“..the members of Paper Route Empire reach a level of sincerity and emotional reflection that’s still hard to come by.” – Pitchfork
“Choosing some of the more interesting production to rhyme over, Jay Fizzle’s frankness and the flows he has on tap keep him in the convo as the whole city takes off.” – XXL Mag
“10 Rappers You Should Know Right Now” – DJ Booth
“The tape serves as both a testament to Memphis’ current rap preeminence and Fizzle’s own dexterity. He saves perhaps the hardest for last on the tape, attacking a looped vocal sample and towering percussion with ferocity.” – DJ Booth
“Jay Fizzle is a master of the searing street rap that serves as the bass-booming heart of Memphis music.” – The Hype Magazine
Paper Route Empire rapper Jay Fizzle embraced the classics on his recent project Beat The Odds, inspired by his favorite music of all eras, ranging from ’00s trap to ’70s soul. The rapper’s new video, “Peepin Thru Ya Window,” flashes back to the latter era, proving that the Memphis native’s style seamlessly translates into the era of jheri curls and aviator sunglasses. Aided by production by JpOnThaTrack, “Peepin Thru Ya Window” is built around a classic Southern soul sample, mixing contemplative chords and wailing saxophone with crisp percussion. After discovering his woman with another man, Fizzle can’t contain his emotion, singing in a soulful tenor on the hook and rhyming about his desire for revenge. In the video, which provides a comedic twist to the song’s situation, Fizzle gets his Rick James on, rocking a jheri curl wig and shiny sunglasses as he plots his way back into his girl’s heart…and into his adversary’s house.
Released in September, Beat The Odds is a 9-track ode to hard work and dedication, devoted to the art of executing a long-term plan to perfection. Spitting double-time in his signature tumbling flow, Fizzle alternates outlandish flexes with pearls of street wisdom, as he offers authentic advice for other trench babies attempting to overcome adversity.
Beat The Odds benefits from Jay Fizzle’s exquisite ear for production, incorporating new elements into his Tennessee trap sound. “Nacho Cheese” looks back to the age of electro-funk and 80s R&B, as Fizzle turns out a danceable anthem about stacking paper. “Peepin’ Thru Ya Window” evokes the lush string-laden soul of the 70s, as Fizzle tries to overcome his jealousy and flexes charmingly raw melodies. Recent single “Gotta Be A Man” ft. JpOnThaTrack is an old-school country trap slapper, while “Twenty Three” ft. OJ Da Juiceman is drenched in the organ-driven pomp of the mixtape era. The mixtape culminates in “F*ck Det N****, F*ck Det B*tch,” one of Fizzle’s heaviest songs to date, a “he said, she said” collaboration with Tastey Michelle that finds the two Memphis natives acting out a lovers’ quarrel atop overdriven guitars. Featuring additional guest appearances from his PRE brother Key Glock and Memphis riser 5ifty Ball on “Straight Off The Dome,” Beat The Odds is available on all platforms via Paper Route Empire.
With Beat The Odds, Jay Fizzle asserts himself as one of the Memphis scene’s essential voices. Stay tuned for more from the prolific rapper as the year goes on.
Watch “Peepin Thru Ya Window”: https://www.youtube.com/watch?v=xeS-T5fT7x8
Stream Beat The Odds: https://music.empi.re/beattheodds
Beat The Odds tracklist:
Please contact Michelle or Chris for more info.
Beat The Odds: https://music.empi.re/beattheodds
“F*ck Det N****, F*ck Det B*tch”: https://youtu.be/wV1Wk9ERL9g
“Twenty Three” ft. OJ Da Juiceman: https://www.youtube.com/watch?v=m0o_TW_sy7s
“Gotta Be A Man” ft. JpOnThaTrack: https://www.youtube.com/watch?v=qogsKl4pmRw
“Blow A Hundred”: https://music.empi.re/blowahundred / https://youtu.be/9TeD-vMtNOk
“Blue Takis”: https://www.youtube.com/watch?v=giMAEHYy6Ck
“Who Is Grizzape?”: https://youtu.be/_I8RQ9RUTSQ
“My Time”: https://www.youtube.com/watch?v=nZXebgFokcQ
“Who Is Grizzape?” vlog: https://youtu.be/RasNamVfhAQ
“Bottom Boy Survivor”: https://www.youtube.com/watch?v=aCHPl8gvI1s
“Front & Back Pockets” ft. Big Moochie Grape & Kenny Muney: https://youtu.be/_Rsbd5PcOCE
Who Is Grizzape: https://music.empi.re/whoisgrizzape