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Loso Loaded

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“There seems to be no slowing Loso down” – Complex

“Loso Loaded is ready to be the next successful rapper to come out of the ATL.” – XXL

“I’ve been paying attention to the Atlanta upstart. And he’s actually nice, and raw. Loso has a mix of melodious hooks and gritty flows, which are both enchanting and entertaining.” – VIBE

About

Zone 4 Atlanta rapper Loso Loaded has stolen the spotlight recently with his infectious hooks, energetic flow and fun outlook on life. He’s an undeniable standout and not afraid of creating a different image. The Bases Loaded Records signee has already caught major attention with his contributions on the Metro Boomin’ produced tracks “2 Many” and “On Fleek,” both of which gained huge numbers on Worldstar Hip Hop, and made a memorable guest appearance on “Pull Up Wit Ah Stick,” by SahBabii, which earned over 48 million YouTube views. His next project, Bases Fully Loaded, releases on November 14th.

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LosoLoaded is set to feature his labelmates Lotto Savage and Yakki Divioshi, as well as Ca$h Out, Johnny Cinco and members of Loso’s Viking Life group: Psych 36OZ, VL Derty and VL Woe. The mixtape singles “Madden” and “Jumpin’” will both be followed up with visuals shot in Loso’s hometown. Overall the project is predicted to showcase Loso as someone who sets himself apart from those who have come before him.

Growing up in the 9^th Ward area of Atlanta, Loso started rapping in high school and later became a group member of Viking Life under the name Trigga. He was inspired by the hip-hop scene around him, watching the rising fame of rappers like T.I., Gucci Mane, Future and others. Loso is a direct descendant of the streets and closely affiliated with street style rappers, but he’s traveling in another direction.

“I’m not wearing any dresses or painting my nails or anything like that,” Lotto says, “but I have a different mindset. I’m putting out a more fun, good, soulful image. I’m more animated and not scared to be different.”

Loso’s enthusiasm is contagious whether he’s repping for his brothers on hits like “2 Many” or getting the girls “On Fleek” at a party. “There’s too many of us not to accomplish our goals,” he says positively. “There’s too many of us not to do what we what to do in life.” With every song Loso aims to be better, gain new fans, and accomplish greatness.

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