7.19.2022
Rolling Loud Announces New Merch Collab With Billionaire Boys Club
The Premier Rap Festival Brand Announces Rolling Loud x BBC
ICECREAM Pop-Up in Miami on July 21st, Featuring Midwxst, Digital Nas, Big Jade, Trapland Pat, and More Special Guests
Headlined by Kid Cudi, Future & Kendrick Lamar, Rolling Loud Miami Returns This Week, Hitting Hard Rock Stadium in Miami on July 22-24
The Rolling Loud x BBC ICECREAM Pop-Up Happens at 4:30pm on July 21 at BBC’s Flagship Store in Wynwood
The Announcement:
A multi-faceted enterprise with sky high ambitions, Rolling Loud is much more than a music festival. As Rolling Loud Miami 2022 quickly approaches, Rolling Loud announces a new merch collaboration with Billionaire Boys Club, offering an exclusive capsule for Rolling Loud Miami 2022, available on July 21. Continuing the long relationship between the two institutions, the new capsule features Rolling Loud themes injected into classic BBC and ICECREAM graphics, all applied on tees, a hoodie and accessories, including a trucker hat and special edition grinder.
To kick off the capsule launch, BBC ICECREAM and Rolling Loud present a pre-fest experience at the Wynwood, Miami BBC ICECREAM Flagship with special appearances by music artists, Midwxst, Digital Nas, DaeDal, Big Jade, Trapland Pat, and more. The festival occurs on July 21st from 4:30-8pm. Billionaire Boys Club will have a special Diamond & Dollar Section within the CîROC/Deleon GA lounge, complete with prime views of the main stage, air conditioning, refreshments by CîROC & Deleon, and gifting hours throughout the day for all three festival days from Billionaire Boys Club.
Rolling Loud is the festival brand’s flagship event, boasting an impressive group of headliners: Kendrick Lamar, Kid Cudi, and Future. With those superstars leading an array of A-listers and red hot risers, Rolling Loud Miami returns to Hard Rock Stadium in Miami Gardens, FL on July 22nd-24th.
Stay tuned for many more updates this week, and check out Rolling Loud on Instagram for all the latest updates.
Buy Rolling Loud Merch: shoprollingloud.com
View lookbook photos of the new merch:
https://www.dropbox.com/sh/
Photo credit: Smith Durogene (@smithdurogene)
Critical Praise:
“Rolling Loud has become the biggest hip-hop festival in the country” – Variety
“From niche hip-hop festival to must-play event for some of the biggest stars in music.” – Pollstar
“Until Elon Musk involuntarily envelops society into a physical cloud universe, Rolling Loud will be the closest experience to actually living inside your streaming app.” – Complex
“Rolling Loud’s annual New York edition is always something special, but this year’s Halloween-weekend extravaganza (not to mention the first post-pandemic) brought seriously spectacular energy to Queens’ Citi Field.” – Highsnobiety
“Rolling Loud is a lifestyle brand. They are more than just the shows. They have built a community with their consumers and are building new channels to maintain continuity” – Forbes
“In four and a half years — beginning small in Miami, and now promoting Coachella-sized events around the country — Rolling Loud has established itself as a playground for the young…This time last year, many of the rappers now drawing crowds of several thousand were barely known.” – The New York Times
Please contact Michelle, Kerry, or Kevin for more info.
The Background:
About ROLLING LOUD:
Founded by 5-time Billboard Hip-Hop Power Players Matt Zingler & Tariq Cherif as a one-day Miami show, Rolling Loud has grown into a global festival phenomenon, putting on shows on both coasts and in multiple countries. Rolling Loud is the premier festival brand in hip-hop, known for its expert curation of wide-ranging lineups that reflect the state of the genre.
The festival returned from a 18-month hiatus with the sold out Rolling Loud Miami 2021, its biggest event yet, bringing in over 85,000 fans per day to Hard Rock Stadium in Miami Gardens, FL. With headliners like Post Malone and A$AP Rocky, Rolling Loud Miami 2021 was a triumphant return for live rap music, and a coming out party for risers and new superstars eager to play in front of a festival crowd. Rolling Loud hosts its biggest event to date with Miami 2022 in July, headlined by Kid Cudi, Kendrick Lamar, and Future, before returning to NY and debuting in Toronto in September 2022.
Links:
For full information, head to
https://www.rollingloud.com
Watch the Miami 2021 aftermovie: https://youtu.be/
Check out Rolling Loud on Twitch: twitch.tv/rollingloud