12.9.2022

Mixtape: Icewear Vezzo & DJ Drama –Paint The City

The Red Hot QC Signee Teams With DJ Drama’s For the First Gangsta Grillz Tape Showcasing a Detroit Rapper, Welcoming Guest Appearances From Future, Kodak Black, 2 Chainz, Jeezy & More

Critical Praise:

“His latest project basks in the idea that an album this regionally specific can still have nationwide appeal.” – Pitchfork

“The King of contemporary Detroit rap” – HYPEBEAST

“As a Detroit hip-hop veteran, Icewear Vezzo has earned his position in the city’s hierarchy. With his first mixtape, The Clarity, dropping in 2013, and turning into a series, along with his presence in Detroit, the groundwork he’s put in over time is respected.”- XXL

“I don’t think a day will go by moving forward where he isn’t one of the main points in every conversation about rap all over the world.” – Lyrical Lemonade

The Mixtape:

Respected across the nation for his slick-talking rhymes and hustler’s mentality, Icewear Vezzo is always on his grind. Marking a new milestone in his prolific career, the Detroit native connects with DJ Drama to share Paint The City, a new Gangsta Grillz mixtape. A natural evolution from Vezzo’s acclaimed Rich Off Pints 3 series, Paint The City finds the 6 Mile native spitting witticisms earned from a lifetime of hustling. The new mixtape bolsters Vezzo’s matter-of-fact flexes with Drama’s energetic exhortations, providing a jolt of electricity to the first-ever Gangsta Grillz tape by a Detroit rapper. Drama curates a selection of beats–many from regular Vezzo collaborators including Antt Beatz, Foreva Rollin, June Da Genius, and Max Beats–that contrast Vezzo’s signature piano-led menace (“RNS”) with a more triumphant sound that reflects the recent Quality Control signee’s successes (“Ain’t No Turning Back“).

Paint The City illustrates the immense respect that Icewear Vezzo commands in the rap game–the 6 Mile ambassador rolls out the red carpet for a list of renowned guest stars to talk their smack. The tape is home to the buzzing single “It’s All On U” ft. Kodak Black, which generated over 5 million streams on Spotify and 11 million views on YouTube, and “Certified,” a sinister slapper that envelops Future into Vezzo’s sonic realm. Recent single “One Time” features a standout verse from trap legend Jeezy, and the closing track “Trippin” boasts a typically witty appearance from 2 Chainz. Amidst all the star power, Vezzo makes sure to put on for the D, recruiting his East Side associates Peezy and GT for the propulsive Michigan banger “No Talking.” The first full-length to be released since Vezzo signed to Quality Control Music, Paint The City is available everywhere on all platforms via Iced Up Records/Quality Control Music.

Vezzo’s new deal with Quality Control marks the start of an exciting new period of success for the budding superstar. Consistently racking up more than 4 million streams on his catalog per week, Vezzo’s ambitions reach far beyond music, and even beyond the physical realm. The Iced Up Records CEO is a serial entrepreneur, starting his own businesses in fields as diverse as real estate, cannabis, snacks (We Eatin! brand recently dropped Vezzo’s own flavor of chips, called Vezzo Hotz), and jewelry maintenance. Vezzo is on track to be a pioneer in the burgeoning metaverse, with his own VezzoVerse launching soon and a forthcoming line of NFTs.

With limitless ambition and the work ethic to achieve his every desire, it’s only a matter of time before Icewear Vezzo takes over the game.

Stream Paint The City: https://icewearvezzo.lnk.to/paintthecity

Watch “One Time” ft. Jeezy: https://www.youtube.com/watch?v=v5bc1JW3yYI

Paint The City tracklist:

Pape Talk (Prod. by Maxx Beats)
RNS (Prod. by Foreva Rollin)
One Time ft. Jeezy (Prod. by Antt Beatz)
Certified ft. Future (Prod. by Maxx Beatz)
Rob Who (Prod. by D Nell)
Ain’t No Turning Back (Prod. by Smoke Beats)
No Talking ft. Peezy & GT (Prod. by FTO Melly)
It’s All On u ft. Kodak Black (Prod. by Antt Beatz)
Myself (Prod. by Maxx Beats)
Day 6 (Prod. by June Da Genius)
Bad Days (Prod. by Machu)
Ghost Music (Prod. by K9 Made It x Tape Kidd)
Nobody (Prod. by Yaskree)
See Right Thru Em (Prod. by Maxx Beats)
Trippin ft. 2 Chainz (Prod. by Maxx Beats)

Please contact Michelle or Annjie for more info.

The Background:

Respected from The A to The Bay and everywhere in between, Icewear Vezzo helped build the Detroit rap scene into the flourishing behemoth it is today. Since releasing his first mixtape The Clarity in 2013, Vezzo built a large and loyal fanbase in The Mitten and beyond, feeding the streets and his 131k YouTube subscribers with high-quality releases and representing for Detroit on tracks by Big Sean, G Herbo, Drakeo The Ruler, DJ Mustard, Zaytoven, and many others. The 31-year-old artist frequently collaborates with other major figures in the Detroit scene, including Peezy and Babyface Ray, who he featured on his street hit –in just the past two years, Vezzo made waves with songs like “Meg Thee Stallion” ft. Babyface Ray, GT & Veeze (7.8 million YouTube views. named one of the Best Songs of 2020 by Passion Of The Weiss), “The Sit-Down” ft. Babyface Ray (6.2 million views), and “Dog Action” ft. Rio Da Yung OG (10 million YouTube views).

In addition to his heavy stature in the rap game, Vezzo makes moves as an entrepreneur in multiple industries. He’s the owner of his own label Iced Up Records, recently launched the Iced Up Films, a production company whose first film Price Of Love (starring Vezzo himself) is available for rent on Amazon, and is the CEO of his own clothing company Drank God Clothing. Though he’s a self-made man, Vezzo never forgets to give back–his company Iced Up Realty focuses on providing affordable housing in the Detroit community in which he was raised, and he teamed up with his mom to start The Detroit Rappers Organization, which is heavily involved in seasonal giveaways and field trips for Detroit’s youth.