7.28.2022

Video: My Favorite Color – “Cut Me In“

The Mischievous L.A.-via-Pittsburgh Artist Grows Tired of Artificial Relationships in His Latest Music Video

Critical Praise:

“Best New Artist for September 2021: It’s clear My Favorite Color is okay not taking himself too seriously and letting the music speak for itself.” – Pigeons & Planes

“The Pittsburgh MC once again flashes signs of brilliance on his new song ‘Old News.’ His zany personality and frenetic flow are the main drivers of his fun-filled anthem.” – Billboard

“He truly brings you on a sonic journey that contains so many different styles, sounds, and narratives, you have no choice but to pay attention.” – Lyrical Lemonade

“His music is powerful. Each bar drips with the confusion and existential dread of a man who feels out of place in his world.” – Noisey

The Video:

A rising artistic force who changes flows like he changes clothes, My Favorite Color came to play, not get played. Today, MFC shares his new video for “Cut Me In,” a track which finds the artist born Anthony Willis informing his underhanded inamorata that it’s time to fish or cut bait, as he glides along the grooves of an atmospheric instrumental with his muttering melodies: “Let me in, let me in/Why you always gotta leave me out?/Say we friends, we just friends/Why you treat me like I’m something else?”

The video for “Cut Me In” opens with MFC’s arrival at a tired, old house. As he makes his way up the leaf-covered path to the house, he pulls out a boombox like John Cusack in Say Anything and attracts the attention of its plastic inhabitant. His mannequin mistress seems to welcome him into the house’s interior which radiates an unfamiliar nostalgia. Though they lay in bed together and share their space, MFC’s venting of grievances makes it clear that his relationship is no less plastic than his counterpart. With the frustration and fatigue of his courtship mounting, MFC finds a sense of release as he howls at the moon in yearning.

Following the release of his deeply personal debut album Velma in 2020, My Favorite Color used 2021 to show off his technical rhyming chops, keen sense of visuals, and absurdist sense of humor. In “Old News,” a bouncily colorful single praised by Billboard (a “flash of brilliance”) and Lyrical Lemonade, MFC worked a fast-moving flow, delivering punchlines at a rapidfire rate. The song was accompanied by a virtuosic music video, in which the artist portrayed multiple characters a la Eddie Murphy, ranging from a kidnap victim, to a possibly untrained pilot, to a truth-telling stand-up comedian. The artist followed “Old News” with “Mayday,” a jazzy and off-kilter banger, a lyrical showcase that veers to every corner of the rapper’s mind, mixing party-positive flexes with tongue-twisting geopolitical analysis. “Mayday” and “Old News” displayed the prodigious artistic gifts that inspired Pigeons & Planes to name him a Best New Artist in September 2021.

My Favorite Color is currently hard at work on his next project, a wide-ranging effort that properly continues the story he started with Velma. Stay tuned for much more music and eye-popping videos from My Favorite Color in the coming weeks and months on the road to the new album.

Watch “Cut Me In”: https://www.youtube.com/watch?v=ue3HmnQuQG8

Buy/Stream “Cut Me In”: http://lnk.to/MyFavoriteColorCutMeIn

Please contact Michelle or Myles for more info.