4.29.2022

Video: My Favorite Color – “Frustrated“

The Pittsburgh-via-L.A. Artist Holds Court During a House Party in a Kinetic New Video, His First Release of 2022

Critical Praise:

“Best New Artist for September 2021: It’s clear My Favorite Color is okay not taking himself too seriously and letting the music speak for itself.” – Pigeons & Planes

“The Pittsburgh MC once again flashes signs of brilliance on his new song ‘Old News.’ His zany personality and frenetic flow are the main drivers of his fun-filled anthem.”
– Billboard

“He truly brings you on a sonic journey that contains so many different styles, sounds, and narratives, you have no choice but to pay attention.”
– Lyrical Lemonade

“His music is powerful. Each bar drips with the confusion and existential dread of a man who feels out of place in his world.” – Noisey

The Video:

Playfully experimenting with inventive flows and offbeat punchlines, My Favorite Color is charting his own path through the modern rap game. Taking time to get some things of his chest, the young artist shares “Frustrated,” his new video single. An energetic airing of grievances from the L.A.-via-Pittsburgh rapper, “Frustrated” finds My Favorite Color chews over his phrasing, delivering each line in an unexpectedly entrancing fashion. He paints the edges of the thumping instrumental with immaculately constructed bars, teeming with tics and jokes designed to amuse himself first, and the audience second: “N***s ain’t sh*t b*tch, I’m a feminist.” Shot & edited by Jack Rotter, the video finds the Rostrum Records rapper wilding out at a house party, as he rejects the advances of clout chasers and does his dance on the kitchen counter.

“Frustrated” is My Favorite Color’s first new release of 2022, and its kinetic creativity should seem familiar to those who discovered the artist last year. Following the release of his deeply personal debut album Velma in 2020, My Favorite Color used 2021 to show off his technical rhyming chops, keen sense of visuals, and absurdist sense of humor. In “Old News,” a bouncily colorful single praised by Billboard (a “flash of brilliance”) and Lyrical Lemonade, MFC worked a fast-moving flow, delivering punchlines at a rapidfire rate. The song was accompanied by a virtuosic music video, in which the artist portrayed multiple characters a la Eddie Murphy, ranging from a kidnap victim, to a possibly untrained pilot, to a truth-telling stand-up comedian. The artist followed “Old News” with “Mayday,” a jazzy and off-kilter banger, a lyrical showcase that veers to every corner of the rapper’s mind, mixing party-positive flexes with tongue-twisting geopolitical analysis. “Mayday” and “Old News” displayed the prodigious artistic gifts that inspired Pigeons & Planes to name him a Best New Artist in September 2021.

My Favorite Color is currently hard at work on his next project, a wide-ranging effort that properly continues the story he started with Velma. Stay tuned for much more music and eye-popping videos from My Favorite Color in the coming weeks and months on the road to the new album.

Watch “Frustrated”: https://www.youtube.com/watch?v=dfogD_HqHmY

Buy/Stream “Frustrated”: https://lnk.to/Frustrated

Please contact Michelle or Myles if interested in talking with My Favorite Color.