CLIENT

Fuerza Regida

Jesús Ortiz Paz: instagram
Moises Lopez: instagram
Khrys Ramos: instagram
Pelon Garcia: instagram
Samuelon Jaimez: instagram

WINNER: 2023 Billboard Music Awards (“Top Duo/Group”; “Top Latin Duo/Group”)

“Belikeada is a testament to their ability to push boundaries while staying true to their roots, ensuring that that the group remains a reckoning force in the world of Mexican and Mexican-American music” – Billboard

“Fuerza Regida embodies the idea that if you work hard enough, you can achieve your version of the American Dream. This mindset is the subject matter for many of their songs (much of their music is either about the hustle, or the rewards that come from all that hard work). They’re not all talk, either. In the last 12 months, the band has released three albums and has gone on tour across the country.” – Los Angeles Times

“Shakira and Fuerza Regida defend the working class and tell off bad bosses everywhere in the new music video for their joint single ‘El Jefe,’ or ‘The Boss.'” – Variety

About

Mexican regional band Fuerza Regida’s music has taken Mexico by storm , and is also making a big impact on the American charts. The prolific band has released eight albums in three years, with their second album, 2019’s Del Barrio Hasta Aqui, entering the Regional Mexican Charts at #1. Their 2018 single “Sigo Chambeando” has been streamed 300 million times on YouTube and Spotify alone. Singer/songwriter Jesús Ortiz Paz founded Fuerza Regida in 2015, originally to perform covers of their favorite songs. Slowly their fan base grew, and after two years they went viral with an original track called “Radicamos en South Central.” The tune was uploaded to Jesús’s personal YouTube channel and blew up. Jesus also maintains his popular YouTube channel (which boasts nearly 1,000,000 Million subscribers), augmenting Fuerza Regida videos with inventive content. His most recent releases include an EP, Dolido Pero No Arrepentido, that went #1 Global with no features. Currently, Jesús Ortiz Paz is the owner and CEO of Street Mob Records, one of the most important regional Mexican music record labels, which opens the doors to new artists and composers, taking their careers to the highest levels of the entertainment industry.