5.4.2022

Video: YN Jay – “Coochie Island” ft. Babyface Ray

The Coochie Man Channels His Inner Gilligan, Enlisting Babyface Ray as The Skipper as they Cast Away on “Coochie Island” in the Video from Jay’s Upcoming Young Wild & Free Mixtape

Critical Praise:

“There is Bruce Wayne and Batman. Clark Kent and Superman. And now, YN Jay and the Coochie Man” – Pitchfork

“Flint, Michigan wouldn’t be one of the hottest scenes in rap without ‘Coochie,’ ‘Coochie World,’ ‘Coochie Scout,’ a mixtape titled Coochie Land, and Coochie Man, the floor-humping alter ego of YN Jay.” – Pitchfork

“‘Coochie’ is one of the funniest hip-hop videos of the last five years” – XXL

“The Flint native is one of the more eccentric rappers in Michigan, rapping about coochie, using very distinct ‘hold onnnnnnnnnnnnn’ ad-ibs, and starting off songs by asking the producer: ‘Why you always do that mannnnnnnn?’ I’m honestly not sure what these producers are doing while YN Jay is recording in the booth, but whatever it is, it’s working. The music is always wildly entertaining.” – Complex

“He raps in different voices, draws out words like they’re self-contained riddles. You never know if he’s entirely serious, but that’s the point.”- SPIN

The Video:

With ludicrous lyricism, endless energy, and a prolific output volume that rivals entire label catalogs, YN Jay is one of the most entertaining and hardest working artists in music. Connecting with fellow Michigan native Babyface Ray, the Beecher native shares “Coochie Island.” The bass-thumping, hard-nosed track finds the self-proclaimed “Coochie Man” spitting true-to-style reflections on teen moms, his fear of children (and having them), and his distaste with the state of global affairs, as he raps, “I ain’t tryna have no kids cause this world crazy/No, I ain’t no step-dad but that’s my girl’s baby.” Ray provides a calmer counterpoint to Jay’s “Coochie”-crazed antics, nonchalantly flexing about how his “rose gold Prezi look like Thousand Island.” “Coochie Island” is the latest release from Young Wild & Free, YN Jay’s upcoming mixtape, coming soon via Alamo Records.

The Stache House Productions-directed “Coochie Island” video finds YN Jay on the titular temptation island, as the rapper sits with a bevy of bikini-clad baddies. While Jay floats the day away in his canoe, Babyface Ray enters from the side door of the soundstage. After breaking the fourth wall on Jay’s imaginary paradise, Ray jumps into a Jeep armed with orange-tipped toy guns as he blasts away, giving the playful vibe of two kid neighbors on a backyard adventure.

YN Jay kicked off 2022 with his Mozzy and Louie Ray-assisted banger, “Tip Off,” following a prolific 2021, in which the Alamo Records signee released multiple projects, spark ed several viral trends, and dropped a metric ton of music videos. Furthermore, the Michigan rapper solidified himself as a somewhat mythical figure on TikTok, generating millions of video creations on viral hits like “Triple S,” “Coochie Land,” and “Kakashi,” while his inimitable raps quickly earned co-signs from the likes of Drake and Lil Uzi Vert. Among his 2021 projects was the highly acclaimed Coochie Chronicles, home to singles like “Slow Motion” and the Coi Leray-assisted, “Triple S Remix.” Receiving praise from Pitchfork, The FADER, and more, the project ushers listeners into Jay’s sex-crazed mind, wielding his slip-sliding, start-stopping flow as he unleashes a torrent of punchlines and outrageous boasts. Coochie Chronicles is also home to Jay’s signature song, “Coochie,” a collaboration with “Tip Off” featured artist and close friend, Louie Ray, which boasts over 32 million views on YouTube.

Stay tuned for much more from the “Coochie Man,” including plenty of new music, as 2022 rolls on.

Watch “Coochie Island” ft. Babyface Ray: https://www.youtube.com/watch?v=625MSbYC16I

Buy/Stream “Coochie Island” ft. Babyface Ray: http://ynjay.lnk.to/CoochieIsland

Please contact Michelle, Destiny, or Kevin for more info.

The Background:

“It’s scary how easy it is for me to make music,” admits 21-year-old rapper YN Jay. This is true of his 2020 hit “Coochie” and the follow-up album Coochie Land. “It was made in three minutes, easily, and the video did 30 million views. I’ve been writing songs to go a certain way my whole life, but it never worked. Now, I’m not overthinking it, and it’s making me a star.” After over a decade at the mic, the Beecher, Michigan native has given rap fans an alternative to music about violence and drugs.

Amid his rise, Jay got cosigns from Drake and Lil Uzi Vert. While Drizzy and Jay are exploring music, he recorded extensively with Uzi. The same night the two discussed collaborating, Jay stopped everything to drive to Philly. “I pulled up; we did damn near eight songs.” One track, the “coochie”-inspired “HOLD ONNNNN,” promises to release during an exciting 2021. Fresh off of Ninja Warrior—an album featuring Lil Yachty and Sada Baby that he conceptualized and recorded in a single day, YN Jay recently signed a deal with Alamo Records and is focused on showcasing his versatility and staying power. “I’m working on a few albums and letting the world know how big this is. Anybody can be a rapper; I’m trying to catch the culture and update the game.”