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6.11.2021

Video: DUSTY LOCANE – “ROLLIN N CONTROLLIN PT. 2 (PICTURE ME)“

The Brooklyn Rapper Makes a Pilgrimage to South Central to Link with His LA Brethren in His New Video

Critical Praise:

“In an ode to a Tupac classic, Locane utilizes a soulful female vocal sample throughout the two-minute track, delivering boastful, concise bars in his signature rasp.” – Billboard

“A rumbling voice that could be picked up on a seismograph” – Pitchfork

“He’s going to be a force to be reckoned with, and he knows it.” – Lyrical Lemonade

“…hard-hitting rhymes that will surely be heard blaring over car stereos in Brooklyn.” – HotNewHipHop

The Video:

Known for his booming voice and his sing-song flow, DUSTY LOCANE represents Canarsie wherever he goes. Making momentous moves on his first-ever trip to the West Coast, DUSTY shares the video for “ROLLIN N CONTROLLIN Pt. 2 (Picture Me).” The sequel to DUSTY’s breakthrough hit “R0LLIN N CONTROLLIN FREESTYLE,” a furious missive that racked up over 130 million combined audio and visual streams, “ROLLIN N CONTROLLIN Pt. 2” is an ethereal street anthem, featuring the 21-year-old rapper letting out his aggression and performing a call-and-response with a vocal sample.

In the video, DUSTY makes his way to Los Angeles to connect with his roots, linking up with a welcoming party and paying tribute to Nipsey Hussle. In a rare display of East and West Coast unification, DUSTY and his newfound brethren join forces in South Central, solidifying who runs these streets. “ROLLIN N CONTROLLIN Pt. 2” continues a long line of high-quality visuals from DUSTY, most recently the high-octane clip for “MOVE DOLEY,” a collaboration with fellow Brooklynite OnPointLikeOP.

DUSTY LOCANE is climbing rapidly in the NYC rap scene, powered by the success of “ROLLIN N CONTROLLIN” and its follow-up singles. DUSTY’s second single, the follow-up hit “Rolando (Caught In The Rain),” proved that the WOO-affiliated rapper’s success was no fluke, racking up over 1 million YouTube views and 1 million Spotify streams in its first week and earning praise from Pitchfork. Both “ROLLIN & CONTROLLIN” and “Rolando” peaked in the Top 5 of Rolling Stone’s Trending 25 chart, and his third single “INTRO 2 ME, PT. 1” peaked in that chart’s top 10. On just his first four singles, 21-year-old rapper racked up over 200 million combined audio and visual on-demand streams. More recently, the Canarsie native turned heads  “RUMBLE,” which racked up over 13 million streams across platforms since its release in February.

With more music on the way and the streets of Brooklyn on his back, DUSTY LOCANE is a great bet to reach the upper echelons of rap stardom. Stay tuned for more.

Watch “ROLLIN N CONTROLLIN Pt. 2 (Picture Me)”: https://www.youtube.com/watch?v=FaSSZYz_GrU

Buy/Stream “ROLLIN N CONTROLLIN Pt. 2 (Picture Me)”: https://music.empi.re/rollinnpt2

Please contact Michelle or Kevin for more info.

Background:

“It was all in front of me; I just had to go get it,” DUSTY LOCANE says at the beginning of his viral drill heater, “Rolando (Caught In The Rain).” That’s an understatement: less than a year after he started rapping, the gruff-voiced, baby-faced Brooklyn spitter has experienced one of the most meteoric rises in recent rap history. He’s only released three songs, and he’s already a star: his breakout song “R60LLXN N CONTROLLIN” went viral instantly, and its follow-up “Rolando” garnered 1 million video plays and 1 million streams in its first week. The world is closely watching Dusty, and he’s ready to deliver.


Links:

instagram | twitter | youtube | spotify

“ROLLIN N CONTROLLIN Pt. 2 (Picture Me)”: https://music.empi.re/rollinnpt2 / https://www.youtube.com/watch?v=FaSSZYz_GrU

“Move Doley” ft. OnPointLikeOP: https://youtu.be/dpzKPNP9U3Y / https://music.empi.re/movedoley

“RUMBLE”: https://music.empi.re/rumble / https://youtu.be/dpzKPNP9U3Y

“INTRO 2 ME, PT. 1”: https://music.empi.re/intro2me

“Rolando (Caught In The Rain)”: https://www.youtube.com/watch?v=2bFh8KhDuAs

“R0LLIN N CONTROLLIN”: https://www.youtube.com/watch?v=ZaNL4YI3wt4

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