Legendary Hieroglyphics Crew Announce Release of New Clothing Line
05.23.2007
Hiero Jeans featuring “Vintage Analog Denim” to be first offerings
(Brooklyn, NY May 23, 2007) The legendary independent hip-hop collective, Hiero Imperium, has announced the introduction of their new line of high quality denim jeans for men, set for release in August 2007. The first release, which consists of a hand-numbered, limited edition, vintage indigo “Basic” style denim, will initially be available online exclusively. This debut will be followed by four different denim jean styles including an organic jean, a resin-coated jean, a soft grey denim, and an all-black formal “Phantom” jean.
Delving into the realm of fashion has been a natural progression for Hiero. "We can’t keep our t-shirts and other Hiero paraphernalia on the shelves - it’s time to offer fans more with high end, top-of-the-line 'fits.” said Casual, Co-owner of Hieroglyphics and Conceptual Designer of Hiero Jeans. “We’ve received strong interest from buyers and stores all around the world. It’s an exciting time!”
The new jeans are made of high quality denim, including an organic mixture that is produced from cotton grown here in the United States. Available in men’s sizes 32-42, these soft textured jeans are stubby enough for the hip-hop crowd, yet sturdy enough for the big outdoors. The loose fitted design is comfortable enough for any occasion and is engineered to prevent the dreaded “drag” that wearers constantly battle with other jeans. Other creative design elements include silk-screened lyric quotes from various Hiero members on the inside of the jeans.
Chuck Johnson of TBN (Town Business Networks) and a longtime fan, has been purchasing Hiero wear for many years. At a recent a sold-out show at The Fillmore in San Francisco, Chuck responded to the announcement of Hiero’s new denim line with extreme excitement. “It’s about time!” he proclaimed.
Hiero’s Famous Logo Saves Face 
Music fans have been sporting the famous and very recognizable Hiero “face” logo for over 10 years. From t-shirts to car air fresheners, the three eyes/straight mouthed logo can be seen everywhere, including a Hiero Jeans t-shirt worn by Casual in the new commercial for Zune, Microsoft’s new 30GB media player.
The new denim line will not disappoint admirers of this logo - proclaimed by Rolling Stone Magazine as the third most recognized logo in music today - as it’s featured on the button and leather brand tag on every pair.
“When I invented that symbol, I never thought it would get this big," says Del The Funky Homosapien, creator of the logo and Co-founder of the Hieroglyphics collective, in an interview for SF Weekly.
Hiero Jeans Availability
After their debut at the upcoming fall MAGIC convention in August, the high quality Hiero Jeans will be available internationally at exclusive boutiques, retail department store chains, and online at www.hierojeans.com. In addition to the denim line, Hiero has designed new complementary t-shirts and sweatshirts, which can also be found at these locations. Watch for the launch of a women’s line and more in 2008.
“Hieroglyphics has been setting the standards for underground hip hop since the 90’s, especially here in the Bay Area.” says Charles Lyle of Blazon Entertainment, who coordinated the production of the line. “With their creative minds and vision, a clothing line just seems like a natural fit. I can’t wait to get some myself!”
Founded by rapper Del The Funky Homosapien, Hieroglyphics has been consistently delivering thought-provoking and socially conscious lyrics combined with smooth funky beats to fans all over the world since the early 90’s, and continues to set standards with the new clothing line. Various members of Hieroglyphics are scheduled to perform two special shows in Las Vegas to celebrate the launch of this clothing line at the MAGIC Convention in August 2007.
“We don’t make clothes for genres but we will make a genre from our clothes, just like we do with our music.”
###
For more information on Hiero Jeans and Hieroglyphics:
http://www.hierojeans.com and http://www.hieroglyphics.com
Please contact Michelle if interested in talking with The Hieroglyphics.