CLIENT

Ricky Hil

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“[Ricky] Hil is doing his own thing, he raps what’s on his mind, and it’s safe to say he doesn’t give a fuck what you think.” – HotNewHipHop

“Hil has been tasked with carving out his own space within music and culture. In the 2010s, he turned to emo rap, creating a murky sound that helped to influence GothBoiClique — namely Lil Peep.” – Alt Press

“Right now, I’m pushing boundaries. I’m working harder—but thinking less,” says veteran rapper, singer, designer, and Limosa Nostra founder Ricky Hil. He is holding himself to a higher standard and pushing to make his best music yet. “I’m not letting anything slide—no clichés or lazy lines.” Hil’s career has garnered over 50 million streams, featuring highlights such as the Lil Peep collaboration “Lost In The Mail”, 2014’s breakthrough “Nomads” with The Weeknd, and solo standouts “Pimp C” and “Amerikan.” Nearly two decades in, he remains committed to fusing cultures, breaking barriers, and leading with authenticity. “Every year, I try to add something new to my arsenal,” says Hil, who will release 10,000 Grams, a thematic sequel reunion with hit-making producer Lex Luger, before joining Limosa Nostra artist, friend, and collaborator SosMula on the Killa Season Tour.

Hil made his first splash during the late-2000s blog era. Working closely with esteemed A&R Sickamore, Ricky burst onto the scene, making acclaimed mixtapes like the 2009 Don Cannon-hosted Limos Were Cool In The 90’s and others that followed. Over time and experience, Ricky’s style and musical sensibilities veered bolder and darker. High-profile recognition coincided with key collaborations with Kid Cudi, Fat Trel, and The Weeknd. In the case of “Nomads,” the single from Ricky’s acclaimed SYLDD (Support Your Local Drug Dealer) album went on to achieve more than 25 million streams. “Certain songs will live with you forever,” he explains. The hazy duet arrived at an inflection point in the careers of The Weeknd and Ricky. It was another example of a peer seeking out Ricky Hil to collaborate.

Since launching his imprint, Ricky Hil has cemented himself as a DIY mainstay, dropping acclaimed projects including 2015’s Candy Painted Coffins and the first Lex Luger–produced 500 Grams, onto the introspective Same Sh*t Different Day and raw Suicidal Hil to 2023’s benchmark Limosa Nostra Act 5, along with two Problem Children volumes with Ouija Macc. If there’s a throughline in his evolution, Ricky credits his vulnerability. Those feelings resonate with fans through raw themes of addiction, heartbreak, anger, grief, and feeling alone or alienated. Hil strengthens that connection to the audience through direct engagement on social media as well as a thriving merch line, which he personally designs.

After building his career brick by brick, Ricky Hil is preparing his next powerful move with 10,000 Grams. He refuses to stray from the momentum that brought him here, sticking to the original blueprint. “I’m unapologetically myself,” he says, “and I can only create what I like.”