5.12.2021
Project: Big Jade – Pressure
With Production from Her Mentor BeatKing, and Appearances From Texas Rap Royalty, Pressure Announces the Arrival of a Unique New Voice in the Lone Star State Scene
Critical Praise:
“Beaumont, Texas loudmouth Big Jade has the best music videos. They’re a much needed break from the endless stream of fifteen dudes stuffed into an Airbnb, pointing guns at the shaky cameraman, and doing donuts in rented cars outside.” – Pitchfork
“This unrivaled skill, confidence, and charisma are the attributes that make Big Jade so interesting.” – Lyrical Lemonade
The Project:
Big Jade built a reputation with her unapologetically real lyrics and athletic rhyming ability, keeping her rap dream alive by shooting music videos while working as a hairdresser. Translating the outsized charisma displayed in her videos into full-length form, Jade shares Pressure, her debut project. With production from Jade’s mentor BeatKing–Jade’s rap game mentor, who discovered her through her freestyle videos on YouTube–DJ Chose, and Bankroll Got It, Pressure provides a fresh spin on the traditional sounds of Texas rap, packing enough oomph in the low-end to satisfy Houston club-goers. Jade rhymes from her unique perspective, as a bisexual single mother and part-time hairdresser determined to ascend to the top of the game with her pure, athletic rapping.
Pressure rolls out the red carpet for a series of guests from the Lone Star State, including, Erica Banks, Queendom Come, and OMB Bloodbath, a group of Houston and Dallas rappers giving the co-sign to the talented Beaumont native. The project is home to highlights like the recent single “Dem Girlz“ ft. Erica Banks & BeatKing, a David Banner-flipping banger perfectly suited for rides in the low-low, the blistering introductory “No Hook,” and the sultry, DJ Chose-produced “Gucci Bag.“ Throughout, Jade stays rooted in her home state, but isn’t afraid to incorporate sounds from other regions, including hyperactive acid bass often heard in L.A. and the Bay in “Get It!” and a warmly familiar soul sample in “I Tell You What.” A powerful introductory statement from a vital new Texas talent,
Born and raised in Beaumont, a small city in East Texas far removed from industry hubs like Houston and New Orleans, Big Jade built an online following with her unapologetic realness. In popular videos like “RPM” and “Phone Jumpin,” praised by Pitchfork, Jade exists in her element, showing off her rapping ability while styling hair, her longtime day job. Her brief, but visceral trap bangers caught the attention of BeatKing, who took her under his wing and offered her guest verses and some of his fieriest beats. In late 2020, Jade announced her elevated ambitions when she teamed up with her mentor BeatKing for the Texas trap slapper “Respectfully,” also featuring an appearance from Queendome Come (“Respectfully” can be found on Pressure). Jade keeps her fans entertained with a regular supply of freestyles, like “Before The Deal” and “Groupies” that show off her bars and indefatigable demeanor. Now with the backing of Alamo Records, Big Jade is ready to make the leap from being the pride of her town to a nationally recognized star.
Buy/Stream “Pressure”: http://smarturl.it/PressureBigJade
Watch “Dem Girlz” ft. BeatKing & Erica Banks: https://www.youtube.com/watch?v=H77DtT9MqAE
Pressure tracklist:
- No Hook (Prod. by BeatKing)
- All Gas No Brakes (Prod. by BeatKing)
- Gucci Bag (Prod. by DJ Chose)
- Pressed ft. OMB Bloodbath (Prod. by BeatKing)
- Up Now
- Dem Girlz ft. Erica Banks & BeatKing (Prod. by BeatKing)
- I Tell You What (Prod. by BeatKing)
- Jade Wins (Prod. by BeatKing)
- Respectfully ft. BeatKing & Queendome Come (Prod. by BeatKing)
- Get It! (Prod. by Bankroll Got It)
Please contact Michelle or Kevin for more info.
The Background:
“I got the attention of the right people by being genuinely myself,” explains rapper Big Jade.
From Beaumont, Texas, the 26-year-old spitter made a name for herself by releasing a series of videos online that showcased her rapping ability. However, her Beatking-produced “RPM” showed a woman juggling rap dreams while doing hair. She was unashamed, unapologetic, and uncut. “It was real. That’s how I grind and get money,” admits Jade. “I’m not out here getting rap money yet; I’m popular on Instagram. Rappers are scared to say they’re doing something else just to make it. Where are you getting the money to invest in yourself and make it happen? Because that’s where it all starts for all of us.” Newly signed to Alamo Records, Big Jade took those steps to get noticed, and now she hopes to put herself and her city on the map.
Links:
Instagram | twitter | youtube | soundcloud
Pressure: http://smarturl.it/PressureBigJade
“Dem Girlz” ft. Erica Banks & BeatKing: http://smarturl.it/demgirlz
Bonnet” (Freestyle): https://youtu.be/cIvQylLXU2Q
“No Hook” (Prod. by BeatKing): http://bigjade.lnk.to/NoHook
“Groupies” (Freestyle): https://www.youtube.com/watch?v=5ORs5HF1oCU
Gucci Bag”: https://youtu.be/kEQLm4g9kFc / https://bigjade.lnk.to/GucciBag
“Before The Deal (Freestyle)”: https://youtu.be/QpQiqw4seIU
“Respectfully” ft. BeatKing & Queendome Come: https://www.youtube.com/watch?v=SpbvR_5hdmU
“Phone Jumpin”: https://www.youtube.com/watch?v=Ta1T5FZzhZo
“RPM”: https://www.youtube.com/watch?v=TDGQfIZE1W0