8.13.2021
Video: Icewear Vezzo – “Chamber Brother” (Prod. by The Mekanix)
The Iced Up Records CEO Rides Tricked-Out Foreigns Through the Streets of 6 Mile in the Latest Video from the Upcoming Rich Off Pints 2
Critical Praise:
“The King of contemporary Detroit rap” – HYPEBEAST
“‘Champions’ is arguably the best single out of Detroit this year” – Pitchfork
“As a Detroit hip-hop veteran, Icewear Vezzo has earned his position in the city’s hierarchy. With his first mixtape, The Clarity, dropping in 2013, and turning into a series, along with his presence in Detroit, the groundwork he’s put in over time is respected.” – XXL
The Video:
A professional hustler with the rhyming skills to back up his bluster, Icewear Vezzo is a quintessential connector in the Detroit scene. Giving a Motor City history lesson over a Bay Area beat, Vezzo shares “Chamber Brothers,” his latest video single. Produced by The Mekanix, the legendary Oakland duo known for their glistening mob music instrumentals, “Chamber Brothers” furthers the deep connection between Detroit and the Bay, and Vezzo’s conversational drawl perfectly blends with the slinking bass and echoing synths. Referencing the Chamber Brothers, a notorious crew that ran Vezzo’s 6 Mile neighborhood in the 1980s, the new song finds Vezzo in an aggressive mood: “AR heavy on my shoulder, gotta aim this f*cker/Selling crack like it’s the ’80s, we’re the Chamber Brothers/Everything I got is profit, I came with nothin/30 round poking out the glock, like it hang on something.” In the video, directed by Boomin Filmz, Vezzo and his Iced Up Records associates spin the block in their foreign cars, each car with different colored rims, as Vezzo establishes his hustling bonafides.
“Chamber Brothers” is the latest song from Rich Off Pints 2, Vezzo’s upcoming project. The sequel to Vezzo’s successful recent mixtape Rich Off Pints, ROP 2 explores Vezzo’s status as a pillar of the flourishing Michigan rap scene, and how he hustled out the mud to become a thriving artist and entrepreneur. Following in the wake of high profile collaborations with the likes of Future and Lil Durk, the latter on the single “Up The Scoe” (over 12 million views), ROP 2 arrives on September 3rd via Iced Up Records/Active Mindz Ent.
Released in May and praised by Pitchfork, Rich Off Pints is home to introspective highlights like “Still With Me” (“Used to have sh*t to live for, now I have plenty reasons,” spits Vezzo on the track), and hard-hitting bangers like “Choppy Talk” and “Kobe Bryant” ft. EST Gee. The 16-track effort charted on the Billboard Heatseekers chart, and propelled the artist to #9 on Rolling Stone’s Breakthrough 25. With additional appearances from respected names like Trippie Redd, Lil Yachty, Dreezy, BIG 30, and more, Rich Off Pints tells Vezzo’s story while paying tribute to a Detroit scene he helped foster.
Promising a further exploration of his sound and even more high-profile collaborations, Rich Off Pints 2 continues Vezzo’s climb from from street-savvy striver to pillar of his community. Stay tuned for more music and more high profile collabs from Vezzo in the coming weeks.
Watch “Chamber Brothers”: https://www.youtube.com/watch?v=cu7XL_pAyus
Buy/Stream Rich Off Pints: https://foundation-media.ffm.to/richoffpints
Tap in with Icewear Vezzo: https://linktr.ee/IcewearVezzo
Please contact Michelle or Andrea for more info.
The Background:
Respected from The A to The Bay and everywhere in between, Icewear Vezzo helped build the Detroit rap scene into the flourishing behemoth it is today. Since releasing his first mixtape The Clarity in 2013, Vezzo built a large and loyal fanbase in The Mitten and beyond, feeding the streets and his 131k YouTube subscribers with high-quality releases and representing for Detroit on tracks by Big Sean, G Herbo, Drakeo The Ruler, DJ Mustard, Zaytoven, and many others. The 31-year-old artist frequently collaborates with other major figures in the Detroit scene, including Peezy and Babyface Ray, who he featured on his street hit –in just the past two years, Vezzo made waves with songs like “Meg Thee Stallion” ft. Babyface Ray, GT & Veeze (7.8 million YouTube views. named one of the Best Songs of 2020 by Passion Of The Weiss), “The Sit-Down” ft. Babyface Ray (6.2 million views), and “Dog Action” ft. Rio Da Yung OG (10 million YouTube views).
In addition to his heavy stature in the rap game, Vezzo makes moves as an entrepreneur in multiple industries. He’s the owner of his own label Iced Up Records, recently launched the Iced Up Films, a production company whose first film Price Of Love (starring Vezzo himself) is available for rent on Amazon, and is the CEO of his own clothing company Drank God Clothing. Though he’s a self-made man, Vezzo never forgets to give back–his company Iced Up Realty focuses on providing affordable housing in the Detroit community in which he was raised, and he teamed up with his mom to start The Detroit Rappers Organization, which is heavily involved in seasonal giveaways and field trips for Detroit’s youth.
Links:
official site | instagram | twitter | youtube | spotify
“Chamber Brothers”: https://www.youtube.com/watch?v=cu7XL_pAyus
“Tear The Club Up” ft. Future: https://foundation-media.ffm.to/teartheclubup / https://www.youtube.com/watch?v=Wl09dNZveW8
Rich Off Pints: https://foundation-media.ffm.to/richoffpints
“Choppy Talk”: https://www.youtube.com/watch?v=ZzmV6xMq-d8
“New Day” ft. IUR Jetto: https://youtu.be/ZZbxUCRLnaY
“Up The Sco'” ft. Lil Durk: https://youtu.be/hTsucLPqWD8 / http://foundation-media.ffm.to/upthesco