Video: Young Dolph – “What Yo Life Like” ft. 2 Chainz
The Two Southern Heavyweights Reminisce Over What Their Life Was Like While They Celebrate How Far They’ve Come
10.07.2016
Critical Praise:
“Young Dolph has cultivated that formula that makes the bando jump” – XXL
“What makes Dolph exemplary is his affinity for memorable hooks and catchy call-and-response punch lines” – Complex
“King of Memphis is worth myriad repeat listens: Dolph bridges the gap between his hometown and the Atlanta production that dominates rap’s mainstream.” – SPIN
Top 10 Hip-Hop Cash Prince of 2016 – Forbes
The Video:
Everyone knows that Young Dolph is really about it, so there is no point in asking him what his life is like. In “What Yo Life Like,” however, Dolph is interested in knowing about you, questioning whether you’ve ever sold green or white or seen a dope fiend hit a pipe. Over a Zaytoven beat, Dolph is joined by 2 Chainz in recalling their early years of struggle, while also celebrating their present successes and wealth. Mixing in flashbacks to their youths with them flexing their current riches, the video is a testament to how far both have come. The video ends with a teaser for the video for “Foreva,” showing Dolph and T.I. at a motel with plenty of cash and women.
Riding a year-long hot streak, Dolph has become one of the most popular and prolific independent rappers in the game today. “What Yo Life Like” follows up the “Nothin‘,” the fourth video released from Young Dolph’s latest mixtape, Rich Crack Baby, coming after the black-and-white video for “If,” the strip club-set “Trappa,” which has 590,000 views on YouTube, and the David Lynch-meets-the trap clip for thetitle track (over 1 million views). With features from T.I., Gucci Mane, Boosie Badazz, 21 Savage, Wale and 2 Chainz and production from Zaytoven, Drumma Boy, Honorable C-Note and others, Rich Crack Baby is a titanic effort from Young Dolph, affirming his status as one of street rap’s biggest names. His recent nomination for the BET Hip-Hop Awards’ “People’s Champ” Award makes it clear that the rest of rap world can’t deny it anymore either.
Rich Crack Baby is the third high-quality mixtape from Young Dolph’s busy 2016, following the release ofBo$$e$ and $hooter$ in May and King of Memphis in February. Noisey described King of Memphis, a 11-track dose of pure Dolph with no featured artists, as “a solid debut album from one of the most quietly popular artists in the South right now.” In addition to dropping an excellent mixtape every three months, the Memphis kingpin also frequently releases inventive visuals, including the hilarious “Get Paid,” and the absurd “Royalty,” which features cameo appearances from a capuchin monkey, a giraffe, and even a white tiger. In January, Forbes named Young Dolph one of The Hip-Hop Cash Princes of 2016, placing him alongside Fetty Wap, G-Eazy, and Metro Boomin, among others, and last month, Dolph successfully headlined the 21-date Royalty tour. The end of 2016 appears to be more of the same for Dolph, who started off his Autumn appearing on “Bling Blaww Burr,” the lead single on Gucci Mane‘s upcoming Woptober. Dolph also had a star guest turn on “Cut It“ the hit by OT Genasis, his first foray onto the Billboard charts, peaking at number 35 on the Hot 100.
Watch “What Yo Life Like” ft. 2 Chainz: https://youtu.be/T4VMvvf34X4
Buy Rich Crack Baby: https://itunes.apple.com/us/album/rich-crack-baby/id1147461104?ls=1&app=itunes
Please contact Michelle or Dharmic if interested in talking with Young Dolph.
Young Dolph Background
Born on the South Side of Chicago and raised in notoriously known Castalia Heights neighborhood in South Memphis, Young Dolph emerged in the urban music scene and amassed a large dedicated fan base. Dolph grew up in a hectic environment, surrounded by drugs and alcohol, but that never completely defined him. He always had a passion for music, but it wasn’t until his peers recognized his talent and suggested that he take rap seriously. Eventually his hustle mentality and creativity led him to consistently dropping mixtape after mixtape. With authentic punch lines and stern club bangers, he created his own lane of High Class Street Music. On the strength of releasing consistent quality mixtapes, Dolph became one of the only independent musicians to have multiple Top 20 records with “Preach” and “California” and Top 40 records with “Make the World Go Around” and “Pulled Up.” Yet to release an album, the success Dolph has gained from his mixtapes have led to collaborations with some of the most influential artists in hip-hop including 2 Chainz, Juicy J, Young Jeezy, and Rick Ross. In 2015, Dolph headlined his own tour selling out throughout the country.
EMPIRE Background
EMPIRE was founded in 2010 as an artist-friendly, progressive digital distribution company. After early success, and identifying future icons such as Kendrick Lamar, Sage The Gemini, and Rich Homie Quan, EMPIRE was quickly regarded as a tastemaker in the industry and throughout the past five years evolved into a full-fledged record label, distributor and publisher for independent musicians. With the company and roster growing at a breakneck pace, EMPIRE has effectively disrupted a stale business model by bringing its energy, expertise, and acumen to its artists and labels. Given its reputation, EMPIRE works with today’s hottest talent from superstars such as T.I. and red-hot newcomers such as Anderson .Paak. While remaining 100% independent, EMPIRE has also partnered with Atlantic Records for a joint venture, home to breakout star D.R.A.M. and joined forces with Republic Records for the release of Sage The Gemini’s Remember Me album.
Links:
twitter | facebook | soundcloud | youtube | instagram | spotify
“What Yo Life Like” ft. 2 Chainz: https://youtu.be/T4VMvvf34X4
“Nothin'”: https://www.youtube.com/watch?v=-DFWcduXGXQ
“Trappa”: https://youtu.be/vKSXBTve7tA
Rich Crack Baby: iTunes // SoundCloud
“Royalty”: https://youtu.be/9LEgymKtDNo
“Rich Crack Baby”: https://youtu.be/-igmUA1LvGc
“Both Ways”: https://www.youtube.com/watch?v=PH590QtgnfQ
Royalty Tour Tix: http://www.youngdolph.com/tour/
“On My Way”: https://www.youtube.com/watch?v=FmVLD67vm9k
“They Don’t Want It”: https://youtu.be/Py48N5x-JYY
Bosses & Shooters: http://www.livemixtapes.com/mixtapes/38255/young-dolph-jay-fizzle-bino-brown-bosses-shooters.html
“How Could”: https://www.youtube.com/watch?v=8XeDhjwWraQ
“Money Power Respect”: https://www.youtube.com/watch?v=sjTKHp4cpUw
“It’s Going Down”: https://www.youtube.com/watch?v=ZGKyR96i4kU
“Let Me See It”: https://www.youtube.com/watch?v=r1-EBAUJWK0
“Facts”: https://www.youtube.com/watch?v=-Fk8CiBl09k
“Fuck It”: https://www.youtube.com/watch?v=szy72pmE7-8
King of Memphis: https://open.spotify.com/album/3HnNyOdm1T23RfhXl78CLt
Pre-order King of Memphis: https://itunes.apple.com/us/album/king-of-memphis/id1084907209
“Get Paid”: https://www.youtube.com/watch?v=HbP71cRI7iw
“Preach”: https://www.youtube.com/watch?v=V5iKxwPxd0I
Colonel Loud – “California (ft. Young Dolph, T.I. & Ricco Barrino)”: https://www.youtube.com/watch?v=pYdoQ6DZ3F4
Watch “Pulled Up (ft. Juicy J & 2 Chainz)”: https://www.youtube.com/watch?v=3-SdCMbOhsE