2.26.2021
Album: Curren$y – Collection Agency
The Prolific Emcee and Jet Life CEO’s New Project Features Larry June and Production from Harry Fraud, DjFresh, and More, and Arrives with a Visualizer for Album Highlight “Arrival”
Critical Praise:
“Curren$y is still capable of rapping something so simple it’ll make you wonder how no one has rapped it already” – Pitchfork
“Curren$y’s sharpened pen and deft wordplay will quiet the doubters. His influence was evident then, and it’s irrefutable now.” – Rolling Stone
The Album:
A connoisseur of fine herbs and finer beats, prolific rapper Curren$y is the world’s hardest-working stoner. Coming through with his first project of a busy 2021, Spitta shares Collection Agency. Packed with the hazy production and intricate rhymes that have been thrilling Curren$y fans for over a decade, Collection Agency finds the New Orleans native in his bag, spinning witticisms about his life of luxury and painting pictures with his detailed description. The album features production from Harry Fraud, Dj.fresh, Trauma Tone, and more, who create a smooth and sumptuous sonic palette that borrows from ’80s electrofunk and quiet storm R&B.
The tape boasts recent singles like the luscious “Kush Through The Sunroof” and the wistfully horn-laden “Misty,” along with as-yet-unheard highlights like “I Don’t Call,” in which the rapper brags about getting bands in a pandemic, and the saxophone-drenched late-night heater “Jermaine Dupri,“ which drew praise from the man himself on Twitter. Featuring a guest appearance from Curren$y’s kindred spirit Larry June, Collection Agency is available on all platforms via Jet Life Recordings/EMPIRE.
Along with the album, Curren$y shares a new animated visualizer for project highlight “Arrival.” Blessed with a jazzy boom-bap backing track courtesy of Harry Fraud, a mood that suits Curren$y’s detail-rich descriptive abilities, “Arrival” finds Curren$y dwelling on the psychological and material impacts of money. The New Orleans native reflects on how his relationship with his mom and his less scrupulous relatives have changed, and stresses his accomplishments as a businessman: “Success is my cologne/Thuggish ruggish bone/For the love of money/Loved ones do you wrong.” Animated in a cutout style by Lakeem Wilson, the new visualizer situates Curren$y as a frontman to a band of dog musicians, while the animation shifts to match Spitta’s lyrics.
Collection Agency is Curren$y’s first new project of 2021, following a yet another busy year for the veteran rapper. In 2020, the uncountably prolific rapper released 4 full-length projects and multiple EPs, each with a different set of collaborators. He kicked off the year with The Tonite Show With Curren$y, an entry into Dj.fresh’s renowned series of mixtapes, before keeping the momentum up with the Cardo Got Wingz-produced Green Tape EP,Smokin’ Potnas, a collaborative effort with his Jet Life associate Fendi P, and Spring Clean, a 10-track project with 808 Mafia producer Fuse.The second half of 2020 brought TheOutRunners, a Harry Fraud-produced effort that earned coverage from Consequence Of Sound, HYPEBEAST, REVOLT, and more. The Jet Life CEO ended the year with Welcome To Jet Life Recordings, a label showcase that featured contributions from signees like T.Y., Black Cobain, and more.
Curren$y is always working, feeding his fans quality music while looking towards the future. Collection Agency is merely the first salvo in yet another productive year for the respected rap icon.
Buy/Stream Collection Agency: https://music.empi.re/collectionagency
Watch “Arrival”: https://www.youtube.com/watch?v=1YkPphU4g44
Collection Agency tracklist:
- Kush Through The Sunroof (Prod. by Trauma Tone)
- Smiled On Me (Prod. by Djfresh
- The Arrival (Prod. by Harry Fraud)
- I Don’t Call (Prod. by Purps)
- Jermaine Dupri (Prod. by Harry Fraud)
- Closing Date (Prod. by Trauma Tone)
- Shout Out ft. Larry June (Prod. by Trauma Tone)
- Ferrari Engine (Prod. by Purps)
- Above The Law (Prod. by Arsonist of the Heat Makers)
- Misty (Prod. by Black Metaphor)
Please contact Michelle or Kevin for more info.
Links:
Curren$y: official site | instagram | twitter | facebook | spotify | youtube | soundcloud
Collection Agency: https://music.empi.re/collectionagency
“Arrival”: https://www.youtube.com/watch?v=1YkPphU4g44
“Kush Through The Sunroof”: https://www.youtube.com/watch?v=8ts0B9FuDqc
“Misty”: https://www.youtube.com/watch?v=4jQWHcQDbJE