1.26.2024

Video: Icewear Vezzo – “Perfect” ft. DaBaby

The Hardworking Detroit Rising Star Continues the Road to Live From The 6 With a New Video Single

Critical Praise:

“His latest project basks in the idea that an album this regionally specific can still have nationwide appeal.” – Pitchfork

“The King of contemporary Detroit rap” – HYPEBEAST

“As a Detroit hip-hop veteran, Icewear Vezzo has earned his position in the city’s hierarchy. With his first mixtape, The Clarity, dropping in 2013, and turning into a series, along with his presence in Detroit, the groundwork he’s put in over time is respected.” – XXL

“I don’t think a day will go by moving forward where he isn’t one of the main points in every conversation about rap all over the world.” – Lyrical Lemonade

The Video:

Spitting pearls of wisdom through his ice-cold rasp, Icewear Vezzo is the hero Detroit needs. Teaming up with DaBaby for his latest video single, the proud 6 Mile native shares “Perfect.” The new song is a laid back anthem, driven by distorted Michigan-style drums and a plaintive saxophone riff. While Vezzo hangs behind the beat to recount his flawless features, DaBaby works his trademark double-time flow. In the video, Vezzo steps out with the big hitters at the country club to mix leisure and luxury with some golf and tennis. With his competitive spirit, Vezzo can’t help but turn every golf cart ride into a race, or place high-stakes wagers on his own tennis game when betting on himself got him this far.

“Perfect” is the latest single from Vezzo’s upcoming album, Live From The 6. Throughout 2023, Vezzo teased the project with several high-quality video singles, including “Love In The City,” “Back On Road” (2.4 million YouTube views), “Raw ASL“ (2.7 million views), and “Come Outside,” a sinister collaboration with YTB Fatt. Most recently, Vezzo got into his feelings i nthe The follow-up to last year’s Paint The City, a 2022 Gangsta Grillz mixtape hosted by DJ Drama, and his popular mixtape series Rich Off Pints, Live From The 6 arrives in the coming weeks via Iced Up Records/Quality Control Music.

A pillar of the scene for nearly a decade, Icewear Vezzo is one of Detroit’s defining rap stars. He built his reputation with his acclaimed Rich Off Pints series of mixtapes. In 2022, the rapper and his label Iced Up Records entered into a partnership with Quality Control Music, where he was a natural fit with the label’s illustrious roster. With Quality Control, he released Paint The City, which was home to the hit single “It’s All On U” ft. Kodak Black, as well as guest spots from Future, Jeezy, 2 Chainz, and more.

Vezzo’s deal with Quality Control continues an exciting period of success for the budding superstar. Consistently racking up more than 4 million streams on his catalog per week, Vezzo’s ambitions reach far beyond music, and even beyond the physical realm. The Iced Up Records CEO is a serial entrepreneur, starting his own businesses in fields as diverse as real estate, cannabis, snacks (We Eatin! brand recently dropped Vezzo’s own flavor of chips, called Vezzo Hotz), and jewelry maintenance.

With limitless ambition and the work ethic to achieve his every desire, it’s only a matter of time before Icewear Vezzo takes over the game. Stay tuned for more announcements about Live From The 6 soon.

Watch “Perfect” ft. DaBaby: https://www.youtube.com/watch?v=IsW2sR8pidk

Stream “Perfect” ft. DaBaby: https://icewearvezzo.lnk.to/perfect

For more info about Icewear Vezzo, please contact Michelle or Annjie

The Background:

Respected from The A to The Bay and everywhere in between, Icewear Vezzo helped build the Detroit rap scene into the flourishing behemoth it is today. Since releasing his first mixtape The Clarity in 2013, Vezzo built a large and loyal fanbase in The Mitten and beyond, feeding the streets and his 131k YouTube subscribers with high-quality releases and representing for Detroit on tracks by Big Sean, G Herbo, Drakeo The Ruler, DJ Mustard, Zaytoven, and many others. The 31-year-old artist frequently collaborates with other major figures in the Detroit scene, including Peezy and Babyface Ray. Vezzo made waves with songs like “Meg Thee Stallion” ft. Babyface Ray, GT & Veeze (7.8 million YouTube views. named one of the Best Songs of 2020 by Passion Of The Weiss), “The Sit-Down” ft. Babyface Ray (6.2 million views), and “Dog Action” ft. Rio Da Yung OG (10 million YouTube views).

In addition to his heavy stature in the rap game, Vezzo makes moves as an entrepreneur in multiple industries. He’s the owner of his own label Iced Up Records, recently launched the Iced Up Films, a production company whose first film Price Of Love (starring Vezzo himself) is available for rent on Amazon, and is the CEO of his own clothing company Drank God Clothing. Though he’s a self-made man, Vezzo never forgets to give back–his company Iced Up Realty focuses on providing affordable housing in the Detroit community in which he was raised, and he teamed up with his mom to start The Detroit Rappers Organization, which is heavily involved in seasonal giveaways and field trips for Detroit’s youth.