8.10.2021
Georgia Riser Chino Cappin Skillfully Blends Rap and R&B in New Ladders Project
The Alamo Records Signee Flexes By the Pool In the Video for Project Opener “Still Loading“
The 20-Year-Old Artist’s 10-Track Project Features Appearances from Metro Marrs and Enchanting
Critical Praise:
“It seems Chino Cappin’ has found his own lane, and he performs best when he puts his impressive voice to use.” – HotNewHipHop
“He explores his relationships with his loved ones on the deeply personal track” – UPROXX
“Dirty South influences and driving top lines set Chino Cappin apart” – Dummy Mag
The Project + Video:
Chino Cappin is a special talent, equally able to deliver silky smooth vocals as he is able to rattle off triplet flows. Looking to take the next step in his ascension to the top of the rap game, Chino shares Ladders, his brand new project. The 20-year-old artist’s showcase the bravado of a man confident in his abilities, like on the recent single, “Hot Sh*t” ft. Metro Marrs, but also demonstrates the maturity necessary to describe complex relationship scenarios with relatable lyrics.
Ladders is home to recent singles like the aspirational “Shine,“ and the sultry break-up anthem “Fake Love,” and explores new dimensions of his character on introspective songs like “Feelings” and romantic tracks like “Sunshine.” Imbued with Chino’s deep love of music and his gratitude for escaping out the mud on the back of his talent, Ladders finds the 20-year-old artist as he’s ready to explode out of his hometown in rural Georgia and draw new connections between rap and R&B on a national scale. Featuring an additional appearance from 1017’s Enchanting, Ladders is available to stream everywhere via Alamo Records.
Along with the project, Chino shares the video for “Still Loading,” the project’s delicate and melodic opening track. Dominated by a plaintive piano melody that dances atop trap drums, “Still Loading” is a scenic overview of Chino’s life as a young boss, proving that even though he can sing softly, he’s no pushover: “You ain’t hard at all/You just talkin’/You your daddy’s son/You your pop’s kid.” In the video, Chino and a homie relax by the pool as they move to the beat of the music.
Born and raised in Fort Valley, Georgia, just outside of Atlanta, Chino focused on music as a teenager as a way to escape his rough circumstances. The rapper built a cult following in the Southeast with mixtapes like Cold Hearted and Too Many Losses, which combined strong melodic instincts with braggadocious bars and clear-eyed observations about life on the streets. The 19-year-old artist built buzz with a successful college tour, turning up the heat with singles like “Lap Dance,” “NaNaNa,” “Fake Love,” and “Different,” a collaboration with YSL-affiliated rapper Yak Gotti. He’s earned praise from UPROXX and Dummy Mag, and told his story in an interview with Dirty-Glove Bastard. Earlier this year, Chino shared F*CC It BaCC To The BasiCs, a new mixtape that finds Chino rhyming over instrumentals from all eras, including samples of songs by Moneybagg Yo, Usher, and more.
Buy/Stream Ladders: http://smarturl.it/ChinoCappinLadders
Watch “Still Loading”: https://www.youtube.com/watch?v=lDF7g0rnQBo
Ladders tracklist:
1. Still Loading
2. Money On My Mind
3. Lap Dance (Remix) ft. Enchanting
4. Love You Better
5. Hot Sh*t ft. Metro Marrs
6. I Thought They Told You
7. Sunshine
8. Fake Love
9. Feelings
10. Shine
Please contact Michelle or Andrea for more info.
The Background:
Chino Cappin is a lyricist and singer of many hats. First and foremost, he’s the voice of the streets, with a background in the slums that has given him the creative drive to progress in the packed hip-hop industry. But in addition to his rough and gruff image, he’s a fun-loving goofball, intense creative, and mastermind of charisma. With co-signs from No Jumper and the UK’s Dummy Mag, it’s clear many people from around the world have begun to tune in to hear what Chino’s been saying and continues to say. To date, Chino has amassed over 1.1 million streams, 900,000+ views, and an Instagram following of 28k+. These are authentic, consistent numbers that reveal a fanbase genuinely attracted to Chino in all capacities. His impact can be attributed to his authentic approach to rap and, surprisingly, his process of making music which is a unique take on two well-tested methods. He typically looks to select beats that evoke emotion and then lay down melodies and write to them. However, he also enjoys going off the top with whatever he’s feeling in the moment as well.
Links:
instgram | twitter | youtube | soundcloud | spotify
Ladders: http://smarturl.it/ChinoCappinLadders
“Still Loading”: https://www.youtube.com/watch?v=lDF7g0rnQBo
“Hot Sh*t” ft. Metro Marrs: http://smarturl.it/HotShitChinoCappin / https://youtu.be/OXwn5jZWgT0
F*CC It BaCC To The BasiCs: https://soundcloud.com/chinocappin/sets/fucc-it-bacc-to-the-basics / https://mymixtapez.com/album/244350
“ZaKeisha”: https://youtu.be/nOrnGO2V3vs
“On My Last”: http://SmartURL.it/OnMyLastChinoCappin / https://youtu.be/nOrnGO2V3vs
“Shine”: http://lnk.to/ChinoCappinShine / https://www.youtube.com/watch?v=qmy1SABv3RI
“Fake Love”: https://www.youtube.com/watch?v=43UaRZedBeA
“Lap Dance”: https://www.youtube.com/watch?v=Cc5nwbQZifw
“NaNaNa”: https://www.youtube.com/watch?v=EbSuagXCqaw