4.16.24

Video: Lay Bankz – “Good Look“

The Versatile Rapper and Singer Leans Into Emcee Mode in the Video For Her Hard-Hitting New Single

Critical Praise:

“Of all the artists this year trying to infuse the bounce of East Coast club into pop hits, Lay Bankz might have the most seamless style. The 18-year-old’s songs with producer Jumbo Beats are sleek and tasteful—her voice has an elegant, almost synthetic quality that gives her busy instrumentals a smooth finish—but tap into the underlying momentum of 2022’s viral club music…Bankz’ freewheeling writing style and urgent club production add dimension to her point of view, capturing the rush of conflicting emotions behind her poised exterior.” – Pitchfork

“And on the feverish ‘Na Na Na,’ Lay Bankz reminds everyone she’s a better rapper than just about everyone else hopping on club beats.” – The FADER

“Updating the romantic desperation of old-school R&B with new-age toxicity, Lay Bankz is becoming the go-to feature for up-and-coming rap artists who need a silky verse to balance their frenetic flows on racing beats.” – Okayplayer

The Video:

Rising with her unique combination of velvety vocals and neck-snapping rhymes, Lay Bankz has racked up over 150 million streams since the start of 2024. Taking a moment to feel herself and send a warning to the competition, Lay Bankz shares the music video for “Good Look,” her latest single. Produced by $aint Vincent, Albin Tengblad & Simon Jonasson, “Good Look” is powered by infectious flutes and Lay’s radiant swag, as she leans into her inner Regina George and opens up her burn book: “How you ugly with no money? You just basic,” she raps. In the video, directed by EMBRCETHESTRNGE, Lay pilots an old school Ford truck around her hometown of Philadelphia, as she heads from the studio to the stacks of her local library.

“Good Look” and its music video continue the momentum created by “Tell Ur Girlfriend,” her nostalgic banger, which has already racked up over 20 million streams since its February release. The two new singles follow-up on an explosive 2023 that established Lay Bankz as one of the most exciting rising artists in music today. She kicked off the year with the frenetic club-rap anthem “Na Na Na,” a viral smash that generated over 127k video creations on TikTok and over 44 million global streams. Lay tapped into the zeitgeist once again with her single “ICK!,“ a ferocious club-rap song about the moment sparks stop flying, which became one of the biggest viral hits of 2023, peaking at #8 on Billboard x TikTok’s Viral Chart behind more than 1 million video creations, and generating over 89 million streams across platforms. Both “Na Na Na” and “ICK!” are highlights from Now You See Me, Lay’s debut EP, which shows her range across 7 memorable tracks, and racked up over 139 million streams. To close out 2023, Lay released “Sloppy Seconds (Ick Pt. 2),” the equally-cheeky follow-up single to “ICK!,” generating 19million streams since its release in December.

Last month, Lay Bankz made her first appearance at Rolling Loud, when she shut it down on the main stage during Rolling Loud California 2024. Earlier this year, she was named one of Spotify’s Most Necessary Artists To Watch for 2024, placed on Complex’s list of Rappers To Watch in 2024 and YouTube’s Fifty Deep Music Class of 2024, joined fellow club-influenced artist Skaiwater on “choosin u,” and walked the Red Carpet at the 2024 Grammy Awards.

Lay Bankz is on a mission to bring Philly to the masses. Stay tuned for much more from the rapidly rising artist as the year continues.

Watch “Good Look”: https://www.youtube.com/watch?v=YADhnLgrMOU

Stream “Good Look”: https://laybankz.lnk.to/GoodLook

Stream “Tell Ur Girlfriend”: https://laybankz.lnk.to/TellUrGirlfriend

Stream Now You See Me EP: https://laybankz.lnk.to/nowyouseeme

Follow Lay Bankz on socials: tiktok | instagram | spotify | youtube

Photo credit: Pablo Flores Perez

Please contact Michelle or T’Keyah for more info.

The Background:

Lay Bankz is an 19 year old singer/songwriter and dancer hailing from Philadelphia, PA. Growing up she was influenced by musical greats such as Michael Jackson, Beyonce, Aaliyah, and Bruno Mars that helped to create her unique and vibrant sound. She effortlessly fuses club and R&B music by incorporating high energy Club beats coupled with her hard-hitting and electric dances. With her vibrant personality she has amassed 2.4M+ followers on TikTok with 88M likes and 582k followers on Instagram. A rising star, Lay is poised to take the music industry by storm.

Lay Bankz first emerged onto the scene as a dancer, gaining a following on social media with her energetic interpretations of regional dance moves, like the “blick.” When she built a large enough platform, she showed the world her true talent with the viral hit “Left Cheek (Doo Doo Blick),” a club and R&B hybrid that generated nearly 450k creations on TikTok. The success of “Doo Doo Blick” established Bankz as a bonafide TikTok phenomenon–with over 2.4 million followers and 88 million likes–and one of the most sought-after talents in the club scene–she showed off her chops on “PIANO,” a highlight from Bandmanrill’s debut album, and got a call from Ciara, who recruited Lay Bankz to appear on the “Dance Mix” of her new single “Da Girls.” Videos of Lay dancing with Ciara generated over 1 million combined views on TikTok. Lay earned critical acclaim from Pitchfork for her seamless club-n-b single “In My Bag,” and showed off her bars in a a performance with On The Radar. She was mentioned by Complex as a Philly artist on the rise in their list of The Best Rap Cities Right Now.

With viral hits like “Na Na Na” and “Ick!” under her belt, Lay Bankz is one of the most promising talents of her generation. Stay tuned for much more.