2.10.2023

CENTRAL CEE RETURNS WITH REFLECTIVE AND EMOTIVE NEW OFFERING “ME AND YOU”

OUT NOW: https://cench.lnk.to/MeAndYou

Photo credit: Jimmy Fontaine

Critical Praise:

“23 displays just how good Central Cee is in the business of making records.” – The Guardian

“A fast rising voice” – Rolling Stone

“The UK’s new rap superstar” – The Face

A suave demeanor” – Pitchfork

“London’s rapper of the moment” – Evening Standard

“Essential within the scene” – Crack

“Forever-buzzing” – Noisey

“Who is bigger than Central Cee right now?” – NME

“Central Cee deserves his seat at the table.” – Trench

Critical Praise:

[February 9th 2023] Central Cee is impossible to ignore. After dominating the airwaves with his hit single “Let Go” (currently on 217 million streams), today the West London hailing musician returns with a surprise offering – new single “Me And You.”

On “Me And You” Cench showcases his more romantic side, declaring his loyalty to a loved one. It’s an addictive ear-worm of a track that can sit alongside his more heart-felt releases, such as the aforementioned “Let Go,” “Commitment Issues,” and platinum viral hit “Obsessed With You.”

Produced by EY and co-produced by Razor, the single showcases Cench’s inimitable flow, punctuated by an expertly chosen sample – the iconic American singer songwriter and record producer, Donell Jones’ “Shorty Got Her Eyes On Me.” It’s a moment of reflection amongst the young rapper’s hectic lifestyle and a declaration of devotion. “We ain’t gotta worry about nobody else it’s, Me and You” Cench begins, before admitting that “love is a contagious feeling.”

A platinum-selling global phenomenon, Central Cee has reached a truly poignant moment in his career, with high anticipation around his every move. Having concluded the UK and EU leg of his “Still Loading World Tour” with a sold-out and critically lauded moment at Alexandra Palace (live streamed by Amazon), Cench is now finishing the tour in America and Canada.

REMAINING “STILL LOADING WORLD TOUR” DATES:

Wed 15 Feb: Bottom Lounge, Chicago
Thursday 16 Feb: The Phoenix Theatre, Toronto
Sat 18 Feb: Theatre Corona, Montreal
Sun 19 Feb: Theatre Corona, Montreal
Wed 22 Feb: Big Night Live, Boston
Thu 23 Feb: Irving Plaza, New York
Sat 25 Feb: The Loft, Atlanta, GA
Tues 28 Feb: The New Parish, Oakland, CA
Wed 1 March: The Roxy Theatre, Los Angeles

Stream “Me And You”: https://cench.lnk.to/MeAndYou

Watch the visualizer for “Me And You”: https://www.youtube.com/watch?v=CtM3uMDnEuY

Photo credit: Jimmy Fontaine

No stranger to a surprise drop, at the end of last year Central Cee floored the fashion and music world alike when he fronted the new Jacquemus “Neve World” Winter campaign. The viral campaign landed after the release of No More Leaks, a surprise project, which also saw the launch of the “Live Yours” Youtube channel – the visual home of Central Cee’s record label of the same name, which is set to highlight different musical artists from across the globe.

Continually breaking down barriers, Cench dominated the summer airwaves in 2022 with his global viral smash single “Doja“, a track that saw him become the first ever UK artist to have a video directed by Cole Bennett, and hosted on the Lyrical Lemonade YouTube channel. Since then, “Doja” has racked up over 450 million global streams and Cench has become the first UK artist to have the most streamed hip hop track globally on Spotify in one week. “Doja” also landed at #2 debut on the UK Official Charts, and has since declared Central Cee as the first UK Solo artist to gain a platinum single in France.

Central Cee is the UK’s hottest and most followed rapper, with a social audience of over 12 million, and an awe-inspiring 3 Billion global artist streams. Last year, he became the first UK rapper to reach 1 Billion streams in a year on Spotify.

As Cench continues to smash every ceiling, fans eagerly await a new project, which will follow in the footsteps of his critically acclaimed 23 mixtape – a project that debuted at Number 1 in the UK official charts, and followed on from 2021’s Wild West, which was the highest selling British debut project of the year.

Central Cee has more than cemented his position at the top, and the world is truly his oyster.

Please contact Michelle or Kevin for more info.

For UK opportunities, please contact joss@wired-pr.co.uk

The Background:

Central Cee has an undeniable magnetism. On Christmas Day 2021, in the wake of his enormous Pink Pantheress-sampling single “Obsessed With You,” he released a GRM Daily Duppy (a performance on one of the UK’s most popular street rap platforms), which went on to be the highest charting in history. This year, after a stellar position in 2022’s BBC Sound Poll, Central Cee consequently received an astounding three BRIT Award nominations, for Best New Artist, Best Song, and Best British Hip Hop, Rap, Grime act. Late last year, Central Cee won Best Male Artist and Breakthrough Artist of The Year at the GRM Awards, accolades which add to his already incredible position as Spotify’s Radar Artist and YouTube’s Artist On The Rise, not to mention his recent double gong win at the MOBO Awards for Best Newcomer and Best Drill Act. The young superstar is currently gracing the cover of The Face Magazine, where he reveals the motivations that drive his rapid rise to the top.

With co-signs from The Guardian, Pitchfork, NME, Clash, The Face, Complex, Crack, the late Virgil Abloh and other global music icons, Central Cee is taking over, and the 23 mixtape’s arrival is certain to propel him even further on his unparalleled journey.