Video: Noelz Vedere – “Bittersweet” (ft. Sunni Colon) 

Northside Chicago Rapper Noelz Vedere Premieres New Video On HipHopDX

02.17.2014

Critical Praise for Noelz Vedere:

“He raps with the strength of a thousand emcees. He steps to the mic and delivers his potent bars in a feverish, aggressive, cutting flow that drives the record more than the prodigious boardwork.” – DJBooth

“This is an awesome display of rapping right here.” – Kevin Nottingham

“Advanced song writing skill, sharp delivery presence, unorthodox rhyming and smooth melodics.” – Hypetrak

“…it’ll become quickly apparent that he fits in with the realm of recent rap studs coming out of the city (Chicago).” – Potholes In My Blog

“Noelz Vedere is ready to represent Chi-Town… This is a name to watch this year.” – Earmilk

“This right here is tough as hell… Noelz has our attention.” – OnSMASH

The Video:

Despite the recent spotlight attracted to the Chicago hip-hop scene by artists from Kanye West to Chance The Rapper, Chicago’s Northside has largely stayed under the radar. Until rapper Noelz Vedere came around, that is. As evident in the rapper’s new video for “Bittersweet,“ Noelz aims for the highest echelon of music success. In his HipHopDX interview, he speaks to these ambitious aims: “I want to be looked at as one of the greats, and all of the fame and fancy stuff is cool if you choose to move that way, but ultimately I want to be remembered for pushing the limit with timeless music that touches people.”

Noelz says of his hometown, “I literally have friends who own houses in the hundreds of thousands, and I have friends who are below the poverty line. Me being in the middle, it exposes me to so many aspects of life. I can relate to what Chief Keef is saying, what Chance is talking about, and what Rockie Fresh is creating. There’s so much beauty in Chicago right now.”

In the new single, “Bittersweet,” Noelz explores the balance between good and bad, rapping “ain’t no heroes in my eyes because I do lies myself.” The video captures silhouettes of Noelz rapping with viscous, cephalopod-like liquid smoke rising in the background, juxtaposed with scenes of a beautiful woman frustrated by her self-inflected pressures to be perfect. “It’s like Black Swan,” Noelz explains. “There’s so much pressure for her to be good in other people’s eyes that she can’t even focus on her own comfort.”

His debut album Bittersweet Victory drops this spring.

Check out the HipHopDX premiere here: http://www.hiphopdx.com/index/videos/id.15535/title.noelz-vedere-f-sunni-colon-bittersweet-and-q-a-with-hiphopdx

Watch “Bittersweet” here: http://www.youtube.com/watch?v=mmTN_lLWxo8

Please contact Michelle or Rory if interested in talking with Noelz Vedere.

Noelz Vedere Background:

Chicago, Illinois has hip-hop’s spotlight for 2014. From a global superstar like Kanye West to emerging talents like Chance The Rapper, the crossroads between the East and the West has a colorful youth movement with new approaches to music-making. That is especially true of Noelz Vedere, a 24 year-old hip-hop artist from the rarely chronicled Northside of the city. “I literally have friends who own houses in the hundreds of thousands, and I have friends who are below the poverty line,” he explains, of his music’s place. “Me being in the middle, it exposes me to so many aspects of life. I can relate to what Chief Keef is saying, what Chance is talking about, and what Rockie Fresh is creating. There’s so much beauty in Chicago right now.”

The Windy City’s complexity plays well against Noelz’ upcoming studio debut, Bittersweet Victory. The album, featuring Freddie Gibbs and The Cool Kids’ Sir Michael Rocks, is heavy on both inspiration and aspiration. “My first project (Popular Kid) came out and I got a lot of local recognition, but at the same time it wasn’t where I wanted to be. There are still a lot of gatekeepers and doors with keys I’m trying to find. So I feel that I’m blossoming into my glory, but it’s still a bittersweet feeling.” In 2011, Noelz burst onto the scene in a way that was even shocking to him. A song he recorded with would-be Maybach Music Group artist Rockie Fresh and Kids These Days frontman Vic Mensa mysteriously leaked to the web, with sites large and small showing “King Me” to the court. “I had never gotten so much exposure in my life,” Noelz admits, as he rushed to feed the masses a body of work. Popular Kid, a reference to the overnight exposure, dropped quickly after. Vedere now says the hasty process made him adopt a slower, refined approach to his sophomore release.

Links:

official site | twitter | facebook | instagram | youtube | soundcloud

“King Me” (ft. Rockie Fresh & Vic Mensa) Video: http://www.youtube.com/watch?v=Z5ZI7g6DIFk

“High Class” (ft. Sir Michael Rocks): https://soundcloud.com/noelzvedere/high-class-feat-sir-michael

“Road to Popularity” Video: http://www.youtube.com/watch?v=cRNMTgo8umY

“Fly Away”: https://soundcloud.com/noelzvedere/fly-away

Bio, pictures and streams available here: http://www.audibletreats.com/noelz-vedere/