Video: Booka600 – “iRock”
The Only The Family Signee Shines Brightly in the Video For His Melodic New Single
A melodic mastermind like his mentor Lil Durk, Booka600 is quickly ascending in the Chicago rap scene. Sharing a new trap ballad about appreciating the finer things, Booka drops “iRock,” his new video single. Riding an ethereal beat with airy vocal samples and a prominent bounce, “iRock” is an ode to shining as a way of life: “Lookin’ at the opps and them boys lookin’ jealous/You gon’ think of us as them boys with them carats/We can split the millions down in half, we can share it/Bury the money and have them bags ’til we buried.” In the video, Booka looks like a million bucks, as he rocks a diamond-encrusted polo in the neighborhood and the club.
“iRock” is Booka’s first release since his prominent appearance on Family Over Everything, the December mixtape by Lil Durk’s Only The Family label. Booka provided the hook for mixtape standout “Riot,” which features label honcho Lil Durk and fellow Chicago heavy-hitter G Herbo, and he took a star turn of his own on “The Hood,” an organ-drenched trap ballad. Last summer, Booka600 dropped Word To LA, a mournful, defiant, and melodic project that featured appearances from Lil Durk, King Von, Tee Grizzley, and more.
With a deep and talented crew of rising rappers, Lil Durk-signed OTF roster also includes King Von, the voracious storyteller who hit it big with “Crazy Story,” and Memo600, the Chicago street hero behind hits like “Steppers” and “Exposing Me.“ The Family Over Everything project boasts new music from Durk, include the ferocious Durk & Von collab “They Be Talkin’,” and showcases the strengths of Von, Booka, Memo, Doodie Lo, JusBlow600, OTF Ikey, and new OTF signees MK and C3. Offering standout guest appearances from some of Durk’s kindred spirits, such as fellow Chicago natives G Herbo and Polo G, who appeared with Durk earlier this month in a video for project highlight “Career Day“ (1.75 million views), and Durk-indebted youngsters like NLE Choppa and Lil TJay, Family Over Everything is available to stream everywhere via Alamo Records/Only The Family.
Watch “iRock”: https://youtu.be/exXz-ugpiFs
Buy/Stream Family Over Everything: https://smarturl.it/LilDurkFOE
Family Over Everything tracklist:
1. Gang Forever (with Lil Durk & King Von feat. Jusblow600)
2. High Tolerance (with Lil Durk feat. NLE Choppa)
3. Brazy Krazy (with Lil Durk)
4. Career Day (with Lil Durk feat. Polo G)
5. They Be Talkin’ (with Lil Durk & King Von)
6. The Hood (with Booka600)
7. Blika Blika (with Lil Durk)
8. On Stone (with C3)
9. Riot (with Lil Durk & Booka600 feat. G Herbo)
10. This A Story (with King Von)
11. Fake Love (with Lil Durk feat. Lil Tjay)
12. Whole Lotta (with Lil Durk)
13. Better (with MK)
14. One Mo Chance (with Lil Durk)
15. Bad Bitch (with OTF Ikey)
16. Hang Out (with Doodie Lo & Memo600)
Please contact Michelle, Scott, or Kierra for more info.
About Only The Family (OTF):
With a young and hungry roster of Chicago-born emcees, Lil Durk’s OTF label signees have made their intentions clear–they’re coming to take over the game. Most notable among the OTF roster is King Von, whose breakout hit “Crazy Story” earned more than 35 million views on YouTube and 14 million combined plays on Apple and Spotify. King Von is currently preparing his debut mixtape. Returning to the scene with his Dirty-Glove Bastard-premiered single “War Scars,” melodic mastermind Booka600released his mixtape Word To LA in June. The OTF crew showcased their talents in two label mixtapes released last year, Lil Durk Presents: Only The Family Involved Vol. 1, released last summer, and its sequel, released just before the New Year.
instagram | facebook | spotify
Booka600: spotify | twitter | instagram
Lil Durk: website | twitter | instagram | facebook | youtube
Bio, pics, and more available here: http://www.audibletreats.com/otf
Word to LA: https://empire.lnk.to/Wordtola
Lil Durk ft. Polo G – “Career Day”: https://www.youtube.com/watch?v=9inAXIBczBo
Family Over Everything: https://smarturl.it/LilDurkFOE