Video: Memo600 – “Steppers”

The Only The Family Signee Brings Out The Block For His Latest Street Anthem

4.25.2019

The Song:

Wielding croaking rhymes delivered in unbreakable cadences, Chicago native Memo600 lives and breathes the street lifestyle. Defiantly sneering at rappers who rhyme about the block from cozy confines, Memo600 shares “Steppers.” A ferocious and lyrical burst of drill, “Steppers” is an aggressive and eerie track, as the O-Block resident delivers an unhinged and theatrical hook: “Oh you be with them STEPPERS, huh?” In the video, which already has over 347k views, Memo rhymes from a tabletop at a house party in his Balenciaga sneakers, enlisting the rest of the attendees as backup rhymers and dancers.

A recent signee to Lil Durk‘s OTF label, along with crewmembers Booka600 and JusBlow600, Memo600 developed a loyal fanbase on YouTube with his unique style of drillin’. He collaborated with fellow Chitown riser El Hitta on the vicious “Locked In” (557k YouTube views), and earned his bigget exposure with the eerie local hit “Exposing Me” (1.1 million views), which reverberated in South Side streets last summer. The King Von-featuring remix of “Exposing Me” has over 7 million views on YouTube.

Boasting a roster packed with up-and-coming Chicago rappers such as OTF Ikey and King Von, whose breakout single “Crazy Story” earned over 22 million views on YouTube, Only The Family and Lil Durk are poised to dominate Summer 2019. Sharing a lyrical realism and skill with melody that endears them to their mentor Durk, the Only The Family vultures proved themselves as talents to watch on December 2018’s label compilation tape Lil Durk Presents: Only The Family Involved Vol. 2—OTF Ikey flashes his trap-happy hooks, King Von flashes a charismatic menace, Booka600 stretches his emotional muscles, and Doodie Lo snaps with carefully worded threats. Featuring guest appearances from Tee Grizzley and Sada Baby, Only The Family Involved Vol. 2 is available for stream and purchase via EMPIRE.