youtu.be/CnT6NRiTz9M
“ISTG Pt. 2” ft. Doodie Lo & Kodak Black: https://www.youtube.com/watch?v=vMh5Gol2gPQ