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09.29.2021

Video: Rod Wave – “Already Won” ft. Lil Durk

The Florida Native Shows Scenes from His “SoulFly Tour” and Reminisces About Pre-Fame Life in the Video for the SoulFly (Deluxe) Opening Track

Critical Praise:

“”Wave is perhaps the pre-eminent hip-hop emoter of the last couple of years.” – The New York Times

“Nobody sings about their pain like him.” – Pitchfork

“Rod Wave Sings Like an Angel and Raps Like a Demon” – Rolling Stone

“In a year defined by a wave of gloomy, melodic rappers speaking to generational trauma, none have stood out quite like Florida rapper Rod Wave.” – NPR

“His music is raw and wracked and messy. He sounds like he’s got something at stake. And that, combined with his actual musical ability, gives him a presence that most of his peers don’t have.” – Stereogum

The Announcement:

In just two short years, Rod Wave evolved from a talented and promising artist into one of rap music’s most-streamed artists and best live performers. On his new video Already Won,” Rod reveals that being a budding superstar is much harder than it looks. Over a piano-led beat from Will-A-Fool, sampling the classic New Edition ballad “Can You Stand The Rain,” the St. Petersburg, FL native trades verses with fellow melodic master Lil Durk, their lyrics proving that the paranoia and pain don’t go away when you attain fame and fortune.

In the video, Durk and Rod belt their verses in a dark room, chronicling the story of an aspiring rapper’s journey from the streets to stardom. Whether they follow Durk’s slow burn or Rod’s meteoric rise, any aspiring artist can learn a valuable lesson from the new video: even after you’ve won, the hard work is far from over. Peaking at #60 on the Billboard Hot 100, “Already Won” is a highlight track from Rod’s SoulFly (Deluxe) album, out now via Alamo Records.

“Already Won” arrives as Rod continues his Rod Wave SoulFly TourPresented by Rolling Loud,” a 35-date tour that criss-crosses the United States. Rod has already performed in front of sold out crowds in major markets like HoustonDallas, and Atlanta, with fans belting each word of his hits and album cuts alike. With sold out dates to come in Chicago, Pittsburgh, Boston, Phoenix, and L.A., and low-ticket warnings in several other cities, Rod is solidifying himself as one of the most electrifying and emotional performers in the hip-hip space

Reaching #3 on the Billboard 200, SoulFly (Deluxe) adds nine new songs to Rod’s chart-topping SoulFly album. Four new songs from the deluxe edition charted on this week’s Billboard Hot 100, led by “Already Won”, and followed by “Get Ready” ft. Kodak Black (#91), “What’s Wrong” (#93), and single “Time Heals” (#99), which has over 6 million views on its music video.

SoulFly made a splash on the Billboard 200 chart upon its original release in March, generating over 130k sales-equivalent units in its first week and debuting at #1. 14 of the album’s original 19 tracks charted on the Billboard Hot 100, with two songs, “Tombstone” and the Platinum-certified “Street Runner,” peaking in the top 20. His highest-charting single to date, which peaked at #11 on the Hot 100, “Tombstone” reached the #1 spot on urban radio, marking Rod’s third airplay #1 following 2019’s “Heart On Ice” and 2020’s “Rags2Riches.” Recently certified GoldSoulFly helped Rod become the RIAA’s most-certified artist of Q1 2021.

Watch “Already Won” ft. Lil Durk: https://www.youtube.com/watch?v=1OAIh8kv3ts

Buy/Stream SoulFly (Deluxe)http://smarturl.it/SoulFlyDeluxe

Buy Tickets for Rod Wave’s “SoulFly Tour”: http://soulflytour.com

SoulFly (Deluxe) tracklist (* denotes new Deluxe track):

  1. 2019*
  2. Escape*
  3. What’s Wrong*
  4. Take The Blame*
  5. Get Ready ft. Kodak Black*
  6. Already Won ft. Lil Durk*
  7. Time Heals*
  8. Losing My Cool*
  9. Ion Wanna Hear It*
  10. SoulFly
  11. Gone Till November
  12. Blame On You
  13. Don’t Forget
  14. Tombstone
  15. All I Got
  16. Richer ft. Polo G
  17. Street Runner
  18. Pillz & Billz
  19. How The Game Go
  20. Shock da World
  21. What’s Love??
  22. OMDB
  23. Invisible Scar
  24. Calling
  25. Sneaky Links
  26. Believe Me
  27. Moving On
  28. Changing

Please contact Michelle or T’Keyah for more info.

The Background:

Blessed with a special singing voice, and the knowledge of how best to use it, Florida’s Rod Wave is taking his own path to the top of the game. Coming through with a soulful set of Southern sing-raps, the St. Petersburg native has built a groundswell of regional support and blossomed into a national streaming phenomenon. After releasing 3 projects in a 12 month span – Hunger Games 3PTSD, and the platinum-certified Ghetto Gospel – Rod first erupted onto the scene with “Heart On Ice.” The single, propelled by a captivating Genius Open Mic performance, a viral TikTok trend, and co-signs from NFL star Saquon Barkley to 21 Savage and everyone in between, was certified 3x-platinum, peaked at #25 on the Bllboard Hot 100 charts and reached #1 at urban radio. Rod’s debut album, Pray 4 Love, debuted at #2 on the Billboard 200 charts and was certified platinum less than a year after its release. The album’s breakthrough single, “Rags2Riches,” exploded over the summer with a viral TikTok trend and a remix from Lil Baby, peaking at #12 on the Hot 100. Rod’s sophomore album, SoulFly, surpassed Pray 4 Love by becoming Rod’s first-ever #1 album on the Billboard charts. Lead single “Tombstone” is Rod’s highest charting single to-date, peaking at #11 on the Hot 100.

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Bio, photos, music, and more available here: www.audibletreats.com/rod-wave

“Already Won” ft. Lil Durk: https://www.youtube.com/watch?v=1OAIh8kv3ts

SoulFly (Deluxe)http://smarturl.it/SoulFlyDeluxe

“Time Heals”: https://smarturl.it/rodwavetimeheals

Buy Tickets for Rod Wave’s “SoulFly Tour”: http://soulflytour.com

SoulFlyhttp://smarturl.it/SoulFlyRodWave