2.7.2019
Video: Slayter – “Louis V Umbrella” ft. Sada Baby
The First Video From Slayter’s Upcoming World Got Me Fucked Up Vol. 1 Mixtape Connects Dyckman and Detroit For a Late Night Romp
Critical Praise:
“Slayter just played a sold-out show at Baby’s All Right in Brooklyn this past weekend, so the city is surely fucking with him, and you should too.” – Complex
“There is no doubt the Puerto Rico-born, Dyckman-raised Slayter is a talent to watch out of New York. His hard cadence meshed with his unique and thrilling delivery make Slayter stand out in a soundscape that, more often than not, sounds rather similar. It appears Slayter has very early on figured out how to stand out from the crowd.” – EARMILK
The Video:
Stacking street-savvy bars with a gravelly growl, Slayter proudly stands up for his NYC neighborhood. Continuing his already-prolific 2020 with hard-as-nails new music, Slayter shares “Louis V Umbrella,” his new video single. Boasting eerie pianos fit for a slasher film, “Louis V Umbrella” provides an excellent canvas for Slayter and guest rapper Sada Baby to get creative with their smack talk: “Real whoop business, who wit it?/Shoot him in the head and make him feel his true feelings/Who did it? You better not rat, ay/I beat a n**** dead with a bat, ay,” says Sada Baby. With his controlled delivery, Slayter provides an excellent foil for Skuba’s manic antics, rhyming matter of factly about his expansive bankroll: “Coulda bought a car, but I spent that sh*t on a Rollie/N****s lucky they ain’t got a chance to meet the old me.” In the video, Slayter and Sada gather a crew and post up in several NYC locations, counting bands, flashing jewels, and imitating Sada Baby’s dance moves. “Louis V Umbrella” is the first single from World Got Me Fucked Up Vol. 1, Slayter’s upcoming mixtape, coming soon via Cinematic Music Group.
Born in Puerto Rico and raised in Manhattan’s Dyckman neighborhood, Slayter spent the past few years fine-tuning his unique take on traditional NYC rap. Discovered by Cinematic Music Group CEO Jonny Shipes, Slayter quickly rose through the ranks of his city’s underground, building a reputation for his detailed, surreal street stories. Last summer, the rapper earned attention from Complex and XXL for his Cold At Night EP, which featured appearances from G Herbo and Lil Gotit, and in the fall, Slayter supported Maxo Kream on a 23-date nationwide tour. Earlier this year, Slayter treated the streets to the Dirty Water EP, a 7-track effort that boasted production from Sango and Thelonius Martin, and guest spots from Smoke DZA, Xanman and Q Da Fool.
Stay tuned for more announcements about World Got Me Fucked Up Vol. 1 in the coming days.
Watch “Louis V Umbrella” ft. Sada Baby: https://youtu.be/GG9w4CdBvc8
Buy/Stream “Louis V Umbrella” ft. Sada Baby: https://ffm.to/louisvumbrella
Please contact Michelle or Erin for more info.
About Slayter
Everybody’s tour guide to the underworld of New York City. Born in Puerto Rico and raised in Dyckman, Slayter is a solo artist here to share a bit of dark and sinister surrealism via his lifestyle and soundscapes with us. His music is a reflection of classic New York rap, revamped through the lens of his modern day experiences and coupled with sheer honesty over lush, moody production. After gaining the attention of Jonny Shipes, founder and CEO of independent Hip- Hop label Cinematic Music Group in 2017, Slayter began working on his debut EP entitled Cold At Night.
The goal for the project, which dropped on July 19th, is to tell a poetic, self-aware narrative to listeners that invites them to join along in seeing where his Gotham City adventures take him. Earlier this year, Slayter released visual assisted loose singles “Baby Draco” and “Back Pain”. Both offer a taste of his indulgent search for clarity, and exposure to the obscure, fly, underbelly of his surroundings that are to come.
About Cinematic Music Group
Cinematic Music Group (CMG) is a multidisciplinary record label, management and creative studio founded in Brooklyn, NY in 2007 by CEO Jonnyshipes. Originally founded as a hip-hop-focused indie label, CMG quickly grew into a multidimensional media company, working with artists of all genres and creating world-class video content.
Armed with a passion for artist development, Jonnyshipes aspired to create an environment that would give his artists total creative control to express their artistic visions. CMG’s artist-first reputation proved instrumental in recruiting early signees like Sean Kingston, Nipsey Hussle, Big K.R.I.T., and Joey Bada$$. Since then, Shipes has discovered and launched the careers of artists such as Flipp Dinero, Luh Kel, Yungeen Ace, Xanman, JayDaYoungan, among others, and Cinematic became the home for veteran artists like T-Pain and Cam’ron.
As Cinematic heads towards its 13th anniversary, it continues to be one of the industry’s premier independent labels, praised for its unwavering dedication to its artists, the team’s work ethic, craftsmanship, and talent, and its singular devotion to creating superior sounds.
Links:
instagram | twitter | soundcloud | spotify
“Louis V Umbrella” ft. Sada Baby: https://youtu.be/GG9w4CdBvc8 / https://ffm.to/louisvumbrella
Dirty Water EP: https://soundcloud.com/coldgameslayter/sets/dirty-winter
Cold At Night EP: https://slayter.ffm.to/coldatnight