The Remix:
The preeminent ambassador of modern Memphis rap, Young Dolph knows exactly when to pay tribute to his city’s unique hip-hop history. Teaming up with two members of legendary Memphis collective Three 6 Mafia, Dolph recruits Juicy J and Project Pat for “By Mistake” (Remix). With a dramatic minor-key instrumental that echoes the menacing music of Three 6 past, “By Mistake” (Remix) is a master-class in flexing, as Dolph racks up a massive tab at Barney’s, Juicy J brags about dining with the Mayor in his signature staccato flow, and Project Pat bursts with drawly aggression. “By Mistake” was one of the highlights from Role Model, Dolph’s most recent project.
Peaking at #15 on the Billboard 200, Role Model provides a new context for Dolph’s braggadocio and sets an example for rising independent rappers and anyone else trying to get out the mud. Role Model finds Dolph leveling up, experimenting with new flows and raising his boastful bars to a superhuman level. Featuring appearances from Snoop Dogg, Offset, Key Glock, Kash Doll, and Dolph’s mother on the moving intro track “Black Queen,” Role Model is Dolph’s origin story, establishing him as a symbol of hope to kids in the hood who desperately want to improve their lives. Earlier this year, Dolph announced the winner for the #ThatsMajorChallenge, inspired by his video for “Major,” featuring Key Glock, offering the choice between $30k cash or a Dodge Challenger SRT Hellcat to the maker of the best user-generated content for the song. Stay tuned for much more from Young Dolph in 2019.
Listen to “By Mistake” (Remix) ft. Project Pat & Juicy J: https://empire.lnk.to/Mistake
Buy Role Model: https://empire.lnk.to/RoleModel
Please contact Michelle or Scott for more info.
The Background:
Young Dolph Background
Coming on the scene with stern club bangers and cold punch lines, Memphis-based rapper Young Dolph became a local hero via a series of mixtapes before breaking nationwide around 2014. Born Adolph Thornton, Jr. in Chicago, Dolph debuted in 2008 with the mixtape Paper Route Campaign. Subsequent releases like The Weed Album and South Memphis Kingpin brought him to 2012, when he dropped the first in a successful series of mixtapes dubbed High Class Street Music. By the time High Class Street Music 4 and the “Preach” single dropped in 2014, Dolph was working with major-label producers including Drumma Boy and Zaytoven. Both provided tracks for his 2016 debut LP, King of Memphis, which featured no guest artists and debuted at number 49 on the Billboard 200 albums chart. A trio of mixtapes followed, ending with Rich Crack Baby. The album entered the Billboard 200 upon release and included guest appearances by Boosie Badazz, 2 Chainz, Wale, T.I., Gucci Mane, and 21 Savage. Another mixtape, Gelato, followed in early 2017, containing the hit single “Play wit Yo’ Bitch,” as well as tracks featuring Migos, Wiz Khalifa, and Lil Yachty. Dolph’s second studio album, Bulletproof, was released in April of 2017 and reached the Top 40 of the Billboard 200. Mere months later, he issued Thinking Out Loud, which featured guest spots by DRAM, Gucci Mane, 2 Chainz, and Ty Dolla $ign. The album was another success, hitting number 16 on the Billboard 200. In early 2018, Dolph issued the EP N****s Get Shot Everyday, following up later that year with the Key Glock collaboration “Major” and the solo track “By Mistake.” Full-length Role Model followed later in the year; the album became Dolph’s highest-charting release to date, charting at number 15 on the Billboard 200. ~ David Jeffries & Neil Z. Yeung, Rovi
Paper Route EMPIRE Background
Rising out of Memphis to become one of the South’s pre-eminent rap labels, Paper Route EMPIRE embodies the independent hustle. Home to superstar Young Dolph, heatseeker Key Glock, and Tennessee-born upstarts like Jay Fizzle, PRE partnered with San Francisco-based music company EMPIRE to provide a nationwide platform for local talent. Generating hundreds of millions of streams in 2018 alone with albums such as Young Dolph’s Role Model, which peaked at #15 on the Billboard 200, and Key Glock’s Glock Bond and Glockoma, Paper Route EMPIRE is making a major impact as an indie label, and will only grow stronger in the future.
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