8.16.2024

Fuerza Regida Heads to Harlem in the Video for “Secreto Victoria,” a “Jersey Corrido” from the New Album  Pero No Te Enamores

The Hit New Album is Available Everywhere via Rancho Humilde / Street Mob Records / Sony Music Latin

The Superstar Mexican Music Group Continues to Shine in the Wake of Their New Album, Which Peaked in the Top 5 of Billboard’s Top Latin Albums Chart and in the Top 25 of the Billboard 200

The Announcement:

Fuerza Regida‘s new album Pero No Te Enamores is a daring leap forward for the Mexican music group, incorporating genres like EDM, hip-hop, and Jersey club to create a new signature mix. PNTE highlight Secreto Victoria is one of the most effective examples of their unique blend of “Jersey club,” combining traditional Mexican instrumentation with high-octane club drums to create an unexpected banger. In the brand new video for “Secreto Victoria,” Fuerza frontman Jesus Ortiz Paz (JOP) ventures to Harlem’s legendary Rucker Park to shoot some hoops and romance some beautiful women as angelic as the models used by the titular lingerie brand.

The video comes hot on the heels of video for “NEL,” a dancefloor-ready heater that has spent two weeks on the Billboard Hot 100 and has been charting in YouTube Trending’s Top 10 since its release last weekend (4.4 million views). The video has reached the YouTube Top 20 in several countries, hitting #5 in Mexico and #14 in the USA. “NEL” has also gone viral on TikTok, inspiring over 80k creations since its release.

Watch “Secreto Victoria” HERE
Watch “NEL” HERE

On Pero No Te Enamores, which translates to “but don’t fall in love,” Fuerza Regida catapult their corridos from the barrio to the club. The group is led in its efforts by velvety-voiced frontman and songwriter JOP, whose appealing rasp helps ground even the most far out flight of fancy with relatable relationship stories and furious flexes. The new album features production from well-known sound architects, including Gordo (fka Carnage) and Synthetic (Lil Uzi Vert’s “Just Wanna Rock”), who help JOP and the rest of the group to get out of their comfort zone and create something new. Featuring guest spots from MalumaMajor LazerAlokGordoAfrojack, and BellakathPero No Te Enamores is available to stream everywhere via Rancho Humilde/Street Mob Records/Sony Music Latin

PNTE was a major success at release, peaking at #1 on Apple Music’s All-Genre Albums Chartwithin 24 hours. During its opening week, the album made a major impact on the Billboard charts, landing at #2 on Billboard’s Top Latin Albums Chart and at #23 on the Billboard 200, and placing 8 new songs on Billboard’s Hot Latin Songs chart, led by “NEL,” which also placed at #91 on the Billboard Hot 100. Three songs from the album landed on the Hot Dance/Electronic Songs chart: “SOFIA” ft. Major Lazer & Alok (#20), “KYLIE” (#23) and “FVCK” ft. Afrojack (#30).

Fuerza Regida is currently on the road, performing the “Pero No Te Enamores Tour.” Last weekend, Fuerza Regida headlined Baja Beach Fest, performing an exhilarating set on the shores of the Pacific Ocean. The “Pero No Te Enamores Tour” continues this weekend with shows in Milwaukee and Indianapolis, and resumes in the fall with a flurry of dates.

Stream Pero No Te Enamores HERE
All Pero No Te Enamores press assets HERE

Read more information about PNTE HERE

Pero No Te Enamores tracklist

  1. TUQLO
  2. NEL
  3. SOFIA x Major Lazer x Alok
  4. KYLIE
  5. BELLA
  6. FVCK x Afrojack
  7. VALERIA x Maluma x Gordo
  8. SECRETO VICTORIA
  9. BRITNEY
  10. ALE
  11. FRESITA x Bellakath
  12. FREESTYLE
  13. JESUS
  14. BELINDA
  15. PERO NO TE ENAMORES

Critical Praise:

WINNER: 2023 Billboard Music Awards (“Top Duo/Group”; “Top Latin Duo/Group”)

“Belikeada is a testament to their ability to push boundaries while staying true to their roots, ensuring that that the group remains a reckoning force in the world of Mexican and Mexican-American music” – Billboard

“Fuerza Regida embodies the idea that if you work hard enough, you can achieve your version of the American Dream. This mindset is the subject matter for many of their songs (much of their music is either about the hustle, or the rewards that come from all that hard work). They’re not all talk, either. In the last 12 months, the band has released three albums and has gone on tour across the country.” – Los Angeles Times

“Shakira and Fuerza Regida defend the working class and tell off bad bosses everywhere in the new music video for their joint single ‘El Jefe,’ or ‘The Boss.'” – Variety

Stream Dolido Pero No Arrepentido: spotify | apple

Stream Pa Las Baby’s Y Belikeadaspotify | apple

Pero No Te Enamores Tour Dates: 
Jul 26         Atlanta, GA                       State Farm Arena
Jul 27         Tampa, FL                        Amalie Arena
Jul 28         Sunrise, FL                      Amerant Bank Arena
Aug 02       Greensboro, NC              Greensboro Coliseum Complex
Aug 03       Washington, D.C.            Capital One Arena
Aug 04       Belmont Park, NY            UBS Arena
Aug 09       Boise, ID                          ExtraMile Arena
Aug 10       Feria Lagos De Moreno   Lagos De Moreno
Aug 11       Rosarito Beach, MX         Baja Beach Fest
Aug 16       Milwaukee, WI                  Fiserv Forum
Aug 17       Indianapolis, IN                Gainbridge Fieldhouse
Aug 30       New Orleans, LA              Smoothie King Center
Sep 01       Tinley Park, IL                   Credit Union 1 Amphitheatre – SOLD OUT
Sep 06       Salt Lake City, UT             Delta Center
Sep 08       Denver, CO                       Ball Arena
Sep 12       Reno, NV                          Reno Events Center
Sep 15       Las Vegas, NV                  T-Mobile Arena
Sep 19       Fort Worth, TX                  Dickes Arena
Sep 20       San Antonio, TX                Frost Bank Center
Sep 21       El Paso, TX                       UTEP Don Haskins Center
Sep 22       Rio Rancho, NM                Rio Rancho Events Center
Sep 28       Anaheim, CA                     Honda Center – SOLD OUT
Sep 29       Palm Desert, CA               Acrisure Arena – SOLD OUT
Oct 05        Sacramento, CA               Golden 1 Center
Oct 11        Leon, MX                          Mega Velaria
Oct 12        Mexico City, MX              Plaza De Toros
Oct 25        Tulsa, OK                         BOK Center
Oct 27        North Charlson, SC        North Charleston Coliseum
Oct 31        Monterrey, MX                Arena Monterrey
Nov 01       Monterrey, MX                Arena Monterrey
Nov 02       Torreon, MX                    Coliseo Centenario
Nov 07       Oaxaca, MX                    Auditorio GNP
Nov 08       Puebla, MX                     Auditorio GNP Seguros
Nov 09       San Luis Potosi, MX       El Domo
Nov 15       Inglewood, CA                Intuit Dome
Nov 16       Inglewood, CA                Intuit Dome – SOLD OUT
Nov 23       Bakersfield, CA               Mechanics Bank Arena
Nov 27       Glendale, AZ                   Desert Diamond Arena
Dec 05       Rosemont, IL                  Allstate Arena
Dec 08       Reading, PA                   The Santander Arena
Dec 15       Nashville, TN                  Bridgestone Arena

Contact:
For Fuerza Regida, please contact:
Kerry Harrison, Audible Treats

Press Portal:
To apply for media credentials for concert coverage:
livenation.com/pressrequests

The Background:

About Fuerza Regida
Mexican regional band Fuerza Regida’s music has taken Mexico by storm , and is also making a big impact on the American charts. The prolific band has released eight albums in three years, with their second album, 2019’s Del Barrio Hasta Aqui, entering the Regional Mexican Charts at #1. Their 2018 single “Sigo Chambeando” has been streamed 300 million times on YouTube and Spotify alone. Singer/songwriter Jesús Ortiz Paz founded Fuerza Regida in 2015, originally to perform covers of their favorite songs. Slowly their fan base grew, and after two years they went viral with an original track called “Radicamos en South Central.” The tune was uploaded to Jesús’s personal YouTube channel and blew up. Jesus also maintains his popular YouTube channel (which boasts nearly 1,000,000 Million subscribers), augmenting Fuerza Regida videos with inventive content. His most recent releases include an EP, Dolido Pero No Arrepentido, that went #1 Global with no features. Currently, Jesús Ortiz Paz is the owner and CEO of Street Mob Records, one of the most important regional Mexican music record labels, which opens the doors to new artists and composers, taking their careers to the highest levels of the entertainment industry.

official site | instagram | facebook | tiktok | youtube | spotify | apple

Jesús Ortiz Paz: instagram
Moises Lopez: instagram
Khrys Ramos: instagram
Pelon Garcia: instagram
Samuelon Jaimez: instagram

“Secreto Victoria”: https://youtu.be/m2KrcQIAoew

“Nel”: https://youtu.be/fZcrCrHnYBw?si=YYRO0dQewAj8g18Q

Pero No Te Enamoreshttps://fuerzaregida.lnk.to/PERO_NO_TE_ENAMORES

Dolido Pero No Arrepentidospotify | apple

“CRAZYZ”: https://www.youtube.com/watch?v=EX5WEmTCcgA

Pa Las Baby’s Y Belikeadaspotify | apple

Buy tickets for Fuerza’s “Pero No Te Enamores” Tour HERE

END