2.5.2024

Video: Icewear Vezzo – “Class Of 2024“

The Detroit Rhymer Goes Back to School in the Energetic Video For the Soulful Highlight from His New Album Live From The 6

Critical Praise:

“His latest project basks in the idea that an album this regionally specific can still have nationwide appeal.” – Pitchfork

“The King of contemporary Detroit rap” – HYPEBEAST

“As a Detroit hip-hop veteran, Icewear Vezzo has earned his position in the city’s hierarchy. With his first mixtape, The Clarity, dropping in 2013, and turning into a series, along with his presence in Detroit, the groundwork he’s put in over time is respected.” – XXL

“I don’t think a day will go by moving forward where he isn’t one of the main points in every conversation about rap all over the world.” – Lyrical Lemonade

The Video:

Icewear Vezzo explores how the circumstances of his birth forced him to learn how to become an expert hustler on his new album Live From The 6. The album kicks off with the triumphant banger, “Class Of 2024,” which recently received a new music video. Produced by Vezzo’s frequent collaborator Beats By Taz, is an ice cold speaker-knocker that is a perfect fit for the rhymer’s raspy flow. The 6 Mile native weaves between active 808s, smooth electric keys, and cascading synths to flex on how far he’s come: “Ion give a f*ck what you lames think/I ain’t gotta talk, let my chain speak,” he intones. In the video, directed by Diego and Vezzo himself, the Iced Up Records CEO takes a trip to a local high school, as he poses for yearbook photos and causes chaos in a classroom.

“Class of 2024” is one of many highlights from Live From The 6, Vezzo’s highly-anticipated new album. Live From The 6 is a down-and-dirty collection of sinister street stories, alternating raw hustler’s anthems that elucidate the mindset required to escape rough circumstances with thoughtful reflections on the toll life on the streets take on those who make it out. The album features appearances from DaBaby (on recent single “Perfect“) and YTB Fatt (on street hit “Come Outside“), and rolls out the red carpet for Vezzo’s fellow 6 Mile natives: Detroit star Babyface Ray, and Iced Up Records signee Chuckie CEO. The culmination of Vezzo’s evolution from street-level hustler to a global ambassador for Detroit rap, Live From The 6 is available everywhere via Iced Up Records/Quality Control Music.

With limitless ambition and the work ethic to achieve his every desire, it’s only a matter of time before Icewear Vezzo takes over the game.

Watch “Class of 2024”: https://www.youtube.com/watch?v=8iEaJdmQiEI

Live From The 6 tracklist:

Intro – Skit
Class of 2024
Projects
Perfect ft. DaBaby
Rap Game
Momma Mil
Motion ft. Babyface Ray
Ain’t Enough
Come Outside ft. YTB Fatt
I Ain’t Mad At Ya
Chose Me ft. Chuckie CEO
Different Day
I’m The One

For more info about Icewear Vezzo, please contact Michelle or Annjie

The Background:

Respected from The A to The Bay and everywhere in between, Icewear Vezzo helped build the Detroit rap scene into the flourishing behemoth it is today. Since releasing his first mixtape The Clarity in 2013, Vezzo built a large and loyal fanbase in The Mitten and beyond, feeding the streets and his 131k YouTube subscribers with high-quality releases and representing for Detroit on tracks by Big Sean, G Herbo, Drakeo The Ruler, DJ Mustard, Zaytoven, and many others. The 31-year-old artist frequently collaborates with other major figures in the Detroit scene, including Peezy and Babyface Ray. Vezzo made waves with songs like “Meg Thee Stallion” ft. Babyface Ray, GT & Veeze (7.8 million YouTube views. named one of the Best Songs of 2020 by Passion Of The Weiss), “The Sit-Down” ft. Babyface Ray (6.2 million views), and “Dog Action” ft. Rio Da Yung OG (10 million YouTube views).

In addition to his heavy stature in the rap game, Vezzo makes moves as an entrepreneur in multiple industries. He’s the owner of his own label Iced Up Records, recently launched the Iced Up Films, a production company whose first film Price Of Love (starring Vezzo himself) is available for rent on Amazon, and is the CEO of his own clothing company Drank God Clothing. Though he’s a self-made man, Vezzo never forgets to give back–his company Iced Up Realty focuses on providing affordable housing in the Detroit community in which he was raised, and he teamed up with his mom to start The Detroit Rappers Organization, which is heavily involved in seasonal giveaways and field trips for Detroit’s youth.