08.4.2022
Lou Phelps Shares Touché EP, Available via Rostrum Records/Stand Up Guy Records
The Montreal Native Teams With Director Igal Perets For an Immersive Video That Samples From EP Highlights “Touché” and “Greatest”
The New EP Features Production From KAYTRANADA and is Home to the Lou Phelps-Produced Single “Here We Go”
Critical Praise:
“Montreal MC Lou Phelps’s “What Time Is It?!” is an irresistible jam — the kind of song that demands a two-step.” – The FADER
“The Canadian rapper is representing where he’s from hard on the new project, which was exclusively produced by his Polaris prize-winning older brother Kaytranada.” – XXL
“A handful of singles then followed under his Lou Phelps moniker before last year’s standout debut, 001: Experiments, which fused the electronic experimentation of the artist glimpsed on Cause I Wanna with deeper influence from Madvillain, Slum Village, Jay Z, and Erik B & Rakim.” – XLR8R
The Announcement:
A nimble rhymer and an effortless flexer, Lou Phelps is ready to burst out of the Montreal underground with his skittering electro-rap bangers. Coming through with a three-pack of futuristic fire, the Rostrum Records signee shares Touché, a brand new EP. The new EP is home to “Here We Go,” an invigorating slow-burn single, which is the first officially-released song that Lou Phelps produced himself.
Beyond “Here We Go,” the Touché EP features two new songs produced by Lou’s brother KAYTRANADA. “Touché,” the project’s title track, is a relatively laid back number in which Lou weaves between soothing dollops of Fender Rhodes as he flaunts his new Benzes and Porsches. Meanwhile, “Greatest” is a grungier, darker take on Lou’s sound, mixing a manipulated vocal sample with insistent bass and croaking clavinets, providing a sinister backdrop for Lou’s luxury-life mantras: “Another day, another bankroll/And if I want it Imma get it on my own/Got you sayin’ that boy bad to the bone/Ring the bell, let these motherf*ckers know.”
The new EP arrives with a new video that incorporates elements of both “Touché” and “Greatest.” Directed by Igal Perets, Lou’s creative director who helps him execute his music videos, album covers, and all kinds of other visual media, the video paints a stylish picture of Lou’s MTL existence. The video starts with “Touché,” and it reflects the song’s easygoing vibe–Lou struts his stuff in a photogenic metro station before he hops to an art museum and takes his classic muscle car on a joyride. When the music switches to the darker sounds of “Greatest,” the vibe changes with it–Lou does his dance in a loft apartment adorned with posters that symbolize the the counter-culture of years past.
Touché is Lou’s first release with Rostrum Records, and is released in conjunction with Stand Up Guy Records, a new imprint founded by KAYTRANADA, of which Lou is partner. The follow-up to 2020’s Extra Extra project, and to “Sound Of Money,” Lou’s recent collaboration with Madlib. A turning point for the young rapper as he looks to expand his empire from his MTL hometown to the rest of the world, Touché is available everywhere via Rostrum Records/Stand Up Guy Records.
Stream Touché EP: http://Rostrum.lnk.to/ToucheEP
Watch “Touché”: https://youtu.be/4W0J-68ZIIM
Touché Tracklist:
- Touché (prod. by KAYTRANADA)
- Greatest (prod. by KAYTRANADA)
- Here We Go (prod. by Lou Phelps)
Please contact Michelle or Kevin for more info.
The Background
A fixture in the bustling Montreal underground, Lou Phelps makes music that’s as easy to dance to as it is hard to classify. Lou started making music in 2011 with his older brother Kevin, aka the Polaris Prize-winning producer KAYTRANADA, forming a future-rap group called The Celestics. Using the moniker Louie P, Lou developed a reputation for creating tasteful and danceable electro rap. The artist earned a JUNO Award nomination for his 2017 debut project, 001 Experiments, and in 2018, made waves online with his project 002 / LOVE ME and its highlight track “Come Inside.” Since releasing his EXTRA EXTRA EP in 2020, home to the hit single “Must Be” (4.7+ million Spotify streams) Lou Phelps has been biding his time, waiting for the perfect time to strike with his most creatively fulfilling music yet. Now signed to Rostrum Records, Lou Phelps is ready to let the world know that no one can do it like he can.
Links:
instagram | twitter | youtube | spotify | soundcloud
Touché EP: http://rostrum.lnk.to/ToucheEP
“Touché”: https://youtu.be/4W0J-68ZIIM
“Here We Go”: http://Rostrum.lnk.to/HereWeGo