The Video:
In January, Roach Gigz released Roachy Balboa 2, the follow-up to his highly acclaimed Roachy Balboa mixtape released this past May. Since its release, RB2 has been widely regarded as yet another strong offering from the rising rapper, and in recent weeks Roach Gigz made his way to New York, sitting down for an interview with MTV2's Sucker Free while in town. The feature, now planned to air this Sunday, March 6th, first at 11:00am EST and once again at 11:00pm EST, has been preceded with an online-only clip released earlier this week. In the clip, shot at a local boxing gym, Roach speaks on the importance of the independent hustle that has become synonymous with the Bay Area hip-hop scene, how that independent hustle has translated over the years into the phenomenon of the Bay Area local celebrity, and Roach's desire for Bay Area hip-hop to reach a wider audience.
Be sure to watch Roach Gigz' full interview with Sucker Free this Sunday, March 6, airing at 11:00am EST and again 11:00pm EST.
Watch the preview of Roach Gigz' sit-down with MTV2's Sucker Free here:
http://www.mtv.com/videos/interview/627420/sucker-free-exclusive-roach-gigz-on-the-bay-areas-independent-hustle.jhtml#id=1656633
For more information on Roach Gigz please contact Michelle or Dan at Audible Treats.
The Background:
Selected as one of 106 KMEL's Top 10 Freshman Rappers of the Bay Area, 21-year-old San Francisco native Roach Gigz has gone from virtually unknown to one of the hottest artists on the West Coast in just four years. Born and raised in the Bay Area Roach was conceived in Nicaragua during the Contra and Sandinista war. His father was a supporter of the Sandinista Liberation Front and has never lived in the United States but Roach's mom moved to California and raised him as a single mother. Needless to say his upbringing was very complex so being a white rapper in a predominantly Black and Latin dominated business is not an issue for Roach.
"I'm just being myself and I think my fans see that. It ain't about race; it's about the music."
Named after a combination of the character Roach from the movie Next Friday and his high school days dancing skills, Roach Gigz first gained local fame with close friend Lil 4Tay as one half of the group Bitch I Go (B.I.G.). Now, with two successful mixtapes under his belt Roach is currently preparing his debut album, tentatively titled Therapy Sessions, which is scheduled to be released this fall. The album is shaping up to be a very personal one. Roach says the music will touch on the ups and downs of his life from the struggles he's been through growing up in the Bay to the birth of his newborn son.
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